FALL 2014 MADE TO LAST NEW Shadow Base and Luxury Waterproof Mascara SKINCARE REPORT We re obsessed with OILS LIQUID ASSETS Lipstick has gone LIQUID No.1 the shade of RED for Fall YOURNAMEPRO.COM / 800 221 3071 1
A NEW TAKE ON IN THIS ISSUE: LIQUID P. 6 LUXURY WATERPROOF MASCARA P. 11 SHADOW BASE P. 12 SKINCARE OILS P. 20 SEASONAL TREND PALETTE P. 22 TU RE FALL FASHION is abound in opulent textiles and rich, regal tones that are easily translated into the season s most captivating beauty looks. From super sheer to elegantly opaque, our high-performance formulas can be layered in endless combinations. Experience an experimental attitude with new textures and fabulous new finishes. Cover model is shown wearing Polychromatic Shadow in Blue Emerald and Liquid Lipstick in Just Bitten.
what s Hot Now TRUE BLOOD Deep, blood red lips are HOT for Fall 2014. Go BOLD with a rich, creamy lipstick, or tip toe into the trend with a sheer, red finish. With so many shades, there s a red out there for every customer. THE NO.1 SHADE FOR FALL LIQUID IN JUST BITTEN PAGE 6 SMOLDERING COLOR Sultry, smokey eyes bring on the drama like nothing else. This season, the classic smoldering look gets a colorful new twist. Rich hues of blue, green and purple, as well as dark, metallic formulas, give the smokey eye a fresh feel. MINERAL SHADOW IN EVERGREEN GEL EYE LINER IN IVY PAGE 15 GEL EYE LINER IN NOBLE PAGE 15 POLYCHROMATIC SHADOW IN MARITIME LUXURY MATTE IN CASABLANCA BROW SCULPT IN AUBURN BREATHTAKING BROWS Polished and beautifully defined eyebrows reigned supreme on the runways for Fall 2014. The look is shaped, without losing fullness, and filled in to add extra impact. BROWBLENDER PENCIL IN SOFT TAUPE LIPSHINE IN RHUBARB LIQUID LUSTRE IN SMOOCH On the runways for Fall, the obvious word on brows was finished. Well groomed brows are either subtly enhanced with shaded, liquid brush-on products or defined using pencils and powders the end result looked polished, yet effortless. RUDY MILES, LEAD ARTIST, BEAUTY BY RUDY BROW DEFINER IN BRUNETTE BEST SELLER 4 YOURNAMEPRO.COM / 800 221 3071 YOURNAMEPRO.COM / 800 221 3071 5
Color LIPS UNCORKED LUSCIOUS LIQUID THE NEXT GENERATION OF COMES IN A LIQUID FORM, SURE TO SUIT LIP GLOSS AND LOVERS ALIKE. COMBINING THE EASE OF A GLOSS WITH THE PIGMENT OF A, THIS BRILLIANT LIQUID PROVIDES SUMPTUOUS, OPAQUE COLOR IN A SINGLE SWIPE. ELECTRIC CORAL WILD ORCHID PUMPKIN SPICE BROWN SUGAR LIQUID 12 SHADES (BLLS) ELECTRIC PINK WHY WE LOVE IT: Provides the super creamy, non-sticky coverage of a lipstick with the ease of a wand. The luxurious liquid texture, made with advanced polymers and intense pigments, delivers fabulous full coverage color in a single swipe. Even better, the long lasting formula leaves lips happily hydrated. WHAT S IN IT: Sumac Wax helps create a silky texture without feeling greasy Actiphyte of Myrrh, a natural blend of essential extracts and a resin, helps maintain soft, supple lips, while providing healing and emollient properties Vitamins C & E help condition and soften lips JUST BITTEN CODE RED MINK PINK KOSHER / VEGAN / GLUTEN-FREE / PARABEN-FREE CHERRY BOMB WORKS BEST WITH: Add even more staying power with the Waterproof Gel Lip Liner (SLLG) before applying Liquid Lipstick. MERCHANDISING Display six sophisticated shades of your choosing. DISP 144 ELECTRIC TAFFY Model is shown wearing Liquid Lipstick in Code Red. RAZZ DANCE
a wholelotta LIP NOTHING UPDATES YOUR LOOK FASTER THAN A SWIPE OF LIP COLOR. FROM REFLECTIVE GLOSS TO EXTREME MATTE AND FROM SUPER SHEER TO FULL COVERAGE, THERE S SOMETHING FOR EVERY CUSTOMER AND EVERY CRAVING. >> NEW SHADES! LUXURY Pink Nougat Catwalk Marigold 3 5 11 1 8 9 13 PACKAGING MAKEOVER New black cap! 2 4 6 7 10 12 14 NEW SHADES! LUXURY MATTE 15 Kate Showtime 1 LIP GLOSS Fomerly Super Gloss 17 shades (JCY) Wet-shine Transparent Lip softening 2 LIPTOXL SHEER 10 shades (LIPX) Medium to no pearl Semi-transparent Lip plumping 3 LIPSHINE 13 shades (BLS) High-shine Barely-there Lip protecting 4 COLOR STICK- LIP SHEERS 4 shades (SLSL) Glossy Light veil of color On-the-go application 5 LIQUID LUSTRE 15 shades (LQCR) Shimmering shine Hint-of-color Volume enhancing 6 HYDRATING LIP BALM 8 shades (BSLS) Wet-shine Sheer Ultra hydrating 7 LUXURY GLOSS 16 shades (LQLG) High shine Semi-sheer color Lip conditioning 8 TRANSFORMING 13 shades (BTLS) Subtle pearl Medium to high Anti-aging 9 LUXURY GLOSS VIVIDS 6 shades (LQLG) High shine Intense color Lip conditioning 10 MICRO-BUBBLE 31 shades (BMBL) Creamy Medium to high Continuous moisture 11 LIPTOXYL ROUGE 13 shades (LRLS) Low pearl to satin Full color Long lasting hydration 12 COLOR STICK-LIPS 10 shades (SLRL) Jewel-like Full color On-the-go application 13 LUXURY 38 shades (BLUX) Creamy Rich pigment Long lasting 14 LIQUID 12 shades (BLLS) Sumptuous shine High pigment Hydrating & soothing 15 LUXURY MATTE 23 shades (BMLS) Modern matte High pigment Ultra long wearing SHEER COVERAGE >>> <<< FULL COVERAGE
Color EYES 1 1 Distinct separation. SUPERWEAR MASCARA Available in Ink. (MASW) 2 Natural-looking definition. ORIGINAL MASCARA Available in Black. (MA) SENSITIVE MASCARA Available in Black, Black/Brown, Brown & Navy. (SMA) 3 A dose of drama. LUXURY WATERPROOF MASCARA Available in Black. (LWMA) LUXURY MASCARA Available in Black & Black/Brown. (LLMA) 4 Voluminous curl. VOLUME X MASCARA Available in Ink. (MAVX) 5 An easy lift. LUSH MASCARA Available in Lush Black & Lush Brown. (MAL) 2 MERCHANDISING Showcase your full range of Mascaras in the multi-purpose, clear cups template. DISP 135 3 LUXURY WATERPROOF MASCARA 1 SHADE (LWMA 01) ANDerlust GETTING PERFECTLY LUSH, LOOK-AT-ME LASHES REQUIRES THE IDEAL BALANCE BETWEEN A DYNAMIC FORMULA AND A BRUSH THAT DELIVERS FLAWLESS RESULTS. DISCOVER WHICH WAND YOUR CUSTOMERS SHOULD WAVE TO MAKE THEIR EVERY LASH WISH COME TRUE. >> 5 4 WHY WE LOVE IT: Our best-selling, 4-in-1 formula is now available with one extra, splash-proof benefit. The ergonomic brush coats each lash evenly to quickly lengthen, curl, volumize and lock lashes into place for all day wear. The result is instantly impressive eyes with lashes that are lusciously conditioned and protected. WHAT S IN IT: Hydrolyzed Keratin helps fortify lashes Panthenol conditions and strengthens lashes Sodium Hyaluronate & Vitamin E condition lashes HYPOALLERGENIC / KOSHER / GLUTEN-FREE / PARABEN-FREE Black 10 YOURNAMEPRO.COM / 800 221 3071 YOURNAMEPRO.COM / 800 221 3071 11
Color EYES FINISHING SCHOOL Satin. SHEER SATIN SHADOW 27 shades. (BSSS) Shown in Lingerie. OUR COMPLETE RANGE OF SHADOW FORMULAS BY FINISH CREASE-PROOF SHADOW WEAR FROM RICH, MOODY MATTES TO HIGH-IMPACT METALLICS. HERE S A QUICK GUIDE TO DECIPHER HOW MUCH SHIMMER IS IN EACH SHADOW. >> GET AN A IN ENDURANCE WITH THIS LONG-WEARING SHADOW PRIMER. SHADOW BASE Velvet. (SB 01) WHY WE LOVE IT: Lock eye shadow into place with this transparent, lightweight shadow base enhanced with a unique polymer system. Extends shadow wear and provides hours of crease-proof performance. Shimmer. MINERAL SHADOW 27 shades. (BMPS) Shown in Evergreen. WHAT S IN IT: Sheer Pearl. Vitamins C & E condition lids and help protect against environmental aggressors LIQUID SHADOW 8 shades. (LLS) Shown in Constellation. HYPOALLERGENIC / KOSHER / GLUTEN-FREE / PARABEN-FREE MERCHANDISING Showcase Shadow Base alongside your other favorite Primers. DISP 128 WORKS BEST WITH Use the Small Creme Brush for a smooth and even application. PMBA 18 BAKED SPLIT SHADOW 6 shades. (BBSS) Shown in Tranquil. Demi Matte. MINERAL MATTE SHADOW 27 shades. (BMMS) Shown in Indigo. Metallic. Matte. MATTE SHADOW 33 shades, including 2 new. (MSHB) Shown in Malbec. 2 NEW SHADES! Malbec Pebble POLYCHROMATIC SHADOW 26 shades, including 3 new. (BPS) Shown in Sandy Peach. 3 NEW SHADES! Maritime Blue Emerald Sandy Peach
Color LIPS/EYES LIPS EYES BORDEAUX NOBLE SMOOTH moves CINNAMON SUGAR GUAVA IVY MAJESTY NOIR WHY WE LOVE GEL LINERS THE POPULARITY OF GEL-BASED COSMETICS CONTINUES TO GROW. OUR FAVORITE TAKE ON THE TREND COMES IN THE FORM OF OUR WATERPROOF GEL LIP LINER AND OUR GEL EYE LINER. THEY GLIDE ONTO LIPS & LIDS, WITHOUT PULLING OR TUGGING. THE RICH PIGMENT FORMULAS DELIVER INTENSE COLOR PAY OFF THAT LASTS LONGER THAN TRADITIONAL LINERS. >> NAKED PLUM WINE RASPBERRY SIENNA MYSTIC FLORENTINE MARASCHINO BAROQUE WATERPROOF GEL LIP LINER 7 SHADES + INVISIBLE, INCLUDING 2 NEW (SLLG) The sumptuous formula applies effortlessly and blends easily before setting to a waterproof finish that lasts up to 7 hours without bleeding or fading. GEL EYE LINER 8 SHADES, INCLUDING 3 NEW (SLPG) Formerly known as SuperWear Gel Liner. Get intensely decadent color that glides on and blends like a dream, using this super smooth, long wearing eye liner with luscious, hydrating ingredients. YOURNAMEPRO.COM / 800 221 3071 15
Color EYES BROWS THAT WOW! BROW SHAPER KIT Total system for dimensional brows. Tinted wax creates a base, while two soft-fiber shades impart natural looking texture and dimension. 3 shades. (BBFX) BRUSH ON BROW Easy-blend powder effortlessly shapes and contours brows for instant definition and a natural-looking brow line. 6 shades. (BXBB) BROW SCULPT Two-in-one sculpts and adds instant dimension to brows. Powder shapes, corrects and fills in sparse spots. Wax sets brows for all-day definition. 3 shades. (BBS) BROWBLENDER PENCIL Dual-ended pencil does double duty. One side shades brows with a soft, natural-looking pencil and the other blends and brushes. 3 shades. (SLBB) accesoreyes URGE YOUR CUSTOMERS TO GO BEYOND THE BASICS WHEN CREATING AN EXQUISITE EYE LOOK. BROW PRODUCTS ACCENTUATE, HIGHLIGHT AND FRAME THE EYES WITH AN UNEXPECTED POP OF SOPHISTICATION AND A STUNNING FINISH. >> BROW SET Clear, brush-on gel sets quickly to sculpt brows for easy, errorfree contouring. Flake and feather resistant. (BS 01) BROW DEFINER Formerly known as SuperWear Brow Definer. This quick-setting precision pen fills in brows for longlasting, natural looking, smudgeproof wear. 3 shades. (SWB) BROW TINT Brush-on tinted gel fills in and highlights brows to enhance natural color and set them into place. 6 shades. (BT/BTQS) 16 YOURNAMEPRO.COM / 800 221 3071 YOURNAMEPRO.COM / 800 221 3071 17
Color FACE 1 DUAL ACTION CONCEALER NEW SHADES! Golden Honey Caramel themulti TASKERS OUR BEST SELLING ALL-IN-ONE ESSENTIALS MULTI-BENEFICIAL PRODUCTS ARE COMPLETELY ON TREND AND IN DEMAND. HELP YOUR CUSTOMERS HAVE IT ALL WITH THESE ALL-IN-ONE, SKIN-LOVING FORMULAS THAT DELIVER A MYRIAD OF BENEFITS. >>>> 1 2 3 PACKAGING MAKEOVER Now in Onyx Packaging 4 BEST SELLER Erase the signs of under eye circles with this antiaging cream concealer that gradually improves skin texture over time. 8 shades, including 2 new. (BTC) 2 BRIGHTENING CC CREAM BROAD SPECTRUM SPF 20 Skin-perfecting pigments adapt to individual skin tones for invisible, tone correcting coverage with up to 72 hours of hydration without the excess oil. 3 shades. (BRS) 3 MINERAL ILLUMINATOR NEW SHADES! Sand Silk Peach This liquid concealer and highlighter, infused with photo-reflective pigments, helps hide imperfections and highlight the face. 6 shades, including 3 new. (MER) 4 RETEXTURIZING FACE PRIMER BROAD SPECTRUM SPF 20 Colorless, lightweight serum helps protect and condition skin, neutralize imperfections and give foundation a faultfree base. (RPF 01A) 5 PORE PERFECTING FACE PRIMER Lightweight and oil free. Combats shine, absorbs oils and reduces the appearance of pores to keep foundation looking flawless. (FPR 01) 5 18 YOURNAMEPRO.COM / 800 221 3071 YOURNAMEPRO.COM / 800 221 3071 19
Skincare FACE ALL ABOUT OILS OILS ARE THE CURRENT SKINCARE SENSATION, AND FOR GOOD REASON. MODERN OIL-BASED FORMULAS ARE IDEAL FOR MOST SKIN TYPES AND HAVE A UNIQUE ABILITY TO BALANCE SKIN BY OPTIMIZING SEBUM PRODUCTION MAKING THEM GREAT FOR EVEN OILY SKIN. OIL CLEANSER (OIL 100) Melt away makeup and remove impurities without stripping skin s natural moisture, with this unique cleansing oil. The transforming formula turns milky white when combined with water, cleansing gently, yet effectively, and helps maintain a balanced, hydrated and smoothed complexion. Available in September. OUR NEW OILS ABSORB QUICKLY TO SEAL IN HYDRATION, WHILE DELIVERING POWERFUL, SKIN SOFTENING EFFECTS AND ANTIOXIDANT PROTECTION. FACIAL OIL (OIL 101) Add an extra layer of luscious moisture to dry, dull skin with this nurturing hydrator infused with Jojoba, Calendula, Rosemary and Jasmine Oils. The lightweight formula absorbs quickly, to leave skin glowing never greasy. Available in September. YOURNAMEPRO.COM / 800 221 3071 21
MAKE AN INTRODUCTION OUR LATEST PRODUCTS AND BESTSELLERS WILL GIVE YOUR BUSINESS A BOOST. NOW, YOU CAN SAMPLE THEM FOR YOURSELF. FALL 2014 SEASONAL TREND PALETTE THE BEST SHADES OF THE SEASON TOGETHER IN ONE CONVENIENTLY PORTABLE PACKAGE, FOR JUST $25.00 (PLAT F14) LIQUID SAMPLER ALL 12 SHADES, A $67.20 VALUE FOR ONLY $50.00 (SMY 45F14) HYDRATING LIP BALM SAMPLER ALL 8 SHADES, A $35.20 VALUE FOR ONLY $25.00 (SMY 41S14) FALL 2014 INTRODUCTORY SAMPLER 31 FULL SIZE PRODUCTS. YOURS FOR $125, A $152.85 VALUE. (FS 14) Contents Include: Shadow Base, Luxury Waterproof Mascara, 12 shades of Liquid Lipstick, 3 shades of Luxury Lipstick, 2 shades of Luxury Matte Lipstick, 2 shades of Waterproof Gel Lip Liner, 3 shades of Polychromatic Shadow, 2 shades of Matte Shadow, 3 shades of Gel Eye Liner and 2 shades of Dual Action Concealer. LIQUID LUSTRE SAMPLER ALL 15 SHADES, AN $84.00 VALUE FOR ONLY $60.00 (SMY 40S14) 22 YOURNAMEPRO.COM / 800 221 3071
in review OIL CLEANSER PAGE 21 (OIL 100) This unique cleansing oil effectively dissolves makeup and impurities while maintaining skin s natural moisture. Jojoba, Safflower and Olive oils inhibit dryness for a smooth, hydrated complexion Squalane soothes and balances shades LUXURY MATTE (BMLS) Kate Showtime LUXURY (BLUX) Pink Nougat LIQUID Get fabulous full coverage, creamy color with this hydrating, intensely pigmented formula. Sumac Wax creates a non-greasy silky texture Actiphyte of Myrrh naturally heals and hydrates for soft, supple lips Vitamins C & E help condition and smooth lips (MSHB) Malbec Wild Orchid Mink Pink Brown Sugar Cherry Bomb Just Bitten Uncorked Code Red Razz Dance Electric Coral Pumpkin Spice Pebble POLYCHROMATIC SHADOW (BPS) LUXURY WATERPROOF MASCARA Maritime PAGE 11 (LWMA 01) Electric Pink Marigold MATTE SHADOW PAGE 6 (BLLS) Electric Taffy Catwalk 4-in-1, waterproof formula glides on smoothly to protect, curl, volumize, lengthen and lock lashes into place. Hydrolyzed Keratin helps fortify lashes Panthenol conditions and strengthens lashes Sodium Hyaluronate & Vitamin E condition lashes Blue Emerald Sandy Peach WATERPROOF GEL LIP LINER (SLLG) Bordeaux Cinnamon Sugar GEL EYE LINER (SLPG) Black Ivy Noble Majesty DUAL ACTION CONCEALER (BTC) SHADOW BASE PAGE 12 (SB 01) Lightweight and invisible formula keeps concealer and eye shadow in place and helps prevent creasing. Vitamins C & E condition lids and help protect against environmental aggressors Unique Polymer System extends makeup wear 24 YOURNAMEPRO.COM / 800 221 3071 FACIAL OIL PAGE 21 (OIL 101) A nourishing hydrator, this lightweight oil soaks into dry, dull skin leaving it dewy and glowing. A luxurious blend of Jojoba, Calendula, Rosemary and Jasmine oils provides deep hydration Vitamin E delivers antioxidant protection Golden Honey Caramel MINERAL ILLUMINATOR (MER) Sand Silk Peach YOURNAMEPRO.COM / 800 221 3071 25
PUT YOUR NAME ON IT ADD A LOGO AND CUSTOM DESIGN TO YOUR PRODUCTS YOURNAMEPRO.COM 800.221.3071 FREE PLATES AND SET UP ON ALL NEW FALL PRODUCT LAUNCHES OFFER INCLUDES: LIQUID, SHADOW BASE AND LUXURY WATERPROOF MASCARA Offer valid now through September 30th, when you reach the minimum required for custom decoration. New launches can be combined with current items in common componentry to meet custom decoration minimums. Packaging decoration outlines may not be drawn to scale. Please contact your sales representative for decoration guidelines and further details. 2014 Your Name Professional Brands (LIT FS14)
LIQUID INCREDIBLE COVERAGE. CAPTIVATING COLOR. AVAILABLE IN 12 STUNNING SHADES. SHOWN IN JUST BITTEN.