THE HOLIDAYS WITH CLIENT KITS REDKEN FOR MEN BUY 3 GET 1 FREE! GET READY FOR PROMOTIONS STOCK UP ON CHROMATICS NOVEMBER 2012

NOVEMBER 20 PROMOTIONS 5TH GET READY FOR THE HOLIDAYS WITH CLIENT KITS REDKEN FOR MEN BUY 3 GET FREE! STOCK UP ON CHROMATICS GET INSPIRED. BE PART OF IT. REDKEN.COM

REDKEN 20 HOLIDAY OFFERINGS CELEBRATE IN STYLE! SAVE ON HAIRCARE & STYLING Our top-selling haircare brands and styling favorites make the perfect gift. Fun, NYC-inspired packaging with tips from Redken s number one fan Lexy make them even more appealing! SALON PRICE (HAIRCARE KITS) 25 s va e* (4.75/29 savi s) CLIENT PRICE (HAIRCARE KITS). ALL SOFT KIT INCLUDES: All Soft Shampoo 0. oz. All Soft Conditioner All Soft Argan- Oil multi-care oil sample EXTREME KIT INCLUDES: Extreme Shampoo 0. oz. Extreme Conditioner All Soft Argan- Oil multi-care oil sample LO EXTE KIT LU r Exte ham. oz. r Exte n iti n r. oz. Al oft Arg lti are i am l 37.50 c nt va e* wit 5 c ck c ( 4 50/39 savi s) 32 50 c nt va e* wit ut 5 c ck c ( 9.50/29 savi s) SALON PRICE (STYLING KITS)..3 avera s va e* ( 3.3/25 savi s) CLIENT PRICE (STYLING KITS). SMOOTH KIT INCLUDES: NEW satinwear 02 prepping blow-dry lotion 5.4 oz. fashion work versatile working spray 2. oz. All Soft Argan- Oil multi-care oil sample VOLUME KIT INCLUDES: uts 0 root targeted vol m pray foam.5 oz. k ry 8 nstant fi i h n pray oz. Al oft Arg lti are i am l 30 25 avera c nt va e** wit 5 c ck c ( 25/37% savi s) 25 25 avera c nt va e** wit ut 5 c ck c ( 25/25 savi s) SAVE ON REDKEN FOR MEN INCLUDES BONUS BOUNCEBACK OFFER! GROOMING COLLECTION INCLUDES: go clean daily care shampoo 0 oz. maneuver working wax 3.4 oz. grip tight holding gel sample SALON PRICE. 3 25 s va e***( 3.75/28 savi s) CLIENT PRICE. 29.00 c nt va e*** wit 2 50 c ck c ( 0.00/34% savi s) 2 50 c nt va e*** wit ut 2 50 c ck c ( 7.50/28 savi s) *I cl es val e of Argan sam e **Average val e an savi gs wi vary epen styl kit rchased cl es val e of Argan sam e *** cl es val e of ri ti ht sam e INCLUDES BONUS BOUNCEBACK OFFER! Get clients back to the salon with a 5.00 coupon good towards the purchase of a full-size All Soft Argan- Oil! Or get male clients back to the salon with a 2.50 coupon good towards the purchase of a full-size grip tight holding gel. Each gift set comes with a bounceback sticker attached to the carton a great incentive for a return visit! If you choose not to honor the discount, simply remove the sticker before placing the sets in your retail area.

WHEN YOU STOCK UP ON SHAMPOO AND CONDITIONER Help clients achieve lasting smoothness and increase your service revenue with NEW Smooth Lock. Redken s latest haircare innovation includes an exclusive semi-permanent salon service that seals in frizz-free manageability and smoothness that lasts up to 0 shampoos*! At home, heat-activated formulas deeply nourish and protect to extend the service results by 3 shampoos**! Your clients will love the results and you ll love the boost this service provides to your bottom line! SALON OFFER 8 Redken Shampoos and Conditioners (mix and match) Choose from: All Soft Blonde Glam Body Full Clear Moisture Color Extend NEW Curvaceous Extreme Nature s Rescue Real Control NEW Smooth Lock RECEIVE FREE Smooth Lock Semi-Permanent Service Kit Kit Includes 3 Smooth Lock Step Smooth Activator tubes 2 oz. Smooth Lock Step 2 Smooth Sealer 5 oz. Shot Shaker Services Consumer Menu Texture and Styling Services Reference Chart Salon 0.00 *** 85.0 salon value ( 25.0/29% savings) 5% OFF GALLONS SAVE ON SELECT SHAMPOO AND CONDITIONER GALLONS! SALON OFFER CHOOSE FROM: ALL SOFT COLOR EXTEND EXTREME SALON PRICE shampoo 22.53 2.50 salon value ( 3.98/5% savings) SALON PRICE conditioner 35.28 4.50 salon value (.23/5% savings) NOVEMBER 20 / Promotions *Results achieved with Semi-Permanent Smooth Lock Service. **Results achieved with Semi-Permanent Smooth Lock Service followed by at-home use of Smooth Lock Shampoo, Conditioner and Stay Sleek leave-in cream. ***Actual price will vary based on products selected; value includes 8.00 value of Step 2 Smooth Sealer.

SAVE ON REDKEN STYLING FAVORITES! Now is the perfect time to stock your backbar and stylist stations. Purchase select ½ liters at 25% off! SALON/STYLIST OFFER AT 25% OFF Thickening Lotion 0 ½ liter Hot Sets 22 ½ liter SALON PRICE Thickening Lotion 0 9.38.50 salon value ( 3./25% savings) SALON PRICE Hot Sets 22 9.00.00 salon value ( 3.00/25% savings) BOOST SALES OF Help your male clients cover all their major haircare and styling needs with Redken For Men s 4 star products: go clean 0 oz. clean brew grip tight gel 5. oz. maneuver working wax 3.4 oz. SALON/STYLIST OFFER 3 Redken For Men star products and receive for FREE! CLIENT OFFER Redken For Men star product and get the second at 50% off! Salon * 9.3 25.75 salon value (.44/25% savings) Client * 9.3 25.75 salon value (.44/25% savings) *Based on average price of 4 products. 4

STOCK UP ON SHADES FROM REDKEN S BREAKTHROUGH HAIRCOLOR! PRISMATIC PERMANENT COLOR. ZERO AMMONIA. 2X FORTIFIED HAIR* ZERO AMMONIA, ZERO ODOR UP TO 00% COVERAGE MULTI-DIMENSIONAL, 4D COLOR RESULTS Only Redken, the leader in salon haircolor in the U.S., could take your color results to this dimension. Breakthrough ODS 2 (Oil Delivery System) + Protein Extract Technology delivers multi dimensional, 4D color deep into every hair strand. No ammonia, no odor just conditioned, high shine color and hair that s 2X fortified with CHROMATICS vs. uncolored hair. REACHING OVER 84 MILLION CONSUMERS CLIENTS ARE LOOKING FOR CHROMATICS... ARE YOU READY? NOVEMBER 20 / Promotions SALON OFFER CHROMATICS shades (open stock) RECEIVE FREE CHROMATICS Apron AS SEEN IN Salon 87.00.00 salon value ( 25.00/22% savings) *Fortifies the cuticle for 2 times less breakage when using Chromatics Permanent Haircolor System with 20 volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo ASK YOUR SALES CONSULTANT ABOUT CHROMATICS TODAY! 5

BOOST RETAIL SALES WITH Don t miss this opportunity to let your clients try Redken s best-loved haircare and styling products! Kit includes everything you need to start sampling and see your sales rise! SALON/STYLIST OFFER Retail Sampling Kit Kit Includes: Color Extend Shampoo Liter Satinwear 02 5 oz. for stylist use 8 Color Extend Duo Packettes 8 Tousle Whip 04 Packettes 8 Satinwear 02 Packettes Packette Display Salon/Stylist 9.00 43.25 salon value* (.25/5% savings) *Includes value of packettes PRICE LIST PRODUCT CASe ReTAiL SALon CASe order QTy PRiCe PRiCe PRiCe QTy HAIRCARE SHAMPOOS (+) All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Color Extend Sun, Dandruff Control, Extreme, Hair Cleansing Cream, Real Control, Smooth Lock, Time Reset.7 oz. 50 4.00 2.00 00.00 _ 0. oz. 4.50 7.25 87.00 _ Liters.50.25 47.00 _ Gallon 4 n.a. 2.50 0.00 _ CONDITIONERS (+) All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock, Time Reset oz. 00 4.00 2.00 200.00 _ 5.50 7.75 93.00 _ Liter 29.50 4.75 77.00 _ Gallon 4 n.a. 4.50.00 _ SAMPLING HAIRCARE DUO PACKETTES (BAGS OF 8) All Soft, Color Extend 0.7 oz. 4 n.a. 0.00 40.00 _ TREATMENTS All Soft Heavy Cream softening rinse-out mask oz. 00 3.00.50 50.00 _ 5.50 7.75 93.00 _ All Soft Argan- Oil 3 oz. 29.00 4.50 74.00 _ All Soft Supple Touch softening cream-spray 5 oz..00 8.00 9.00 _ Blonde Glam Color Enhancer Perfect Platinum 7.50 8.75 05.00 _ Body Full Instant Bodifier volumizing foam 5 oz..50 8.25 99.00 _ Body Full Volume Amplifier thickening lift spray 5 oz..50 8.25 99.00 _ Clear Moisture Instant Polishing Prep leave-in cutting and detangling lotion 4.2 oz. 3.50.75 8.00 _ Color Extend Rich Recovery protective treatment 5.50 7.75 93.00 _ Color Extend Total Recharge inner hair fuel 5 oz..50 8.25 99.00 _ Extreme Anti-Snap leave-in treatment.7 oz. 50 4.00 2.00 00.00 _.50 8.25 99.00 _ Extreme CAT Treatment protein reconstructing treatment 5 oz. 5.50 7.75 93.00 _ Extreme Strength Builder 5.00 7.50 90.00 _ Extreme Strength Builder Plus 7.00 8.50 02.00 _ Real Control Intense Renewal super moisturizing mask oz. 00 3.00.50 50.00 _ 5.50 7.75 93.00 _ Real Control Crema Care daily nourishing styling treatment.50 8.25 99.00 _ Real Control Slim Supreme slimming serum 3.4 oz..50 8.25 99.00 _ Real Control Overnight Treat night recovery 3.4 oz. 20.50 0.25 3.00 _ Smooth Lock Butter Silk intensive rinse-out treatment 5.50 7.75 93.00 _ Smooth Lock Heat Glide protective smoother 5 oz..50 8.25 99.00 _ Smooth Lock Stay Sleek leave-in cream 5 oz..50 8.25 99.00 _ Smooth Lock Step Smooth Activator 3x 2 oz. n.a. 4.85 78.20 _ Smooth Lock Step 2 Smooth Sealer n.a..00 44.00 _ PRODUCT CASe ReTAiL SALon CASe order QTy PRiCe PRiCe PRiCe QTy Time Reset Corrective Defense 3.2 oz. 20.50 0.25 3.00 _ Time Reset At-Home Porosity Filler Kit 4 x 0.5 oz 20.00 0.00 0.00 _ Pre Art Liter n.a. 25.00 300.00 _ NATURE S RESCUE Nature s Rescue Refreshing Detox Shampoo.8 oz. 7.00 8.50 02.00 _ Liter 28.00 4.00 8.00 _ Nature s Rescue Cooling Deep Conditioner 4.2 oz. 8.00 9.00 08.00 _ ½ Liter 2.00 3.00 78.00 _ Nature s Rescue Refining Sea Polish 3.4 oz. 9.00 9.50 4.00 _ Nature s Rescue Radiant Sea Spray 3.4 oz. 7.00 8.50 204.00 _ Nature s Rescue Pump /2 Liter n.a. n.a. 2.50 n.a. _ INTRA FORCE SYSTEM NATURAL Shampoo 9.8 oz..00 8.00 9.00 _ Liter 3.00 8.00 2.00 _ Toner 8.3 oz. 7.00 8.50 02.00 _ Liter 45.00 22.50 270.00 _ Scalp Treatment 5. oz. 25.00.50 50.00 _ Starter Kit 39.00 9.50 7.00 _ SYSTEM 2 COLOR TREATED Shampoo 9.8 oz..00 8.00 9.00 _ Liter 3.00 8.00 2.00 _ Toner 8.3 oz. 7.00 8.50 02.00 _ Liter 45.00 22.50 270.00 _ Scalp Treatment 5. oz. 25.00.50 50.00 _ Starter Kit 39.00 9.50 7.00 _ TREATMENTS Micro Boost 2.8 oz. 45.00 22.50 270.00 _ Hair Advance. oz. x 0 45.00 22.50 35.00 _ STYLING Hair Densifer Styling Foam 5.00 7.50 90.00 _ IN SALON SERVICES Scalp Stimulate.85 oz. x n.a. 20.00 0.00 _ REDKEN CHEMISTRY All Soft Shot Phase.9 oz. n.a. 8.50 222.00 _ Clear Moisture Shot Phase.9 oz. n.a. 8.50 222.00 _ Color Extend Shot Phase.9 oz. n.a. 8.50 222.00 _ Extreme Shot Phase.9 oz. n.a. 8.50 222.00 _ Real Control Shot Phase.9 oz. n.a. 8.50 222.00 _ Smooth Lock Shot Phase.9 oz. n.a. 8.50 222.00 _ Time Reset Filler Shot Phase 7. oz. n.a..00 44.00 _ Shot Phix 3.5 phix phase sealer n.a. 9.00 08.00 _ Shot Phix 5.5 phix phase sealer n.a. 9.00 08.00 _

PRODUCT CASe ReTAiL SALon CASe order QTy PRiCe PRiCe PRiCe QTy PRODUCT CASe ReTAiL SALon CASe order QTy PRiCe PRiCe PRiCe QTy PRODUCT CASe ReTAiL SALon CASe order QTy PRiCe PRiCe PRiCe QTy PRODUCT CASe ReTAiL SALon CASe order QTy PRiCe PRiCe PRiCe QTy STYLING STRAIGHT Sheer Straight 0 lightweight straightening gel oz. 00 5.00 2.50 250.00 _ 3.4 oz..00 8.00 9.00 _ Align protective straightening lotion oz. 00 5.00 2.50 250.00 _ 5 oz. 7.00 8.50 02.00 _ SHINE Glass 0 smoothing serum 2 oz.** 48 7.00 8.50 408.00 _ Outshine 0 anti-frizz polishing milk oz. 00 5.00 2.50 250.00 _ 3.4 oz. 8.00 9.00 08.00 _ Shine Flash 02 glistening mist 4.4 oz. 7.50 8.75 05.00 _ VOLUME Thickening Lotion 0 all over-body builder 5 oz. 5.50 7.75 93.00 _ /2 Liter n.a..50 50.00 _ Rootful 0 root lifting spray.00 8.00 9.00 _ Layer Lift 07 length elevating spray-gel 5.7 oz..00 8.00 9.00 _ Full Frame 07 protective volumizing mousse.50 8.25 99.00 _ Aerate 08 bodifying cream-mousse 2.3 oz. 7.00 8.50 02.00 _ Guts 0 root targeted volume spray foam 2 oz. 5.50 2.75.00 _ 0.58 oz..50 8.25 99.00 _ TEXTURE Water Wax 03 shine defining pomade.7 oz. 8.00 9.00 08.00 _ Tousle Whip 04 soft texturing cream-wax 3.4 oz..50 8.25 98.00 _ Rewind 0 pliable styling paste.75 oz. 00 5.50 2.75 275.00 _ 5 oz. 9.00 9.50 4.00 _ Wax Blast 0 high impact finishing spray-wax 2 oz. 8.50 4.25 02.00 _ 4.4 oz. 8.00 9.00 08.00 _ Rough Paste working material.75 oz. 00 5.50 2.75 275.00 _ 2.5 oz. 8.00 9.00 08.00 _ Hardwear super strong gel.00 8.00 9.00 _ Structure Wax 7 classic styling wax.7 oz. 8.00 9.00 08.00 _ HEAT STYLING Satinwear 02 prepping blow-dry lotion* 5 oz. 8.00 9.00 08.00 _ Iron Silk 07 ultra straightening spray.00 8.00 9.00 _ Duo Shield 07 color protecting gel and cream* 5 oz. 9.00 9.50 4.00 _ 5 oz. 4.00 7.00 84.00 _ Hot Sets 22 thermal setting mist 5 oz. 4.00 7.00 84.00 _ /2 Liter n.a..00 44.00 _ HAIRSPRAYS Fashion Work versatile working spray 2. oz. 5.50 2.75.00 _ oz. 7.00 8.50 02.00 _ Pure Force non-aerosol fixing spray 2 oz. 5.50 2.75.00 _.7 oz..00 8.00 9.00 _ Quick Dry 8 instant finishing spray 2 oz. 5.50 2.75.00 _ oz. 5.00 7.50 90.00 _ Forceful 23 super strength finishing spray 2. oz. 5.50 2.75.00 _ oz. 7.00 8.50 02.00 _ STYLE CONNECTION Powder Refresh 0 aersol hair powder/dry shampoo.2 oz. 7.50 3.75 90.00 _ 3.4 oz. 8.00 9.00 08.00 _ Powder Grip 03 mattifying hair powder 0.5 oz. 4.50 7.25 74.00 _ Matte Sponge 05 rugged texturizer.7 oz. 8.00 9.00 08.00 _ Velvet Gelatine 07 cushioning blow-dry gel 3.4 oz. 8.00 9.00 08.00 _ Wool Shake 08 gel-slush texturizer 5 oz. 8.00 9.00 54.00 _ Quick Tease 5 backcombing finishing spray*.3 oz. 7.50 3.75 90.00 _ 5.3 oz. 8.00 9.00 08.00 _ STYLING SINGLE PACKETTES (BAGS OF 8) Align protective straightening lotion Outshine 0 anti-frizz polishing milk Velvet Gelatine 07 cushioning blow-dry gel Satinwear 02 prepping blowdry lotion.35 oz. Single Packette 28 n.a..00 8.00 _ REDKEN FOR MEN HAIRCARE Clean Brew extra cleaning shampoo 0 oz..50.25 75.00 _ Liter 22.50.25 35.00 _ Clean Spice 2-in- conditioning shampoo 0 oz..50.25 75.00 _ Liter 22.50.25 35.00 _ Mint Clean invigorating shampoo 0 oz..00.00 72.00 _ Liter 2.50 0.75 9.00 _ Cool Finish invigorating conditioner 0 oz..50.25 75.00 _ Densify texturizing shampoo 0 oz..00.00 72.00 _ Go Clean daily care shampoo 0 oz..00.00 72.00 _ Liter 20.50 0.25 3.00 _ Finish Up daily weightless conditioner 0 oz..50.25 75.00 _ Liter** 22.50.25 35.00 _ STYLING Stand Tough extreme gel 5 oz..50.25 75.00 _ Grip Tight holding gel 5 oz..50.25 75.00 _ Dishevel fiber cream 3.4 oz..50 8.25 99.00 _ Get Groomed finishing cream 5 oz..50.25 75.00 _ Work Hard molding paste 3.4 oz. 4.50 7.25 87.00 _ Outplay texture putty 3.4 oz. 4.50 7.25 74.00 _ Maneuver working wax 3.4 oz. 4.50 7.25 74.00 _ Shine Form defining wax 2.5 oz..50 8.25 99.00 _ Polish Up pomade 3.4 oz. 4.50 7.25 74.00 _ Loose Ends liquid pomade 5 oz..50 8.25 99.00 _ SKIN/BODY CARE Cleanse acid balanced cleansing bar 5.3 oz. 3 9.50 4.75 7.00 _ HAIRCOLOR Color Camo 2 oz. 3 n.a. 4.50 2.00 _ Pro-oxide Cream Developer 0v Liter n.a..00 3.00 _ HAIRCOLOR Shades EQ Gloss Equalizing Conditioning Color & Color Kickers 2 oz. 3 n.a. 4.95 78.20 _ Shades EQ Cream Equalizing Conditioning Color 2. oz. 3 n.a. 5.40 94.40 _ Shades EQ Cover Plus Brightening Conditioning Color Cream 2. oz. 3 n.a. 5.40 94.40 _ Shades EQ Crystal Clear oz. n.a. 2.00 252.00 _ Liter n.a. 3.00 8.00 _ Color Fusion Advanced Performance Color Cream& Hi-Fusion 2. oz. 3 n.a..25 225.00 _ Cover Fusion Low Ammonia 00% Coverage Color Cream 2. oz. 3 n.a..25 225.00 _ Color Gels Permanent Conditioning Haircolor & Fashion Gels 2 oz. 3 n.a. 5.5 85.40 _ Chromatics Prismatic Permanent Color 2 oz. 3 n.a. 7.25 2.00 _ HAIRCOLOR COLLECTION KITS Shades EQ Gloss Salon intro Kit n.a. 98.00 n.a. _ Stylist Trial Kit 4 n.a. 59.40 237.0 _ Shades EQ Cream/Cover Plus Salon intro Kit n.a. 72.80 n.a. _ Stylist Trial Kit 4 n.a. 4.80 259.20 _ Color Fusion Salon intro Kit n.a. 3.50 n.a. _ Stylist Trial Kit 4 n.a. 75.00 300.00 _ Color Gels Salon intro Kit n.a. 20.00 n.a. _ Stylist Trial Kit 4 n.a..80 7.20 _ DEVELOPERS Color Gels Developer 0v, 20v, 30v, 40v Liter n.a..00 3.00 _ Pro-oxide Cream Developer 0v, 20v, 30v, 40v oz. (20v only) n.a. 3.0 43.20 _ Liter n.a..00 3.00 _ Shades EQ Processing Solution Liter n.a..00 3.00 _ Chromatics Oil in Cream Developer 0v, 20v, 30v Liter n.a. 0.00 0.00 _ LIGHTENERS Blonde Icing Conditioning Cream Developer 20v, 30v, 40v Liter n.a. 0.00 0.00 _ Blonde Icing Power Lift Conditioning Cream Lightener Ammonia*** 7. oz. n.a. 28.50 7.00 _ Blonde Icing Conditioning Cream Lightener Ammonia-Free 7. oz. n.a. 28.50 7.00 _ Blonde Dimensions Dust-Free Conditioning Lightener 8 oz. n.a..25 35.00 _ 32 oz. n.a. 28.0 8.0 _ Lift 5/5 Highlifting Cream oz. 72 n.a. 3.80 273.0 _ Lift 5/5 Highlifting Booster 2. oz. n.a. 2.00 252.00 _ Up To 7 De-Dusted Lightener oz. n.a. 7.35 208.20 _ 32 oz. n.a. 28.0 8.0 _ HAIRCOLOR MAINTENANCE Color Thickener 4 oz. n.a. 7.95 95.40 _ TEXTURE Acid Waves Creative Curl n.a..00 44.00 _ inner Secret n.a..00 44.00 _ Alkaline Waves Vector Plus n.a. 5.00 0.00 _ Vector Plus extra Body n.a. 5.00 0.00 _ Shape Control Reducer neutralizer normal Reducer 250ml 2 n.a. 29.00 09.00 _ Sensitized Reducer 250ml 2 n.a. 29.00 09.00 _ Resistant Reducer 250ml 2 n.a. 29.00 09.00 _ Shape Control neutralizer Smoothing neutralizer Liters n.a..00 72.00 _ SALON GEAR COLOR GEAR Salon Basics Tint Bowl n.a. n.a. 5.00 n.a. _ Chromatics Tint Bowl n.a. n.a. 5.00 n.a. _ Wide Brush/Long Bristles n.a. n.a. 3.00 n.a. _ Wide Brush/Short Bristles n.a. n.a. 3.00 n.a. _ narrow Brush/Long Bristles n.a. n.a. 3.00 n.a. _ narrow Brush/Short Bristles n.a. n.a. 3.00 n.a. _ Chromatics Double Row Tint Brushn.A. n.a. 3.00 n.a. _ Applicator Bottle n.a. n.a. 3.50 n.a _ Measuring Cup n.a. n.a. 2.50 n.a. _ organizer Tray Cream n.a. n.a. 20.00 n.a. _ (Regular holds 42) organizer Tray Cream (Mini holds 2) n.a. n.a. 5.00 n.a. _ organizer Tray Liquid (Regular holds 3) n.a. n.a. 20.00 n.a. _ Tube Key n.a. n.a. 2.50 n.a. _ Chromatics Developer Stand* n.a. n.a. 3.00 n.a. _ Specialty Detailing Freehand Brush n.a. n.a. 5.00 n.a. _ (Angled Brush) Detailing etching Wand n.a. n.a. 5.00 n.a. _ (Mascara Wand) Technique Board n.a. n.a. 5.00 n.a. _ Spray Water Bottle n.a. n.a..00 n.a. _ Mini-Spatula n.a. n.a. 5.00 n.a. _ Mini-Whisk n.a. n.a. 5.00 n.a. _ Clips (set of 8) n.a. n.a. 7.00 n.a. _ Magnetic Clip Wristband n.a. n.a. 20.00 n.a. _ Blonde icing Scoop n.a. n.a. 5.00 n.a. _ Apparel Redken Favorite Cape n.a. n.a. 25.00 n.a. _ DuraSilk All Purpose Cape n.a. n.a. 25.00 n.a. _ Chromatics Cape n.a. n.a. 25.00 n.a. _ DuraSilk All Purpose Apron n.a. n.a. 25.00 n.a. _ Chromatics Apron n.a. n.a. 25.00 n.a. _ DuraSilk Client Wrap n.a. n.a. 30.00 n.a. _ Swatches & More Shades eq Gloss Swatch Book n.a. n.a. 30.00 n.a. _ Shades eq Cream & Cover Plus Swatch Book n.a. n.a. 30.00 n.a. _ Color Fusion/Cover Fusion Swatch Book n.a. n.a. 50.00 n.a. _ Color Gels Swatch Book n.a. n.a. 30.00 n.a. _ Chromatics Swatch Book n.a. n.a. 50.00 n.a. _ Chromatics Trifold Swatch Book n.a. n.a. 20.00 n.a. _ Color Camo Swatch Box n.a. n.a. 4.00 n.a. _ Swatch Cards n.a. n.a. n.a. n.a. _ Shade Charts n.a. n.a. n.a. n.a. _ Shade Stickers n.a. n.a. n.a. n.a. _ HAIRCARE/STYLING GEAR Redken Chemistry n.a. n.a. 2.25 n.a. _ Shot Shaker Pumps Liter (White) n.a. n.a. 2.25 n.a. _ Gallon (White) n.a. n.a. 4.25 n.a. _ BUSINESS TOOLS Reinventing Space Book n.a. n.a. 59.00 n.a. _ All retail prices are suggested only. * new product ** new price *** only offered in stores + not all sizes available for every product n.a. = not Applicable. NOVEMBER 20 \ Promotions 7

PUREOLOGY EXCLUSIVE PRICE LIST Product Case Qty. Retail* Salon Salon Case Product Case Qty. Retail* Salon Salon Case Product Case Qty. Retail* Salon Salon Case HYDRATE ESSENTIAL REPAIR COLOUR STYLIST Hydrate Shampoo.7 oz. 4.0 oz. Hydrate Condition.7 oz. 4.0 oz. Hydrate Light Condition.7 oz. Hydrate Hydra Whip 5.2 oz. Hydrate Hydra Cure 5.2 oz. Hydrate Shine Max 4.2 oz. PURE VOLUME Pure Volume Shampoo.7 oz. 4.0 oz. Pure Volume Condition.7 oz. 4.0 oz. Pure Volume Blow Dry Amplifier.7 oz. Pure Volume Thickening Spray.0 oz. 4.2 oz. SUPER SMOOTH Super Smooth Shampoo.7 oz. Super Smooth Condition.7 oz. Super Smooth Relaxing Hair Masque 5.2 oz. Super Smooth Relaxing Serum 2.0 oz. 5.0 oz. Super Smooth Smoothing Cream.0 oz..8 oz. Super Smooth Smoothing Elixer 2.5 oz. PURIFY Purify Shampoo 00 NOVEMBER 20/ Promotions 7.50 27.00 2.00 75.00 7.50 29.00 4.00 85.00 7.50 29.00 4.00 50.00 50.00 2.00 7.50 27.00 2.00 75.00 7.50 29.00 4.00 85.00 7.00 22.00 5.00 2.00 7.50 27.00 2.00 7.50 29.00 4.00 50.00 9.00 22.00 5.00 2.00.00 27.00 2.00 3.75 3.50 3.00 37.50 3.75 4.50 32.00 42.50 3.75 4.50 32.00 25.00 25.00 3.00 3.75 3.50 3.00 37.50 3.75 4.50 32.00 42.50 3.50.00 2.50 0.50 3.75 3.50 3.00 3.75 4.50 32.00 25.00 4.50.00 2.50 0.50.00 3.50 3.00 90.00 2.00 8.00 225.00 90.00 74.00 92.00 255.00 90.00 74.00 92.00 300.00 300.00 5.00 90.00 2.00 8.00 225.00 90.00 74.00 92.00 255.00 84.00 32.00 0.00.00 90.00 2.00 8.00 90.00 74.00 92.00 300.00 08.00 32.00 250.00.00 44.00 2.00 8.00 Essential Repair Shampoo.7 oz. Essential Repair Condition.7 oz. Essential Repair Restorative Hair Masque 5.2 oz. Essential Repair Instant Repair.0 oz. Essential Repair Colour Max oz. Essential Repair Split End Correcting Treatment 0.5 oz. 3.2 oz. PERFECT 4 PLATINUM Perfect 4 Platinum Shampoo.7 oz. Perfect 4 Platinum Condition.7 oz. Perfect 4 Platinum Reconstruct Repair Masque.8 oz. Perfect 4 Platinum Miracle Filler Treatment 0.5 oz. 4.9 oz. NANO WORKS Nano Works Shampoo.7 oz. (w/pump) Nano Works Condition.7 oz. (w/pump) PRECIOUS OIL Precious Oil Shamp oil.7 oz. 8.5 oz Precious Oil Condition.7 oz. 8.5 oz Precious Oil Masque 5.2 oz. Precious Oil Versatile Caring Oil.0 oz. 4.2 oz. 48 48 75 7.50 27.00 2.00 7.50 29.00 4.00 50.00.00 7.00 22.00 5.00 40.00 7.50 27.00 2.00 7.50 29.00 4.00 32.00 5.00.00 5.00 54.00 4.00 5.00 58.00 8.00 7.50 29.00 4.00 7.50 29.00 4.00 50.00.00 40.00 3.75 3.50 3.00 3.75 4.50 32.00 25.00.00 3.50.00 2.50 20.00 3.75 3.50 3.00 3.75 4.50 32.00.00 2.50.00 7.50 27.00 2.00 7.50 29.00 4.00 3.75 4.50 32.00 3.75 4.50 32.00 25.00.00 20.00 90.00 2.00 8.00 90.00 74.00 92.00 300.00 44.00 84.00 32.00 0.00 0.00 90.00 2.00 8.00 90.00 74.00 92.00 92.00 0.00 44.00 80.00 3.00 372.00 80.00 348.00 384.00 90.00 74.00 92.00 90.00 74.00 92.00 300.00 450.00 0.00 COLOURISTS' SOLUTION BACKBAR SYSTEM Anti Drying Pre Treatment x.7 oz. Fiber Integrity Spray Neutralizing Colour Sealer 28.00.00.00 8.00 92.00 92.00 Colour Stylist Fortifying Heat Spray 0.5 oz. 5.7 oz. Colour Stylist Silk Bodifier 2.2 oz. 8.4 oz. Colour Stylist Nourishing Nectar 5. oz. Colour Stylist Anti Split Blow Dry.5 oz. Colour Stylist Strengthening Control 2. oz.0 oz. Colour Stylist Cuticle Polisher 3.4 oz. Colour Stylist Illuminating Curl 5. oz. Colour Stylist Anti Breakage Twist 2.5 oz. Colour Stylist Root Lift 2.0 oz. 0 oz. Colour Stylist Radiance Amplifier 0.5 oz. 3.2 oz. Colour Stylist Supreme Control 2. oz..0 oz. 4.5 oz. Colour Stylist Control Twist Wax.0 oz. 3.4 oz. Colour Stylist Lustrous Volumizer 5.2 oz. CLASSIC STYLERS Texture Twist 3.0 oz. InCharge 9.0 oz. InCharge Plus 9.0 oz. 48 48 7.00.00 9.00 2.00 28.00 30.00 9.00 2.00 28.00.00.00 9.00 22.00 7.00 2.00 9.00 2.00 2.00 9.00.00.00.00 20.00 20.00 ACCESSORIES & MERCHANDISING Pureology Cutting Cape Pureology Apron Pureology Purple Client Cape Mini Acrylic Promo Stand Acrylic Block Acrylic Permanent Shelf Talkers (set of 4) Pureology Reusable Large Bag Pureology Reusable Small Bag Pureology Bowl Pureology Brush Pureology Spoon Pureology Comb Colour Stylist Combs Set Pureology Liter Pump Pureology Banner Pureology Table Top Display Pureology Client Bags Pureology Paper Shelf Talkers (set of 9) Pureology Prescription Tear Pad (00 Sheets per pad) 2 3.50.00 4.50 3.00 4.00 5.00 4.50 3.00 4.00.00.00 4.50.00 3.50 3.00 4.50 3.00 3.00 4.50.00.00.00 0.00 0.00 2.50 2.50 20.00 0.00 20.00.00 2.50.50 8.00.00.00.00 8.00.3 25.00 20.00.00 3.00 3.00 8.00 44.00 08.00 5.00 8.00 80.00 08.00 5.00 8.00 44.00 44.00 08.00 32.00 8.00 5.00 08.00 5.00 5.00 08.00 44.00 44.00 44.00 0.00 0.00 8

NOVEMBER 20 / Promotions GET INTO THE HOLIDAY SPIRIT WITH PUREOLOGY In conjunction with our holiday promotion, Pureology is donating 20,000 to Global Green USA and is also partnering with Crowdrise to make raising money for the environment incredibly fun and meaningful. Visit our fundraising campaign at Crowdrise.com/Pureology and support Global Green USA s programs to green our nation s schools and raise environmental awareness about the health and future of our planet. A TOUCH OF LUXE AND GLAMOUR Choose from the Touch of Luxe Kit to condition, renew shine and help restore youthfulness or the Touch of Glamour Kit to strengthen and beautify blonde and highlighted hair. Both come in a glamorous go-anywhere clutch with FREE Colour Stylist petite or packette. TOUCH OF LUXE KIT Nano Works Shampoo.7 oz. Nano Works Condition.7 oz. Colour Stylist Cuticle Polisher packette RECEIVE FREE Luxury Clutch RADIANT COLOUR, STUNNING STYLE KIT This kit includes everything you need for healthy hair and stunning style. Also includes a limited edition candle to brighten up your holidays! SALON PRICE.50 5.25 salon value CLIENT PRICE 25.00 30.50 client value INCLUDES: Hydrate Shampoo Hydrate Condition Colour Stylist Supreme Control 2. oz. Limited Edition Hydrate Scented Candle SALON PRICE 28.00 32.50 salon value (4.50/4% savings) 4 CLIENT PRICE 5.00 5.00 client value (9.00/4% savings) TOUCH OF GLAMOUR KIT Perfect 4 Platinum Shampoo.7 oz. Perfect 4 Platinum Condition.7 oz. Colour Stylist Radiance Amplifier 0.5 oz. RECEIVE FREE Luxury Clutch SALON PRICE.00 CLIENT PRICE 22.00

WINTER HAIR RECOVERY WITH SUPER SMOOTH TRE ATMENTS NOVEMBER 20 / Promotions HELP YOUR CLIENTS HAIRCOLOUR LOOK HEALTHY ALL WINTER LONG When you purchase 50 worth of shampoo and condition, you ll receive a kit that includes everything you need to introduce your colour-treated clients to nourishing treatments from Super Smooth. No matter what Pureology system your client normally uses, adding a Super Smooth treatment will help nourish parched strands, tame frizz, and leave hair soft and touchable even in winter s harshest weather. 50 or more worth of any Pureology shampoo and condition (mix and match) RECEIVE FREE Super Smooth Winter Hair Recovery Kit Kit Includes: Super Smooth Smoothing Cream.8 oz. Super Smooth Relaxing Serum 5.0 oz. 8 Super Smooth Relaxing Hair Masque Packettes 8 Hangtag Packette Holders Super Smooth Winter Hair Recovery Easel Card SALON PRICE 50.00 7.00 salon value (2.00/5% savings) 3

DISCOVER INSTANT VOLUME, HIGH HOLD AND HE AT PROTEC TION NEW COLOUR STYLIST LUSTROUS VOLUMIZER BODIFYING GLAZE PUREOLOGY S COLOUR STYLIST collection gives you even more options for voluminous style with NEW LUSTROUS VOLUMIZER bodifying glaze. Now you can infuse hair with maximum volume and lasting control with heat protection while shielding haircolour with the Keravis-infused STRENGTHENING ANTIFADE COMPLEX. Try COLOUR STYLIST S other body-boosters, such as ROOT LIFT spray hair mousse and SILK BODIFIER voluminizing mousse and discover incredible volume with lasting hold. SALON/STYLIST OFFER 4 Colour Stylist Lustrous Volumizer 5.2 oz. RECEIVE FREE Colour Stylist Lustrous Volumizer 5.2 oz. CLIENT OFFER Colour Stylist Lustrous Volumizer 5.2 oz at 20% off SALON PRICE 48.00 0.00 salon value (.00/20% savings) CLIENT PRICE 9.20.00 salon value (4.80/20% savings) 0 2

PUREOLOGY EXCLUSIVE NOVEMBER 20 PROMOTIONS NEW COLOUR STYLIST LUSTROUS VOLUMIZER WINTER HAIR RECOVERY WITH SUPER SMOOTH TREATMENTS All rights reserved. U0553300 8/