With a focus on engaging lifestyle coverage that

2018 Media Kit

Reader PROFILE With a focus on engaging lifestyle coverage that evolves along with the skyline, Brickell Magazine keeps the dynamic residents and stylish year-round workforce of Brickell & Downtown Miami on the pulse of the neighborhood s latest and greatest luxury offerings. In addition, the magazine s reach extends to more than 150,000 readers in surrounding areas including Miami Beach, Coral Gables, Coconut Grove, Midtown and Miami Design District who are always in search of the next great fashion, entertainment, design and real estate trends. Our readers demand the best and have the means and savoir-faire to ensure they attain it while continuing to enjoy the lifestyle afforded by our world-renowned Magic City. Downtown Miami Daytime Population 234,976 with 95% of workforce commuting Education College Graduates Master s or Doctorate Degree 97% 60% Professionals Attorneys 35% Investments & Banking Services 30% Business Services 16% Real Estate 11% Other 8% Dining Out (Monthly) 10 times + 29% 5 times + 42% Household Income $125,000+ 69% $250,000+ 31% $350,000+ 20% Average HHI $210,000 Gender Male 55% Female 45% Audience 25-34 30% 35-44 22% 45-54 23% 55+ 15% Average Age 39 Based on Demographic Survey of Brickell & Downtown Miami.

Reader PROFILE R anked among the most desired and affluent neighborhoods in the world with the best beaches in America and just a bridge away from mainland Miami, Key Biscayne is an island paradise like none other. The discerning residents of the exclusive 896-acre island welcome savvy globetrotters and sophisticated jetsetters to their shores all year long and look to Key Biscayne Magazine as their source for all things luxury. For more than 10 years, the magazine s award-winning coverage has regularly spotlighted the island s notable personalities, power players and active philanthropic and social scene. Residents of Key Biscayne and visitors alike receive the magazine via direct mail to their homes as well as through strategic distribution at key hotspots and events throughout the island, ensuring their next great experience, splurge or getaway is just an issue away. Average Single-Family Home Value of $5,075,000 Net Worth / Income Average Net Worth $2,800,000 Average Household Income $475,000 Professionals Executive (CEO, Chairman, Board of Directors, 44% Partner, Owner, VP) Financial Services 23% Self-Employed/ Business 18% Owner/Retired Dining Out (Monthly) 10 times + 12% 5 times + 31% Gender Female 53% Male 47% Marital Status Single 38% Married 62% Audience 25-34 8% 35-44 18% 45-54 25% 55+ 42% Average Age 41 Source: Readership Survey. Gender, Audience & Average Age are reflective of the entire distribution and based on primary residence.

Editorial CALENDAR January Real Estate Issue From real estate to interior design, architecture and city-wide developments, if it has to do with residential or commercial investments, we ve got you covered with expert tips, new projects and leading industry professionals. Special Section: Profiles on Miami s Top Realtors. Closing Date: 12/10/17 February The Yacht Flaunt Issue w/ Miami Int l Boat Show Survival Guide Yachting takes centerstage as we welcome the Miami Int l Boat Show to town and offer ideas for the best gifts and luxury experiences to complement your time on land, sea and air all year long. Special Section: Miami Int l Boat Show Survival Guide. Closing Date: 1/10/18 March The Culinary Issue w/ Miami Open Tennis Guide Get a mouthful as we introduce you to must-have gastronomic experiences in town morning, noon and night. Special Sections: Miami Open Tennis Guide; Miami s Top Chefs; 50 Plates & Pours. Closing Date: 2/10/18 April Philanthropist Of The Year Change lives and make a difference by exploring organizations, programs and people that are making a huge impact in our community. Special Sections: Socially Conscious: Miami s Top Community Outreach Execs; 25 Ways To Get Involved. Closing Date: 3/10/18 May/June Top 20 Professionals Under 40 From the junior partner at a law firm to the young VP prepping for a takeover and the 30-something entrepreneur with dreams of success, the one thing our Top 20 Under 40 have in common is a drive to thrive. Special Section: Top 20 Professionals Under 40. Closing Date: 4/10/18 July/August Mind, Body & Soul Issue Revitalization becomes the focus as we custom-tailor an unforgettable journey to help balance all the stressful facets of your life inside and out all you have to do is sit back and relax. Special Sections: Leading Medical Professionals; Beauty-Makers; Top Fitness Pros. Closing Date: 6/10/18 September Best-Dressed Issue In the midst of the fashion season, the limelight shines on Brickell s bestdressed as we showcase the latest fashions, styles, accessories and wardrobe must-haves with lots of advice mixed in. Special Sections: Best Dressed; Profiles on Miami s Top Fashion Businesses. Closing Date: 8/10/18 October Visionary Of The Year Learn ways to successfully become your own boss in The Magic City and beyond with expert tips and advice from professionals who have proven that branching out on your own is one of the best moves you can make. Special Section: New Businesses & Start-Ups. Closing Date: 9/10/18 November Home & Design Issue If home is where the heart is, you d better make sure it s decorated accordingly! Join us as we explore some of the most glamorous interior spaces and the people who make them happen in and around town. Special Sections: Profiles on Interior Designers, Architects & Design Showrooms. Closing Date: 10/10/18 December The Arts & Power Issue w/ Art Week Survival Guide Creativity and business savvy unite as we explore the power of creativity and the people who make, collect and cherish works of art from around the world. Special Sections: Creative Minds You Need To Know; Art Week Survival Guide. Closing Date: 11/10/18 + 2017 Miami Open GUIDE G.O.A. Roger Federer T has defied all odds to become the Greatest Of All Time Top Fashion Professionals Under Forty is EVERYTHING! New Wave EMERGING DESIGNERS Break The Mold A showcase of Miami s STYLISH & SAVVY EXCLUSIVE UNVEILING Amp up your ART COLLECTION with 12 Miami Artists What s going on with + MIAMI FASHION?! MAGAZINE + Surviving ART WEEK Creative made easy get Art is HERE, THERE & EVERYWHERE January Annual Guide Key Biscayne s official all-inclusive guide features the best the island and surrounding areas have to offer in a keepsake edition that residents hold on to as a reference all year. Special Sections: Editor s Picks & Profiles on Miami s Top Realtors. Closing Date: 12/10/17 February It s A Yachting Life w/ Miami Int l Boat Show Survival Guide With Key Biscayne serving as the newest home of the Miami Int l Boat Show, we showcase the yachting lifestyle and the luxurious passions, pastimes and purchases that complement it. Special Section: Miami Int l Boat Show Survival Guide. Closing Date: 1/10/18 March Miami Open Tennis Issue w/ Official Miami Open Tennis Guide Over 320,000 locals and tourists alike flood into Key Biscayne for the Miami Tennis Open each year, making it South Florida s largest annual sporting event. Special Sections: Official Miami Open Tennis Guide; 50 Plates & Pours. Closing Date: 2/10/18 April Philanthropist Of The Year Explore organizations and people making a huge impact in our community by changing lives and developing programs that make a difference. Special Sections: Socially Conscious: Miami s most community-centered corporate executives; 25 Ways To Get Involved. Closing Date: 3/10/18 May/June Family Issue In a tight-knit community like Key Biscayne, strong family values are essential, and you can bet that Mom is at the center of it all (with a little help from Dad, of course). Special Section: Mother Knows Best: Some of Key Biscayne s Most Special Moms. Closing Date: 4/10/18 July/August The Beauty & Fitness Issue If your goal is to look and feel your best all year long, the first step to living the life of your dreams is to find the beauty and fitness professionals who can help you achieve all your goals. Special Sections: Leading Medical Professionals; Beauty Makers; Top Fitness Pros. Closing Date: 6/10/18 September/October Fashion & Style Issue We ve got you covered from head to toe with wardrobe and accessory musthaves for the season from Miami s top designers, runways and shopping destinations. Special Sections: Profiles on Miami s Top Fashion Businesses. Closing Date: 8/10/18 November Home & Design Issue Whether you re looking to re-decorate your entire house, or just want to spruce things up a bit inside and out, we ve got expert tips and tricks sure to take your home to the next level. Special Sections: Profiles on Interior Designers, Architects & Design Showrooms. Closing Date: 10/10/18 December Creative Indulges Issue w/ Art Week Survival Guide In the midst of the social season and Art Basel, sometimes all it takes is some big-ticket purchases, lots of shopping sprees, tons of creativity and a few top-notch cultural experiences to make all the stresses in your life melt away. Special Sections: Creative Minds You Need To Know; Art Week Survival Guide. Closing Date: 11/10/18

Distribution & CIRCULATION 30,000 Circulation Pass-Along Rate: 5x Total Readership: 150,000 Corporate Business Offices & Lobbies Targeted Retailers, Restaurants & Luxury Services 40% 30% 10% 20% In-Room Hotel & Special Events Exclusive Condo Delivery Distribution & CIRCULATION 15,000 Circulation Pass-Along Rate: 5x Total Readership: 75,000 Direct Key Biscayne Residential Mail & Home Delivery 45% 25% Key Biscayne Retailers, Restaurants & Luxury Services 10% 20% Special Events & Galas Miami Retailers, Restaurants and Luxury Services

La Playa Properties Group 305.915.0148 LaPlayaMiami@Yahoo.com LaPlaya-Properties.com professional standards are always present in my mind in every transaction I make happen. Linette Guerra entered the business at the young age of 18, and 23 years later still wakes up every morning excited to make the next deal happen. Of course, it helps that she s very good at it: This past year, La Playa sold out the 98-unit 23 Biscayne Bay hi-rise in a record 7 months. When she s not working, she loves volunteering with Big Brothers Big Sisters. My little sister Charnice is a bright spot, she says. Seeing the difference my family and I have made in her life makes it all the more worthwhile to make time to see her even when I m down to my last ounce of energy. Dream Home Musts: Access to a huge manicured lawn with the Atlantic Ocean as a backdrop, a pristine water lagoon pool, and private oceanside restaurant all without getting into my car all of which I just happen to have at Continuum on South Beach! Inside Tip For Buyers: Choose a knowledgeable agent in your area and make informed choices. There are still amazing deals out there, you just have to find them. A great agent will save you time and money. Inside Tip For Sellers: With all the political turmoil going on in South America and the high real estate taxes paid in European countries, we have buyers from all over the world looking to invest. Sellers are definitely in the driver s seat! Predictions For 2013: With all the prominent business and cultural events taking place in South Florida every month, Miami has been transformed into a global hub city. That being said, Miami s real estate values are still undervalued compared to its peers. For bartender Elizabeth e all remember Cheers, the show about the watering hole where everybody Toranzo of Brickell s knows your name. But did you know popular Dolores But we have our very own version of the legendary haunt right here in town? Well, we do. And it s You Can Call Me Lolita, thanks to Dolores But You Can Call Me Lolita s the secret to her success Elizabeth Toranzo, one of the area s most innovative mixologists. That s because when you stumble into behind the bar has less this venue looking for something new to sip, she to do with the types of not only whips something up for you based on your tastes, she also names the drink after you. And who ingredients she uses to mix doesn t like a drink named after themselves? She s up her signature cocktails even got a recipe on hand for the uber-indecisive. She calls it Your Drink. What s more, her keen and more to do with what approach to bartending has yielded some pretty she calls each of her buzzinducing creations. who comes in here almost every day and leaves me loyal clientele and lots of tips. I have one guy a $100 tip, she says. No matter what he orders TexT by eddie Cruz even if he knows exactly what he wants when PhoTos by ChanTal l awrie he comes up to the bar I name it after him. And that personal touch is something that makes this bartender stand out in the best way possible...with a stiff drink in hand. 116 2 oz. Hennessy 2 oz. Orange Juice 2 oz. Pineapple Juice Splash of Soda Water Cherry on top Success EsthEtiquE 30 Luxurious and deeply nourishing, the Soleil De La Mer Collection allows for a soft, glowing complexion while delivering potent anti-aging benefits and helping defend the skin from environmental aggressors with formulas that are weightless, non-greasy and absorb quickly without leaving a residue. The Reparative Face Sun Lotion SPF 30 ($120) and The Reparative Body Sun Lotion SPF 30 ($85) have been engineered for high performance in-sun protection that defends and protects the skin from sun damage while hydrating and repairing. Plus, The Face & Body Gradual Tan ($85) gives skin an even, naturallooking glow while also providing long-lasting hydration; Available at select Saks Fifth Avenue, Neiman Marcus and Bergdorf Goodman stores as well as at LaMer.com. Editorial & Digital SUPPORT To compliment to your advertising schedule, we offer an Editorial Support Program at no cost designed to: Stretch your marketing, advertising and PR budgets by providing invaluable editorial features Showcase elements of your abilities that don t fit into your branding advertisements Personally introduce you and your business to our pre-qualified readers to establish familiarity Bar Tab NAME THAT DRINK W Your Drink Linette Guerra eal estate is a family affair for Linette Guerra. My mother started La Playa R Properties Group in 1996, she recalls. Norma Guerra s strong work ethics and high Haute Sun Protect yourself from harmful sunrays whenever you re enjoying the great outdoors with La Mer s first in-sun collection, one of the most anticipated offerings from the venerable brand. Digital & Social Media Marketing Opportunities:. All your Editorial Support along with your Branding Ad will be published in the Digital versions of Brickell Magazine and/or Key Biscayne Magazine with interactive links. Both Digital Magazines are e-mailed to our database.. E-mail marketing opportunity to promote your special events e-mailed to our exclusive database of qualified contacts. Social media marketing campaigns reaching Brickell Magazine s & Key Biscayne Magazine s Facebook fans as well as our Twitter and Instagram followers

Art Production & SPECS Closing Dates Issue Space Deadline Material Deadline January Dec 1 st Dec 11 th February Jan 4 th Jan 12 th March Feb 1 st Feb 9 th April Mar 1 st Mar 9 th May/June Apr 2 nd Apr 10 th July/Aug June 1 st Jun 11 th September Aug 1 st Aug 10 th October Sept 3 rd Sept 10 th November Oct 1 st Oct 10 th December Nov 1 st Nov 9 th Examples of Spaces Full Page 2 Page Spread 1/2 Page 1/4 Page Specs Full Page Trim 9.00 x 10.875 Full Page Bleed 9.25 x 11.125 Spread 18.25 x 11.125 1/2 Page 8.00 x 4.812 ¼ Page * 3.875 x 4.812 *Only available in Key Biscayne Magazine Brickell Magazine and Key Biscayne Magazine only accept: Quark, PageMaker, Photoshop or Illustrator. All ads should provide a color proof to use as a guideline when printing the magazine. Artwork supplied by client may be sent in the following formats: Tiff (.tiff), EPS (.eps), PSD (.psd). For a custom marketing program, please call 305.854.4794.

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