brand book #getyourgamefaceon HIGH ENDURANCE MAKEUP DESIGNED FOR ACTIVE WOMEN

Transcription

1 brand book #getyourgamefaceon HIGH ENDURANCE MAKEUP DESIGNED FOR ACTIVE WOMEN

2 CONTENTS Welcome to the World of SportFX 4 PRODUCTS FOR THE SKIN 6 Cool Down Primer And Recovery Gel 8 Time Out Face Mist + Fix 12 Face Off Makeup Remover Wipes 16 PRODUCTS FOR THE FACE 20 Balance Boosting BB Cream 22 Core Cream Concealer 26 Performance Powder + Bronzer Compact Duo 30 Double Time Brush Buffer + Powder Duo 34 PRODUCTS FOR THE EYES AND LIPS 38 Definition Duo Eyeliner Pencil 40 Sports Stamina Mascara 44 Shape Up Brow Pencil 48 Raspberry Rhubarb Recovery Lip Balm 52 FREQUENTLY ASKED QUESTIONS

3 WELCOME TO THE WORLD OF SPORTFX As a group of young active women, we understand the importance of looking after our bodies both inside and out. We ve learnt that when you feel confident in your own skin, it shows, which is why we ve designed a range to fuel confidence and enhance natural beauty. Rushing from work to the gym and on to dinner with friends left us wanting more from our makeup. We all struggled to find a makeup brand suitable for our active lifestyles, one that would work as hard as we do, last all day and not damage our skin in the process. That s where the idea for SportFX was born. We had three goals in mind: 1: HIGH PERFORMANCE: WINNING FORMULAS You re not the only one that s been hitting the gym, our products have been working on their gains and they re literally built for endurance. You can feel confident that they ll have your back from when the gun goes off, all the way to the finish line - wherever that may be. Our natural makeup range is guaranteed to last all day. 2: GO FOR THE DOUBLE: DUAL-PURPOSE We wanted to answer that age-old question of how to fit everything in your makeup bag. Why not combine products? So simple! So effective! Our travel friendly dual-purpose designs mean that your makeup will be multitasking like a pro. Perfect for on the go. 3. NAIL THE HAT TRICK: HIGH QUALITY We care about what we put on our skin just as much as what we put in our bodies, so we created a beauty range that actually benefits your skin. Our products have been made with the greatest care and attention to detail in a prestigious Italian factory. We re dedicated to sourcing only the highest quality ingredients and we re proudly paraben free, cruelty free and dermatologically tested. MYTH OR FACT: WEARING MAKEUP TO EXERCISE CAUSES SPOTS? We get asked this question a lot. Working out is great for your body but it can be tough on your skin. When you work out, your skin needs to breathe just a much as you do. Most makeup forms an occlusive film over the skin which means that as you sweat and the toxins are expelled from your system, they become trapped, blocking pores and potentially causing breakouts. Our products are different. Designed to work in harmony with your skin, they have been tested in the hottest High Intensity Interval Training classes so you can wear them with total confidence that your skin can breathe. High performance and dual-purpose, our products are real game changers. Dermatologically Tested Up to 20 SPF Enriched with Vitamins Paraben Free Anti-Bacterial High Performance Weather Embracing Natural Ingredients Fragrance Free Ophthalmologically Tested Waterproof Smudgeproof Vegan Friendly Cruelty Free 4 5

4 FITNESS ISN T ABOUT LOOKING GOOD. IT S ABOUT FEELING CONFIDENT, STRONG AND UNSTOPPABLE IN YOUR OWN SKIN. QUOTES WE LIVE BY PRODUCTS FOR THE SKIN 6 7

5 I LOVE THE COOL DOWN PRIMER AND RECOVERY GEL BECAUSE IT COOLS DOWN MY SKIN AND MOISTURISES BOTH BEFORE AND AFTER TRAINING. IT S REALLY GOOD FOR UNDER FOUNDATION AS A BASE LAYER. - JOIE LEIGH, WOMEN S ENGLAND HOCKEY PLAYER COOL DOWN PRIMER + RECOVERY GEL 8 9

6 COOL DOWN PRIMER + RECOVERY GEL SIZE: 30ML PRODUCT CODE: GAME CHANGER Our anti-redness cooling agent reactivates every time you overheat, whether you re at the gym, rushing to work or wowing them at the board meeting. You ll always look cool, calm and collected. This multitasking gel will be a game changer when you work out. Designed to go the distance, so you can feel confident and gorgeous with radiant skin all day long! The infusion of aloe vera, vitamins C, E and F, and the cooling agent, instantly soothes and calms redness, whilst the non-greasy finish creates the perfect base for your BB cream. As well as keeping you cool and nourishing your skin, this beauty essential acts as your primer which holds your makeup in place all day. What more could a girl want?! WHY WE LOVE IT Re-activating anti-redness technology Keeps your makeup in place all day High endurance, sweat resistant and non-greasy formula Hydrates, soothes and calms the skin Contains no mineral oils so that skin can breathe KEY INGREDIENTS Vitamins C, E & F protect and repair the skin from environmental damage and pollution. Panthenol provides antiinflammatory action, whilst also helping to hydrate the skin. Aloe Vera moisturises, softens and soothes inflamed skin. Cooling Agent actively cools you down and helps to counteract inflammation whenever the skin becomes red. HOW TO USE Using clean fingertips, smooth the Cool Down Primer and Recovery Gel gently across your T-Zone and cheeks (carefully avoiding your eyes and mouth). Wash hands after use. PRODUCT FEATURES INGREDIENTS: AQUA (WATER), BUTYLENE GLYCOL, OCTYLDODECANOL, POLYESTER-7, NEOPENTYL GLYCOL DIHEPTANOATE, PANTHENOL, METHYL DIISOPROPYL PROPIONAMIDE, PHENOXYETHANOL, SODIUM ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, SYNTHETIC FLUORPHLOGOPITE, ETHYLHEXYLGLYCERIN, ISOHEXADECANE, PPG-26-BUTETH-26, XANTHAN GUM, PEG-40 HYDROGENATED CASTOR OIL, POLYSORBATE 80, PARFUM (FRAGRANCE), CARTHAMUS TINCTORIUS SEED OIL (CARTHAMUS TINCTORIUS (SAFFLOWER) SEED OIL), ALOE BARBADENSIS LEAF JUICE, PRUNUS AMYGDALUS DULCIS OIL (PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL), SORBITAN OLEATE, TOCOPHERYL ACETATE, LINOLEIC ACID, ASCORBYL PALMITATE, CITRIC ACID, SODIUM BENZOATE, POTASSIUM SORBATE. Dermatologically Tested High Performance Natural Ingredients Paraben Free Vegan Friendly Vitamins C, E & F Cruelty Free 10 11

7 MY FAVOURITE PRODUCT IS THE FACE MIST...YOU CAN USE IT TO FRESHEN UP YOUR FACE OR TO FIX YOUR MAKEUP. - EMMA WALSH TIME OUT FACE MIST + FIX 12 13

8 TIME OUT FACE MIST + FIX SIZE: 3OML PRODUCT CODE: GAME CHANGER Give your skin a burst of hydration our cooling spritz is packed with anti-inflammatories and vitamins to help rebalance your skin. Beauty Editor s top pick This Is Powder rated our Face Mist higher than the market leader Urban Decay s All Nighter setting spray. Our uplifting mist provides a hit of instant freshness and hydration, vital after any workout. It also fixes your makeup in place so it is guaranteed to last all day! The mist controls oil, deflects surface shine and keeps your skin looking and feeling beautifully fresh. With a formula rich in vitamins and antiinflammatory ingredients, any redness is reduced. WHY WE LOVE IT Hydrates and refreshes the skin Keeps makeup in place Handbag sized mist, perfect for your gym bag and travel Reduces redness Deflects shine KEY INGREDIENTS Vitamin C has antioxidant properties that prevent damage to the skin. Vitamins B3, B6 are anti-inflammatory, reducing redness and hydrating the skin. Menthol Essence provides a cooling and refreshing sensation. HOW TO USE For external use only! Hold bottle 30cm away, closing eyes and mouth. Spray on your face in a clockwise direction. PRODUCT FEATURES Dermatologically Tested High Performance Natural Ingredients INGREDIENTS: AQUA (WATER), BUTYLENE GLYCOL, BETAINE, HYDROXYPROPYL CYCLODEXTRIN, BENZYL ALCOHOL, MENTHYL LACTATE, PPG-26-BUTETH-26, SODIUM BENZOATE, PEG-40 HYDROGENATED CASTOR OIL, PENTYLENE GLYCOL, POTASSIUM SORBATE. Paraben Free Vegan Friendly Vitamins B3, B6 and C Cruelty Free 14 15

9 HOW AWESOME ARE THESE LITTLE INDIVIDUALLY WRAPPED SPORTFX FACE WIPES, PERFECT FOR YOUR GYM BAG OR IN MY CASE POOL BAG. - THEGEORGIAEDIT FACE OFF MAKEUP REMOVER WIPES 16 17

10 FACE OFF MAKEUP REMOVER WIPES PRODUCT CODE: GAME CHANGER Our pre-soaked, micellar wipes erase all traces of your busy lifestyle. Even the toughest mascara doesn t stand a chance. Handy individual sachets for on the go. A skin saviour and gym bag staple, our genius 2-in-1 wipes cleanse fast, effectively and without drying out your skin. The gentle aloe vera, hard-working antioxidants and green tea extract will leave your skin with a clean and fresh sensation as they re-hydrate your skin. The eye wipes effectively remove even the strongest waterproof eye makeup. Rich in olive oil, the formula is packed with vitamin E which will nourish, soothe and refresh your skin. KEY INGREDIENTS Micellar Water gently and effectively cleanses the skin. Aloe Vera moisturises, softens and soothes your face. Green Tea is high in antioxidants to keep skin healthy and blemish free. Olive Oil helps to remove makeup and nourish the skin. Vitamin E has antioxidant properties that prevent damage to the skin. WHY WE LOVE IT Nourishes, soothes and rehydrates the skin Removes waterproof makeup Convenient handbag sized hygienic sachets Keeps skin looking healthy and blemish free HOW TO USE Remove the eye makeup first. Lightly press the wipe over your lashes and sweep downwards to remove makeup, rather than rubbing, which can damage the delicate area. Remove your face makeup from the forehead down to the jaw, so that you don t redistribute dirt and oil around your face. PRODUCT FEATURES Dermatologically Tested Ophthalmologically Tested Natural Ingredients INGREDIENTS: AQUA (WATER), COCOYL PROLINE, PHENOXYETHANOL, CAPRYLYL GLYCOL, BENZYL ALCOHOL, SODIUM CHLORIDE, ALOE BARBADENSIS LEAF JUICE, CAMELLIA SINENSIS LEAF EXTRACT, CITRIC ACID, SODIUM BENZOATE, POTASSIUM SORBATE.PARFUM (FRAGRANCE), TOCOPHERYL ACETATE, LINOLEIC ACID, ASCORBYL PALMITATE, SODIUM BENZOATE.+/- (MAY CONTAIN): CI (IRON OXIDES). Paraben Free Vegan Friendly Vitamin E Cruelty Free 18 19

11 THE MAKE-UP OF A GOOD WOMAN IS LEARNING TO LOVE HERSELF. QUOTES WE LIVE BY PRODUCTS FOR THE FACE 20 21

12 I USE THE BB CREAM AS MY BASE MOST DAYS, IT PROVIDES GREAT COVERAGE WITHOUT LOOKING CAKED. IT ALSO ALLOWS MY SKIN TO BREATHE WHEN I AM TRAINING, IT LASTS REALLY WELL, EVEN THROUGH EXTREME SWEATING. - WILDCATFITNESSUK BALANCE BOOSTING BB CREAM 22 23

13 BALANCE BOOSTING BB CREAM SIZE: 30ML / 1.0 FL. OZ. PRODUCT CODE: GAME CHANGER Plumps skin as it perfects with Green Coffee Bean extract which boosts collagen levels by a whopping 76%. This sweat resistant BB Cream acts as your foundation and moisturiser! SHADE RANGE Fair, Light, Medium, Deep Dewy, sports-luxe skin was all over the catwalk in 2017, choose our BB Cream to get the look. Infused with a cocktail of vitamins to rehydrate and rebalance your skin plus with our blurring pigments to conceal redness, it s your foundation and moisturiser in one. This innovative formula is packed with powerful antioxidants and vitamins to protect and perfect your skin. As if that wasn t enough, it also defends against the damaging effects of UV rays and pollution to give your skin a gorgeous glow and boost its natural defences. WHY WE LOVE IT Acts as your moisturiser and foundation Lightweight and sweat resistant Increases collagen levels by 76% Contains SPF 20 Buildable, long-lasting formula KEY INGREDIENTS Triple Vitamin Complex (C, E & F) protects and repairs the skin from environmental damage. Green Coffee Bean is rich in antioxidants and boosts collagen levels for supple skin. Beeswax locks in hydration and is an effective, natural alternative to mineral oil. HOW TO USE Apply a little at a time, allowing you to build up as necessary. Start by squeezing a little cream on to your brush, sponge or clean fingers and gently pat onto your face. This allows you to blend the cream into the skin for even coverage. Wait a few seconds for it to absorb, then add another layer if necessary. INGREDIENTS: AQUA (WATER), DIMETHICONE, C15-19 ALKANE, ETHYLHEXYL METHOXYCINNAMATE, GLYCERIN, TALC, GLYCERYL TRIBEHENATE/ISOSTEARATE/ EICOSANDIOATE, POLYMETHYL METHACRYLATE, LAURYL PEG-9 POLYDIMETHYLSILOXYETHYL DIMETHICONE, TITANIUM DIOXIDE (NANO), CERA ALBA (BEESWAX), MICA, SILICA, SODIUM CHLORIDE, PHENOXYETHANOL, DIMETHICONE/PEG-10/15 CROSSPOLYMER, SODIUM DEHYDROACETATE, DIMETHICONOL, CARTHAMUS TINCTORIUS SEED OIL (CARTHAMUS TINCTORIUS (SAFFLOWER) SEED OIL), ALUMINA, HYDROGEN DIMETHICONE, PRUNUS AMYGDALUS DULCIS OIL (PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL), PARFUM (FRAGRANCE), XANTHAN GUM, ETHYLHEXYLGLYCERIN, TOCOPHERYL ACETATE, ALUMINUM HYDROXIDE, ASCORBYL PALMITATE, LINOLEIC ACID, DIPROPYLENE GLYCOL, BHT, SODIUM CITRATE, TOCOPHEROL. +/- (MAY CONTAIN): CI (TITANIUM DIOXIDE), CI 77491, CI 77499, CI (IRON OXIDES). PRODUCT FEATURES Dermatologically Tested SPF 20 High Performance Paraben Free Vitamins C, E & F Cruelty Free Natural Ingredients 24 25

14 WITH VITAMINS C, E AND F, SPF 20, NON-COMEDOGENIC ACTION, HYDRATING FORMULA AND SOFT CUSHION APPLICATOR, IT PROMISES TO NOURISH AND REGULATE THE SKIN. THE COVERAGE IS LIGHT BUT BUILDABLE AND BLENDS SEAMLESSLY. - SQUATSANDPASTRIES CORE CREAM CONCEALER 26 27

15 CORE CREAM CONCEALER SIZE: 8ML / 0.27 FL OZ PRODUCT CODE: Applicator (360 softness) GAME CHANGER The soft cushion applicator imitates the soft patting motion of your ring finger meaning blending is utterly foolproof. Plus, we ve added UV protection where you need it most. Our concealer works as hard as you do. Crafted to hide blemishes and imperfections, the sweat resistant formula stays put while helping to reduce puffiness and dark circles. Crafted to work out with you, the vitamin complex C, E and F nourishes and hydrates the skin whilst its sweat resistant and long-lasting formula creates a flawless and natural look. The added SPF 20 protects the skin against the elements, making it ideal for when you re out and about. WHY WE LOVE IT Covers dark circles, blemishes and imperfections Sweat resistant, long-lasting blendable formula Easy-to-use Soft cushion applicator Contains SPF 20 KEY INGREDIENTS Triple Vitamin Complex (C, E & F) protects and repairs the skin from environmental damage and pollution. Sweet Almond Oil helps to prevent dryness by sealing in moisture as well as helping to plump and fill fine lines. It is also a natural anti-inflammatory that helps reduce puffiness and dark circles under the eyes. HOW TO USE For a precise application, dab the soft cushion sponge over any imperfections. Apply dots to the lower eye contours, one dot to the inner corner and one dot to the upper lid then gently blend with your fingertips. SHADE RANGE Fair, Light, Medium, Deep INGREDIENTS: AQUA (WATER), GLYCERIN, CAPRYLYL METHICONE, ETHYLHEXYL METHOXYCINNAMATE, PROPYLENE GLYCOL DICAPRYLATE/DICAPRATE, TALC, OCTYLDODECANOL, METHYL METHACRYLATE CROSSPOLYMER, HYDROXYETHYL ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, ISONONYL ISONONANOATE, STEARALKONIUM HECTORITE, PHENOXYETHANOL, GLUCONOLACTONE, BENZYL ALCOHOL, OCTYLDODECYL XYLOSIDE, SILICA DIMETHYL SILYLATE, PEG-30 DIPOLYHYDROXYSTEARATE, METHICONE, SODIUM BENZOATE, PROPYLENE CARBONATE, HYDROGEN DIMETHICONE, PARFUM (FRAGRANCE), SORBITAN ISOSTEARATE, POLYSORBATE 60, CARTHAMUS TINCTORIUS SEED OIL (CARTHAMUS TINCTORIUS (SAFFLOWER) SEED OIL), PRUNUS AMYGDALUS DULCIS OIL (PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL), TOCOPHERYL ACETATE, BHT, CALCIUM GLUCONATE, LINOLEIC ACID, ASCORBYL PALMITATE, XYLOSE. +/- (MAY CONTAIN): CI (TITANIUM DIOXIDE), CI 77492, CI 77491, CI (TITANIUM DIOXIDE). PRODUCT FEATURES Dermatologically Tested SPF 20 High Performance Natural Ingredients Paraben Free Vitamins C, E & F Cruelty Free Vegan Friendly 28 29

16 "THIS SUPER-LIGHT POWDER DOESN'T CLOG YOUR PORES AND LEAVES YOU WITH NATURAL LOOKING, SHINE-FREE SKIN. IT GIVES YOU THE RIGHT AMOUNT OF COVERAGE EVEN AFTER YOU'VE FINISHED WORKING OUT" - NICHOL, PERSONAL TRAINER 2 in 1 compact slidable design to save space on the go! PERFORMANCE POWDER + BRONZER COMPACT DUO 30 31

17 PERFORMANCE POWDER + BRONZER COMPACT DUO SIZE: 13G / 0.45 OZ PRODUCT CODE: in 1 compact design GAME CHANGER Our high performance powders are packed with SPF 15 so they can protect and perfect all day. SHADE RANGE Fair, Light, Medium, Deep Smooth, perfect and bronze your complexion with this innovative two-in-one compact. The specially created formula contains super-fine mattifying powder to reduce shine and give you a natural look that lasts all day long. The lightweight powder camouflages uneven skin tone and blemishes while the bronzer adds instant, naturallooking warmth for that beautiful, sun-kissed glow. Plus, both powders contain SPF 15 to keep your skin protected throughout the day. WHY WE LOVE IT Contains SPF 15 The powder reduces shine while providing a matte smooth finish Handbag ready duo compact Balances the skin s natural pigments The bronzer imparts a radiant natural sun-kissed glow KEY INGREDIENTS Ultra-Fine Talc reduces shine, imparts a silky feel to the skin and doesn t settle into fine lines. HOW TO USE Sweep the Performance Powder over your Balance Boosting BB Cream and blend well over all areas of your face to make your skin look even and shine free. Apply the bronzer to the areas of the face where the sun would naturally hit. Using light strokes first apply the bronzer to the top of the forehead, followed by your cheekbones and down along your jaw line. PRODUCT FEATURES INGREDIENTS: TALC, MICA, DIMETHICONE, TITANIUM DIOXIDE (NANO), NYLON-12, ZINC OXIDE, SILICA, POLYMETHYL METHACRYLATE, ISONONYL ISONONANOATE, MAGNESIUM MYRISTATE, DEHYDROACETIC ACID, ALUMINA, SALICYLIC ACID, AQUA (WATER), SORBIC ACID, TRIMETHYLSILOXYSILICATE, PARFUM (FRAGRANCE), TRIETHOXYCAPRYLYLSILANE, STEARIC ACID, PALMITIC ACID, LAURIC ACID, METHICONE. +/- (MAY CONTAIN): CI 77492, CI 77491, CI (IRON OXIDES), CI (TITANIUM DIOXIDE). Dermatologically Tested SPF 15 High Performance Natural Ingredients Paraben Free Vitamins C, E & F Fragrance Free Vegan Friendly Cruelty Free 32 33

18 UPON OPENING THIS PRODUCT I NOTICED HOW SOFT THE BRUSH WAS. THIS BRUSH IS ACTUALLY MADE WITH SYNTHETIC TAKLON BRISTLES WHICH ARE ANTI-BACTERIAL! I LOVE THIS CONCEPT AS IT MEANS TECHNICALLY YOU DON T NEED TO RINSE YOUR BRUSHES AS MUCH. - ABLOGGERSBEAUTY DOUBLE TIME BRUSH BUFFER + POWDER DUO 34 35

19 DOUBLE TIME BRUSH BUFFER + POWDER DUO PRODUCT CODE: Perfect for applying your powder and bronzer GAME CHANGER Our synthetic antibacterial bristles are self cleaning, reducing the chances of bacteria growing on your brush. High-quality Taklon bristles aren t porous, which means that less product, dirt and oil is left on your brush, reducing your chances of skin irritation and breakouts. Meet the makeup brush that outperforms them all. The anti-bacterial Taklon bristles leave skin looking smooth and airbrushed. This dual-ended brush offers you the best of both worlds, working with creams, liquids and powders. Start with the flat-ended buffer brush to apply your Balance Boosting BB Cream to your T-zone and cheeks, before using the tapered powder brush to apply the compact powder and bronzer. WHY WE LOVE IT Anti-bacterial bristles High quality Taklon bristles that don t retain product Long-lasting bristles that don t shed Get multiple looks with one brush KEY FEATURE Taklon Brushes are made from high quality, synthetic, anti-bacterial brush hairs, which help to prevent breakouts and stop bacteria from spreading around the face. HOW TO USE Dab the flat-ended buffer brush into the Balance Boosting BB Cream. Gently blend, starting from the T-zone, sweeping evenly onto your skin for a smooth look. Flip over to the tapered end and lightly brush our Performance Powder onto your face for a flawless finish. Perfect for flawlessly applying your foundation PRODUCT FEATURES Dermatologically Tested Anti-bacterial Properties Cruelty Free Vegan Friendly 36 37

20 EYEBROWS: THE ONE THING YOU CAN GET INTO SHAPE WITHOUT EXERCISING. QUOTES WE LIVE BY PRODUCTS FOR THE EYES AND LIPS 38 39

21 I LOVE HOW THIN THE EYELINER IS, IT S PERFECT FOR CREATING A WATERPROOF WINGED LINER - GYM BUNNY DEFINITION DUO EYELINER PENCIL 40 41

22 DEFINITION DUO EYELINER PENCIL PRODUCT CODE: GAME CHANGER Tried, tested and put through its paces in our spin studio, the longlasting, waterproof and smudgeproof formula allows you to create a soft daytime look or fierce flick that is guaranteed to last. Brown ended eyeliner Whether you want subtle definition or a sharp, feline flick our double ended eye pencil is the perfect tool. Black on one end, brown on the other and with a retractable twist-up design that makes it selfsharpening, your liner will be fiercer than your workout. It delivers rich colour and excellent coverage. With its easy to blend formula, you have two minutes of playtime, before the Definition Duo Eyeliner Pencil sets in place. The long-lasting smudgeproof formula will stay in place for at least six hours. WHY WE LOVE IT Smudgeproof formula Always sharp micro tip KEY INGREDIENTS Triple Vitamin Complex (C, E & F) has antioxidant properties that prevents damage to the delicate skin around the eyes. HOW TO USE Start a line from the inner corner of your upper eyelid. Draw along the lash line to the outer corner of your upper eyelid. Extend the lower line inward, so the lines meet at the inner corner of your eye. Convenient retractable twist-up design Black ended eyeliner Two looks in one SHADE RANGE Brown, Black PRODUCT FEATURES Dermatologically Tested High Performance Natural Ingredients Cruelty Free INGREDIENTS: DIISOSTEARYL MALATE, TRIETHYLHEXANOIN, POLYBUTENE, C20-40 ACID, C20-40 ALCOHOLS, ETHYLENE/PROPYLENE COPOLYMER, SYNTHETIC WAX, GLYCERYL BEHENATE/EICOSADIOATE, POLYETHYLENE, STEARYL DIMETHICONE, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, OCTADECENE, VP/EICOSENE COPOLYMER, ORZYA, SATIVA STARCH, TOCOPHEROL, SILICA, ASCORBIC PALMITATE, +/- (MAY CONTAIN): CI 77491, CI 77499, MICA, CI 77492, CI Paraben Free Vegan Friendly Ophthalmologically Tested Smudgeproof 42 43

23 THE CURVED BRUSH ENSURES GREAT LASH COVERAGE AND GIVES VOLUME, BUT UNLIKE A LOT OF WATERPROOF MASCARA IT DOESN T FLAKE WHEN IT DRIES. TRUST ME WHEN I SAY I HAVE PUT THIS PRODUCT THROUGH ITS PACES CARDIO, WEIGHT LIFTING, RUNNING AND EVEN A NEW YEARS EVE WORKOUT AND PARTY; IT HAS LASTED THE LOT! - WILDCATFITNESSUK Curved mascara wand for maximum coverage. SPORTS STAMINA MASCARA 44 45

24 SPORTS STAMINA MASCARA SIZE: 8ML / 0.27 FL OZ PRODUCT CODE: GAME CHANGER Our specially crafted formula is guaranteed to last all day wherever the day takes you, from meetings to marathons we ve got you covered. Forget post-gym panda eyes, this long-lasting and waterproof formula is designed to defy sweat whilst you work out and stay smudgeproof for up to 8 hours! With a clever blend of soft waxes, mango butter and jet-black pigments, the formula lengthens, volumises and curls without leaving lashes feeling unnatural or clumpy. The mascara is also enriched with sweet almond oil and a vitamin C, E and F complex to nourish and strengthen your lashes the more you use it. Don t worry about mascara fall-out, we ve got your back! WHY WE LOVE IT Waterproof formula Smudgeproof for up to 8 hours No mascara fall out Vitamin enriched formula nourishes and strengthens lashes KEY INGREDIENTS Triple Vitamin Complex (C, E & F) has antioxidant properties that prevents damage to the delicate skin around the eyes. Mango Butter nourishes the lashes. Sweet Almond Oil conditions the lashes and helps prevent breakage. Beeswax holds lashes into place all day. HOW TO USE Wiggle the wand from left to right as you sweep up through your lashes for added volume. TOP TIP Warm the tube in the palm of your hand for a few moments to make the formula more malleable before combing the curved wand through lashes for the ultimate uplift. PRODUCT FEATURES INGREDIENTS: ISODODECANE, PARAFFIN, VP/EICOSENE COPOLYMER, CERA ALBA (BEESWAX), PENTAERYTHRITYL HYDROGENATED ROSINATE, DISTEARDIMONIUM HECTORITE, CYCLOPENTASILOXANE, TALC, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), POLYBUTENE, AQUA (WATER), SILICA, PHENOXYETHANOL, MANGIFERA INDICA SEED BUTTER (MANGIFERA INDICA (MANGO) SEED BUTTER), CAPRYLYL GLYCOL, CARTHAMUS TINCTORIUS SEED OIL (CARTHAMUS TINCTORIUS (SAFFLOWER) SEED OIL), PRUNUS AMYGDALUS DULCIS OIL (PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL), POLYQUATERNIUM-7, PARFUM (FRAGRANCE), TOCOPHERYL ACETATE, LINOLEIC ACID, ASCORBYL PALMITATE, SODIUM BENZOATE.+/- (MAY CONTAIN): CI (IRON OXIDES). Dermatologically Tested High Performance Natural Ingredients Paraben Free Vitamins C, E & F Ophthalmologically Tested Waterproof Smudgeproof Cruelty Free 46 47

25 THIS DOUBLE SIDED BROW PENCIL IS AN ABSOLUTE GAME CHANGER. IT S SMUDGEPROOF AND WATER RESISTANT, MAKING IT SUPER EASY TO CREATE LONG-LASTING, PERFECTLY DEFINED BROWS. IT IS ALSO PARABEN FREE AND VEGAN! WHAT S NOT TO LOVE? - JESSICATBEAUTY SHAPE UP BROW PENCIL 48 49

26 SHAPE UP BROW PENCIL PRODUCT CODE: SHADE RANGE Blonde, Auburn, Brown, Black GAME CHANGER An absolute game changer in the makeup arena, our brow pencil contains castor oil which promotes hair growth and thickens hair. Filling, shaping and shading brows has never been easier thanks to our creamy, sweat-proof formula. Available in four natural shades, you ll be able to create a natural fuller brow in seconds. With the long-lasting, waterproof and smudgeproof properties our Shape Up Brow Pencil is guaranteed to last all day. Plus, the precision angle and retractable mechanism means no sharpening required. WHY WE LOVE IT Water resistant formula that creates a barrier from sweat Self-sharpening precision angle for effortless filling, shaping and shading Brush end grooms brows perfectly into place Convenient retractable twist mechanism KEY INGREDIENTS Vitamin C has antioxidant properties that prevent damage to the delicate skin around the eyes. Shea Butter moisturises and strengthens the hairs. Castor Oil stimulates hair growth for thicker and fuller eyebrows. HOW TO USE Use the brush to neaten your brows into place, following your natural brow shape. Twist the pencil section out approx 0.2cm for perfect results. Gently use the angled end of the pencil to outline eyebrows and the flat side to fill them in. Build up the colour to achieve your desired look. PRODUCT FEATURES INGREDIENTS: RICINUS COMMUNIS SEED OIL (RICINUS COMMUNIS (CASTOR) SEED OIL), MICA, HYDROGENATED VEGETABLE OIL, HYDROGENATED CASTOR OIL, C10-18TRIGLYCERIDES, POLYSORBATE 80, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), TRIBEHENIN, METHICONE, SORBITOL/SEBACIC ACID COPOLYMER BEHENATE, PHENOXYETHANOL, LECITHIN, TALC, TOCOPHEROL, ASCORBYL PALMITATE, CITRIC ACID, TROPOLONE. +/- (MAY CONTAIN): CI (TITANIUM DIOXIDE), CI 77499, CI 77492, CI (IRON OXIDES). Dermatologically Tested High Performance Natural Ingredients Paraben Free Vegan Friendly Ophthalmologically Tested Waterproof Smudgeproof Cruelty Free 50 51

27 THIS LIP BALM IS ONE OF MY FAVOURITES, IT SMELLS INSANELY GOOD, AND A TINTED LIP BALM IS MY FAVOURITE PRODUCT TO WEAR TO THE GYM - BUSY BEE FITNESS RASPBERRY RHUBARB RECOVERY LIP BALM 52 53

28 RASPBERRY RHUBARB RECOVERY LIP BALM SIZE: 8G /.28 OZ PRODUCT CODE: GAME CHANGER Ergonomically designed, the buttery formula melts onto lips protecting the delicate skin from the sun s harsh rays. Our best selling lip balm doesn t just smell delicious, the formula also smooths, plumps, repairs and protects thanks to a blend of natural oils, vitamins and SPF 15. Plus, our distinctive packaging means zero hassle when you re on the go! WHY WE LOVE IT Soothes and hydrates the lips Conditions and repairs dry lips Contains SPF 15 Protects the lips from environmental damage KEY INGREDIENTS Triple Vitamin Complex (C, E & F) repairs and soothes the lips while protecting against pollution. Shea Butter moisturises and protects lips from cold and dry weather. Sweet Almond Oil nourishes and conditions the lips. HOW TO USE Apply to the centre of your bottom lip first, working your way outwards to the corners following the natural contours of your mouth. Repeat on your top lip and ensure it is applied evenly. INGREDIENTS: HYDROGENATED POLYISOBUTENE, CERA MICROCRISTALLINA (MICROCRYSTALLINE WAX), CAPRYLIC/CAPRIC TRIGLYCERIDE, HYDROGENATED POLYDECENE, ETHYLHEXYL METHOXYCINNAMATE, POLYBUTENE, DIPENTAERYTHRITYL HEXAHYDROXYSTEARATE/HEXASTEARATE/HEXAROSINATE, POLYETHYLENE, BUTYROSPERMUM PARKII BUTTER (BUTYROSPERMUM PARKII (SHEA) BUTTER), BUTYL METHOXYDIBENZOYLMETHANE, OCTOCRYLENE, SYNTHETIC FLUORPHLOGOPITE, SILICA DIMETHYL SILYLATE, AROMA (FLAVOR), CARTHAMUS TINCTORIUS SEED OIL (CARTHAMUS TINCTORIUS (SAFFLOWER) SEED OIL), PRUNUS AMYGDALUS DULCIS OIL (PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL), OCTYLDODECANOL, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, TOCOPHERYL ACETATE, ASCORBYL PALMITATE, LINOLEIC ACID, BHT, ALUMINA, LECITHIN, TOCOPHEROL, CITRIC ACID. +/- (MAY CONTAIN): CI (RED 6)(RED 7 LAKE), CI (BLUE 1 LAKE), PRODUCT FEATURES Dermatologically Tested High Performance Natural Ingredients Paraben Free Vegan Friendly Vitamins C, E & F Cruelty Free SPF

29 FREQUENTLY ASKED QUESTIONS Q. What s so good about SportFX? A. SportFX is designed to work in harmony with your skin. We use the highest quality ingredients to create truly innovative products that are high endurance and kind to all skin types. Whether you re out with friends, dashing between meetings or running a marathon, our makeup is guaranteed to last all day. Q. What is a high performance makeup and skin care range? A. The range was designed to go the distance, with products that are high endurance and work for women with dynamic lifestyles. Most of our products are waterproof and sweat-proof, ensuring that they ll stay put throughout any activity. Q. How do antioxidants affect the skin? A. Think of antioxidants as your beauty best friend; they protect skin by limiting the production of free radicals, which can damage skin cells. They help to reduce the signs of ageing; calm inflamed skin and repair sun damage. Q. How do vitamins help to improve the skin? A. We all need vitamins to stay healthy which is why it is essential to eat a balanced diet. However, only a tiny proportion of the vitamins consumed as part of your diet will benefit the complexion, which is why it is best to apply them topically. We infuse our products with vitamins C, E and F because they help to protect the skin against sun damage and skin cancer. Q. Why is SPF important? A. Skin damage from sunlight builds up with continued exposure, regardless of whether sunburn occurs. And while SPF is indispensable during the summer, it s equally important year-round. UV rays are just as harmful during the winter as they are in the summertime, causing wrinkles and premature ageing - none of us want that! Q. Why are all of your products paraben free? A. Parabens are the most widely used preservatives in cosmetics but studies have shown that some parabens may contribute to the development of cancerous tumours. While there are differing views on this subject, the links between parabens and cancer is of concern to many people. Paraben free products help to preserve cosmetic formulas without harmful side effects. Q. What does dermatologically and ophthalmologically tested mean? A. Dermatologically tested relates to the fact that the product has been tested on human skin and was found to be well tolerated without causing a skin reaction. Ophthalmologically tested is a guarantee that the product has been through eye irritancy testing and is deemed to be non-irritating to the eyes. Q. Are SportFX cosmetics vegan? A. The majority of SportFX cosmetics are vegan, however our Sports Stamina Mascara and Balance Boosting BB Cream contain beeswax. Q. Are SportFX cosmetics cruelty free? A. SportFX is 100% cruelty free. None of our products are tested on animals. Q. Why are some of the products formulated without petroleum and mineral oil? A. Petroleum and mineral oil are occlusive agents meaning they form an invisible film on the skin, sealing it off from air, water or anything else getting in (or out) which can block pores and the skin s sweating process. This means that when you work out, the toxins that you sweat out get blocked, which can lead to spots. Instead, we use shea butter and sweet almond oil, which helps nourish the skin whilst allowing it to breathe. Q. Where do SportFX products come from? A. Our products are manufactured in Crema, Italy and are fully compliant with EU cosmetic regulations. We source and use only the highest quality ingredients

30 It s perfect for everyday and people rushing from work to the gym. It s breathable light makeup with nourishing ingredients. Lots of women don t feel confident in the gym without a touch of product on. - C Beauty It stayed on all through the workout and (most importantly for me) the Balance Boosting BB Cream has SPF 20 which makes it ideal for training outdoors. - Food Fitness Flora If you are going to sweat - be sexy about it! Game changing makeup. Racing boats I ve spent 2 decades searching for a makeup brand that will take the edge off a sweating and sea salt covered face...love being with this brand. It s not just about SportFX staying in place during hardcore sport, or even training in the gym. It s also about the quality of the product and nourishment of the skin whilst you are hard at work. - Fastsarah WANT TO TRY OUR PRODUCTS OUT FOR YOURSELF? GET 10% OFF YOUR FIRST ORDER AT * *You must register an account on our website to receive the 10% discount. 58