Personalized Instructor s Guide ADVANCED GLAMOUR by Shanna Nowling-Brannon Assembly Directions: (this pages does not go in the Instructor s Guide it is an instruction page ONLY!). Print out all the pages. You will have to cut info boxes to apply into Instructor s Guide.. The page number on the pages you will print off is the page that you will apply them to the Instructor s Guide. Example: the First page you print will not have a #, it says front cover and back cover, you will apply it to the front cover of the Instructor s Guide and the very back cover of the Instructor s Guide. The next page says inside front cover, it will go on the BACK of the front page of guide. The next page says () and it will be applied to the page coordinating with number () and so on. I recommend you print on full sheet adhesive labels or print on reg. paper and paste to Instructor s Guide. These words will take up the entire page of Instructor s Guide. (The NEW Instructor s Guides come Bound and will be a better option for long term use.) If you can Read, Flip and Squirt, you will have My Advanced Glamour Appointment MASTERED!!! Using the Instructor s Guide has MANY Advantages like staying on track, not forgetting things and it also will help YOU sell your position because others will think, I can read, so there is no reason why I couldn t do this! The More PARTIES you hold, the better you will become at it!! Be sure to read over and familiarize yourself with these words before using it live and also don t hesitate to make these words your own! HAPPY SELLING!!!
Contour Sculpting the Face Highlight Contour Benefits: Make a full face look slimmer Give any face shape a more oval appearance. Foundation Colors: Contour Highlight Highlight Contour st:base Tone; exact match skin s depth color. nd: Highlighter Color; shade lighter than skin tone Highlight rd: Contour Color; shade darker that skin tone. See diagram above to help you understand the purpose and placement of the three shades. Be sure to blend the three shades really well into skin because it is the blending that makes the effect work. Use foundation Base Color all over your face, then apply the lightest color to the highlighted areas which are actually those areas of the face that you want to bring out or bring focus to. Lastly, apply your darkest shade to the areas of your face you want to contour, minimize or appear to recede such as cheeks that seem too full, temples of wide forehead or sides of broad nose. **Remember to finish w/a light dusting of powder to set your foundation. For a more Dramatic Look you could follow same application with different shades of Powder. (Front Cover) (Back Cover)
BEFORE the APPOINTMENT Be Prepared! Select which way you will decide what colors she will try either by her eye color and use recommendations on page 7-9 of this Instructor s Guide for suggestions, OR go to www.marykay.com and input her information from her profile card, formulate a virtual makeover and print off, OR select a select a Color Card that is appropriate. Pull these colors (if using Full Size Products or Samples) and have ready with application instructions when you arrive. Follow Up with her before her appointment if she has turned this into a Party, make sure you have coached her on her friends that will be attending, refreshments, kids, preprofiled etc. (I recommend Coaching Sheet on my website at www.trainwithshanna.com, Systems for Success, Coaching Sheet) You can also find great info on www.marykayintouch.com under product central for specific info about a product that you might need additional information on. If you are doing Before and After Pics pack your Camera! Take her original Profile Card. (for additional notes) Facial Bag (same as for regular skin care appt) Disposable Mascara Wands for Mascara and Lash Primer Additional Q-Tips Demo Brushes If sharing appt. w/friends after adv. Glamour-take reg. Skin Care Instructors Guide(s) and supplies (If you have a product question/concern, visit Mary Kay Intouch, Products and Product Central for ALL product details.) ADVANCED GLAMOUR APPOINTMENT NOTES This is a Second Appointment and typically I do Advanced Glamour one on one. I have found that doing Adv. Glamour with a group can be a formula for DISASTER! So there are a few things to consider Will your customer be sharing this appointment with friends and acting as a Hostess OR will it just be her? If sharing with friends I recommend you do her Adv. Glamour before her friends arrive and her friends will get the First Appt. (Skin Care Class with Basic Glam) This is a great situation b/c her friends will want to try what she has on and it sells them on their second appt. BE STRONG! When they say: I want eye color etc your response is At your Check Up Appt we will customize a Look just for YOU too! (DON T GIVE IN!!) The most ideal situation is that your customer purchased Skin Care at her Skin Care Appointment and I have her to clean her face with her MK Skin Care Products BEFORE I arrive so this will save us time if she didn t purchase Skin Care just have her clean her face quickly with no explanation of products. The Check Up Appt. is to ensure the products she purchased at initial appt are correct for her skin type and color, also to provide her with a Color Look Customized for her and to build a better relationship with her. This Check Up Appt is best is kept to around 0 min. As she tries things, feel free to make notes on the back of her profile card like colors, comments etc. After this appointment, make sure that you follow up with her to see if she has any questions/concerns. () (back of front cover)
Advance Glamour Quick Reference: (if she is a candidate for TW Repair and hasn t tried, I would consider letting her try it Quickly before Adv. Glam) Oil Mattifier (if needed top portion of tray) Satin Lips (Mask-Tray Balm-Tray ) Foundation Primer (Tray ) Eye Primer (Tray 4) Concealer (Tray 5) Liquid Foundation (Tray 6) Highlighting Pen (Tray 7) Mineral Pwdr Found (Big Tray or Muffin Tin) Eye Brows Eyes Eyeliner Lash Primer Mascara Cheeks Lip Primer (Tray 8) Lip Liner Lipstick Lip Gloss Finishing Spray Brush Cleaner Recommendation: -Use Brushes for all applications at this appointment -Clean brushes after appointment to show how easy it is to keep them sanitary and clean. (4) Check Up Appointment How is your current Skin Care/Foundation formula and/color working for you? Any questions/concerns about current products? Oil Mattifier-absorbs oil and helps control shine for at least 8 hrs. (only use if needed and beauty blotters are great too!) Satin Lips- Apply Lip Mask(Tray ) rub in a circular motion, wipe off w/moist facial cloth. Apply Balm (Tray ) Foundation Primer- (Tray ) Apply to entire face foundation will have better staying power AND will give you a more porcelain look as it fills in pores and smooth skin imperfections. Eye Primer- (Tray 4) Apply to entire lid of both eyes. You will notice that when we apply your eye color it will go on different with eye primer and will not crease through out the day. (Eye Primer is versatile and can actually be used before or after foundation.) Concealer- (Tray 5) (Everyone may not need this step) Concealer is used to cover up something. Apply with Concealer Brush or dab a small amount to skin with fingers. (5)
Liquid Foundation- (Tray 6) (If your customer is a Mineral Foundation Girl, no need to do this step!) Apply with Liquid Foundation Brush Works best to apply foundation from center of face and work out with brush. (only put foundation on one side of the brush, leaving one side clean to blend with and not to over apply) Highlighting Pen- (Tray 7) This product is to brighten areas of the face that are shadowed. It has light reflecting pigments. You will apply it in any area that you have a shadow. Almost everyone can apply in curve of eyes, by nose area and underneath bottom lip as shown in pictures below. (Note click pen and apply to customer fingertips and have her pat into areas mentioned below.) Note We also have a Highlighting Powder that can be used like the Highlighting Pen mentioned above. Mineral Powder Foundation- (Big Tray or Muffin Tin) Apply a small amount of Mineral Foundation in Big Tray or Muffin Tin and swirl brush in powder, then tap the bottom of brush on the table or palm of your hand to dispense the powder down into the brush. You can apply one small layer if using this as your Powder to set liquid foundation or - layers to give you more overage if using as your foundation. (It will build in coverage, but not in weight) (6) Eye Brows- Eye Brows shape your face like a picture frame. Shaped brows can take immediate weight off of your face. Use the diagram below to help you to judge where your brows should be. (I don t advise you let them pluck their brows during this time, but at least educate them on how to) When using a brow liner, be sure to use small strokes and not to draw the brows on in a harsh, heavy line. Use the color closest to the natural hair color of brows. Eyeliner/Eye Brow Brush can be used to comb and tame the brows. Brush them in the opposite direction they grow with bristled end then calm them with comb end. Note: Brow Brush can be used with an Eye Color as Brow Liner too example: Grey Brows. Eyes There are SO MANY ways to put on eye shadow, let s look at some basic application and colors according to your eye color and size- (From the diagram(s) on next page, pick their eye color and then select the small/medium eye applications or the large eye application instructions.) You can use most ANY color on any eye no matter the actual eye color. These are simply suggestions on what can be used. (So feel free to play with different colors along with the application techniques listed.) (7)
(8) (9) Sweet Cream Midnight Star
Eyeliner- Eyeliner color is really a personal preference. Most everyone can wear Black, however some people like something lighter and others like a little color. Below is a list of what colors coordinate best with specific eye colors, if you are wanting colored liner. Blue Eyes Green Eyeliner (Rich Jade) Green Eyes- Purple Eyeliner (Violet Ink) Hazel Eyes Purple Eyeliner (Violet Ink) Brown Eyes Blue Eyeliner (Dark Denim) Tips on WHERE and HOW to apply: -Glide onto upper lash line and/or along lower lash line. Everyone should line top this will help to give the illusion that the eye is more lifted. -Lining the Bottom is a personal preference (do not line inner rim of eyes, liner should go underneath lashes) -When you apply, try to color like in a coloring book and make short soft strokes so it doesn t look like a harsh line. Using a smudge brush is great for creating this look. -Mary Kay Eye/Lip Pencils colors come with a Built in Shaper. (see page 9 for details) - You can also use Eye Shadow as Eyeliner using the angel brush on the end of the Eyeliner/Eye Brow Brush. (to get more vibrant color, dampen the brush before you apply eye shadow as eyeliner.) (0) LASHES: Curling Lashes- (optional) should be done before any products are put on the Eye Lashes (good info to give if you are not comfortable with doing this at this appointment) Lash Primer- Get more from your mascara stronger, more voluminous, longer-looking lashes by applying Lash Primer. Apply Mascara to lashes while Lash Primer is still wet. Mascara- We have several types of mascara, Lash Love and Ultimate are our most popular choices Ultimate Thickens (Black or Black Brown) Lash Love Fans the Lashes (Black or Brown) Lash Love Waterproof Fans the Lashes AND Waterproof (Black or Brown) Mascara should be replaced every months. To make most of application, apply mascara to top side of lashes first, then hold brush vertically and brush lashes side to side. Lastly apply mascara to bottom side of top lashes by brushing them upward. Mascara should be applied on upper and lower lashes. Minking with Mascara (optional good info to give for them to try at home) Minking is when you put Brown Mascara on the lashes and tip the ends with Black because of the different colors on the lashes it will make them appear thicker and fuller. (Give info on Lash/Brow Serum if time permits see page 7 for details) ()
Cheeks- Sweep cheek brush across cheek color, tapping off excess. Begin applying color at the apple of the cheek bone. Feather the color slightly upward and along the check bone, stopping at the top of the check bone, just below the temple. Color should not begin before the pupil or extend below the nose. LIPS- (Prime, Outline, Fill in and Finish) Lip Primer Reduces lines and wrinkles on the lips and around the lip area. Helps prevent feathering and bleeding of lipstick and/or lip gloss and also allows products glide on lips. Lip Liner- For a fool proof application, choose a lip liner shade close to the color of your lips or our clear lip liner. To achieve intense polished look, use a shade just slightly darker than the color of your lip. To extend the wear of your lip color, begin with outlining your lips before filling in the entire lip with your lip liner. Then apply your lipstick or lip gloss. Use a slightly darker shade below the center of the fullest part of your lip. To visually enlarge OR reduce your lips see diagram on next page *Mary Kay Eye/Lip Pencils colors come with a Built in Shaper. (see page 9 for details) () Take Thin Lips to the MAX-. Apply Lip Primer on the lips and outside the lip line. Allow to dry.. Erase the existing lip line by applying concealer or foundation over it.. Use Lip Liner to draw a line slightly above the natural top and around the bottom lip lines. Fill in lips completely with the lip liner to create a matte base. 4. Place a dab of light Concealer in the center of the top and bottom lips. 5. Apply Lipstick 6. Finish with Gloss applied to the center of the lips over lipstick to help make lips appear fuller. ()
Downplay Full Lips-. Apply Lip Primer on the lips and outside the lip line. Allow to dry.. Erase the existing lip line by applying concealer or foundation all over it.. Use Lip Liner to draw a line slightly inside the natural top and around the bottom lip lines. Fill in lips completely with lip liner to create a matte base. 4. Apply Lipstick. 5. Finish with Gloss applied in a light coat evenly over lips. Lipstick- We have different formulas of Lipstick: Crème Lipstick has Vitamin A and E True Dimensions- is intensely moisturizing and makes lips feel SO Smooth and also has anti-aging benefits. Application: Starting at the center of the top lip, sweep color to outside corner, and repeat on the other side. Then sweep across the bottom lip from the corner to corner. (4) Lip Gloss- -Delivers an instant boost of moisture with this feather-proof formula. -You can use it by itself or combined with lipstick -Our Nourishine Gloss has a high shine finish that helps make your lips look firmer, fuller and younger. Finishing Spray- Hair Spray for the face Give your makeup the staying power to last up to 6 hrs. Keeps celebrities pictureperfect long after they ve left the makeup artist s chair. Breathable and works on any skin type, even oily skin. Also works as a refresher any time of day to keep face feeling cool. To Apply: Spray in a X and then a T across face. Brush Cleaner-(clean brushes now to show how easy to do) -Fast Drying -Allows brushes to perform better -Eliminates makeup residue providing proper hygiene -Renew makeup bristles HOW TO USE: Spray onto brush hairs until damp, sweep brush over tissue to remove excess moisture and to wipe away makeup residue. Reshape brushes with clean tissue, lay flat and allow to air dry completely before reusing. Now tell me what you think about your NEW LOOK (5)
(Sets) I offer a special at your Advanced Glamour Appointment: (show products as you talk about them) Bronze Collection Filled Compact: Eye Colors, Cheek Color, Lipstick & Applicators Mascara Lip Gloss Oil Free Eye Remover Value of $.50 TODAY $99 Silver Collection Bronze Collection PLUS: Eyeliner Brow Pencil Lip Liner Eye Primer Value of $59.50 TODAY $9 Gold Collection Silver Collection PLUS Brush Collection Smudge Brush Lash Primer Facial Highlighting Pen Brush Cleaner Finishing Spray Value $8.50 TODAY $9 (6) Brush Set- ($55) (5 Brushes & Bag) Powder Brush Cheek Color Brush Eye Definer Brush Eye Crease Brush Eyeliner/Eyebrow Brush (Smudge Brush can be added for $0) Finish Spray- ($8) Hair Spray for the face Give your makeup the staying power to last up to 6 hrs. Spray in a X and then a T across face for best application. Brush Cleaner-($0) -Fast Drying -Allows brushes to perform better -Eliminates makeup residue providing proper hygiene -Renew makeup bristles HOW TO USE: Spray onto brush hairs until damp, sweep brush over tissue to remove excess moisture and to wipe away makeup residue. Reshape brushes with clean tissue, lay flat and allow to air dry completely before reusing. Lash and Brow Serum ($8) -Improves appearance of thin sparse lashes & brows -Builds thicker-and-fuller looking lashes -Improves lash volume -Adds fullness to bare lashes -Reduces lash breakage and brittleness HOW TO USE: At night after face is cleaned and contact are removed, Lashes: apply to the base of your upper lashes (where lashes meet the skin) Brows apply sparse or bare areas in the direction of hair growth. (Close on next page) (7)
(CLOSE) Ask: *Did you have fun/learn something *What would you like to take home with you tonight? LISTEN AND WRITE!!! (don t interrupt) (at this point hopefully she is already using the skin care, if not after she tells you all that she would like today, say: To achieve the way your face feels today, I would recommend you consider some of the Skin Care Products that you have sampled too) Make Wish List of other items she would like to have on back of profile card Finish Sales Ticket and Take her payment. (If she has several things on her wish list I would offer her to earn some of these products at a discount or possibly free) You could share me with some of your friends OR if this ADV. Glamour appointment is taking place before a party that she is hosting, remind her of how she can earn the MOST products so she can help you make her party a success AND she can also be thinking about what items she will be picking out for FREE/DISCOUNT after the party. Revisit the idea of her starting her own MK Business and if hosting a party ask- who will be attending tonight that you think would be great at what I do OR could use some extra income? If necessary give her another piece of recruiting info and schedule a time to follow up! (8) ~More Tips/Ideas~ Eye and Lip Pencil, Built in Shaper How to use:. Remove the shaper cap from the end of the pencil cap.. Holding the shaper cap in your dominant hand, grasp the pencil near the end of the tip and insert into the shaper.. Carefully twist the shaper cap in a gentle back and forth motion to shape the top of the pencil. Quick Reference/Targeted Areas- Minor Scars- dab moisturizer only on the scar and apply a thin layer of powder that matches skin tone, apply concealer directly to the scar, use your ring finger to pat the edges to blend and lightly dust with powder to set. (may also use concealer brush to apply) Age Spots- (brown or patches) match concealer color and apply to only the discolored area(s) (may also use concealer brush to apply) Blemishes match color of concealer to skin and apply lightly to the blemish and use your ring finger to lightly pat around the edges to blend. Add a second light layer and blend if needed. Dark Circles Under Eye- apply concealer at the edge of the dark area and extend up, never go below the dark area, be sure to include the inside corner of the eyes and lids if necessary. Use ring finger to lightly pat the edges to blend. For more serious dark circle, a concealer one or two shades lighter than skin tone may be needed. For long term benefits, TW Eye Revitalizer or TW Repair Eye Renewal Cream are great options. Undereye Puffiness- see page 6 on how to use Facial Highlighting Pen to minimize the look of undereye puffiness. Shadows- brighten shadowy areas of face with Facial Highlighting pen NOT Concealer see page 6 for more details. Redness- to cover redness on Ivory/Beige skin tones, try yellow concealer, always dab foundation over concealed areas to keep from smudging and set with powder. (9)