Mediakit 2018
1 vogue mother love vogue mother love voorjaar 2017 adviesprijs 14,95 www.vogue.nl THE WORLD OF Vogue Vogue Living STRIKE A POSE IN DE SPECTACULAIRSTE looks van het seizoen april 2018 adviesprijs 6,95 www.vogue.nl Game Changers Modellen spreken zich uit ONZE HAAT LIEFDE RELATIE MET SOCIAL MEDIA Vogue Man Print Special Issue Twintig jaar na dato richten haar zoons een standbeeld op Lady Di DOUTZEN Intiem gesprek over het moederschap De familie McCartney Door de lens van Linda Vogue.nl Mobile Vogue events Vogue the agency Vogue social reach
Vogue PRINT
Vogue TIJDSCHRIFT VAN HET JAAR Imaan oktober 2017 adviesprijs 6,95 www.vogue.nl THE ART OF C ONFIDENCE #SLUTSHAMING Weg met het S-woord DE FEMALE GAZE VAN Viviane Sassen en Sofia Coppola Vogue Fashion Festival MET VIKTOR & ROLF NEGIN MIRSALEHI RONALD VAN DER KEMP PERNILLE TEISBAEK SANDER LAK JAN TAMINIAU & DSQUARED2 Express yourself OVERSIZED JASSEN, POWER SUITS EN LAYERING april 2018 adviesprijs 6,95 www.vogue.nl maart 2018 adviesprijs 6,95 www.vogue.nl ODE AAN ICONEN Phoebe Philo Isabel Marant Grace Coddington Azzedine Alaïa HET GROTE MODE NUMMER HEALTHY & HAPPY Vogue s ultieme spa guide FANTASTIC FASHION Alle kleuren van de regenboog & Black is back Game Changers STRIKE A POSE Modellen spreken zich uit Karin Swerink Vogue Vogue Netherlands is an ode to beauty. Vogue is always innovative, inspiring and challenging. Breath-taking, ground-breaking photography is our trademark, but Vogue is also the ultimate fashion magazine, with content created for women who go for all things fashion. Circulation 90.000 Reach 211.000 Social class A: Index 127 IN DE SPECTACULAIRSTE looks van het seizoen Editor in chief ONZE HAAT LIEFDE RELATIE MET SOCIAL MEDIA
High Fashion
High Quality
Beautiful places
Inspiring Women
Vogue MAN Vogue Man The queen of fashion magazines has introduced her king: Vogue Man, Vogue s high end men s fashion magazine. Vogue Man is the ultimate men s fashion magazine, with all the latest trends, inspiring looks and budding talents. Circulation 40.000
Vogue LIVING Vogue Living The place where you find the latest living, travel and style trends first. Not just lovers of home design, designers and architects as well are inspired by Vogue Living. The team travels across the Netherlands and the world in search of the most beautiful interiors and collections. Circulation 50.000
Vogue SPECIAL ISSUES New in 2018 In 2018 Vogue will bring 2 new special: Royal Wedding Love in the kitchen
Love in the kitchen
Vogue ONLINE
Vogue.NL Vogue.nl is about style, beauty and all things fun & fabulous. We provide exclusive high quility content which is updated continually by our in-house editorial team. Technically at the forefront of online communication with consumers, it provides innovative advertising opportunities. 391.000 Monthly Unique Visitors 1.130.000 Monthly Pageviews Traffic by platform 82% mobile, 13% desktop, 5% tablet
Vogue SOCIAL REACH Vogue is everywhere our users are throughout the day, including Facebook, Instagram, Twitter, and more. We have embraced new social platforms as an extension of the Vogue brand and to inspire closer relationships with our audience. Facebook 165.000 Instagram 160.000 Twitter 102.000 Pinterest 16.000
Vogue PARTNERSHIPS
Creative PARTNERSHIPS Creative Partnerships allow advertisers to create bespoke campaigns which sit seamlessly within Vogue s editorial environment. Our team can propose creative concepts involving shoots or using imagery provided by a brand. Print Advertorial Shoots Art directed by Vogue, these striking and beautiful shoots relay brand s unique DNA to the Vogue audience and sit alongside our editorial pages. Video Using the best directors in the business, we offer bespoke commercial video s, a partner series or sponsorship of an editorial video. Native articles The campaigns include copy written by Vogue, video content, image galleries and the creation of supporting media exposure. Supplements Vogue can publish a number of editorial supplement every year, each with its own sponsorship opportunity. These package is tailor-made to fit the partners needs and wishes.
Creative PARTNERSHIPS Jack levi s made & crafted Beha dolce & gabbana Hoed maison michel Oorbel ole lynggaard Ketting lyppens langebrugsteeg Ring mi moneda VOGUE PROMOTION PRESENT &PART Y GUIDE 20% KORTING BIJ ZALANDO DE BESTE LOOKS VOOR NEW YORK PARIJS EN MEER PAK UIT MET f luweel faux-fur franje Xmas shop - ping! stijlvolle cadeaus 126 NIEUWE ITEMS VOOR OP JE WISHLIST PRETTY PART Y PROOF de feesttrends kleur, glans, kant & zwart BREAK THE RULES De Rotterdamse Danielle van Grondelle draait mee in de hoogste moderegionen, stond in Vogue Italia en liep voor Victoria Beckham. Samsung ziet in haar de personificatie van de nieuwste S8-smartphone geen beperkingen, maar mogelijkheden is het credo. Als plussize model kan ik een verschil maken in iemands leven, de status quo uitdagen. INTERVIEW KAIRA VAN WIJK, FOTOGRAFIE PAUL BELLAART, STYLING MARTIEN MELLEMA vogue nederland 47
Vogue EVENTS Plans for 2018 Vogue Beauty Night (4x) Vogue Online Shopping Night (2x) Vogue Fashion Festival And one exciting new event
FASHION FESTIVAL
Vogue THE AGENCY The Vogue Agency can offer partners the oppurtunity to collaborate with us in hosting commercial or editorial events. These can vary from small reader events in-store or at counter to larger parties, hosted by our editorial with experts. Vogue the Agency can also create high quality content (print and online) with the editorial team. All partnerships opportunities are considered on a case-by-case basis and proposals will be created together with the client.
Further INFORMATION
Advertising RATECARDS Advertising rates Format: Rate 1/1 page 12.500 Rate 2/1 page 25.000 Surcharge: Opening double page spread 38.000 Closing double page spread 28.000 1st double page spread 30.500 2nd double page spread 29.500 3rd double page spread 29.000 4th double page spread 28.500 5th double page spread 28.000 6th double page spread 27.500 Island spread 27.500 Inside back cover 17.500 Outside back cover 26.500 Facing contents, contributors, editorial, international 18.500 Other requirements surcharge 10% Volume rebate: 2 pages 12.125 3 pages 12.000 4 pages 11.875 5 pages 11.750 Technical specifications Size in mm (width x height) Size: Type page (+3 mm trim) 2/1 page 2x 1/1 page in 2 separate documents 1/1 page 220 x 285
Advertising CONTACTS Print Tugba Metin - vogue s brand coordinator Tugba.Metin@hearst.nl Events Nieke Mulder Event Manager Nieke.Mulder@hearst.nl Vogue The Agency Hante Anema Brand Manager Hante.Anema@hearst.nl
Production schedule 2018 Edition Publication date Deadline for reservations Vogue January/February 14 December 10 November Vogue Living Spring 29 March 23 February Vogue March 8 February 5 January Vogue April 8 March 2 February Vogue Man Spring/Summer 15 March 9 February Vogue May 12 April 9 March Vogue Special Issue #1 19 April 16 March Vogue June 8 May 4 April Vogue Living Summer 24 May 20 April Vogue July/August 21 June 18 May Vogue September 9 August 6 July Vogue October 13 September 10 August Vogue Man Autumn/Winter 13 September 10 August Vogue Living Autumn 20 September 17 August Vogue November 11 October 7 September Vogue December 8 November 5 October Vogue Living Winter 22 November 19 October Vogue Special Issue #2 29 November 26 October Vogue January/February 2019 13 December 9 November
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