USW Internationalising curriculum and the student experience. Patricia Brien

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USW Internationalising curriculum and the student experience Patricia Brien

Colour Locale Project: an international project with USW, AMFI, RMIT, CUNY, + NIFT Commenced 2013/14 after an IFFTI Colloquia Documentation: Visual ethnography (street style photography) shared internationally BA (Hons) Illustration students are now going to sketch individuals in place.

Students were asked to comment upon the style of the people in the photos. This was completed between CUNY & USW. The comments were shared. RMIT & NIFT students referred only to the subjects of their images & no sharing was formally introduced between the students as timing across the academic year was an issue. AMFI didn t manage to complete project

How might we represent Cardiff or other traditional non fashion cities outside of this context? How might we capture the colour, texture and essence of the city?

working in Emporium, she like colour, trying to follow the laste fashion trend. Focusing on the detail, she like to observe others look, but she didnt like to copy them, She can get the new idea from others. She thinks that people in city like signel colour, and some intersting unique styles, wear individual Anilca, 23

Chinmai Mahesh Student (KD, Sem : IV) of NIFT Hyderabad has his own unique style of dressing up and carrying himself. Inspired by the Hip-Hop culture and costumes of Rap artists, He always wears huge extra large T-Shirts with prints on it. Other Styling features are multiple Tattoos, shades, piercings, huge beard with little or no mustache, excessive use of accessories (such as chains, thumb rings, studs, wrist bands etc), 3/4 th jeans, torn jeans with flip -flops.

Richa Banjara Student ( T.D. Sem. IV) from the campus of NIFT Hyderabad. Her personality calls out as a tough, headstrong woman, whose sense of style is reflective of the contemporary style of Ahmedabad with slight touch of her own bold and sporty nature. I grew up with guys all my life Personal style Features : Metal accessories(earrings, nose rings), piercings, metal bangles, metal anklets, loose t-shirts, shorts and loose pants, ethnic wear, sport shoes, short hair-asymmetric with colour, bold frame glasses.

Some styles on Brooklyn College campus Style #2 Style #1 Style #3

Urban Campus Many girls of Brooklyn College have similar styles to the ones presented on the previous slide which include some kind of leggings or jeans, a top or sweater, and usually boots (since it is the winter time) Since Brooklyn College is an urban campus; the style can be described as more contemporary and relaxed compared to a school that would be in the city where people would most likely dress up more.

PHOTOGRAPHED BY Walter and Danielle

Next stage / next cohort: NY Students & Staff from USW with CUNY met at Urban Outfitters in Brooklyn A short talk was given by the regional VM manager and students spoke coyly to one another. Fashion students would appear to be the same globally!!

Embedding International themes Colour & Trend Brief: Design a window display scheme for the New York Department store, Bergdorf Goodman. You will examine and choose from a variety of collections with at least 1 designer label per window for the department store Bergdorf Goodman and carefully select the trend that you feel will be most readily adopted by the consumers of the Department Store. It is important to consider which trends/colours are most appropriate for their brand values and customer base.

Embedding International themes All students research and create work based upon Bergdorf Goodman the students going on the NY excursion see the store.

SIP ESP Trendlab NY

SIP CEO Ellen Sideri spent the morning with 25 students discussing ESP Trendlab and the world of trend forecasting in the US Market. She offered placements for students in Marketing and Communication fields. This meeting clarified the role of the trend forecaster and the NY (US) context.

CEO Ellen Sideri (ABC Carpet & Homes)

International Exchanges