MAGAZINE Why Choose? Have it all Discover the world s most versatile all-in-one system 16 Take a ride down our treatment optimization metro 40 Discover the SharpLight Total solution for your practice For more information visit SharpLight.com the beauty of your success
GIVE YOUR PATIENTS RESULTS THAT WILL KEEP THEM COMING BACK FOR MORE! Dynamic Pulse Control (DPC) - SharpLight proprietary technology the beauty of your success ABOUT US SharpLight designs and manufactures a broad range of non-invasive aesthetic devices. Our unique advantage comes from our strong collaboration with the internationally renowned American Laser Group (AML). AML clinics all across Israel perform over 30,000 treatments each month, and our deep knowledge of exacting precise protocols stems from this hands-on clinical experience. Each SharpLight protocol originates from our formulated partnership with AML. SharpLight has daily contact with practitioners and their patients, both of whom provide us with their unique insight to identify market demands. This knowledge allows us to create powerful solutions for the medical aesthetic industry. Each technology developed by our in-house R&D team seamlessly translates this exclusive insight into our treatment protocols. The protocols are tested and fine-tuned at SharpLight prior to each product launch. SharpLight s clinically developed protocols enable you to confidently perform efficient, comfortable, and safeguarded treatments. Consistent, immediate, and long-lasting results is our promise. We at SharpLight are committed to your success. We live and breathe the medical aesthetic industry and our goal is to create solutions to ensure the most advanced treatments are made available to our valued partners across the global medaesthetics industry. 3 About us 4 SharpLight Around the Globe 6 Technology 12 Regulatory Certifications 14 SharpLight Metro 18 Treatment Descriptions 20 Industry Trends 22 Products 30 & Afters MAGAZINE 34 Practitioner Testimonials 36 Patient Testimonials 40 SharpLight Total Solution 52 10 Reasons to Partner with SharpLight 54 Return on Investment The OMNIMAX series All-in-one systems allowing you to treat a broad range of clinical indications. The RAPID series Singular or dual technology devices for treating specific indications. Our broad product selection offers the ultimate portfolio to grow and expand your practice. RAPIDDPC TM 2 3
SHARPLIGHT AROUND THE GLOBE IN OVER 54 COUNTRIES AROUND THE WORLD 4 5
TECHNOLOGY DPC Radio Frequency VermaDerm Laser Equip your practice with our powerful technologies that deliver results 6 7
TECHNOLOGY DPC TECHNOLOGY RADIO-FREQUENCY DPC Dynamic Pulse Control Dynamic Pulse Control is our flagship proprietary technology, based on IPL (Intense Pulsed Light). DPC is unique since it allows you to use optimal protocols with high energy levels, which translates into shorter treatment sessions. DPC technology enables you to choose from three pulse configurations: smooth, long or high. This flexibility facilitates a range of thermal effects, such as selective tissue heating to achieve neocollagenesis; increased heat to create a secondary wound-healing response and stimulate epidermal regeneration; and induced thermal damage for lesion clearance. Smooth Pulse Long Pulse High Pulse REVEAL THE POWER OF RADIO FREQUENCY TAKING IPL TO NEW HEIGHTS Radio-Frequency: Radio-frequency has become a gold standard technology for a wide variety of aesthetic indications such as facial and body contouring. We have developed an advanced multi-polar RF technology platform in which the energy is equally distributed between three sets of bi-polar centers (i.e. 6 polars). The advantage of this configuration is that each polar emits lower energy levels. This translates into less direct heat on the epidermis, yet higher cumulative heat delivered into the dermis layer. As a result, treatment is highly effective yet is completely painless and comfortable. 8 9
TECHNOLOGY VERMADERM TECHNOLOGY LASERS VermaDerm : Our IR VermaDerm technology utilizes wavelengths that range from 850 to 1750 nm. The advantage of these long wavelengths is that they optimally penetrate the deeper dermal layers and can reach up to 4 mm (0.15 inches). The IR energy is delivered in multi-second pulses with the total fluency ranging from 5 to 60 J/cm². By adjusting the fluency, you can control the thermal effect in the treatment area. VermaDerm technology is ideal for the treatment of wrinkles, lax skin, body contouring and more. Reach new depths with our VermaDerm Technology Er: YAG Fractional Laser 2940: Fractional laser treatments deliver superior skin rejuvenation results. Unlike standard lasers, the fractional laser ablates only a fraction of the skin. The laser beam is directed through unique optics that split into multiple beams, known as pixels. The beams are arranged in two matrices- 7x7 (49 pixels) or 9x9 (81 pixels). The beams cause select ablation in micro-columns in the skin that are separated by healthy tissue. Following treatment, the healthy tissues expedite the recovery period by migrating new collagen and elastin into the target area. UNPRECEDENTED PRECISION FOR SUPERIOR RESULTS Cellulite (Human Skin) Skin with cellulite Healthy skin Long Pulsed Nd:YAG Laser 1064: Our long pulsed Nd:YAG laser delivers a powerful 1064 nm wavelength. The laser is primarily used for treatment of leg veins and other vascular lesions. A key differentiator of the laser is that it penetrates deep into the dermis layer, approximately 5mm-10mm, which shorter wavelengths cannot. Furthermore, the laser heats the target area more uniformly than the shorter wavelengths, with higher absorption coefficients. Q-Switched Laser: The Q-Switched laser is designated for tattoo removal. It is unique in the fact that it delivers high energy pulses of up to 200 megawatts in rapid 5-20 nanosecond pulse widths. This is possible due to its electro-optic Q-Switch which acts as a highspeed shutter that stores the light energy in between pulses. The energy causes the tattoo ink to vibrate and shatter without damaging neighboring tissue. The Q-Switched laser has dual wavelength capabilities of 1064 nm and 532 nm, which are switched using a KTP adaptor. 10 11
REGULATORY CERTIFICATIONS The importance of regulatory approval is integral for the integration and expansion across the international market. SharpLight s comprehensive integration into the global market is only complete after ensuring we meet the highest of technological standards required by regulatory bodies The function of these bodies is to provide consumer protection by ensuring the safety and efficacy of medical devices are met prior to any geographic distribution. We at SharpLight, believe in the highest standard of regulatory approval, ensuring all information is clearly provided to meet the expectations, laws and requirements of industry regulators. TAP INTO THE EVER GROWING BODY CONTOURING MARKET Powered by 2 highly effective technologies Face & body contouring Circumferential reduction Cellulite reduction Stretch marks the beauty of your success The engineering team at the SharpLight International headquarters based out of Rishon Le Zion Israel, promulgates thorough clinical testing to ensure the highest level of patient satisfaction prior to the launch of any medical devices. We will continue to surpass industry standards eliciting an unprecedented advantage to our thousands of rapidly growing clinics across the globe. RAPIDFIRM TM 12 13
GET ON BOARD THE TREATMENT OPTIMIZATION METRO We would like to invite you to come and take a ride with us on our metro. The different lines represent our different technologies - the purple line is DPC,,the red is Lasers, the orange is VermaDerm and the pink is Radio-frequency.. The destination is treatment optimization. How you get there well... there are many routes, as you can see. For example, if you want to stop at wrinkle reduction, you can take the purple, orange, pink and red lines. What this means is that SharpLight provides you with the treatment flexibility to treat each indication with a singular technology, but also enables you to choose a cross-technological approach. Travel safe and let us help you reach your destination. 14 15
SHARPLIGHT SUBWAY Hair removal Acne Photodamage Vascular lesions Scars AML Fine lines Wrinkles Cellulite Face contouring Stretch marks Tattoo removal Circumferential reduction Body contouring Textural imperfections Skin tightening Spider veins Pigmented lesions Skin rejuvenation DPC Verma Derm RF Laser Rosacea 16 17
TREATMENT DESCRIPTIONS HAIR REMOVAL Introduce your patients to a safe, reliable and pain-free solution of removing unwanted hair while achieving maximum results in all areas of the face and body. SKIN REJUVENATION Choose from a range of applicators to reduce wrinkles, shrink enlarged pores, improve texture and revitalize the skin for a fresh and youthful glow. ROSACEA Reduce facial redness and dilated blood vessels to create even texture and a smooth tone that improves the overall appearance of rosacea prone skin. ACNE Use a drug-free alternative to treat mild to moderate acne using advanced technology that destroys bacteria in the sebaceous gland to eliminate acne lesions. PIGMENTED LESIONS SharpLight s non-invasive applicators eliminate unwanted sun-induced freckles, age/ liver spots and other pigmented lesions using laser and light based technologies. VASCULAR LESIONS Effectively, safely and comfortably treat and eliminate noticeable vascular lesions including: telangiectasia, erythema and broken capillaries. CELLULITE REDUCTION SharpLight s advanced non-invasive technology dissolves and reduces the appearance of cellulite creating smoother and dimple free skin. FACIAL SKIN TIGHTENING SharpLight s advanced treatment applicators target collagen to stimulate new fibers beneath the epidermal layers with zero downtime while leaving a long-lasting effect. BODY SKIN TIGHTENING SharpLight s progressive technologies are helping patients defy time by reducing the signs of aging, lax skin, folds, creases and wrinkles in a non-invasive and effective method. ACNE SCARS A safe and relatively painless solution targeting scar tissue while reducing the appearance of post-acne scars in only a few treatments. SKIN RESURFACING SharpLight s Er:Yag 2940 Laser technology uses a micro-epidermal peel providing a thermomechanical reaction replacing old and damaged layers with new rejuvenated looking skin. WRINKLE REDUCTION Our wrinkle reduction treatments target aging deep beneath the skin s surface regenerated collagen fills and smoothens wrinkles, resulting in a firmer, stronger, more youthful complexion. FACIAL CONTOURING This pain free and enjoyable treatment stimulates neocollagenesis while improving the architecture of the dermal layers, providing beautiful and long lasting results. VEIN REMOVAL A non-invasive and effective method used to heat blood within the vein affecting the flow and vessel lining which causes veins to constrict and degenerate. BODY CONTOURING Finally a pain-free and comfortable solution to body shaping. SharpLight s innovative technology is able to shrink fat cells while simultaneously sculpting target areas. TATTOO REMOVAL Use laser technology to target the ink of tattoos by applying localized beams of energy aimed to decompose the tattoo s pigment clusters. STRETCH MARKS Reduce the appearance of stretch marks using SharpLight s non-invasive, effective and reliable technology, providing patients with a comfortable solution and long lasting results. CARBON FACIAL (CC Peel) Q-Switch technology sends energy in rapid bursts focusing on the epidermis, aiding in the removal of debris found in the pores and dead skin cells. Thermal effect produced by the laser has the ability to stimulate collagen production, leaving flawless and youthful looking skin. 18 19
INDUSTRY TRENDS Increasing demand for a holistic treatment solution: Patients are seeking to look and FEEL their very best, and as such, aesthetic clinics are repositioning themselves from places in which aesthetic treatments are simply carried out to all-in-one wellness centers. These centers view wellbeing as a whole and offer a range of solutions to address the patient s concerns. For example, in addition to having body contouring treatments, the patient is invited to consult with a 1 dietician and a fitness expert. A rise in regulation on aesthetic treatments: As the aesthetic field has become more lucrative, there has been an increase in the number of treatments performed without the correct qualifications or through the use of prohibited materials. Regulatory bodies all over the world have begun to take action against such malpractices and have introduced a variety of fines and reprimands. In the United States for example, there has been a crackdown on fake and inexpensive Botox, and OSHA (The Occupational Safety and Health Administration) has set fines up to $125,000. Technological advancements: The industry is constantly experiencing technological improvements that are creating new treatment opportunities and improving the way existing indications are addressed. Vaginal rejuvenation, for example, has taken the industry by storm and opened up a whole new field. In addition, body contouring treatments are increasingly incorporating lasers, which was not the case in the past. Rise in non-invasive treatments: Patients are increasingly opting for non-invasive treatments over surgical alternatives. The primary reasons are lower treatment risks, cost effectiveness and faster results. In addition, there is a rise in acceptance and popularity of a range of corrective non-invasive treatments. In Europe for example, a key trend has been men seeking advice for non-invasive dermatological 2 treatments. A rise in aesthetic chains: There has been an increase in the number of large aesthetic med-spa chains. The chains were popular in the mid 2000 s but were hard hit by the 2008 recession. Since then, the market has been dominated by small businesses. Now this is changing and med-spa chains are gaining the lead. There are those that offer a broad range of aesthetic treatments and those that are choosing to specialize in a singular application such as hair removal, both becoming increasingly more successful. Rise in skin disorders: There has been an increase in skin disorders across the globe. As a result, more patients are seeking skin 3 therapy using light, ultrasound and laser based solutions. 1. http://practicaldermatology.com/2017/03/top-medical-aesthetic-trends-for-2017-andbeyond/ 2. FMI report, Dermatology Devices Market, Europe Industry Analysis 2012 2016 and Opportunity Assessment 2017 2027, page 46 3. Source: FMI report, Dermatology Devices Market, Europe Industry Analysis 2012 2016 and Opportunity Assessment 2017 2027, page 47 20 21
PRODUCTS We at SharpLight have designed two product lines to meet the ever-changing needs of your practice. The OmniMax Series includes the OmniMax S4 and the OmniMax S3 aesthetic systems. The OmniMax S4 is an all-in-one, multi-technology system that houses DPC, Radio-frequency, VermaDerm and Laser technologies. The OmniMax S3 series is equipped with DPC, Radiofrequency and VermaDerm capabilities. The advantage of the OminMax systems is that they provide you with unprecedented treatment flexibility. For each patient, you can customize a treatment protocol that can include up to four technologies, in order to achieve the best clinical outcomes. The Rapid series consists of seven different aesthetic work stations. The devices house one or two technologies and are designed to treat a singular or limited number of applications. The devices in the Rapid series are priced at a lower range compared to the OmniMax series. As such, they are suitable for aesthetic practitioners starting out in the industry, who want to gradually grow their business. The workstations are also ideal for existing practices that want to add a particular technology or treatment to their service menu. No downtime, Lunchtime procedure Visible results from the first treatment The key benefits of our products are: Fast, comfortable and non-invasive treatments Clinically proven safety and efficacy profile Repeatable, long-term clinical outcomes No downtime, Lunchtime procedure Cost effective, without consumables Visible results from the first treatment Effective on all skin types, all year round Pre-set treatment parameters for superior results Optimal control of energy aggressiveness Contemporary design, user friendly interface At SharpLight, your practice is our priority. We are confident that by using our advanced products, you will be able to easily attract new patients and offer existing patients an exciting new range of treatments. Our clinical outcomes are impressive and are certain to translate into high patient satisfaction levels and high rates of returning customers. In addition, treatment with our patented DPC technology is shorter than traditional IPL; this ensures that all of the treatments are performed quickly, enabling you to enjoy a rapid treatment turnover rate. AT SHARPLIGHT, YOUR PRACTICE IS OUR PRIORITY Effective on all skin types, all year round 22 23
PRODUCTS OMNIMAX SERIES Hair removal Acne vulgaris Acne scars Skin rejuvenation Large pores Vascular lesions Pigmented lesions Body contouring Hair removal Acne vulgaris Acne scars Skin rejuvenation Large pores Vascular lesions Pigmented lesions Body contouring ALL THE MUST HAVES IN ONE SYSTEM Circumferential reduction Stretch marks Cellulite Skin tightening Wrinkles Circumferential reduction Stretch marks Cellulite Skin tightening Wrinkles Spider veins Varicose veins Tattoo removal 1064/532 Carbon facial Fractional skin resurfacing The goal of any medical aesthetic practice is achieving the best clinical results, and consequently, high patient satisfaction levels. Often, realizing this goal is accomplished by implementing a crosstechnological treatment protocol. The OmniMax series is an all-in-one, multi-application system that lets you combine DPC TM, RF and VermaDerm TM and Laser technologies*. The devices provide you with the highest treatment flexibility and versatility so you can customize each treatment to the precise needs of each and every patient, ensuring the best clinical outcomes. The OmniMax systems have a sleek and modern design and an intuitive and easy to use interface. *The OmniMax S3 does not include lasers. 24 25
PRODUCTS RAPID SERIES Hair removal Hair removal Body contouring Body contouring Skin tightening Spider veins Tattoo removal Scars Skin rejuvenation Large pores Cellulite Skin tightening Cellulite Skin tightening Stretch marks Fine lines Varicose veins Vascular lesions Carbon facial 1064/532 Acne scars Pigmented lesions Wrinkles Stretch marks Stretch marks Wrinkles Pigmented lesions Skin rejuvenation Fine lines Circumferential reduction Circumferential reduction Skin rejuvenation Rosacea Textural imperfections Vascular lesions Fine lines Fine lines Textural imperfections Sun spots Wrinkles Pigmented lesions Wrinkles Wrinkles Photodamage Fine lines Textural imperfections Skin rejuvenation Skin rejuvenation Acne vulgaris SINGULAR OR DUAL TECHNOLOGY DEVICES The Rapid series consists of standalone aesthetic devices each dedicated to a particular indication. The advantage of these devices is that they let you focus your resources on a particular indication, thus maximizing your ROI and bottom line profits. The Rapid series are a perfect solution for practices interested in a modular business growth model. At a lower entry price range, the Rapid series will provide you with the flexibility to gradually increase your aesthetic platform and treatment offering. The Rapid devices have a simple and intuitive user-interface that ensures ease of use, in addition to an attractive contemporary design. POWER VERSATILITY PRECISION 26 27
PRODUCTS SHARPLIGHT PRODUCT WHEEL OMNIMAX S4 OMNIMAX S3 RAPIDDPC RAPIDSMOOTH RAPIDCONTOUR RAPIDFIRM RAPIDTIGHT RAPIDVANISH RAPIDQS RAPIDPEEL Resurfacing Skin Fractional Tattoo Removal ER:YAG 2940 Fractional 7x7 & 9x9 MAXQS ND-YAG 1064 + 532 Leg Veins MAXLP ND-YAG 1064 Long Pulse LASER Hair Removal Skin 1-5 HR635 HR580 DPC Hair Removal Skin 1-3 HR730 Hair Removal Skin 4-5 SR580 VP535 2 Skin Rejuvenation VP Dual Wavelength AC415 Vascular & Pigmented Lesions Lesions Pigmented Vascular & Acne Facial Skin Tightening 3.4cm MAXIR IR MAXIR 6.4cm Body Skin Tightening RF MAXRF MAXRF Body Contouring Facial Contouring Customize your business with a variety of technological combinations 28 29
Hair Removal Hair Removal Acne Acne BEFORE & AFTERS After 8 treatments Hair Removal Hair Removal After 3 treatments SEEING IS After 2 treatments After 4 treatments Acne Acne After 4 treatments After 8 treatments Help your patients discover a world without acne Skin Rejuvenation After 6 treatments BELIEVING After 9 treatments After 6 treatments Skin Rejuvenation Skin Rejuvenation Skin Rejuvenation Anti-aging has never been easier After 4 treatments After 6 treatments After 3 treatments Body Contouring Body Contouring Body Contouring Pigmented Lesions After 7 treatments After 6 treatments After 7 treatments After 6 treatments 30 31
BEFORE & AFTERS Pigmented Lesions > > Pigmented Lesions After 3 treatments > 1 month >after 1 month 3 monthly after 3treatments monthly treatments After 6 treatments Pigmented Lesions Let your patients enjoy a clearer, smoother complexion Tattoo Removal After 2 treatments Tattoo Removal After 4 treatments After 4 treatments Tattoo Removal Almost 1 out of 3 people with tattoos regret ever having them done After 1 treatment Vascular lesions 32 Skin Rejuvenation After 2 treatments IMPRESSIVE AND CONSISTENT RESULTS After 11 treatments 33
Dr. Julian O. Moore Dermatologist, D.O., F.A.O.C.D, M.D. Hollywood, Florida Unlike other competitor technologies, SharpLight s platform offers faster results with fewer treatments using their proprietary DPC technology. Combining this elite technology with both superior customer service and marketing support makes SharpLight easily stand out from other med-aesthetic companies. SharpLight s platform offers faster results WHAT OUR PRACTICES ARE SAYING Dr. Lisa Kellett Dermatologist, M.D., F.R.C.P.(C), D.A.B.D. Toronto, Ontario The ability to combine treatments has led to optimal patient results The SharpLight Omnimax device is advantageous to both the clinician and patient. Unlike other devices which have single modality treatment platforms, the SharpLight Omnimax enables physicians to utilize multiple stacked modalities in one system in turn allowing patients see faster results with economy for the physician in terms of time, investment and physical clinic space. Dr. Brian L. Johnson Dermatologist, FAAD, FACMS Norfolk, Virginia The Omnimax platform has provided endless combination treatments in my practice. I strongly believe that the Omnimax offers treatment possibilities which are not attainable using any other devices. This all in one device is essential for aesthetic practices, providing more patient advantages than any competitor devices. SharpLight provides excellent training, and reliable customer service. SharpLight s hand pieces come with a larger treatment spot size, which helps reduce treatment time without a decrease in effectiveness. The ability to combine treatments has led to optimal patient results. Having the capability to conduct treatments faster allows for more business growth in my practice. With SharpLight s DPC technology, I have had the ability to provide treatments to an ethnically diverse patient population. I now have the capability to adjust parameters for varying skin types, which ensures that safety measures are met for all my patients, all while still providing them with effective results. The Omnimax also allows me to treat pigmented lesions that have been resistant to other technologies. My experience with SharpLight Technologies has been extremely satisfying. They give outstanding support, and their staff is amiable and professional. Dr. Eduardo Weiss Dermatologist, M.D., F.A.A.D Hollywood, Florida Dr. Rafael D. Gottenger Plastic Surgeon South Miami, Florida Since I discovered DPC technology there is absolutely no going back to IPL. With the Rapid DPC I am able to treat my patients faster and the results are phenomenal. I use DPC across the board - for hair removal, skin tightening, pigmentation, acne and more. The device has been a great investment which paid for itself within 3 months. Dr. Michael Shohat M.D Aesthetic & Laser Clinic, Israel 34 35
PATIENT TESTIMONIALS Sharplight s acne treatments have helped with my inflammatory acne. l ve tried several topical medications, but nothing seemed to work. I have finally gained back my confidence. Brodey Clark SharpLight Patient Ever since my pregnancy, my stomach has never looked like it used to. Sharplight s body contouring treatment helped me to flatten my stomach and tighten up my love handles. Now I look better than I used to. Julia Reisman SharpLight Patient Sharplight s Tattoo Removal treatment worked wonders. Not only is my tattoo fading after just 2 treatments, but I am able to get them done during my errands with zero downtime! Kimberly Wall SharpLight Patient I had a few vascular lesions on my legs that I was self-conscious about, but after 3 treatments with Sharplight they completely disappeared! You would have never known and I couldn t be happier with the results. Joanna Rives SharpLight Patient I was always self-conscious of my thighs due to my cellulite, but after getting the body contouring treatment, it helped to diminish the cellulite and tighten my skin. I can now wear short shorts and show off my legs! Jessica Klint SharpLight Patient I noticed after a few years how damaged my skin was getting due to sun exposure; sun spots. After getting Sharplight s Skin Rejuvenation treatment, all those sun spots have disappeared and left my skin looking young and fresh in just 2 treatments! Kimberly West SharpLight Patient Over the years, my skin started to develop age spots and I couldn t do anything about it. I decided to try Sharplight s Pigmented Lesions treatment and it worked wonders! Not only is my skin age spot free, but it left my skin feeling more natural than ever before! Vanessa Waye SharpLight Patient 36 37
THE FASTEST WAY TO GROW YOUR PRACTICE Cutting edge technologies for all the must have treatments DPC (Dynamic Pulse Control) VERMADERM IR Radio Frequency Laser the beauty of your success OMNIMAX S4 38 39
GIVE YOUR TOTALTM BUSINESS SharpLight provides our clients with the leading technology to change lives, reach business goals and enhance revenue streams. In this day and age, with many consumer options, Sharplight understands that the investment into a med-aesthetic platform is not enough. The Sharplight Total program has been developed by experts in the industry with the goal of helping you find, fulfill and retain more patients while increasing profitability. With the SharpLight Total TM program, we utilize the most innovative marketing tools and customize them to your practice by learning your unique requirements, demographics and existing patient needs. Our commitment is to provide exclusive marketing concepts, comprehensive clinical support and leading customer service to ensure your success. At SharpLight Technologies, Your Success is Our Success. THE SUPPORT IT DESERVES 40 41
TECHNOLOGY TOTAL TM Our flagship proprietary Dynamic Pulse Control (DPC) technology has redefined treatment effectiveness, comfort and speed. Additionally, we have developed highly effective VermaDerm IR, Radio-frequency and Laser capabilities. Used separately or in combination, they deliver superior clinical outcomes for a range of applications. SharpLight is also proud to be the only company in the world to offer a powerful all-in-one treatment platform harnessing 4 technologies with more than 14 compatible applicators. MARKETING Let our team of marketing experts provide you with the support you need to jumpstart your business. SharpLight Total TM marketing tools & materials include: Marketing consultation meeting Treatment brochures and brochure stand SharpLight roll-up banner & wall decal Customized price list design Customized promotional materials and much more! CLINICAL Our unique advantage comes from our strong collaboration with the internationally renowned American Laser Group (AML). SharpLight s relationship with AML provides us with powerful insights to the medical aesthetic industry that we then use to fine-tune our clinical protocols. SharpLight s clinically developed protocols enable you to confidently perform efficient, comfortable, and safeguarded treatments. ONLINE PORTAL Through your exclusive MySharpLight TM website login, you will have 24-hour full access to all SharpLight Total TM resources and tools, including: Extensive & Comprehensive Hands-on Clinical Training & After Images Technical User Manuals Educational Webinars Marketing How-To Videos Company Updates and Exclusive Offers and much more! TECH SUPPORT SharpLight Partners get access to our 24-hour customer support line. We want the best for your business and minimal downtime is our goal. In order to achieve this, we offer a rapid turnaround time for any technical repairs. We also offer a variety of warranty package options, designed for your convenience. From Pay as You Go, to complete Bumper to Bumper coverage, the choice is yours. TRAINING LaserSmart is SharpLight s proprietary educational course developed by leaders in the med-esthetic industry to ensure we are providing a detailed educational experience to our Partners. To further ensure the success of our Partners, we also offer a Practice Development Program. This is a full day comprehensive training which includes clinical, sales, marketing and management training! FINANCE SharpLight offers a variety of finance options suited for individual business needs and credits, such as flexible terms, deferred payment options, and competitive interest rates (*subject to approval). We also offer a competitive upgrade promotion, enabling you to upgrade your device within the first 6 months with 0% depreciation. Lastly, we re so sure you re going to love your system that we offer a buyback program should you ever want to sell your SharpLight device. 42 43
SHARPLIGHT TOTAL MARKETING Implementing new med-aesthetic services into your practice can be overwhelming. Let our team of marketing experts provide you with the support you need to jumpstart your business. Customized marketing collateral drives your med-aesthetic business and familiarizes patients with your products and services. SharpLight s skilled marketing team will create customized marketing solutions for your business that will set you apart from competitors and create a strong brand identity. SharpLight Total Standard Marketing Collateral Includes: Patient Brochures (50 per treatment) Brochure Stand SharpLight Roll Up Banner Clinic Wall Decal SharpLight Certified Decal Clinic Folders (25) Treatment Schedule Cards (50) Client Registration Cards (50) Online Portal Access (1 admin user account, up to 5 additional user accounts) Social Media Posts (available to download on Online Portal) Practice Finder on SharpLight Website SharpLight assisted Open House Event SharpLight Total Marketing Programs Can Generate: 3 New Patients per Week 150 New Patients per Year Our SharpLight Total consultations will help evaluate your current brand, existing marketing materials and online presence to determine strategies to target both new and existing patients SharpLight Total Customized Marketing Collateral Includes: 44 Marketing Consultation Meeting Price list Design Promotional Flyer Designs Social Media Post Designs Social Media Consultation Meeting VIP Treatment Cards Design & After Loop Video for TV Screens 45
SHARPLIGHT TOTAL ONLINE PORTAL TRAINING Imagine having all the tools you need with the click of a button! Access your shopping cart to purchase additional parts at your convenience. MY estore Get your warranty information on all your devices, as well an option to renew. MY WARRANTY Get access to the user manual of your device for quick troubleshooting. MY SERVICE LaserSmart is SharpLight s preliminary education program that helps our partners grasp the necessary concepts needed to deliver a safe treatment. This program was developed to meet the diverse needs of our partners and to provide a customized educational experience when learning to use your new device. This training includes both theory and hands-on practical training and is conducted by one of our certified clinical trainers. Whether you are a veteran in the laser industry or starting a new business, LaserSmart promises to provide you with the highest degree of educational value to ensure your success. A successful med-aesthetic practice starts with comprehensive training Practice Development Program SharpLight is committed to the success of our partners, and sharing our knowledge is our core promise to you. The Practice Development Program ensures you have all the clinical, sales, marketing and management training you need to run a successful laser practice. This program includes, but is not limited to: MY MARKETING Get access to patient brochures, marketing guides, before and after images, and so much more. MY CLINICAL Access the latest refresher training videos, white papers, past webinars and more! MY NEWS & EVENTS Access exclusive webinars and get news on our upcoming events. Work with Your Trainer - hands-on practical training conducted at your location Assessment of Practice Visual Appearance Assessment of CRM Software Assessment Marketing Plan and Initiatives Assessment of Employee Incentive Programs Skin Care Line Recommendations Front Line Staff Training Consultation Training Sales Training 46 47
SHARPLIGHT TOTAL TECHNOLOGY CLINICAL SharpLight equips you with the technological arsenal you require to treat your patients various aesthetic conditions. The below technologies have been clinically proven to deliver effective and safe results. DYNAMIC PULSE CONTROL DPC is one of SharpLight s proprietary technologies and constitutes an advancement of IPL integrating laser science to easily control the aggressiveness of light energy by selecting between three pulse configurations- smooth, long or high. This flexibility facilitates a range of thermal effects to safely and effectively treat a wide variety of indications such as hair removal, acne, skin rejuvenation, vascular and pigmented lesions and more. RADIO FREQUENCY Radio-frequency (RF) is a safe and effective technology that has been clinically proven to rejuvenate facial skin, contour the body, reduce cellulite and more. The advantage of RF is its ability to deliver heat to the tissue non-specifically unlike lasers that cause selective photothermolysis depending on the type of chromophores, RF delivers heat to the tissue based on the properties of the tissue itself, i.e. its level of electrical resistance. VERMADERM We have fine-tuned Infrared technology and created a long-pulsed Infrared (IR) called VermaDerm. IR is considered a gold-standard in aesthetic treatments and is used for a variety of applications such as lax skin, textural improvements and body contouring. The 850-1750nm wavelength effectively penetrates the deeper dermal layers and reaches up to 4mm (0.15 inches) subcutaneously. Our unique clinical advantage comes from our strong collaboration with the internationally renowned American Laser Group (AML). AML clinics perform over 30,000 treatments across Israel each month, and our deep knowledge of exacting precise protocols stems from this hands-on clinical experience. SharpLight has daily contact with practitioners and their patients, both of whom provide us with unique insight to identify the demands and create powerful solutions for the medical aesthetic industry. Our goal is that each patient will be delighted by their aesthetic results and that their treatment experience will be a positive one. To this end, our in-house Research and Development team continues to develop and fine-tune our aesthetic technologies. SharpLight s clinically developed protocols enable you to confidently perform efficient, comfortable, and safeguarded treatments. LASER Our laser technology includes an Er:YAG Fractional 2940nm, an Nd:YAG Q-Switched 1064/532nm and an Nd:YAG Long Pulse 1064nm. The lasers have an established track record in delivering rapid and deep tissue ablation, quick re-epithelialization and skin resurfacing with optimal results and short recovery time. The wide range of wavelengths allow for a variety of treatment indications such as skin resurfacing, vein and tattoo removal. 48 49
SHARPLIGHT TOTAL TECH SUPPORT FINANCE Experience 24-hour support when and where you need it! When you choose SharpLight, your business is always in good hands. We understand that encountering technical issues during a busy work day can be frustrating, this is why minimal downtime is our goal. In order to achieve this, we offer a 24-hour customer support line as well as rapid turnaround time for any technical repairs. We also offer a variety of warranty packages, designed for your convenience. From Pay as You Go, to complete Bumper to Bumper coverage, the choice is yours. Warranty Coverage Options & Details All Hardware & Components Under $1000 FULL COVERAGE bumper to bumper BASIC COVERAGE regular maintenance PAY AS YOU GO SharpLight offers a variety of finance options suited for individual business needs and credits. We extend to our partners flexible terms, deferred payment options, and competitive interest rates (*subject to approval). Do you already own an existing device that you want to replace with a SharpLight system? Regardless of what aesthetic device you own, SharpLight guarentees maximum repurchase value. Furthermore, SharpLight offers the most competitive upgrade program in the industry, enabling you to upgrade your device within the first 6 months with 0% depreciation (see below for breakdown). Regular Maintenance Technical Phone Support 3x Power Supply Test X-Generator Test All Hardware & Components Over $1000 Loaner Program Software Upgrades 0-6 Months 6-12 Months 12-24 Months 24-36 Months 36+ Months 0% Depreciation 15% Depreciation 30% Depreciation 45% Depreciation 50% Depreciation Stay worry-free with our customized finance solutions Refresher Trainings 50 51
REASONS TO PARTNER WITH SHARPLIGHT 52 1 2 34 5 67 8 9 SharpLight not only manufactures innovative devices, it also owns aesthetic clinics. This duality provides us with a deep understanding of your needs. We develop innovative technologies- our DPC and Vermaderm technologies have redefined treatment efficiency, comfort and speed. SharpLight is focused on giving you a solution that is treatment centered. With an arsenal of DPC, RF, VermaDerm LP IR and Laser technologies, you can tailor each treatment to achieve optimal results. We offer the world s most advanced technologies at the most competitive pricing. With SharpLight, you can grow at a pace that is right for you. SharpLight s aesthetic workstations includes stand-alone and multiple-technology devices. This wide variety helps you choose the system that best suits your practice. Dedicated to your success, our specialists will provide you with all the marketing, clinical, maintenance and service support you need to grow your business. Our technology has been clinically proven to deliver results. Our systems have pre-set treatment parameters that guarantee optimal clinical results. We are highly responsive. Your concerns are very important to us and we guarantee to address your concerns promptly. Our systems are built with user friendly interfaces that are easy to operate, allowing you to conduct treatments effectively. 53
ROI SKIN REJUVENATION MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses TREATMENT TYPE Face $199 105 Chest $249 95 Lower Arms $149 140 Chest/Nose Area $99 105 Face $199 105 Face $199 105 Shoulders $179 70 Chest $249 95 Face $199 105 Lower Arms $19 140 Hands $99 35 Hands $125 35 Neck $125 50 Chest $249 95 Chest $249 95 RETURN ON TOTAL TIME # OF TREATMENTS Neck $125 50 Face $199 105 Face $199 105 Shoulders $179 70 Neck $125 50 60 Minutes 55 Minutes 65 Minutes 60 Minutes 65 Minutes 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK GROSS INCOME $13,656.00 /Month $3,414.00 / Week $6,828.00 /Month $1,707.00 / Week INVESTMENT # OF PULSES 7,020 /Month 1,755 / Week 3,510 /Month 878 / Week PULSES EXPENSE $322.92 /Month $80.73 / Week $161.46 /Month $40.37 / Week EXPENSE (per year) Cost Per Pulse: $0.05 $3,875.04 / YEAR $1,937.52 / YEAR REVENUE (per year) $163,872.00 / YEAR $81,936.00 / YEAR GROSS PROFIT (per year) $159,996.96 / YEAR $79,998.48 / YEAR ROI HAIR REMOVAL ROI VASCULAR & PIGMENTED LESIONS MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses TREATMENT TYPE Legs $325 400 Chin $69 10 Legs $325 400 Upper Legs $220 200 Chin $69 10 Upper Lip/ Chin $119 18 Upper Lip $49 3 Brazilian $149 65 Brazilian/ Lower Legs Upper Lip/ Chin $299 265 $119 18 Upper Lip $49 3 Legs $325 400 Brazilian $149 65 Back $249 200 Chest $185 160 Brazilian $149 65 Back $249 200 Brazilian/ Lower Legs $299 265 Lower Legs $220 200 Sideburns $69 12 TREATMENT TYPE Rosacea Full Face $249 105 Cheek/Nose $99 45 Hand Sun Spots Decollate / Neck Decollate / Neck Rosacea Full Face $225 100 $249 105 $125 30 Cheek/Nose $99 45 $225 100 Nose Capillaries $125 6 Face Sun Spots Nose Capillaries Rosacea Full Face Decollate / Neck $199 10 $125 6 $249 105 Rosacea Full Face Face Sun Spots Nose Capillaries $249 105 $199 10 $125 6 $225 100 Cheek/Nose $99 45 Face Sun Spots Nose Capillaries Decollate / Neck Rosacea Full Face $199 10 $125 6 $225 100 $249 105 TOTAL TIME 50 Minutes 65 Minutes 80 Minutes 85 Minutes 60 Minutes TOTAL TIME 50 Minutes 50 Minutes 50 Minutes 50 Minutes 50 Minutes # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK GROSS INCOME $14,744.00 / Month $3,686.00 / Week $7,372.00 / Month $1,843.00 / Week # OF PULSES 11,836 / Month 2,959 / Week 5,918 / Month 1,480 / Week PULSES EXPENSE $544.46 / Month $136.11 / Week $272.23 / Month $68.06 / Week EXPENSE (per year) Cost Per Pulse: $0.05 $6,533.47 / YEAR $3,266.74 / YEAR GROSS INCOME $14,656.00 /Month $3,664.00 / Week $7,328.00 / Month $1,832.00 / Week # OF PULSES 4,576 /Month 1,144 / Week 2,288 / Month 572 / Week PULSES EXPENSE $210.50 /Month $52.62 / Week $105.25 / Month $26.31 / Week EXPENSE (per year) Cost Per Pulse: $0.05 $2,525.95 / YEAR $1,262.98 / YEAR REVENUE (per year) $176,928.00 / YEAR $88,464.00 / YEAR REVENUE (per year) $175,872.00 / YEAR $87,936.00 / YEAR GROSS PROFIT (per year) $170,394.53 / YEAR $85,197.26 / YEAR GROSS PROFIT (per year) $173,346.05 / YEAR $86,673.02 / YEAR 54 55
ROI ACNE MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses TREATMENT TYPE Full Face $99 100 Back $199 200 Shoulders $149 70 Back $199 200 Full Face $99 100 Shoulders $149 70 Full Face $99 100 Back $199 200 Chest $149 200 Back $199 200 Back $199 200 Chest $149 200 Full Face $99 100 Shoulders $149 70 Chest $149 200 Chest $149 200 Upper Shoulders $149 70 Chest $149 200 Full Face $99 100 Shoulders $149 70 TOTAL TIME 65 Minutes 65 Minutes 65 Minutes 65 Minutes 65 Minutes # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK GROSS INCOME $11,920.00 /Month $2,980.00 / Week $5,960.00 / Month $1,490.00 / Week # OF PULSES 11,400 /Month 2,850 / Week 5,700 / Month 1,425 / Week PULSES EXPENSE $524.40 /Month $131.10 / Week $262.20 / Month $65.55 / Week EXPENSE (per year) Cost Per Pulse: $0.05 $6,292.80 / YEAR $3,146.40 / YEAR REVENUE (per year) $143,040.00 / YEAR $71,520.00 / YEAR GROSS PROFIT (per year) $136,747.20 / YEAR $68,373.60 / YEAR ROI RADIO FREQUENCY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY Body Part Cost Body Part Cost Body Part Cost Body Part Cost Body Part Cost TREATMENT TYPE Chin $125 Chin & Neck $175 Back $200 Upper Legs $250 Full Legs $375 Half Arm $150 Full Legs $375 Buttocks $250 Abdomen $175 Chin & Neck $175 Buttocks $250 Lower Legs $150 Chin & Neck $175 Chin $125 Back $200 Abdomen $175 Oblique's $100 Full Legs $375 Buttocks $250 Lower Legs $150 TOTAL TIME 2 Hours 2 ½ Hours 3 Hours 2 ¼ Hours 2 ½ Hours # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK GROSS INCOME $16,800.00 / Month $4,200.00 / Week $8,400.00 / Month $2,100.00 / Week EXPENSE (per year) REVENUE (per year) $1,780.00 $1,780.00 $201,600.00 / YEAR RF Handpiece has unlimited pulses $100,800.00 / YEAR GROSS PROFIT (per year) $199,820.00 / YEAR $99,020.00 / YEAR 56 57
ROI SKIN TIGHTENING ROI TATTOO REMOVAL MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY Body Part Cost Body Part Cost Body Part Cost Body Part Cost Body Part Cost Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses TREATMENT TYPE TOTAL TIME Face $225 Buttocks $350 Upper Arms $350 Hands $150 Abdomen $350 Face / Neck $250 Hands $150 Face $225 Decollate / Neck $300 Face / Neck $250 Abdomen $350 Face / Neck $250 Abdomen $350 Buttocks $350 Decollate / Neck $300 Upper Arms $350 Upper Arms $350 Buttocks $350 Face $225 Upper Arms $350 75 Minutes 75 Minutes 105 Minutes 75 Minutes 90 Minutes TREATMENT TYPE TOTAL TIME # OF TREATMENTS Large (8x8cm) Small (3x3cm) Extra Large (10x20cm) Medium (5x5cm) $300 110 $150 20 $300 200 $200 35 Small (3x3cm) Extra Large (10x20cm) XX Large (20x40cm) Large (8x8cm) $150 20 $300 200 $450 400 $300 110 XX Large (20x40cm) Large (8x8cm) Medium (5x5cm) Extra Large (10x20cm) $450 400 $300 110 $200 35 $300 200 Small (3x3cm) Medium (5x5cm) Large (8x8cm) XX Large (20x40cm) $150 20 $200 35 $300 110 $450 400 Extra Large (10x20cm) Small (3x3cm) XX Large (20x40cm) Large (8x8cm) 2 hours 3 hours 3 ¼ hours 2 ½ hours 3 hours 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK $300 200 $150 20 $450 400 $300 110 # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK GROSS INCOME $22,800.00 /Month $5,700.00 / Week $11,400.00 / Month $2,850.00 / Week GROSS INCOME $23,300.00 / Month $5,825.00 / Week $11,650.00 / Month $2,912.50 / Week # OF PULSES 12,540 /Month 3,135 / Week 6,270 / Month 1,568 / Week EXPENSE (per year) REVENUE (per year) $1,298.00 $1,298.00 $279,600.00 / YEAR VermaDerm Handpiece has unlimited pulses $139,800.00 / YEAR PULSES EXPENSE $224.47 /Month $56.12 / Week $112.23 / Month $28.06 / Week EXPENSE (per year) Cost Per Pulse: $0.02 $2,693.59 / YEAR $1,346.80 / YEAR GROSS PROFIT (per year) $278,302.00 / YEAR $138,502.00 / YEAR REVENUE (per year) $273,600.00 / YEAR $136,800.00 / YEAR GROSS PROFIT (per year) $270,906.41 / YEAR $135,453.20 / YEAR ROI SKIN RESURFACING ROI VEIN REMOVAL MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses Body Part Cost Pulses TREATMENT TYPE Full Face $600 1100 Hands $300 275 Stomach $300 2500 Hands $300 275 Full Face $600 550 Hands $300 275 Stomach $300 2500 Hands $300 275 Hands $300 275 Full Face $600 550 Stomach $300 2500 Full Face $600 550 Full Face $600 550 Full Face $600 550 Hands $300 275 Hands $300 275 Full Face $600 550 Stomach $300 2500 Hands $300 275 Full Face $600 550 TREATMENT TYPE Nose Vein Removal Cheeks & Nose Vein Removal Small Hemangiomas Legs (30 minutes) $200 20 $250 50 $50 15 $450 1000 Cheeks & Nose Vein Removal Legs (15 minutes) Small Hemangiomas Cheeks & Nose Vein Removal $250 50 $350 500 $50 15 $250 50 Legs (30 minutes) Small Hemangiomas Legs (15 minutes) Legs (30 minutes) $450 1000 $50 15 $350 500 $450 1000 Small Hemangiomas Legs (15 minutes) Cheeks & Nose Vein Removal Nose Vein Removal $50 15 $350 500 $250 50 $200 20 Cheeks & Nose Vein Removal Nose Vein Removal Legs (15 minutes) Small Hemangiomas $250 50 $200 20 $350 500 $50 15 TOTAL TIME 1 ¾ hours 2 ¼ hours 2 hours 1 ½ hours 2 ½ hours TOTAL TIME 1 ¾ hours 1 ¼ hours 2 ¾ hours 1 ¼ hours 1 ¼ hours # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK # OF TREATMENTS 20 TREATMENTS PER WEEK Let s Cut Our Numbers in Half 10 TREATMENTS PER WEEK GROSS INCOME $33,600.00 /Month $8,400.00 / Week $16,800.00 / Month $4,200.00 / Week # OF PULSES 68,600 /Month 17,150 / Week 34,300 / Month 8,575 / Week PULSES EXPENSE $1,227.94 /Month $306.99 / Week $613.97 / Month $153.49 / Week EXPENSE (per year) Cost Per Pulse: $0.02 $14,735.28 / YEAR $7,367.64 / YEAR GROSS INCOME $19,400.00 /Month $4,850.00 / Week $9,700.00 / Month $2,425.00 / Week # OF PULSES 21,540 /Month 5,385 / Week 10,770 / Month 2,693 / Week PULSES EXPENSE $1,886.90 /Month $471.73 / Week $943.45 / Month $235.86 / Week EXPENSE (per year) Cost Per Pulse: $0.09 $22,642.85 / YEAR $11,321.42 / YEAR REVENUE (per year) $403,200.00 / YEAR $201,600.00 / YEAR REVENUE (per year) $232,800.00 / YEAR $116,400.00 / YEAR GROSS PROFIT (per year) $388,464.72 / YEAR $194,232.36 / YEAR GROSS PROFIT (per year) $210,157.15 / YEAR $105,078.58 / YEAR 58 59
YOUR SUCCESS IS OUR BUSINESS