The Clinical Trial Aimed At Changing The Faces Of The World...4. Your Skin Smooth, Resilient, and Moisture-Drenched...6

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1 Core Collagen Max

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3 Introduction The Clinical Trial Aimed At Changing The Faces Of The World...4 Part I Your Skin Smooth, Resilient, and Moisture-Drenched...6 Part II Your Hair Thicker, Stronger, and Healthier...10 Part III Your Nails Unbreakable Beauty...12 Part IV Total Bone Health: Strength and Flexibility with OSAplex...14 Discover the one natural element that is clinically shown to reduce age-related fine lines and wrinkles, thicken hair, and strengthen nails! The statements in this booklet have not been evaluated by the Food and Drug Administration. Products listed are not intended to diagnose, treat, cure, or prevent any disease. 3

4 Introduction The Clinical Trial Aimed At Changing The Faces Of The World Scores of women clamored for a spot in the landmark clinical trial at the Vrije University in Brussels, Belgium. Letters poured in. Phones rang off the hook. s jammed the system. What was going on? Word had leaked that university scientists were about to test a natural compound that had the potential to reduce age-related fine lines and wrinkles, thicken hair, and strengthen nails. All this with a nutritional supplement! The natural compound at the center of the sign-me-up frenzy was choline-stabilized orthosilicic acid (ch-osa ), the foundation of our Core Collagen Max formula. Ultimately, fifty women were chosen to participate. Half were asked to take two doses per day of Core Collagen Max; the other half, two doses per day of a placebo. No other aspects of the women s lifestyles diet, cosmetics, daily routines, etc. were to change. Nourish Your Natural Beauty (and Health) Proteins Your body produces three beauty proteins. Collagen plumps your skin, removing existing wrinkles and preventing new ones from forming. This protein continuously hydrates your skin from the inside out. Keratin is the protein responsible for the thickness, body, and strength of your hair, as well as the strength and clarity of your nails. Elastin gives your skin its ability to stretch and bounce back. Without elastin, your skin would tear every time you smile. The scientists were confident that the subjects who were given Core Collagen Max would experience significant improvements in the health of their skin, hair, and nails. Why? Because the concept behind the beauty-enhancing properties of Core Collagen Max is as scientifically elegant as it is simple. Here it is in a nutshell: Through science, we now have the ability to nourish the body s three beauty proteins naturally! 4

5 The Problem We All Face There is no question that skin, hair, and nails look better during youth. This is due to the rich abundance of collagen, elastin, and keratin present during this phase of life. However, by age 18, our natural levels of all three proteins begin to diminish. By age 30, skin begins to develop fine lines and wrinkles, hair breaks more easily, and nails chip more frequently. The Elegant Solution Scientists overseeing the Vrije University study knew that Core Collagen Max had the ability to activate the body cells that generate collagen. In addition, they strongly suspected it might safely do the same for elastin and keratin. The Remarkable Results At the end of the twenty week study, the results were remarkable! The Vrije University research scientists had shown with actual measurements that Core Collagen Max could provide users with dramatic beauty-enhancing benefits. Here s what they found: SKIN: Core Collagen Max reduced fine lines and wrinkles by a full 19%. Further, the skin was dramatically more resilient in just the first twenty weeks. HAIR: Core Collagen Max significantly increased hair thickness. Hair demonstrated greater volume and more body. NAILS: Core Collagen Max dramatically strengthened nails. Nails became more break-resistant. Adding to the excitement generated by the Brussels clinical trial, a parallel study at the University of London produced encouraging results regarding the effects of Core Collagen Max on bone health. Armed with the knowledge that collagen is critical to the mineral binding process that maintains bone density, the London scientists set out to determine whether Core Collagen Max supplementation could produce a marked improvement in bone density for women already taking calcium and vitamin D. The answer was a resounding yes! The results of the skin, hair, and nail study were published in the prestigious Journal of American Academy of Dermatology, while the results of the bone study were published in the Journal of Bone & Mineral Research. This groundbreaking research convinced all involved that Core Collagen Max can make a real difference in people s lives. The best part? Core Collagen Max formulas are now available to you! Core Collagen Max Supplement Facts Serving Size: 1 Capsule Servings Per Container: 60 Amount Per Serving %Daily Value Choline (as Choline-Stabilized Orthosilicic Acid) 100 mg 18% Silicon 5 mg ** (as Choline-Stabilized Orthosilicic Acid) ** Daily Value not established. Other Ingredients: Microcrystalline cellulose, HPMC (capsule), and purified water. U.S. Patent Number 5,922,360 and other patents pending. ch-osa is a registered trademark of, and manufactured by Bio Minerals n.v., Belgium. Core Collagen Max Meets or Exceeds cgmp Quality Standards. MADE IN BELGIUM The statements in this booklet have not been evaluated by the Food and Drug Administration. Products listed are not intended to diagnose, treat, cure, or prevent any disease. 5

6 Part I Your Core Collagen Max Skin Smooth, Resilient, & Moisture Drenched You probably never even thought about it back then, but when you were a child, you would wake up in the morning with rosy, moisture-drenched skin that looked and felt smooth and flawless, no matter how the pillow had scrunched your cheeks overnight! It all happened without makeup, creams, or lotions. The simple reason is collagen lots of skin-plumping, wrinkleeliminating, moisture-attracting collagen. Then, starting at age 18, your body s production of this protein began to slow down, leading to the formation of fine lines and wrinkles. Now, thanks to Core Collagen Max with clinically tested ch-osa, you can help naturally build the collagen you need and reclaim more youthful-looking skin! How would you like to look dramatically younger in 20 weeks? 6

7 Smooth Skin: Plumping Your Skin from the Inside Out Wrinkled skin smooth skin. What s the difference? In a word: collagen. Collagen supports your skin, keeping it taut and wrinkle free. But by the time you reach age 18, collagen begins to diminish. Over time, fine lines and wrinkles develop, then deepen. Core Collagen Max helps restore the youthful collagen balance to re-plump your skin from the inside out. Reduce Fine Lines and Wrinkles By 19% Imagine this: You start taking Core Collagen Max, which begins activating your body s collagen producing cells. Week after week, more and more collagen fibers form and take hold. The gaps in collagen associated with fine lines and wrinkles start filling in. You begin noticing that your skin is smoother and firmer. This is exactly what happened to the women in the Core Collagen Max clinical trial. In fact, the depth of fine lines diminished by a full 19% in just the first twenty weeks. These women experienced the joy of witnessing the years literally washing away. The best news is that you can, too! Completely Natural and Safe Core Collagen Max does not introduce anything foreign into your body. Instead, it activates your body s natural collagen-producing cells to function as they did when you were 18 years old. The collagen produced has your own DNA fingerprint! Creating Smooth Skin FIGURE 1a: Wrinkled (aged) Skin FIGURE 1b: Smooth (youthful) Skin Figure 1a illustrates the effect of age-related collagen loss on skin. Notice how the skin literally caves in, forming wrinkles. Now look at the Core Collagen Max-cured skin in Figure 1b. See how the abundance of collagen pushes up and out, creating smoother, more youthful-appearing skin. (Dramatization. Results not typical.) The statements in this booklet have not been evaluated by the Food and Drug Administration. Products listed are not intended to diagnose, treat, cure, or prevent any disease. 7

8 Collagen, Your Skin s Ultimate Moisture Magnet Young skin is moisture-drenched skin; beautifully hydrated and luscious to the touch. However, you can only get this genuine hydration from the inside out. Healthy skin is composed of 75% collagen, a protein that moisturizes from the inside. Young skin, with its abundance of moisture-rich collagen, has an enormous advantage. Collagen acts as a moisture magnet, pulling in and holding onto the moisture that continuously nourishes the skin. FIGURE 2a: Dominant Direction Collagen (aged) Skin Smooth, Supple Skin FIGURE 2b: Multi-directional Collagen Smooth (youthful) Skin The collagen-building benefits of Core Collagen Max can help keep your skin moisture drenched from the inside, and can give you back the vibrant-looking skin you enjoyed in your youth. In Figure 2a, notice how the collagen fibers all run in a dominant direction, as occurs with aging. This prevents skin from bouncing back and causes wrinkles. Figure 2b illustrates the effect of Core Collagen Max on helping to build multidirectional collagen. This gives skin its resiliency and prevents wrinkles from forming in the first place. (Dramatization. Results not typical.) Plumping Your Skin from the Inside Out 8

9 Giving Your Skin the Ability to Bounce Back Another component that is just as important to creating the ideal skin is elasticity, or the bounce back factor. This is the characteristic that separates skin from porcelain. Elasticity is your skin s living element. You laugh. You frown. You raise your eyebrows in surprise. Yet, your face doesn t crack. This is elasticity at work. The more elasticity your skin has, the more wrinkle-resistant it becomes. This is where Core Collagen Max provides a real advantage. Bounce Back The Wrinkle Preventer When the Vrije University scientists tested subjects for skin elasticity, they were actually measuring the bounce back quality of the women s skin - specifically, the skin s ability to quickly return to normal after a fold or crease. The results showed a significant improvement in skin resilience with Core Collagen Max. How about the Alternatives to Core Collagen Max? If you are considering creams that claim to contain hydrating collagen stop! The collagen necessary to hydrate skin lies beneath the surface, and science has proven that topical creams simply cannot penetrate the surface of your skin. Think about it: If water on the outside of your skin created real hydration, then tap water would be the number one cosmetic formula in America! Reduction in Depth of Deepest Microwrinkle Placebo 11% Deeper Wrinkles 19% Improvement RegeneMax 30% Improvement Compared to Placebo According to research conducted by R.R. Wicket of the University of Cincinnati, et al., a randomized, double blind, placebo-controlled study involving fifty women with photo-damaged facial skin showed oral intake of 10 mg ch-osa resulted in a 30% reduction in micro-wrinkle depth and a 30% reduction in skin roughness, as well as a positive effect on hair and nail strength. The statements in this booklet have not been evaluated by the Food and Drug Administration. Products listed are not intended to diagnose, treat, cure, or prevent any disease. 9

10 Part II Your Core Collagen Max Hair Thicker, Stronger, Healthier From the Inside Out! Let s face it. Everybody wants thicker, shinier, more luxuriouslooking hair. Aside from being a symbol of your overall health and vitality, your hair also provides the ideal frame for your face. Plus, it s glamorous and sexy. This is why Americans spend billions of dollars on hair care formulas each year. The truth is, no externally applied hair care formula can genuinely change the basic quality of your hair. Real improvements in your hair happen from the inside out, and that s what Core Collagen Max is clinically shown to do. Core Collagen Max provides ch-osa, which has been clinically shown to significantly increase the diameter of each hair shaft, adding fullness and body. Plus, Core Collagen Max makes hair stronger, more elastic, and better conditioned. The net result: Your hair looks more beautiful, more touchable, and more ample! With Core Collagen Max, you end bad hair days forever! Imagine if you could make all the hairs on your head thicker. Now you can! 10

11 Thicker Hair Clinical Results. Your head is the foundation for more than 100,000 hair follicles. You can t add any more, but you can make each hair shaft thicker. For the women given Core Collagen Max in the clinical trial, that is exactly what happened. In fact, the individual diameter of each hair grew dramatically thicker after taking Core Collagen Max (Figure 3b). This adds up to much greater volume and far more body, achieved from the inside out so it can t wash away. Bulking Up Hair The thicker, more healthy-looking hair that results is yours to keep - through rain, shine, and hotel shampoos. But it s not magic! Core Collagen Max is real science at work Core Collagen Max Increases Your Hair-Bulking Protein Your hair is made up of 97% keratin, another of nature s beauty proteins. This hair-bulking protein is much like collagen in that it begins to diminish by the time we are 18 years old. Over time, there is less and less keratin to support the hair shaft and keep it healthy. Some scientists believe that, by the time we are 45, our keratin level may decrease by a full fifty percent. However, researchers are confident that Core Collagen Max can help improve the structure of keratin, resulting in thicker, stronger hair that looks healthy and styles easily. FIGURE 3a: Before Core Collagen Max FIGURE 3b: After Core Collagen Max This diagram illustrates the profound effect Core Collagen Max has on hair thickness, as demonstrated in the clinical trial. Researchers believe Core Collagen Max works to improve keratin production. More keratin means a thicker hair shaft that bulks up the hair s appearance. (Dramatization. Results not typical.) More On Your Head, Less In The Sink Growing the thickest hair possible is one thing; keeping it on your head is another. You can have luxuriously thick hair, but if it s not strong, it will likely crack off. Virtually Break-Proof Hair FIGURE 4a: Before Core Collagen Max You ve seen it in your sink, on the shower floor, and tangled up in your brush. Hair that was not strong enough to withstand simple brushing or shampooing. Some of this lost hair is part of the natural growth cycle, but some was prematurely removed from your head. This is where Core Collagen Max can really help. Stronger Hair Clinical Results! A tug of war with hair? This is exactly what researchers in the clinical trial did as they tested for what they call break load, the amount of pressure it takes to snap a hair in two. What did they find? The hair of the women taking Core Collagen Max was significantly stronger (Figure 4b) and more break resistant. FIGURE 4b: After Core Collagen Max The break load test performed during the clinical trial demonstrated that Core Collagen Max made hair far stronger. This means that, in addition to thickening each hair shaft, Core Collagen Max adds the strength necessary to help make it more break resistant. (Dramatization. Results not typical.) The statements in this booklet have not been evaluated by the Food and Drug Administration. Products listed are not intended to diagnose, treat, cure, or prevent any disease. 11

12 Part III Your Core Collagen Max Nails Unbreakable Beauty! Say goodbye to acrylic and hello to real! After all, why have fake nails when you can have the real thing? Real nails look better, won t chip or crack, and will never come off at an inopportune moment. Plus, with real nails, you don t have to keep constantly filling in the space between the fake nail and your real cuticle as your covered-up nail grows. The ch-osa in Core Collagen Max has been clinically shown to strengthen your nails, giving you beautiful nails for real! If hands can tell a story, make it a beautiful one! 12

13 Your Body s Nail Fortifier Look down at your nails. They are a diary of your recent past. The ridge caused by a drawer pinching your finger tip. The chip inflicted by a stubborn soda can. The little white flecks resulting from who-knows-what. These all have one thing in common: with stronger nails, they would all be absent. The Vrije University clinical trial confirmed that the keratin in Core Collagen Max can make nails more resilient to daily stresses. Keratin: Your Body s Nail Fortifier Your nails are made up of approximately 98% keratin. As with collagen and elasticin, keratin production diminishes with age, which is why your nails chip more easily now than when you were fourteen. However, researchers now believe that Core Collagen Max with clinically tested ch-osa can help naturally nourish the keratin in your nails. The result: stronger, more youthful nails with unbreakable beauty. Creating Strong, Healthy Nails FIGURE 5a: Before Core Collagen Max FIGURE 5b: After Core Collagen Max Figure 5a shows the effect of age-related keratin loss on nails. Notice ridges and fraying. Figure 5b, by contrast, demonstrates the profound effect Core Collagen Max exerts on nail strength and beauty. (Dramatization. Results not typical.) The statements in this booklet have not been evaluated by the Food and Drug Administration. Products listed are not intended to diagnose, treat, cure, or prevent any disease. 13

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