Know what you ' re made of...

Know what you ' re made of... www.avedacolourharmony.com.au

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Know what you ' re made of... The Aveda Colour Harmony Awards honour creativity and technical skill. The winners are the hair colourists whose work best reflects the competition theme, the spirit of Aveda, and the connection between hair cut, colour, styling and make-up. The theme for Colour Harmony 2018 is KNOW WHAT YOU'RE MADE OF. Celebrating 40 years of Aveda through beauty, wellness, environment, fashion and art we are the leaders of holistic beauty, and the champions of environmental responsibility. To celebrate the iconic Aveda artistry, create a campaign image that captures Aveda s authenticity and relevance in today s world of beauty.

Inspiration from our winners I entered Colour Harmony to push myself further as a stylist and to try something new. It s all about having a vision and keeping true to yourself as an artist to create something beautiful. MATTHEW WOOLLEY, PIERROT S HAIR STUDIO Entering Colour Harmony for the first time I would say stay true to your style, believe in it and give it 110%. Invest in an amazing model who will represent your work - it s about the whole image not just the hair. Do it for the experience and push your limits letting your creativity shine! ANMAR SAHAR, ELEMENT Winning the New Talent category, was such a blessing and I am so incredibly grateful to say that my hard work paid off and has given me the absolute confidence to strive and work even harder to become a great hairdresser. LINDA ARAGON, DE STIJL Entering Aveda Colour Harmony has changed my life. What an amazing journey it has been. I have made friends for life. As the 2007 winner I took the belief in myself to inspire, create & change. JACK PAITARIDIS, ELYSIAN HAIR & SPA I would say to anyone wanting to enter Colour Harmony to go for it. It has been a wonderful experience, with a lot of support from AVEDA. It was fun to meet the other finalists from around Australian and to make new friends. TRACY DOAK, DE STIJL

Colour Harmony Awards 2017 Colour harmony Tracey Doak De Stijl Laura Kim Solace Charles Zou Inch Hairdressing Kyle Meek Element Aveda Lifestyle Editorial Matthew Woolley Pierrot's Hair Studio New Talent Lisa Marie Jade Frances Dillon De Stijl Gemma Hannoush Pierrot s Hair Studios Linda Aragon De Stijl Amy Motteram Pierrot s Hair Studios Zakary Smiley Zucci Hairdressing

Mens Anita Sutton Galloway Djurra Lifestyle Salon & Spa Shakira Petrucci Zucci Hairdressing Julia Cockman Pierrot s Hair Studios Salon Collection De Stijl Zucci Haidressing Djurra Lifestyle Salon & Spa

Colour Harmony Awards 2018 The theme for Colour Harmony 2018 is KNOW WHAT YOU'RE MADE OF. Celebrating 40 years of Aveda through beauty, wellness, environment, fashion and art we are the leaders of holistic beauty, and the champions of environmental responsibility. To celebrate the iconic Aveda artistry, create a campaign image that captures Aveda s authenticity and relevance in today s world of beauty. The Categories PHOTOGRAPHIC + RECREATE COLOUR HARMONY The Colour Harmony category is open to all hairdressers. This category recognises outstanding colour work and harmony of the cut, colour, styling and makeup interpretation of KNOW WHAT YOU'RE MADE OF THEME. NEW TALENT The New Talent category is open to hairdressers who are still within the terms of their apprenticeship. This category honours the overall look and interpretation of KNOW WHAT YOU'RE MADE OF THEME. EDITORIAL The Editorial category is open to all hairdressers. Editorial allows for a creative look that expresses KNOW WHAT YOU'RE MADE OF; worthy of a magazine cover. Inspired by KNOW WHAT YOU'RE MADE OF THEME, including all elements of Editorial Hair and Session Styling (Clothing, Makeup, lighting and Background). PHOTOGRAPHIC ONLY MEN S The men s category is open to all hairdressers. This category recognises outstanding colour, cut and styling for Men with the interpretation of KNOW WHAT YOU'RE MADE OF THEME. DIGITAL The Digital category is open to all hairdressers. This category recognises outstanding colour, cut and styling with the interpretation of the KNOW WHAT YOU'RE MADE OF Prizes COLOUR HARMONY The winner of the Aveda Colour Harmony Award will receive a trip to the AVEDA CONGRESS 2018. The prize includes return ECONOMY flights, 4 nights accommodation AND 1 event ticket. NEW TALENT The winner of the New Talent Award will receive a brand new hairdressers kit valued at $1,500. EDITORIAL The winner of the Editorial Award will receive a 6-page editorial feature in a trade publication. THEME. The final image MUST be taken on a smart phone. SALON COLLECTION The Salon Collection category is open to the entire salon and must be entered as a team entry. This category honours the overall look and interpretation of KNOW WHAT YOU'RE MADE OF THEME. Salons need to enter a collection of 4 6 images minimum. MEN'S The winner of the Men s Award will receive a brand new barbering kit valued at $1,000. SALON The salon group winners will receive three brand new Dyson Hairdryers, for the salon, valued at $1,800. DIGITAL The winner of the Digital only category will recieve a social media photoshoot with an Aveda Guest Artist. All finalists will receive winners trophies, a Marketing and PR Package and all entrants will be recognised on www.avedacolourharmony.com.au

Who can Enter? Hair Colourists and Stylists working in Aveda Lifestyle, Concept, Exclusive and Family locations in Australia. Please note: Yourself and your model must be available to travel interstate from Sunday, 5th August Tuesday, 7th August 2018 where all finalists will be showcased in the live finals. Timeline ENTRIES CLOSE Thursday, 28th May 2018. The deadline for entry is final. No entries will be accepted after the deadline. FINALISTS WILL BE ANNOUNCED 3 finalists will be announced for each category via email (and notified by phone) on Monday, 25th June 2018. THE LIVE FINALS AND RECREATE Will take place on Monday, 6th August 2018. After the recreate the winners will be announced at the Colour Harmony Awards later that night. Held in Melbourne, Venue TBC. How to Enter? STEP 1: Choose the category you wish to participate in (Colour Harmony, New Talent, Editorial, Men s, Digital, Salon Collection) and carefully read the contest rules. STEP 2: Choose your model. (Please note that your model must also be available to travel interstate from Sunday, 5th August Tuesday, 7th August 2018 for the recreate and live finals). STEP 3: Create your interpretation of KNOW WHAT YOU'RE MADE OF THEME. STEP 4: Prepare your entry. Each entry must include: Completed Entry Form Model Release Form Completed Technical Details Form Digital files of both before & after images on disc or USB in jpeg format at 300 dpi (dots per inch),minimum size of 42cm x 29.7cm (A3). Any other file formats will not be accepted. STEP 5: Upload online via the Aveda Colour Harmony website - www.avedacolourharmony.com.au

Contest Rules ABOUT THE ENTRANT The Colour Harmony Awards are open to hairdressers of all ages. No employee of Estèe Lauder Companies or their families will be allowed to enter the competition. Only the hairdresser specified on the entry form can do the colour and styling work and receive the award. An assistant can help with makeup and clothing only. The entrant must be employed by an Aveda salon, while there is no such obligation for the model or assistant. Model must remain the same throughout the duration of the competition. The clothes, makeup, colour, cut and styling must remain the same throughout the duration of the competition. Digital category entrants must take their photo on a smart phone and image must be static with no filter applied. Only jpeg and png files will be accepted. ABOUT THE SALON Salons are allowed to enter as many team members as they like, but only one entrant is allowed per entry form. Entrants can only submit one entry per category, however each entry can only be submitted into one category either Colour Harmony, New Talent, Editorial, Men s and Digital. The Salon Collection can be made up of the entrants images from the other categories. Entrant and model must be available to travel interstate from Sunday, 5th August Tuesday, 7th August 2018 where all finalists will be showcased in the live finals. Aveda will cover the cost of flights and accommodation for this trip for the entrant and model. For the Colour Harmony, Editorial and New Talent Categories assistants may also travel, however this will be at your own cost. If the entrant or model is unable to be present at the live recreate they will forfeit their position in the competition and another finalist will be chosen. Aveda will cover the costs of flights and accommodation for this trip for the entrant of the Men's, Digital and Salon Categories. New Talent entrants must still be within the terms of their apprenticeship at the time of entry. Salon collection entrants must choose one salon member to represent the team at the live finals. The whole team may travel, however this will be at your own cost. The same model cannot be used in more than one entry. The salon that appears on the entry form will be the salon that the hairdresser must represent during the competition. Should an entrant leave his/her employment (i.e. move to a different salon) at any stage of the competition, he/she will lose the right to compete. ABOUT JUDGING The judges will be specifically looking for hair craftsmanship skills and creative interpretation of KNOW WHAT YOU'RE MADE OF THEME. Initial judging to determine competition finalists is done by the Aveda Global Artistic Team. The entrant will be judged for his/her: Overall colour result, colour technique, application, colour selection and placement. Overall interpretation, look, style, and finish, appropriate to KNOW WHAT YOU'RE MADE OF THEME. Entrants are scored out of 10 for each of the criteria. The entrants with the highest scores become the competition finalists. Final judging to determine competition winners is done by the Local Colour Harmony Judging Team. The entrant will be judged for his/her: Overall colour result, colour technique, application, colour selection and placement. Overall interpretation, look, style, and finish, appropriate to KNOW WHAT YOU'RE MADE OF THEME. Overall presentation and confidence in creation. The decision of the judges is final. No correspondence will be entered into. Entrants have no right to legal recourse.

Contest Rules ABOUT PRODUCTS & TOOLS Only Aveda products may be used at all times; all hair must be completed using Aveda colour and styling products and models must wear Aveda makeup. The products must be documented in the Technical Details sheet. No wigs, hairpieces or hair extensions are allowed to be included in the photograph. (NB: For the Editorial Category and Salon Collection, hair pieces, hair extensions or wigs may be used. Hair pieces and accessories can be pre-done; all hair attached to the head must be done on the day. Keep in mind the Aveda brand image; no fur or feathers, glitter or plastics should be used or seen in any of the photographs or live recreate. Each entrant is responsible for providing his/her own personal equipment, including make-up and clothing and complete hairdressing kit for completing the look at the recreate. Aveda will have hair colour and hair styling products on hand at the live re-create. Electrical equipment must comply with the terms of the Health and Safety Act Requirements for Electrical Safety in the Workplace. Aveda accepts no responsibility for loss of and/ or damage to equipment. ABOUT ENTERING Each entry consists of: Completed Entry Form Model Release Form Completed Technical Details Sheet Digital files of both before & after images to be uploded in jpeg format at 300 dpi, minimum size of 42cm x 29.7cm (A3) Deadline for entry is Monday, 28th May 2018 and must must be uploaded online via the Aveda Colour Harmony website. Entry forms uploaded after this deadline cannot be accepted. Entries/photos that have been previously published cannot be considered. Photo rights during the competition are reserved for Aveda. All photographs taken and received become the property of Aveda and may be used for marketing and publicity purposes. Photos will not be returned. Entrants will be required to keep their own copy of their photographs. Prizes are non-transferrable, assignable or redeemable for cash. Winners must be available to redeem their prize on specified date/s or forfeit.

Contest Rules ABOUT THE LIVE FINALS This is a live competition staged in front of the judges, where the finalist will be expected, within 3 hours to re-create the look from the photograph which was entered into the competition: Present a creative hair cut which can be pre-cut before the competition day this will allow the finalist to focus on the colour application. Do the colour work live. All colour work for the Colour Harmony and New Talent categories must be done on the competition day and there must be no preparation of colour prior to the competition. Finalists will be expected to make a complete and significant colour change. (NB: For the Editorial Category, both the colour and cut may be completed prior to the live finals.) All styling must be completed live. Show styling and finish. Present the overall look, result and inspiration to the judges on the day. (To allow for completion of the hair work within 3 hours, the fitting of clothes and make-up may be done before-hand.) This is an individual competition; each finalist is required to complete their own cut, colour and styling work. An assistant can help with makeup and clothing only. ASSISTANT ROLE Mix (but not apply) colour. Shampoo hair. Hold sections of hair. Hold tools, e.g. pins. Hand ritual on model. Help dress model. Make-up (only using Aveda) there will be a makeup stand on hand, however entrants should bring their own equipment and products. Once the 3 hour time frame for the live re-create is up (a timer will be set); no alterations may be made to the look. 3 minutes per finalist will be allocated prior to their final presentation to allow for last minute touch-ups Finalists not following the rules will be disqualified. Finalists will be expected to present his/her concept to the judges in a 5 minute presentation (a timer will be set): Presentations should include: Reasons outlining why the overall look fits KNOW WHAT YOU'RE MADE OF THEME An outline of how the colour works with the haircut (shape, length) Colours and products used A step by step description of the placement of colour. Finalists will be required to create an A2 mood board to use in the presentation of their completed look to the judges. Once the presentation is complete there will be 5 minutes of question time from the judges (a timer will be set). Only the Finalist and his/her model will be allowed into the Presentation room. Finalists and their completed models will be showcased at the Live Final event. Tidy prep area. Only assistant and finalist in prep areas (which will be marked for each category). Only 1 assistant is allowed per finalist. Finalists are not allowed to share assistants The only time an assistant is allowed to touch the hair is to wash it, or help with holding sections (an assistant is not allowed to assist with styling the hair in any way).

Inspiration from our winners I wanted to enter Colour Harmony because I wanted to be more actively involved with AVEDA nationally and to be part of what I felt was an exciting competition. It was a chance to push the boundaries with AVEDA colour and to see how far I could go. TRACY DOAK, DE STIJL Winning the New Talent category, was such a blessing and I am so incredibly grateful to say that my hard work paid off and has given me the absolute confidence to strive and work even harder to become a great hairdresser. LINDA ARAGON, DE STIJL To any artists who wish to enter I would say this competition is a lot of hard work and requires 100% dedication, and it s all about channelling inspiration into your own masterpiece. MATTHEW WOOLLEY, PIERROT S HAIR I entered the Colour Harmony Awards to challenge and validate myself personally as a colourist and to express myself creatively through my craft. SCOTT DARCY, DJURRA LIFESTYLE SALON AND SPA I entered the Colour Harmony Awards because I wanted to push my skills - it was a great opportunity to use what I had learnt from my apprenticeship and apply it on a creative platform. DAKOTA SPAUL, ELEMENT AVEDA LIFESTYLE SALON

Entry Form To enter in the 2018 Aveda Colour Harmony Awards, the following items must be uploaded online to the Colour Harmony Website form by Monday, 28th May 2018. Note: You will recieve a confirmation email once we have recieved your entry. Completed Entry Form Model Release Form Completed Technical Details Form Digital files of both before & after images to be uploaded in jpeg format at 300 dpi (dots per inch), minimum size of 42cm x 29.7cm (A3). Any other file formats will not be accepted. CATEGORY Please select the category into which you are entering: Colour Harmony New Talent Editorial Men s (photographic only) Digital (photographic only) Salon Collection (photographic only) PERSONAL DETAILS Please complete on online form. The entrant name and salon name written below will be used on avedacolourharmony.com.au Entrant Name: DOB: Apprentice: Yes/No (If yes, please state year: ) Salon Name: Address: Phone: Email: Assistant Name (if applicable): Details of assistants role/contribution (if applicable): Model Name: AGREEMENT NB: This must be uploaded online I, the undersigned, hereby give my consent to the publication in an unlimited number of copies, whether as photos, video or other media, of the work produced by me for the Aveda Colour Harmony Awards competition. I hereby relinquish all my rights to publication and remuneration in connection with this work. Aveda and other companies authorised by the organiser may retouch the photos, apply special video effects or make other alterations at their discretion, whereby I will at no time have the right to object or prohibit either their publication or the publication of retouched products in the press. I undertake to assert no claims or rights at any time in connection with these photos, videos or other graphical material used. I have read and understood the Contest Rules. Entrant Name: Signature: Date: Model Name: Signature: Date: Assistant Name (if applicable): Signature: Date: Photographer Name: Signature: Date: Salon Owner Name: Signature: Date:

Technical Details NB: This must be uploaded online ENTRANT NAME: MODEL S NAME: CATEGORY: COLOUR HARMONY NEW TALENT EDITORIAL MEN'S SALON DIGITAL INSPIRATION (This will be included online next to your entry image. Limit 3 sentences) PRE-COLOUR APPLICATIONS HAIR COLOUR PRODUCTS USED STYLING PRODUCTS USED MAKEUP PRODUCTS USED SHADE SELECTIONS HAIR AND MAKEUP HAIR COLOUR TECHNIQUE USED ie. foils, slicing, colour merging, bleeding panels, pre-lightening, pastel shading or shade variation HAIR COLOUR DESCRIPTION OF FINAL RESULT HOW DOES THIS LOOK ENCAPSULATE THE FEEL OF KNOW WHAT YOU'RE MADE OF THEME?

ColourPlacement GIVE A STEP BY STEP DESCRIPTION OF FORMULAS AND THE PLACEMENT OF COLOUR NB: This must be uploaded online 1. 2.

ColourPlacement GIVE A STEP BY STEP DESCRIPTION OF FORMULAS AND THE PLACEMENT OF COLOUR NB: This must be uploaded online 3. 4.

Makeup Facechart GIVE A STEP BY STEP DESCRIPTION OF PRODUCTS, SHADES AND THE PLACEMENT OF COLOUR NB: This must be uploaded online SKIN FOUNDATION EYES BROWS CHEEKS LIPS

Model Release NB: This must be uploaded online GRANT I hereby grant to Aveda Australasia Ltd, its affiliated companies, successors, assigns, principals, representatives and those acting pursuant to its permission or upon its authority (the Grantees ), the right to use, to publish, or to distribute pictures or other likenesses of me in which I may be included, in whole or in part (photographs, portraits, drawings, film footage, composite or otherwise), as well as my name for the advertising and promotion of Grantees throughout the world for public relations purposes. WAIVER AND RELEASE I waive any right to inspect or approve any picture or likeness so used or the copy used in connection therewith, or the use to which it is applied. I release and discharge the Grantees and those acting pursuant to their permission or upon their authority from any liability resulting from the production, reproduction or use here under of my picture, or likeness, including any liability for any distortion, optical illusion, alteration or other circumstance that may occur or be produced in connection therewith. I hereby knowingly assume all risk of bodily injuries or change to my appearance, which may occur during the event(s) at which photographs of me will be taken. This assumption of risk extends to any loss, damage, injury resulting from the use by me or on me of any Aveda products or any other products whether in conjunction with the Aveda products or otherwise. On behalf of myself and anyone who may claim by, through or under me, I hereby knowingly, voluntarily, fully, completely, and forever release Grantees from any and all claims, demands, suits, actions, and causes of action, of whatever kind, nature or description arising from or in any manner relating to any such injuries or changes to appearance. I understand that no corrective and/or follow-up services will be offered to me. I further agree that in agreeing to participate in the Aveda Colour Harmony Award I agree not to make any press release, comment, or other statement concerning either Aveda Australasia Ltd and/or the product distributed by Aveda Australasia Ltd, without prior approval from properly authorised representative of Aveda Australasia Ltd in writing. CONSIDERATION It is understood that sufficient and valuable consideration is received by me by reason of the above mentioned use or publication of my pictures and likeness and that no other consideration or compensation is payable to me; and that such use or publication is made by the Grantees in reliance upon my signing this grant and release. AGE I AM 18 YEARS OF AGE OR OVER. If under 18, this release must be signed by a parent or legal guardian of the person whose picture or likeness is to be used. Model Name: Address: Signature: Date: If the person whose picture or likeness is to be used is under 18 years of age, his or her parent or legal guardian must sign Below. I, a Parent or Legal Guardian of do hereby consent to the foregoing. Parent or Legal Guardian Name: Parent or Legal Guardian Signature: Date:

Inspiration from our winners I would tell a first time finalist, to keep determined, to enjoy and to appreciate every moment spent with such wonderful people who share the same passion that you do. LINDA ARAGON, DE STIJL Entering Colour Harmony was about making the team aware that if I can do it they can do it. It was not about winning it was about having a go and not being scared of failure. ANITA SUTTON-GALLOWAY, DJURRA LIFESTYLE SALON AND SPA As a creative colourist we do have a tendency to get a bit too excited and be side tracked from the initial goal, stay focused by always referring back to a mood board to remind yourself of the idea and feeling you are wanting to portray. SCOTT DARCY, DJURRA LIFESTYLE SALON AND SPA Winning the Editorial category has opened doors for so many amazing opportunities and career goals I have always wanted especially in the session styling world! ANMAR SAHAR, ELEMENT Winning the Colour Harmony category as well as Salon Collection Category has had a huge impact on my hairdressing career as well as the popularity of the salon. Salon guests as well as new guests at De Stijl have been interested in knowing about Colour Harmony and have been impressed with the work the salon produced for the awards. It has boosted the salon brand and given us a higher level of exposure nationally. TRACY DOAK, DE STIJL

Credits 2016 FINALISTS: NEW TALENT Alyshia Davitt Pierrot s Hair Studio (12) Amy Motterram Pierrot s Hair Studio (10) Dakota Spaul Elements Aveda Llifestyle Salon (16) EDITORIAL Anita Sutton-Galloway Djurra Lifestyle Salon & Spa (4) Julia Cockman Pierrot s Hair Studio (17) Matthew Woolley Pierrot s Hair Studio (14) COLOUR HARMONY Sarah Dubois Fez Hair Salon (23) Sarah Jones J Society (22) Shakira Petrucci Zucci Hairdressing (2) 2015 FINALISTS: COLOUR HARMONY Julia Cockman Pierrot s Hair Studio (1) Scott Darcy Djurra Lifestyle Salon and Spa (19) EDITORIAL Brianna Hore Hyde Salon (5) Anmar Sahar Djurra Lifestyle Salon and Spa (21) Birgitte Nielsen Djurra Lifestyle Salon and Spa (18) NEW TALENT Christina Pipe Zucci Hairdressing (13) Giulia Orlando Zucci Hairdressing (15) Ella Wilson Spillane Outpost Hair and Beauty (7) 2014 FINALISTS COLOUR HARMONY Julia Cockman Pierrot s Hair Studio (3) Nathan Marsh Scalpt On The Waterfront (8) NEW TALENT Annmarie Newman Pierrot s Hair Studio (20) Scott Ferrier Element Aveda Lifestyle Salon (6) EDITORIAL Samantha Higgins Rhodes Hair & Spa (9) Jade Lee Zucci Hairdressing (11)

OUR MISSION AT AVEDA IS TO CARE FOR T HE WORL D W E LI V E IN, FROM THE PRODUCTS WE MAKE, TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD Horst Rechelbacher FOUNDER