MakeupMagic TheUltimateMaletoFemale MakeupProgram ChoosingYourBest Colors
Choosing Your Best Colors Copyright 2014 by Lucille Sorella All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, without prior permission from the publisher. LEGAL NOTICE: The information in this document is for educational purposes only. It is not intended to provide medical advice and is sold with the understanding that the publisher and author are not liable for misinformation or misuse of the information provided. The author and publisher shall have neither liability or responsibility to any person or entity with respect to any loss, damage, or injury caused or alleged to be caused directly or indirectly by the information contained in this book or the use of any products mentioned. Published by Preen Publishing LLC / MakeupMagicProgram.com
Introduction Choosing the right makeup shades is just as important as your makeup application technique. In fact, the wrong colors can give you a harsh and masculinized appearance faster than anything else. This report will show you how to choose colors that make you look fresh, youthful, and feminine. What girl doesn t want that? Color Rules The three most important things to consider when selecting your makeup shades are: 1. Your natural coloring 2. The occasion and time of day 3. Your clothes Your Natural Coloring Rule #1 is to choose makeup shades that flatter your skin tone, hair color, and eye color. There are two things to think about: 1. The intensity of your coloring 2. Whether you have warm or cool coloring 2014 Preen Publishing LLC / MakeupMagicProgram.com 2
The Intensity of Your Coloring Intensity has to do with the depth of your skin tone, hair color, and eye color. As a general rule, your makeup colors should harmonize with the intensity of your natural coloring. People with light coloring tend to look best in low intensity colors (like soft brown, blue, pink, coral, etc.), while people with medium to dark coloring tend to look best in high intensity colors (like deep brown, black, blue, red, etc). 2014 Preen Publishing LLC / MakeupMagicProgram.com 3
Warm vs. Cool Coloring The next thing to consider is whether you have warm or cool coloring. If your skin, hair, and eyes have warm undertones, you ll look best in warm colors and vice versa. Determining whether you have warm or cool coloring can be a bit tricky. In fact, there s an entire industry of color consultants who can help you analyze your coloring. However, here are three tests you can try yourself: 1. The vein test. Look at the veins on the inside of your forearms. If the veins appear blue, you most likely have a cool skin tone. If they appear green, you most likely have a warm skin tone. 2. The fabric test. Hold up two pieces of fabric to your face one that is pure white and one that is off-white. Which color seems to brighten your face more? If it s the pure white fabric, you have cool coloring. If it s the off-white fabric, you have warm coloring. 3. The jewelry test. Try on some gold and silver jewelry. Which looks best against your skin tone? If silver looks best, you most likely have cool coloring. If the gold looks best, you most likely have warm coloring. 2014 Preen Publishing LLC / MakeupMagicProgram.com 4
As a general rule, fair people who don t tan have cool coloring. They often have a pink tone to the skin. If you have fair skin but tan easily, you most likely have warm coloring. Darker skin tones often have warm undertones. So what does all this mean in terms of selecting your makeup? It means that if you have cool coloring, you should select makeup shades that have cool (blueish) undertones. If you have warm coloring, you should select makeup shades that have warm (yellowish) undertones. Here are some examples of warm vs. cool makeup palettes: 2014 Preen Publishing LLC / MakeupMagicProgram.com 5
The Occasion and Time of Day The next thing to consider when choosing your makeup shades is the occasion and time of day. Obviously, low intensity colors look more casual, while high intensity colors look more formal. Regardless of your coloring, you should wear higher intensity colors at night. If your makeup isn t dark enough, it ll look like you are wearing nothing at all. When you are getting ready to go out, turn off some lights so you can check out your makeup in low lighting (especially if you applied your makeup in a bright bathroom). You might find that you need to intensify your makeup colors to create more impact. 2014 Preen Publishing LLC / MakeupMagicProgram.com 6
Your Clothes Finally, you should consider your clothes when selecting your makeup shades. This doesn t mean you should match your makeup to your clothes exactly. However, your makeup should complement your clothes for an overall harmonious look. The most important thing to think about is how intense your clothing colors are. For example, if you are wearing a royal blue dress, your makeup should be a deeper intensity than if you are wearing a baby blue dress. 2014 Preen Publishing LLC / MakeupMagicProgram.com 7
Choosing Your Best Colors Now that you know the general guidelines, let s drill down into specifics for each part of your face. Eyebrows Eyes When selecting an eyebrow powder or pencil shade, the #1 rule is to match your eyebrow color to your hair color. However, blondes often look best with slightly darker eyebrows. Eyebrows that are too dark can give you a mean look. Eyeliner Navy blue is a universally flattering eyeliner color since it makes the whites of the eyes pop. It s generally best to avoid black eyeliner if you have very fair coloring. Eyeshadow Brown eyes can wear almost any eyeshadow shade, but are especially flattered by golden brown tones. Blue eyes look best with brown and gold eyeshadow shades since these colors contrast against the blue. Grey and taupe shades are also flattering. Green eyes pop most against purplisheyeshadow shades. Think plum, mauve, lilac, etc. Hazel eyes look gorgeous with goldeneyeshadow shades. 2014 Preen Publishing LLC / MakeupMagicProgram.com 8
Mascara Unless you have very fair coloring, go for the blackest mascara you can find. (Use brown-black mascara if you are a very fair blonde.) Color Correctors for Fair Skin Skin Use pink to neutralize undereye shadows. Use green to neutralize redness or blemishes. Use pink to neutralize a beard shadow. Color Correctors for Medium/Dark Skin Use yellow to neutralize undereye shadows and redness or blemishes. Use red to neutralize a beard shadow. Foundation Your foundation should match your actual skin tone as closely as possible. Test the foundation color on your jawline only. Allow the foundation to dry completely before you check the color since it will be slightly darker when it dries. Powder Choose a translucent powder that is the same or slightly lighter than your skin tone. 2014 Preen Publishing LLC / MakeupMagicProgram.com 9
Lips and Cheeks Lips If you have warm coloring, choose lip colors like coral, peach, warm red, etc. If you have cool coloring, go for cool lip colors like pink, mauve, cool red, etc. To create a balanced look to your face, match the intensity of your lip color to the intensity of your eye color. (For example, if you have light eyes, wear a light lipstick shade. If you have dark eyes, wear a dark lipstick shade.) Cheeks If you have warm coloring, choose a peach or coral blush. If you have cool coloring, go for a pink or mauve shade. 2014 Preen Publishing LLC / MakeupMagicProgram.com 10