STUDENT BOOKLET. Australia

Transcription

1 STUDENT BOOKLET Australia

2 Contents CONTENTS Competition introduction 3 Step one 4 9 Step two Step three Step four Step five 25 2 wool4school.com wool4school@wool.com

3 Competition Introduction INTRODUCTION THE WOOLMARK COMPANY The Woolmark Company is a subsidiary of Australian Wool Innovation, a not-for-profit enterprise that conducts research, development and marketing along the worldwide supply chain for Australian wool on behalf of about 60,000 woolgrowers who help fund the company. COMPETITION INTRODUCTION Wool4School is an annual student design competition encouraging budding fashion designers to show the nation what they re made of. Open to all Australian school students from Years 7 to 12, the Wool4School competition invites students to design an outfit using at least 80% wool. The outfit must contain one to four separate pieces and show the student s creative and innovative talent. WELCOME It is great that you have decided to enter the 2019 Wool4School Design Competition. Don t worry if your school is not participating in the competition you can also enter this competition individually. Contained in this booklet are the competition requirements, worksheets, website/video links and resources. These are provided to help you develop your designs further and help you better understand wool, its properties, benefits and versatility as a fashion textile. COMPETITION STEPS STEP ONE: Understand the design brief, select an end user and create an end-user/mood board STEP TWO: Explore wool and design a garment or outfit that incorporates technology for your chosen end user STEP THREE: Create a technical sketch of your garment or outfit STEP FOUR: Write a supporting creative statement and check that you have accomplished the competition criteria STEP FIVE: Upload your entry to the Wool4School website 3 wool4school.com wool4school@wool.com

4 Step One STEP ONE: UNDERSTAND THE DESIGN BRIEF, SELECT AN END USER AND CREATE AN END-USER/MOOD BOARD OVERVIEW: Design brief: understand what the design brief is asking of you and how you can meet the judging criteria. Technological clothing case studies: help get ideas about exciting garments that embrace technology. Have a look at innovative design approaches to solve various user-centred problems and needs. End-user profile template: help identify who you would like to design a technological garment or outfit for this will help you to select appropriate images for your end-user/mood board. End-user/mood board: refer to this handout for tips on how to create an effective end-user inspiration board (a competition requirement for Years 9 to 12). See student example of an end-user profile board looks like on page 9. TOPIC ONE: Design brief Read the design brief carefully and make sure you understand what the task is asking of you a good idea is to highlight the key words in the brief! TIP: Look at the judging criteria so you are aware of what will be assessed. COMPETITION DESIGN BRIEF Technology is reshaping almost every industry, including fashion. This year we invite you to design a garment or outfit that embraces the use of technology to enhance garment performance or function. Such as wool footwear that tracks your run, or a credit card chip in a jacket for ease of purchase. With some innovative thinking, and an understanding of the importance of technology in today s market, the possibilities are endless. The garment or outfit must contain a minimum of 80% wool and can consist of one item or up to a maximum of four items. Specifications/Design criteria Your design must incorporate technology and be suitable for your chosen end user to wear. Your design is to convey the end user s style and the need or problem to be solved. Your design should address all the performance and functional needs as required by the end user. The designed outfit is to be a new design that is innovative and inventive. Up to four items of apparel can make up the outfit. Your design must be made up of at least 80% wool. Your design(s) must include: - annotated fashion illustration (Years 7 to 12) - end-user inspiration board and creative statement (Years 9 to 12) - technical sketch (Years 11 and 12). All elements of your entry, including design work and creative statement, must be your own original creation and not contain any commercial or third-party content (i.e. created by others). Your designs can be created using appropriate IT software, or hand drawn. Registration for entry must be completed before the closing date close date 30 May Upload your entry to wool4school.com by the close of competition date 25 July wool4school.com wool4school@wool.com

5 Step One TOPIC TWO: Technological clothing case studies To help get you started, investigate these designs of garments that incorporate technology and think about who the end user of these garments would be: 1. Nike runner embedded with an Apple ipod: 2. Jacket that syncs with your phone: 3. Solar-charged jacket: 4. Heated vest wetsuit: html#0vcwzehxvymuteit Biometric t-shirt that keeps tabs on the effectiveness of your workout sessions: 6. Fashionable jacket that warms your body: 7. Google glass with a screen that embeds into clothing/headwear: 8. Yoga wear that incorporates technology to enhance yoga experience: 9. Biometric band to improve emotional wellbeing: Samsung Human fit suit: Powered sports bra that tracks your heartbeat: 5 wool4school.com wool4school@wool.com

6 Step One TOPIC THREE: End-user profile template To help your selection of an end-user group for your technological outfit, consider the potential users below. Think about the different needs these end users might have. END-USER GROUPS: - travellers or backpackers - tweenagers - children - sporty types - special needs and disabilities - students - business men or women - tradespeople (e.g. builders, plumbers, electricians) - homeless people - pet owners - chefs - campers - farmers - survivalists - other wool4school.com wool4school@wool.com

7 Step One CREATE AN END-USER PROFILE Identify the following aspects of your end user the type of person you imagine would wear your technological garment or outfit (see previous page for list of possible end-user groups): END USER PROFILE GENDER Male Female Either AGE GROUP LIVING SITUATION (circle all applicable) At home with parents Living away from home Apartment/flat Single Married/Couple House PREFERENCES IN THE FOLLOWING (LIST THEM): STYLE OF CLOTHES THEY LIKE TO WEAR MAGAZINES/BOOKS THEY LIKE TO READ PLACES THEY LIKE TO SHOP MUSIC THEY LIKE TO LISTEN TO ACTIVITIES THEY LIKE TO DO LIST ANY WORDS THAT WOULD DESCRIBE YOUR END USER: WHAT ISSUES ARE IMPORTANT TO THIS END-USER GROUP? E.G. KEEPING UP WITH THE LATEST FASHION, BEING SUSTAINABLE WHAT TECHNOLOGICAL NEEDS WOULD APPEAL TO THIS END-USER GROUP? MATERIAL TYPES COLOURS PATTERNS IN YOUR OWN WORDS, HOW WOULD YOU DESCRIBE THIS END-USER GROUP? 7 wool4school.com wool4school@wool.com

8 Step One TOPIC FOUR: End-user/mood board Using the information identified in your end-user profile (previous page), create an end-user/mood board that reflects their style. Collect a selection of images from magazines, or the internet, that reflects the end user of your designed garment or outfit and incorporated technology. Experiment with the layout and proportion of the images before you commit to pasting them down. Include a heading and any other relevant information that also conveys the style of your chosen end user remember to choose an appropriate font. Below are examples of two different end-user profiles: KEY IMAGES HAVE BEEN SELECTED THAT REPRESENT THE END-USER PROFILE, INCLUDING THE AGE, GENDER, STYLE, COLOUR PALETTE, INTERESTS AND MATERIAL TYPE/PATTERN. THIS END-USER PROFILE SHOWS SURVIVALISTS WHO ARE ATHLETIC AND INTO CAMPING AND NATURE. 8 wool4school.com wool4school@wool.com

9 Step One This end-user profile shows a young, female festival-goers interested in music and retro style and prints. 9 wool4school.com wool4school@wool.com

10 Step Two STEP TWO: EXPLORE WOOL AND DESIGN A GARMENT OR OUTFIT THAT INCORPORATES TECHNOLOGY FOR YOUR CHOSEN END USER OVERVIEW: Discovering wool Explore Australia s Merino wool, the difference between knit and woven fabrics and wool innovations by completing this worksheet. HINT: You need to find out about wool as a requirement of this competition. Woolmark logo Complete this worksheet to find out about the Woolmark logo information on the Woolmark logo must be included in your creative statement. Fashion illustration Fashion templates are provided if you need help with your fashion illustrations. Advice on how to write appropriate annotations and examples of layout to show you how to present your fashion illustration. SCAMPER for design options If you are getting stuck for design ideas, look at the suggestions for being creative using SCAMPER, the thinking strategy. 10 wool4school.com wool4school@wool.com

11 Step Two TOPIC ONE: Discovering wool CHARACTERISTICS AND PROPERTIES Characteristics and properties refer to how a material looks, feels and behaves. By understanding a material s characteristics and properties, we can select the right material for the job. So let s find out about wool. Click on the link below to find out why wool is so wonderful: and watch the video The innovator (scroll down to find link). Click on the link below to find out why wool is especially suitable for sportswear and performance wear: (watch the video in the link). Read through the benefits of wool and identify which benefits are especially appropriate for the technological garment or outfit you intend to design for your end user. Fill in the table below (this will help you to make annotations for your fashion illustration): WOOL PROPERTY BREATHABLE WHY/HOW THIS MAKES WOOL SUITABLE FOR A GARMENT OR OUTFIT FOR YOUR CHOSEN END USER TO INTERGRATE WITH TECHNOLOGY The outfit is intended to be worn in hot weather, so it is important that the material is breathable so that the end user does not feel sweaty or clammy BIODEGRADABLE RENEWABLE SOFT ELASTIC MACHINE WASHABLE STAIN RESISTANT ANTI-WRINKLE ODOUR RESISTANT UV RESISTANT FIRE RESISTANT 11 wool4school.com wool4school@wool.com

12 Step Two ASSESSING KNIT AND WOVEN FABRICS Watch this video to find out the difference between knit and woven fabrics. In a few short sentences, explain the difference between knit and woven fabrics. Think about the clothes you wear are they made from knit fabrics or woven fabrics? How do the materials look and behave differently? Ask your teacher if they have the wool fabric samples provided (one knit and one woven) and fill in the following tables. Please see fact sheet for more information: secondary-fact-sheet_p1_v5.pdf KNIT WOVEN HOW CAN YOU TELL? WHICH OF THE TWO FABRICS IS STRETCHY? WHICH OF THE TWO FABRICS FEELS THE SMOOTHEST? WHICH OF THE TWO FABRICS FEELS THE SOFTEST? WHICH FABRIC WOULD BE MOST SUITABLE FOR A JACKET? KNIT WOVEN HOW CAN YOU TELL? WHICH FABRIC WOULD BE MOST SUITABLE FOR A DRESS? WHICH FABRIC WOULD BE MOST SUITABLE FOR A T-SHIRT? 12 wool4school.com wool4school@wool.com

13 Step Two WOOL INNOVATIONS To learn more about The Woolmark Company s innovations in wool, you will need to work through Module 11 of the Wool Appreciation Course (WAC) on the Woolmark Learning Centre. HINT: Wool innovations are new wool materials that have been developed through research and development to further enhance or build in new properties and characteristics into the fibre. Think about which innovations might be suitable for your end user. INNOVATION Neulana Protect textile-innovations/neulana-protect/ IS IT WOVEN OR KNIT Woven WHAT ARE ITS FEATURES? Shower resistant Wind resistant Wrinkle recovery Machine washable WHICH GARMENT/ ACCESSORY WOULD YOU USE THIS INNOVATION IN? Outer wear such as spray jackets and sportswear, also outdoor gear such as tents etc. 3D Merino Vintage Merino UV control Merino Moisture management Merino Cool wool Merino fresh 13 wool4school.com wool4school@wool.com

14 Step Two TOPIC TWO: The Woolmark logo Fill in the information below about what each logo means. To help find your answer, click on the link below: What is the Woolmark logo? What do each of these symbols represent? How does a garment receive a Woolmark certification? Do you know of any fashion labels or designers who carry the Woolmark logo? List them. 14 wool4school.com wool4school@wool.com

15 Step Two TOPIC THREE: Fashion illustration Your design option is to be presented as a fashion illustration. While it is better if you can draw your design in your own style, you can also use a fashion template to help you. Please explore the examples on Wool4school website from 2018 s Wool4School competition for ideas. If you would like to download additional fashion templates, you can go to these websites: Female Template HINT: When tracing, draw the clothing on the figure first, and then draw the figure around that. Fashion templates found at 15 wool4school.com wool4school@wool.com

16 Step Two HINT: When tracing, draw the clothing on the figure first, and then draw the figure around that. Male Template 16 wool4school.com

17 Step Two ANNOTATIONS Present your fashion illustration on one (1) page only and include the following annotations: Identify the end user (including the type, age and gender of person who would wear this garment or outfit) Identify the incorporated technology and the problem being solved (you do not need to know how the technology works, just state what it should do) Identify each of the garments (up to four pieces) that make up the outfit Explain the key features of the garment or outfit (both performance and aesthetic features) - functional features refer to how the garment works closures (how you get in and out of the outfit) such as zips and buttons, ergonomic considerations (comfort and ease) and also functional features, such as pockets - aesthetic features refer to the visual aspects of the design any decorative detailing such as embroidery, beading, design lines, patterns, colour, prints, shapes and textures Identify if woven or knitted fabrics are to be used in the outfit; include comments about the properties of wool to help explain why wool is a good choice (e.g. The jacket is tailored so a material that is crease resistant, such as Merino wool, makes it an ideal choice). Identify the appropriate Woolmark logo for each garment - 100% wool content the Pure New Wool logo can be applied % wool content the Wool Rich Blend logo can be applied % wool content the Wool Blend Performance logo can be applied Below is an example layout you may wish to use. End-user group: FEMALES INTO YOGA TECHNOLOGICAL OUTFIT MADE UP OF: Singlet top Leggings WOOL INNOVATION CHOSEN FOR THE TOP: WOOLMARK LOGO: TOP INCORPORATES TECHNOLOGY OF: FEATURE: WOOL INNOVATION CHOSEN FOR THE LEGGINGS: WOOLMARK LOGO: 17 wool4school.com wool4school@wool.com

18 Step Two TOPIC TWO: SCAMPER for design options As you start the design process, try writing SCAMPER down the side of your page to help you come up with as many options as possible. Below is an explanation of each letter in the acronym and its definition. SCAMPER STANDS FOR: POSSIBLE DESIGN CHANGES/IMPROVEMENTS: Can you think of some more? Can you substitute one design feature for another? e.g. round neck instead of V-neck. SUBSTITUTE COMBINE ADAPT MODIFY Can you substitute one colour for another colour? e.g. hot pink instead of red. Can you substitute one fabric choice for another fabric choice? e.g. knit jersey instead of plain woven. Can you combine two ideas into one? e.g. take two design ideas from different garments and use them in one look. Can you combine two looks into one? e.g., take the best features from two of your designs and incorporate them in one look. Can you adapt your design to suit a different function? Can you adapt your design to suit a different client? e.g. be unisex suits both male and female. Can you modify your design so it is easier to construct? e.g. simplify the design. Can you modify your design so it is more comfortable? e.g. modify the design lines so they sit more comfortably on the body. PUT Can you attach something on your design feature? e.g. put a frill on the neckline. ELIMINATE Can you eliminate or remove a design feature? e.g., remove a frill. REVERSE Can you reverse the position of your design features? e.g. put pocket on opposite side. ACTIVITY: As you begin your designing, try writing SCAMPER down the side of your page to help you come up with as many options as possible. Design Ideas Substitute Combine Adapt Modify Put Eliminate Reverse 18 wool4school.com wool4school@wool.com

19 Step Two Student past example, THE IT GIRL Designed by Holly Hyde Year 10, Scotch College Adelaide Under the zipper is an elastic that wraps around the arm when it s a jacket, or when it is the boot shaft it holds up by clamping around the calf. Cinched waist giving shape and form Merino Wool Denim is colour fast so it can be washed easily with other wool fabrics Sleeve to Boot Shaft Darts Multifunctional clothing should serve a purpose for the need as well as the individuality of the person wearing it. Simply let the bottom of the boot shaft fall onto the ankle over the boot.the elastic will hold it up and around the calf. Ties are used to pull up the green skirt. Allowing height and symmetry to be played with that creates different looks. 6 front ties, 4 at the back. Merino Grosgrain Wool Denim 34% Merino 66% Cotton Skirt Turtleneck Flat Knit Singular Jersey 100% Merino Wool (Knitwear) - Washable Wool - Provides warmth Circular Knit Fleece 100% Merino Wool - Cuffs, Neck, Waist - Washable Wool - Provides warmth - Adjusts to your body temperature Boiled Wool (Khaki) - Washable Wool - Great for casual looks - Does not fray Wool Denim (Houndstooth) 34% Merino 66% Cotton - Natural qualities of merino wool - Age appropriate, youthful and sophisticated - Functional and provides warmth on damp wintery days - Provides volume - Allows flexibility to move - The Skirt was inspired by a utilitarian look, it influenced the choice of colour, fabric and structure. Practicality, versatility and multifunctional is what she wears. When the skirt is reversed to the denim pattern it then has the flexibility to be worn also as a pinafore dress. The skirt can be pulled up over the torso, the back straps are then unbuttoned and pulled over the shoulder and then secured at the front waist Back band. WOOL RICH BLEND To create your own Itgirl style, adjust the ties for multiple looks PURE NEW WOOL The Turtle Neck was inspired by a need to have a foundation piece that s simple and functional. The Itgirl can wear it to compliment other multifunctional items. Wide Notch Collar The It-girl can style to the occasion and still show off her personal qualities by adjusting the look. Winged Cigarette Pant Jacket Pockets to store her it girl items The pant wings can be worn different ways. Wrap it around like a halter neck or over the shoulder and attach at the back of the pant. These options allow her to tailor the clothing to her personal style. Plain Weave 100% Merino - Wears well - Snag Resistant - Reversible - Simple foundation piece to build on or to add too % Washable Wool The Pants are inspired by interchangeable silhouettes that create completely different looks. Definitely an It - girl necessity. WOOL RICH BLEND Black hardware Button on pant wings and button slit on side of 2 buttons for when the pant wings come up and over to clip onto back of cigarette pant. Wool Denim 34% Merino 66% Cotton (Knitwear) - Natural qualities of merino wool - Age appropriate, youthful and sophisticated - Functional and provides warmth on damp wintery days - Provides volume - Allows more flexibility to move pant Premium NEULANA Air 100% Merino Wool (Woven) - Provides warmth without extra weight - Loose- yet- full structure - Resilient fabric - Stretched fibre allowing flexibility - Greater volume and lower density = softness and warmth The Jacket was inspired by Christian Dior s 1947 Bar Jacket. Modernising the jacket allows her flexibility for different looks. The on-trend It- girls favourite accessory a belt bag is a must. Zip to release sleeve, flip and slide up and over boots to act as a shaft. Back Adjustable Strap Darts for shape PURE NEW WOOL Black waist band (disappears when the pant wings pull up and over her shoulders Strap comes from inside of pouch which can be attached to the clips (>) Hidden pockets Merino Wool Denim 34% Merino Wool 66% Cotton Centerline Piping Detail Small Band (Hidden) Cinched waist giving shape and form Yellow snaps hold the pockets onto the jacket Merino Grosgrain Straps Zip and clip together 19 wool4school.com wool4school@wool.com

20 Step Three STEP THREE: CREATE A TECHNICAL SKETCH OF YOUR GARMENT OR OUTFIT OVERVIEW: Technical sketch Find out what technical sketches are and how to draw them for the garment or outfit you have designed. A template is provided for you to use and create your sketch. TOPIC ONE: Technical sketch Technical sketches, sometimes called working drawings, are drawn outlines of the garments. The garments are not shown on a figure. They are not fashion drawings and they need to be drawn to scale. You will see in the template below the figures are in proportion (not elongated like a fashion template). Use the template below to help draw your technical sketches of your clothing designs to scale you can use drawing software, such as Adobe Illustrator, or you can draw your designs using rulers and French curves with tracing paper on top. Include all design lines and stitching details. A front and back view of the garment needs to be shown. TIP: If using a mobile device you can download the Fashion design flat sketch app to complete this task. Template and further information on technical sketches found at: * Technical sketches are only required for Years 11 and 12 students. While they are not required for Years 9 and 10 students, they can be completed to provide further information about the garment or outfit. 20 wool4school.com wool4school@wool.com

21 Step Three Student past example, wool4school.com

22 Step Four STEP FOUR: WRITE A SUPPORTING CREATIVE STATEMENT AND CHECK THAT YOU HAVE ACCOMPLISHED THE CRITERIA OVERVIEW: Creative statement Use the template provided to accompany your fashion illustration. The creative statement is critical, as this will help you demonstrate your understanding of wool and the Woolmark logo, as well as outline your research and the thought behind your design concept. TOPIC ONE: Creative statement The creative statement is your opportunity to demonstrate your understanding of materials and design. Your responses should be as detailed as possible. Answer the following: DESIGNER NAME: SCHOOL NAME: YEAR OF SCHOOLING: NAME OF THE DESIGN (end-user title): CHOSEN END USER GROUP: CREATIVE STATEMENT (no more than 500 words): An explanation of your design concept and description of the garment(s) design. An explanation of how the design incorporates technology and how it addresses a problem for a specific end user. Justification of the wool materials and innovations identified for the design (these need to relate to the properties of the materials). An explanation of what the Woolmark logo means and how it can apply to their designed outfit. 22 wool4school.com wool4school@wool.com

23 Step Four Studen past example, wool4school.com

24 Step Four TOPIC TWO: Criteria Below are the judging criteria for your submission. Before uploading your entry, make sure you review and adjust your submission where necessary to meet the criteria. YEARS 7 AND 8 JUDGING CRITERIA YEARS 9 AND 10 JUDGING CRITERIA YEARS 11 AND 12 JUDGING CRITERIA 1 Innovative and creative design that incorporates technology Innovative and creative design that incorporates technology Innovative and creative design that incorporates technology 2 Garment or outfit that conveys the needs of the end user with appropriate use of technology 3 Design suitability Fashion illustration drawing style and clarity of drawing Suitability of wool materials selected for design(s) including wool innovations Demonstrated understanding of the appropriate use of wool materials Clear annotations to show technological features of the garment or outfit, and reference to a Woolmark logo 8 Overall visual presentation 9 Garment or outfit that conveys the needs of the end user with appropriate use of technology Clear link between end-user/mood board (visual enduser group) and design Design suitability Fashion illustration drawing style and clarity of drawing Suitability of wool materials selected for design(s) including wool innovations Demonstrated understanding of the appropriate use of wool materials Clear annotations to show technological features of the garment or outfit, and reference to a Woolmark logo Justified responses in creative statement Garment or outfit that conveys the needs of the end user with appropriate use of technology Clear link between end-user/ mood board (visual end-user group) and design Design suitability Fashion illustration drawing style and clarity of drawing Suitability of wool materials selected for design(s) including wool innovations Demonstrated understanding of the appropriate use of wool materials Clear annotations to show technological features of the garment or outfit, and reference to a Woolmark logo Quality and accuracy of technical sketch 10 Overall visual presentation Justified responses in creative statement 11 Overall visual presentation 24 wool4school.com wool4school@wool.com

25 Step Five STEP FIVE: UPLOAD YOUR ENTRY TO THE WOOL4SCHOOL WEBSITE OVERVIEW: Submit your design Check that your have all your entry requirements before uploading your design through wool4school.com. HINT: Make a PDF so that your documents are combined into one file for easy upload. TOPIC ONE: Submit your design Your Wool4School entry should consist of: YEARS 7 AND 8 YEARS 9 AND 10 YEARS 11 AND 12 Fashion illustration with annotations Fashion illustration with annotations End-user/mood board Creative statement Fashion illustration with annotations End-user/mood board Creative statement Technical sketch Before submitting your entry, check to see you have met the criteria with the following: Does your end-user/mood board clearly convey the style of your chosen end user? Is your technological garment or outfit design new, innovative and inventive? Does it have secondary functions/uses? Is your technological garment or outfit suitable for your chosen end user to wear and address all the performance and functional requirements? Have you selected appropriate wool materials and innovations for your designs? Do your annotations: - identify the end user (the type, age and gender of the person who would wear the outfit) - identify the incorporated technology and what problem is being solved - identify each of the garments that make up the outfit - explain the key features of the outfit (both performance and aesthetic features) - identify the wool fabrics and wool innovations (knit or woven) - identify which Woolmark logo would be applied to each garment Does your technical sketch: - show the working details of your outfits (e.g. fastenings, pockets) - show all the seam lines - have a front and back view - have a scale (i.e. drawn to scale) Does your creative statement explain the design concept and demonstrate an understanding of wool materials and innovations? Is the size of your file no larger than 10mb (.jpg, gif,.docx or.pdf)? If you have answered yes to all the questions, you are ready to upload your entry (make sure you include your year level). 25 wool4school.com wool4school@wool.com

26 wool4school.com This publication should only be used as a general aid and is not a substitute for specific advice. The Woolmark and Woolmark Blend logos are Certification marks in many countries The Woolmark Company Pty Ltd. All rights reserved. GD3204