Seasonal. ESSENTIALS Training Booklet. Summer Beauty Business. Season 4 July/August 2013

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1 Seasonal ESSENTIALS Training Booklet Season 4 July/August 0 Summer Beauty Business

2 The Seasonal Essentials we ve selected this month were chosen to provide you with tools that will strongly support your selling during this Season. This Booklet gives you information about the products, combined with tips and techniques to help you feel comfortable and informed as you share them with your Clients. Have a Beautifully Successful Season! Seasonal Essentials Kit Includes: Skin Defense Concealer Broad Spectrum SPF 5 Medium -.5 oz. Lash Supreme Mascara - Black.8 oz JANDÉ Fragrance Gift with Purchase item: Bangles JAFRA Seasonal Tote Recyclable 5 T x ½ W x 6 D 0 Seasonal Brochures + 0 JAFRA Spring/Summer Catalogs Retail Value $46 Special Consultant Price: $ Non-Commissionable Seasonal Essentials is available for purchase June 5 - July 5. New Consultants who join July 6th or after may purchase through August 4. Limit per Consultant. Non-commissionable. Purchase additional Seasonal Brochures in sets of 0 and receive 0 FREE Spring/Summer Catalogs. $6.00 Non-commissionable. Not available separately. English: 7866 / Spanish: 7867 Summertime is the right time! Beauty is your Business! Summer is a great time for relaxation, recreation and renewal. If you re like most of us, you probably take advantage of the longer days and warm weather to enjoy extra time with family and friends. While enjoying the hot, lazy days of summer, keep in mind that different beauty rules apply. Now is a great time to coordinate your beauty regimen accordingly. We have all of the essentials your Clients will need to have a sexy summer, from glowing skin to long lasting makeup and beautiful, healthy summer hair! Here are a few business tips that will make Summer time extra lucrative! August is JAFRA s 57th Anniversary. Take advantage and leverage your sales with our exclusive Anniversary offer: Bonus Size Royal Jelly Milk Balm Advanced & Royal Jelly Body Lotion for only $57.00! Promote Gift with Purchases! Clients get amazing products and complete their ensemble with these FREE on-trend gifts. Who doesn t want to pamper themselves with a FREE cosmetic bag and bangles? That s why we ve included the bangles in this month s Seasonal Essentials. We want you to have great success with selling the Kiss and Make Up collection this season by showing the beauty and value of these now accessories. This season, there is one Purchase with Purchase offer: the Beautiful Pink Tote with Breezy Scarf. It s only $5 with a $99 purchase. Your Clients will love the value in this offer! And all Purchase with Purchases are commissionable! Sell 0 of these offers and you ve earned $60 profit! Purchase with Purchases (PWPs) & Gifts with Purchases (GWPs) Purchase with Purchase and Gift with Purchase offers are an investment JAFRA makes in your business. When your Clients take advantage of these attractive and enticing special offers, it adds value to their order and increases your sales! PWP s benefit your business in so many ways: Purchase with Purchase and Gift with Purchase orders drive your sales higher. Purchase with Purchase and Gift with Purchase help the Hostess earn more items from her Wish List. All Purchase with Purchase offers are Commissionable.

3 This season JAFRA is excited to announce a NEW BRAND in Toiletries! Toiletries crosses all demographics EVERYONE is a potential Toiletries Client! All of our Toiletry brands provide you with the opportunity to approach Clients, both new and repeat, with products they can all use. Exquisite Collection Royal Almond Botanical Expertise Summer, like winter, requires its own special beauty tricks. After all, it is in summer that your hair can fall flat or frizz to a crisp. But have no fear: JAFRA has quick fixes to turn your hair into soft summer locks! Inspired by science and nature, JAFRA introduces Botanical Expertise Hair Care and Styling Treatments. The collection of high performing hair care and treatment products are fortified JAFRA s exclusive Vitazon Active Complex; a unique and potent compound to help moisturize and strengthen hair. Split-End Repair Capsules (Same formula, new packaging) Moisture Replenish Hair Mask Moisture Replenish Shampoo Moisture Replenish Conditioner Hair Detangling Shine Spray Our Royal Almond is now part of the Exquisite Collection It s the same rich, moisturizing formula everyone has always loved in beautiful new packaging. Individual introductory Prices in July. Limited Life in August: Royal Almond Liquid Hand Soap- $0.00 with the purchase of the Collection Share the NEW Hydrating Body Cream from the Exquisite Collection Royal Almond with Clients who already love the incredible moisturizing effects of this body care brand. New Clients will love how all of the products in the collection soften even the driest skin with the light refreshing essence of sweet almond blossoms. What is the Vitazon Active Complex? Each Botanical Expertise product contains the Vitazon Complex JAFRA s exclusive blend that helps to improve hair strength, health, shine and manageability. The Vitazon Active Complex is made up of: INGREDIENTS Essential Vitamins WHAT THEY DO JAFRA s unique blend of Vitamins E, C, B, B5 and B6 moisturizes hair, reducing dry, brittle split ends. New in August! Natural Bliss: NEW! Coconut & Lime Discover Paradise for Your Skin! This fun, fresh, summery line works to nourish and hydrate your skin with the fresh scent of lime and coconut. At the same time, it eliminates impurities thanks to its natural antimicrobial properties. Amazonian Ingredients Babussa Palm Oil and Murumuru Butter improve radiance, shine and smoothness for healthier styling of chemically treated or natural hair. Introductory offer for August: Invite Clients to save on the whole collection in August only. Hydrolyzed Vegetable Protein Hair is protected from the inside out, reducing the degree of damage from chemical treatments, environmental stressors and harsh thermal styling tools. 4 5

4 JAFRA DYNAMICS Celebrate JAFRA s 57th Anniversary with a DYNAMICS offer! Clients are loyal to the Skin Care products they love and rely on. They know JAFRA DYNAMICS allows them to build individual customized plans based on their particular skin care needs. Be sure they know their favorite products are available at a special price just for JAFRA s Anniversary! Clients love to sample products and we ve got Even Tone Sachets now available for sale as a Business Building Supply- Sets of 0 each for $ JAFRA PRO Save 0% on Face Lift SPF 0 and Even Tone! It s a great time for Clients who have never tried this prestige Skin Care Brand to see what they ve been missing. For those Clients who already count on the results from these products, take advantage of the incredible value that comes from this offer. With both DYNAMICS and these two JAFRA PRO favorites on sale this season, utilize the opportunity to address your Clients regular skin care needs and advanced skin care concerns. It s the perfect time for Clients to try our premium skin care line at a never before seen price. New! Skin Defense Concealer Broad Spectrum SPF5 Protect your skin from the harsh environmental stressors like UV rays, free radicals and dramatic weather. Selling Tips: Save for the First Time on JAFRA PRO Favorites! When it s hot and sticky out, avoid a heavy foundation. Moisturize and then conceal with Skin Defense Concealer Broad Spectrum SPF 5. Helps repair dark circles and puffiness. Boosts regeneration of cells which helps skin cope with environmental changes. In July & August Buy Set and get Set FREE Key Ingredient : SPF 5 Get long, sweeping lashes in one swipe! The nylon fibers increase volume 50x and won t clump! Available in two shades! 50 Black Retail Price: $5.00 We ve reformulated the Ultra Shine Moisture Lip Gloss and have re-launched it as the New High Shine Moisture Gloss! Lips that shine in 8 beautiful shades with a new and improved non-sticky formula! Gives lips maximum shine and double the moisture! Treasured and rooted in the history of our company, Jan s legacy lives on in our Consultants and dedicated clients of JAFRA s cosmetics & fragrances. Inspired by some of Jan s favorite things-- orchids and the color purple. Introducing a new and more modern Jandé Fragrance as a beautiful heritage product. Selling Tips: NEW! Lash Supreme Mascara 50 Brown NEW! High Shine Moisture Gloss JANDÉ EDT Celebrate Jan Day, the Co-founder of JAFRA! A Tribute to Our Co-Founder Mother, Entrepreneur and Leader. Key notes : Floral Olfactive Family with orchid notes Collect pre-orders in July to ensure your Clients enjoy and save on this fragrance at it s August Introductory Price of $6. Leverage JAFRA s Anniversary and the re-launch of our Co-Founder s fragrance together! Your Client s will have to have it! New in August! 7

5 Sponsor your way through summer! For a limited time, the $99 Royal Business Kit comes in our exclusive Big Summer Tote. HOT tips for Summer Sponsoring: Carry your Business Kit at all times and share with everyone! Show others what $99 can mean to them. This isn t just a tote filled with products - It s a business on the go, it s that summer vacation that they ve been wanting to take, it s a career in beauty! Please Note: The Lavender and Chamomile Massage Cream will replace the Tender Moments Massage Cream starting on July. Stay tuned to learn how you can earn this Big Summer Bag in July! See July ACTION for details! Includes Plastic Product Pouches (not shown) from our regular Royal Business Kit. Remember: New Consultants can earn the Royal Business Kit Black Tote in Month of the Welcome to JAFRA program! New Product Introductions to our Core Line: Botanical Expertise - 4 New Products! - Plus Split-End Capsules have new packaging and are now part of the Botanical Expertise line! Exquisite Collection Royal Almond - same formula, new packaging for one of JAFRA s heritage products along with New Hydrating Body Cream! New addition to Natural Bliss Brand - Coconut & Lime Body Care Collection - 4 New Products! Available in August! Skin Defense Concealer Broad Spectrum SPF 5 - New Shades! Lash Supreme Mascara - New Shades! High Shine Moisture Gloss 8 New Shades! Jandé EDT - updated fragrance just in time for JAFRA s Anniversary - Available in August! Season 4 Business Updates The new packaging for Exquisite Collection Royal Almond Body Lotion and Body Oil has convenient and easy to dispense bottles with flip caps. The Bonus Size RJMB Advanced.7 fl.oz. and the Royal Jelly Body Lotion 6.7 fl oz will be available to Clients in August as part of the Anniversary Celebration for only $ Item code The Bonus size will not be part of the Hostess Program. Royal Jelly Milk Bath is now part of the Hostess Program! When your Client purchases $99 in Retail Sales, they are eligible to purchase the Brighten Up Summer Tote and Scarf PWP for only $5. (PWPs are commisionable) The following products will be moved to the To Be Discontinued list on July, returning in September with new packaging. Precious Protein 50% off! Extra Care Body Balm 50% off! Limited Life Products for Season 4 Seasonal Products available July & August 0. Royal Almond Liquid Hand Soap (August Only) Inkwell Eyeliners in Shades (August Only) Mattifying Mousse Blush in Shades Always Stay-On Eyeshadows in 5 Shades Amazing Eyes Powder Eyeshadow Pallette Tea Blend Wipes--- FREE with Tea Blend Collection Garden Fairy EDT.7 fl. oz. Bloom EDT.7 fl.oz. (July 0 Only) 8056