Before. Ben Davis University High School

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2 Before Ben Davis University High School

3 After Ben Davis University High School

4 Before After Ben Davis University High School

5 Color Basics Primary Colors Red, Yellow and Blue, are the basis for all other colors Secondary Colors are created by mixing the primary colors Warm Colors Send an energetic or outgoing message Cool Colors Send a reserved or calm message

6 Monochromatic Combinations One hue in tones from deep to light These combinations can be very effective when you need to communicate subtle nuances

7 Analogous Combinations Colors that are close to one another on the color wheel. These combinations are harmonious because they share the same undertones Be careful when using analogous combinations, total harmony can sometimes be too subtle

8 Complementary Combinations Colors located across from one another on the color wheel These combinations are total opposites and enhance each other when used as a pair e.g. - Yellow is never yellower than when it is positioned next to purple

9 CMYK vs. RGB 2 ways of reproducing color CMYK is used to produce color when printing. RGB is used to produce color on screens like T.V.s and Computer Monitors

10 CMYK Color The 4 basic Ink pigments that reproduce color when mixed and placed on paper Pigments absorb light therefore mixing them creates black C = Cyan M = Magenta Y = Yellow K = Black

11 RGB Color The 3 primary colors of light that can be mixed to create all other colors White light (sunlight) is made up of all visible colors mixed together, therefore when the three primary colors are mixed, the result is white light R = Red G = Green B = Blue

12 Color Matching Problems RGB and CMYK can each produce colors the other can t Differences in RGB and CMYK make it impossible for colors on a screen to exactly match a printout Different monitors display RGB differently so color can shift from one screen to the next ex. Pictures you view on the internet of a product may vary slightly from what you receive

13 What is Pantone? A color matching system Pantone allows for easier color matching because it is a recognized standard Swatch books used to identify and choose colors quickly and easily

14 Pantone Making Color Fun Color of the day Color of the year Colorstrology your pantone color based on your birthday

15 Do Colors Have a Deeper Meaning? Colors inspire emotional and sometimes even physical responses Most of our reactions to color are based on instinct and past associations with those colors The colors you like and dislike can be a window into your personality

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30 Colors Provided by Nature In nature s grand design, these colors appear everywhere Can work in every palette

31 Other Color Palates There are endless varieties of color palates available Range from vivid to muted combinations and everything inbetween

32 Colors that Stimulate Appetite Yellow - Golden, buttery or custard tones are highly suggestive of deliciousness. Red - Shades of red will rev up the appetite. - Reds are so connected to many healthy and delectable fruits, veggies, and salsas.

33 Colors that Stimulate Appetite Orange Bright Orange - Fun, energetic, active, stimulating and appealing to the appetite. - A perfect choice for fast food and take-out! Softer Orange Tones - Peach, Salmon, Apricot, Coral etc. - More likely to be used in an up-scale setting for a gentler form of appetite persuasion.

34 Popular Fast Food Logos Eat Fast, eat a lot, get out to make room for the next victim.

35 Colors As a Cure? CONDITION Claustrophobia Creative "Block" Depth Perception Difficulty Focusing Overweight Timidness COLOR CURE Paint the ceiling sky blue Purple will boost your creativity Yellow tinted lenses Dark blue encourages focus Avoid vibrant orange in eating areas Wear black for empowerment

36 Colors Used to Create Optical Illusions in Rooms Use color to lower a ceiling height in a large room. Consider painting your ceiling or using a darker paint color in a wide band near the ceiling.

37 Colors Used to Create Optical Illusions in Rooms Bring focus to interesting objects by painting an accent color on the area you would like to draw attention to.

38 Color Hints and Tips To make a room feel less square or box-like, paint one wall in a deeper tone than the other three walls as an accent. Dark colors tend to enclose or warm a space, while light colors open it up or cool a space.

39 How Color Affects a Room Neutral Warm Cool

40 How Color Affects a Room Use color to push back walls. Before After Use color to lower ceilings. Pendleton Heights High School

41 How Color Affects a Room After Before Pendleton Heights High School

42 How Color Affects a Room After Before Pendleton Heights High School

43 How Color Affects a Room Before After Pendleton Heights High School

44 How Color Affects a Room Before DuPont Manual After

45 How Color Affects a Room After Before Chapel Hill 7 th and 8 th Grade Center

46 How Color Affects a Room After Before Chapel Hill 7 th and 8 th Grade Center

47 How Color Affects a Room Union Elementary

48 How Color Affects a Room Noble Crossing Elementary

49 How Color Affects a Room After Before Noblesville Freshman Campus

50 How Color Affects a Room After Before Pendleton Heights Middle School

51 How Color Affects a Room After Before Noblesville Freshman Campus

52 How Color Affects a Room Before After McCutcheon High School

53 How Color Affects a Room After Before McCutcheon High School

54 How Color Affects a Room After Before Michigan City High School

55 How Color Affects a Room After Before Michigan City High School

56 How Color Affects a Room After Before Wayne Center Elementary School

57 How Color Affects a Room After Before LaPorte High School

58 How Color Affects a Room After Before DuPont Manual

59 How Color Affects a Room After Before Brownstown Middle School

60 How Color Affects a Room Before After Ben Davis University High School

61 How Color Affects a Room Before After Ben Davis University High School

62 How Color Affects a Room After Before Ben Davis University High School Coffee Shop

63 How Color Affects a Room After Before Ramsey Middle School

64 How Color Affects a Room After Before Harrison High School

65 How Color Affects a Room After Before Harrison High School

66 How Color Affects a Room After Before Harrison High School

67 How Color Affects a Room After Before East Tipp Middle School

68 voiceofcolor.com/en

69 colorstrology.com Personal birth color information

70 Recommended Books: The Color Answer Book by Leatrice Eiseman, ISBN: The best book with the most information if you were to only buy one book Colors For Your Every Mood by Leatrice Eiseman, ISBN: X The Color Code by Taylor Hartman, Ph.D. ISBN: A fun read and simple written personality tests to identify your personality color. A great way to learn more about yourself and those you live and work with.

71 Other Good Reference Materials: Color Index & Color Index 2 by Jim Krause, ISBN: & Color: Messages and Meanings by Leatrice Eiseman, ISBN: Color Harmony by Hideaki Chijiiwa, ISBN: Color Harmony 2 by Bride M. Whelan, ISBN: Pantone View: Inspiration For Interiors 2008, The Designers Guide To Color Combinations by Leslie Cabarga, ISBN:

72 Works Cited Colorstrology. Colorstrology by Michelle Bernhardt. Retrieved April 10, 2008, from Leatrice, E. (2006). Color: Messages and Meanings. Hand Books Press: Gloucester, MA. Leatrice, E. (1998). Colors For Your Every Mood. Capital Books, Inc: Sterling, VA. Leatrice, E. (2003). The Color Answer Book, Capital Books, Inc: Herndon, VA. Sherwin Williams. Color Visualizer. Retrieved April 10, 2008, from Voice Of Color. Color Sense Game. Retrieved April 10, 2008, from Copyright Descon, Inc. All Rights Reserved

73 Visual Enrichment Solutions Jeanna DeSutter Booth #634