Engaging Senses, Enhancing Consumer Experience WHERE IT MATTERS.
ABOUT US With over 40 years of experience in the business of drawing the attention of the consumers to our clients brands & products at the point-of-purchase, StarMedia has been the preferred Retail Marketing Solutions provider for many leading brand owners across the various consumer product categories globally. From design, to engineering, to production, to fulfillment and project management, our entire value chain is coordinated in a unified manner, in order to fulfill the mission of enchancing brand perception at the point-of-purchase! Staffed with dedicated professionals, StarMedia provides end-to-end solutions through vertically integrated operations. 2
OUR VISION With our extensive knowledge of the needs of marketers, coupled with a comprehensive understanding of the retail environment, we envisage to be the Leading Consumer Brands Premier Consumer Marketing Solutions Partner 3
OUR SERVICES With StarMedia acting as a single point of contact, Clients can be relieved of the hassles of managing multiple partners for a single project and remain assured of the credibility of StarMedia s services in the market. We cater to our Clients entire Below-The-Line consumer marketing needs. MERCHANDISING SOLUTIONS EVENT ACTIVATION RETAIL FIT-OUT 4
OUR CAPABILITIES CHINA SOUTH KOREA HONGKONG JAPAN THAILAND MALAYSIA SINGAPORE INDONESIA STARMEDIA CREATIVE DESIGN CENTRE ENGINEERING DEVELOPMENT & PRODUCTION CUSTOMER SERVICES & ACCOUNT MANAGEMENT PROJECT MANAGEMENT Visual Merchandise Display Design POP/POSM Display Design Retail Environment/ Fixtures/Shop in Shop Design/Furniture Campaign and Event Design Brand Guide/ Corporate Identity/ Visual Comm Material Design Marketing Collaterals 3D Visualization/ Virtual Prototyping CAD Merchandising Concept Development & Prototyping Specialized Material Development Merchandise Display Production (Local/Regional/ Global Scale) Retail Fixture Production (Local/Regional/ Global Scale) Computer Aided Manufacturing (CAM) Multiple Manufacturing Base (China, Thailand, Malaysia, Indonesia, Korea, Japan etc.) Multinational Team Customer-oriented Approach Turn Key Project (Fitouts/Shop in Shop/ Events/ Merchandise Display Roll-out) 3rd Party Project Management Project Consulting Value Engineering Maintenance and Logistics (Post-implementation) Project Life Cycle Management Multiple Point Distribution Across National Boundaries Dedicated Project Managers 5
PROJECT PROCESS MERCHANDISING SOLUTIONS RETAIL FIT-OUT EVENT ACTIVATION Understanding Client Requirement & Brand Positioning Understanding Client Requirement & Brand Positioning Understanding Client Requirement & Brand Positioning Concept & Design Development Project Planning & Contract Project Planning & Contract Prototyping Concept & Design Development Concept & Design Development Mass Production Site Survey Site Survey Delivery Technical/Shop Drawing Technical/Shop Drawing Off-site Production Off-site Production Site Management & Submission Works Site Management & Submission Works On-site Set-up On-site Set-up Hand-over Hand-over Sustaining & Maintenance Post Hand-over Sustaining & Maintenance Post Hand-over Dismantling 6
MERCHANDISING SOLUTIONS At StarMedia, we understand the importance of effective point-of-purchase display & merchandising solutions. Our strong capabilities in creating outstanding P.O.P. & Merchandising Displays have been recognized by many global brands. Chopard POP Display, SINGAPORE Chopard Window Display, SINGAPORE Chopard POP Display, SINGAPORE 7
MERCHANDISING SOLUTIONS Chanel POP Display, SINGAPORE Chanel POP Display, SINGAPORE Dior POP Display, SINGAPORE Dior POP Display, SINGAPORE 8
MERCHANDISING SOLUTIONS A well-worn marketing truism that most purchasing decisions are made at the point-of-sale. Hermes Gondola, SINGAPORE Hermes Gondola, SINGAPORE Gucci Gondola, MALAYSIA Anna Sui Gondola, TAIWAN Lacoste Gondola, MALAYSIA Dolce & Gabbana Gondola, MALAYSIA 9
MERCHANDISING SOLUTIONS Clarins White Plus POP, SINGAPORE Clarins Lazy Susan POP, SINGAPORE Clarins Make-up Display, SINGAPORE We provide one stop, end-to-end service to our clients, all the way from an acute understanding of the marketer s intention, to conceptualization of designs, to engineering and production, and finally to the fulfilment process. Dolce & Gabbana POP, SINGAPORE Estee Lauder POP, SINGAPORE 10
MERCHANDISING SOLUTIONS SK-II Tester Display, SINGAPORE SK-II LXP Block POP, SINGAPORE Essilor Eyeglass Display, SINGAPORE Harman Kardon POP, SINGAPORE Committed to creating effective solutions for our clients Staffed with experienced professionals and equipped with advanced computer-aided design & manufacturing systems, we are committed to creating effective solutions for our clients that will enhance their brands/product image in the retail environment. 11
MERCHANDISING SOLUTIONS Bosch Kitchen Machine Display, SEA Bosch Handblender Stand, SEA Philips GoPure Display, SINGAPORE Philips Countertop Display, SINGAPORE 12
RETAIL FIT-OUT As a Specialist in Shop-in-Shop retail fit-out projects, StarMedia provides turnkey, one-stop solution for our clients needs in creating their desired retail environment. Our long-standing partnership with many leading market brands is a testimony to our dedication and quality of delivery across international boundaries. Hermes, SINGAPORE Hermes, SINGAPORE 13
RETAIL FIT-OUT Clarins, SINGAPORE Clarins, SINGAPORE Clarins, SINGAPORE Cherry Chau, CHINA 14
RETAIL FIT-OUT From design, implementation, planning, project management, custom furniture fabrications, fit-out work, logistics to fulfilment services, our integrated approach provides an excellent platform for the creation of costeffective retail space with a strong consumer appeal. Cost-effective retail space with a strong consumer appeal Longchamp Boutique, SINGAPORE Longchamp, SINGAPORE Longchamp Boutique, SINGAPORE Chanel, THAILAND Harman Kardon, INDONESIA 15
RETAIL FIT-OUT Rimowa Boutique, SINGAPORE Rimowa Boutique, SINGAPORE Penhaligon s, THAILAND Anna Sui, CHINA 16
EVENT ACTIVATION Total solution approach to fulfilling our clients marketing needs and objectives. Sulwhasoo, SINGAPORE Elizabeth Arden, THAILAND Cartier, INDONESIA Hermes, CHINA 17
EVENT ACTIVATION We believe in a total solution approach to fulfilling our clients marketing needs and objectives. From planning, to conceptualizing and design, to engineering and production, to project management, our experienced professionals are dedicated to helping our clients realize their desired marketing activity outcome. The Body Shop, SINGAPORE Estee Lauder, SINGAPORE Ermenegildo Zegna, TAIWAN Grey Goose, CHINA 18
EVENT ACTIVATION Erabelle, SINGAPORE Salvatore Ferragamo, CHINA Chanel, SINGAPORE Straumann, CHINA 19
EVENT ACTIVATION From hosting of events, road shows to product launches, our extensive network of partners and strategically located offices allow for seamless project execution across international boundaries. Drypers, THAILAND 3M, SINGAPORE Giffarine, THAILAND Ministry of Manpower, SINGAPORE 20
OUR NETWORK Passionately and efficiently serving its customers and having a network of selected partners across different regions, StarMedia International ensures its clients in getting the highest standards and the best quality of service. CHINA SOUTH KOREA HONGKONG JAPAN THAILAND MALAYSIA SINGAPORE HEADQUARTER INDONESIA HEADQUARTER SINGAPORE StarMedia Singapore Pte Ltd 8 Lorong Bakar Batu #07-11 Singapore 348743 Tel: +65 6746 8481 Fax: +65 6744 4210 E-mail: enquiry@starmedia.bz CHINA StarMedia China Room 718A, Level 7, Block 5, No. 1628 Jing Sha Jiang Road, Putuo District, Shanghai 200333, China E-mail: enquiry@starmedia.bz MALAYSIA StarMedia Marketing Sdn Bhd 15-3, Block A, Jaya One, 72A Jalan Universiti, Petaling Jaya, 46200 Selangor Darul Ehsan, Malaysia E-mail: enquiry@starmedia.bz INDONESIA PT StarMedia Indonesia 4th Floor, Jalan Sultan Iskandar Muda 7BC, (Arteri Pondok Indah) Jakarta Selatan 12240, Indonesia E-mail: enquiry@starmedia.bz HONG KONG StarMedia (HK) Company Limited Rm 111, 1/Fl, Park Fook Industrial Building, 615-617 Tai Nam West Street, Lai Chi Kok, Kowloon, HongKong E-mail: enquiry@starmedia.bz KOREA StarMedia Korea No 1004, 1480-4, Gayang 2-dong, Gangseo-gu, Seoul, Korea 157-807 E-mail: enquiry@starmedia.bz THAILAND StarMedia Marketing Co. Ltd 23/95-96 Soi Soonvijai, Rama 9 Road, Bangkapi, Huai Khwang, Bangkok 10310 Thailand E-mail: enquiry@starmedia.bz JAPAN StarMedia Japan Fuyo Bldg. 3f 574 Waseda Tsurumaki-cho, Shinjuku-ku, Tokyo 162-0041 E-mail: enquiry@starmedia.bz 21
For more information, visit us at www.starmedia.bz