SKIN BRIGHTENING SYSTEM THE POWER OF FOAM AND PHOTODAMAGE O F T H E FA C E. Powerful 3-Piece Regimen Kit

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SKIN BRIGHTENING SYSTEM THE R E V O L U T I O N A RY POWER OF FOAM C L I N I C A L LY P R O V E N T O T R E AT P I G M E N TAT I O N AND PHOTODAMAGE O F T H E FA C E Powerful 3-Piece Regimen Kit

Foam drug delivery systems increase the effectiveness of therapy by instant absorption and improving patient compliance 1 NEW VIVATIA SKIN BRIGHTENING SYSTEM USES REVOLUTIONARY FOAM TECHNOLOGY MACRO-ENCAPSULATION BENEFITS OF VIVATIA S FOAM TECHNOLOGY Vivatia s Foam Technology segregates active ingredients between oil soluble (emollient) or water soluble (humectants) components providing even dispersion on the skin surface for enhanced absorption. Vivatia Foam is a rich, lipophilic emulsion foam which contains professional levels of effective ingredients in their most effective forms. Patient Application Benefits of Using Foam: Patient preferred vs. creams, lotions, and gels Proven greater compliance Enhanced skin absorption Ease-of-application Even spreadability of active ingredients No greasy or sticky residue remaining on skin Won t interfere with the application of make-up

VISIBLE RESULTS VIVATIA BRIGHTENING SYSTEM A SKIN BRIGHTENING KIT WITH PROVEN RESULTS Pharmaceutical foam drug delivery is more successful in dermatology because of ease-of-application, good spreadability, than any other topical dosage form 2 VIVATIA at 7 Weeks VIVATIA at 4 Weeks* * Data on File

VISIBLE RESULTS OVERWHELMING CLINICAL PROOF Fast, dramatic results at a lower percentage of hydroquinone Dramatic improvements in pigmentation and photodamage with strong clinical and photographic evidence. Top photos are split-face comparisons with Vivatia 2% HQ vs. 4% HQ. Vivatia is placed on the patient s left side of the face. The right side of the face is 4% HQ, n= 22.* 4 Weeks VIVATIA at 4 Weeks * Zel Skin & Laser; Split-face study. 2x/daily application. Blinded clinician assessment at 4, 8 and 12 weeks. N=22.

VISIBLE RESULTS VIVATIA SKIN BRIGHTENING SYSTEM Fast, dramatic results at a lower percentage of hydroquinone Top photos are split-face comparisons with Vivatia 2% HQ vs. 4% HQ. Vivatia is placed on the patient s left side of the face. The right side of the face is 4% HQ, n= 22.* 12 Weeks VIVATIA at 12 Weeks * Zel Skin & Laser; Split-face study. 2x/daily application. Blinded clinician assessment at 4, 8 and 12 weeks. N=22.

THE SKIN BRIGHTENING SYSTEM POWERHOUSE: KEY INGREDIENTS Brighten 10 Hydrating formula in our proprietary foam delivery contains 2% hydroquinone plus 9 complementary ingredients that even the appearance of skin tone and dark spots for more luminous-looking skin. Higher % of women had results at week 4 with 2% HQ vs. 4% HQ. Percent of women who showed improvement matched 4% HQ at week 8. 2% HYDROQUINONE PROVEN TO BE AS EFFECTIVE AS 4% HYDROQUINONE.* OVERALL PHOTODAMAGE Percent of Women 100 80 60 40 20 MOTTLED PIGMENTATION 80 0 4 Weeks 8 Weeks Percent of Women 60 40 20 4% HQ Vivatia 2% HQ 0 4 Weeks 8 Weeks Blinded clinician assessment at 4, 8, and 12 weeks (n=14) POWERFUL INGREDIENTS AT THERAPEUTIC LEVELS: Hydroquinone (2%): Lightens skin by inhibiting melanin production. Blocks an early step in the conversion of tyrosine to melanin by inhibiting the activity of tyrosinase. Alpha Arbutin (2%): Blocks epidermal melanin biosynthesis by inhibiting tyrosine. 1-Methylhydantoine-2-imide (1.0%): Amino acid, brightens skin. Niacinamide (4%): Vitamin B3 that reduces fine lines and wrinkles, builds skin barrier. Reduces melanosome transfer to keratinocytes. Whitonyl (Palmaria palmata extract) (4%): Inhibits the synthesis of melanin via tyrosinase inhibition and transport of melanosomes. Kojic acid (1%): Lightens skin by inhibiting melanin production by inhibiting tyrosinase. Licorice root (0.05%): Decreases the activity of tyrosinase and inhibits the synthesis of melanin. Tetrahexyldecyl Ascorbate (0.5%): Antioxidant that lightens skin by reducing melanocyte activation. Dermostatyl (1.0%) (Dextran, Hexapeptide-2) Skin brightening peptide that acts against MSH. Achromaxyl (Glycerin, Brassica Napus Extract) 3%: Botanical extract with antioxidant actions. * Data on File

VIVATIA SKIN BRIGHTENING SYSTEM VIVATIA DELIVERS THE HIGHEST LEVELS OF INGREDIENTS FOR MORE VISIBLE SKIN RESULTS Repair 0.5% Retinol Unique retinol treatment combines stabilized retinol with a proprietary mix of anti-aging ingredients such as antioxidants, peptides, and vitamins which helps reduce the appearance of fine lines and wrinkles for more radiant-looking skin. KEY REPAIR INGREDIENTS: Retinol: Vitamin A derivative, stimulates cell turnover to remove epidermal melanin. Also stimulates collagen and glycosoaminoglycans (GAGs) production. Special biological polymers mainly responsible for holding moisture in the skin. Niacinamide: Vitamin B3 that reduces fine lines and wrinkles and builds skin barrier. Reduces melanosome transfer to keratinocytes. Vitamin E: A fat-soluble antioxidant that fights against free-radical damage to the lipids on the surface of the skin. It strengthens the cell membrane structures and has anti-irritant and anti-inflammatory properties. Triple A Complex: An algae extract rich in amino acids, polypeptides, combined with a natural plant extract. Has anti-stinging, anti-inflammatory and anti-irritant properties. Peptides: Chain of amino acids. Helps promote collagen production and reduce appearance of fine lines and wrinkles. Fruit seed extracts, ceramides and lipids: Skin barrier repair ingredients. Hyaluronic Acid: Hydration and skin barrier repair.

VIVATIA BRIGHTENING SYSTEM POWERFUL ANTI-AGING KEY AESTHETIC BENEFITS Vivatia s Foam Technology: Delivers highly concentrated levels of ingredients in an elegant formula designed to be safe and effective. Visible Results: Dramatic improvements in pigmentation and photodamage with strong clinical and photographic evidence. Simple & Affordable: Easy to use, 3-piece, anti-aging and pigment skincare system. VIVATIA BRIGHTENING SYSTEM IN AN EFFICIENT REGIMEN KIT Gentle Hydrating Cleanser am/pm Ultra-gentle cleanser helps clear away dirt, impurities and makeup while prepping the skin for Repair and Brighten 10. Brighten 10 Brightening Complex pm/am optional Hydrating formula in our proprietary foam delivery contains 2% hydroquinone plus 9 complementary ingredients that even the appearance of skin tone and dark spots for more luminous-looking skin. Repair 0.5% Retinol (retinol foam) pm This unique retinol treatment combines stabilized retinol with a proprietary mix of anti-aging ingredients such as antioxidants, peptides, and vitamins, which helps reduce the appearance of fine lines and wrinkles for more radiant-looking skin. References: 1. Tamarkin D. Foam: A Unique Delivery Vehicle for Topically Applied Formulations, in Formulating Topical Applications - a Practical Guide, Dayan N, Ed., Carol Stream, IL: CT Books, Chapter 9 (2013), pp. 233-260. 2. Pharmaceutical Foam Drug Delivery System: General Considerations; NG. Shindeet. et. al., Department of Pharmaceutics, Satara College of Pharmacy, Degaon, Satara-415004, (MS) India. MDRejuvena Carlsbad, CA 92010 MDRejuvena.com MDRejuvena 2017. All Rights Reserved.