Skin Wise. Educator Guide

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1 Skin Wise Educator Guide

2 Skin Wise Acknowledgements Development of this program Trademarks & Copyright Acknowledgements PowerPoint is a registered trademark of Microsoft Corporation. LeaderGuide Pro is a trademark of Great Circle Learning, Inc. Intellectual property of Aveda Corporation. This educator guide was created with: a product of Great Circle Learning, Inc.

3 Leader Guide Table of Contents INTRODUCTORY MATERIAL Table of Contents Getting Started About This Guide The Program In Perspective Program Preparation Training At A Glance iii iii vii viii xx MODULES Day 1: Welcome and Introduction 1 Day 1: Welcome and Introduction 2 Day 1: Elemental Nature SM 8 Day 1: Elemental Nature SM Overview 9 Day 1: Elemental Nature SM and Aveda Skin Care 23 Day 1: Aveda Facial Treatments 40 Day 1: Aveda Facial Outline 41 Day 1: Aveda Facial Treatments 51 Day 1: Botanical Skin Resurfacing Treatment and Perfecting Plant Peel SM 54 Day 2: Welcome and Day 1 Review 57 Day 2: Welcome and Day 1 Review 58 Day 2: Aveda Facial Treatments 63 Day 2: Aveda Facial Treatment Protocols Page i Rev. Date 4/26/2012

4 Table of Contents Educator Guide Day 2: Skin Balancing Procedure 66 Day 2: Aveda Facial Treatment Workshop 68 Day 2: Take Action 73 Page ii Skin Wise

5 Leader Guide Getting Started Getting Started About This Guide What s the purpose of this guide? This educator guide provides a master reference document to help you prepare for and deliver the Skin Wise program. What will I find in the guide? This educator guide is a comprehensive package that contains the workshop delivery sequence checklists of necessary materials and equipment presentation scripts and key points to cover, and instructions for managing exercises, case studies, and other instructional activities Page iii Rev. Date 4/26/2012

6 Getting Started About This Guide Educator Guide How is this guide organized? This section, Getting Started, contains all of the preparation information for the Skin Wise program, such as learning objectives, pre-work, required materials, and room set-up. Following this section is the Training At A Glance table. This table can serve as your overview reference, showing the module names, timings, and process descriptions for the entire program. Finally, the program itself is divided into modules, each of which is comprised of one or more lessons. A module is a self-contained portion of the program, usually lasting anywhere from 20 to 90 minutes, while a lesson is a shorter (typically 5-20 minute) topic area. Each module begins with a one-page summary showing the Purpose, Time, Process, and Materials for the module. Use these summary pages to get an overview of the module that follows. Page iv Skin Wise

7 Leader Guide Getting Started About This Guide, continued How is the text laid out in this guide? Every action in the program is described in this guide by a text block like this one, with a margin icon, a title line, and the actual text. The icons are designed to help catch your eye and draw quick attention to what to do and how to do it. For example, the icon to the left indicates that you, the instructor, say something next. The title line gives a brief description of what to do, and is followed by the actual script, instruction set, key points, etc. that are needed to complete the action. A complete list of the margin icons used in this guide is provided on the following page. IMPORTANT NOTE You may also occasionally find important notes such as this one in the text of this guide. These shaded boxes provide particularly important information in an attention-getting format Page v Rev. Date 4/26/2012

8 Getting Started Educator Guide About This Guide, continued Graphic Cues Module Blocks Goal Time Overview Materials Break Lesson Blocks Quiz Flipchart Activity Handouts Important Note Key Points Slide Ask Say Time Q&A Transition Video Workbook 4MAT Wheel Connect Attend Image Inform Practice Extend Refine Perform Page vi Skin Wise

9 Leader Guide Getting Started The Program In Perspective Why a Skin Wise program? To educate spa therapists on how to perform customized Aveda facial treatments. Learning Objectives Customize the Aveda spa experience using the Elemental Nature Philosophy Choose the appropriate Aveda Skin Care products to incorporate into your services and sales strategy Perform the balancing step of an Aveda facial treatment Perform the Perfecting Plant Peel and Botanical Skin Resurfacing Treatment Aveda s approach to microdermabrasion Determine, customize and perform the appropriate Aveda facial treatment for every guest Program Timing 2 days 10:00 a.m. 5:00 p.m. (6 hours plus 1-hour lunch break) Number of Participants 12 Note: This course requires an even number of participants Page vii Rev. Date 4/26/2012

10 Getting Started Educator Guide Program Preparation Participant Pre-Work None. Required Materials General Materials Skin Wise Educator Guide Skin Wise PowerPoint Presentation LCD Projector and Screen Computer/Laptop Speakers Background Music (see the Aveda Global Education & Event Standards on Aveda PurePro for sample playlists) Wireless Clicker/Pointer Flipchart and Markers Mission, Vision and Beliefs Posters (1 of each placed around the room, can be printed from the Global Education & Event Standards on PurePro ) Masking Tape (1 roll) Aveda Candles (1 per table) Stress-Fix Body Lotion (1 per table) Chakra Balancing Body Mists (1 complete set distributed among all tables) Stress-Fix Concentrate (1 per table) Colored Pencils and Markers in Cups (1 cup per table) Page viii Skin Wise

11 Leader Guide Program Preparation Getting Started Highlighters (1 per participant) Ball Point Pens (1 per participant) Blank Paper (1 stack per table) Facial Tissues (1 per table) Collateral and Handouts Skin Wise Reference Guide (1 per participant) Aveda Facial Treatment Protocols (1 per participant) Elemental Nature SM Questionnaire (1 per participant) The Art & Science of Esthiology and DVDs (1 for front table) Outer Peace Reference Guide and DVD (1 for front table) Green Science Reference Guide and DVD (1 for front table) Enbrightenment Reference Guide/DVD (1 for front table) Book Stands (3, for displaying the reference guides) Aveda Skin Care/Elemental Nature SM Tent Cards Infinity/Air Cleansers Fire Cleansers Water/Earth Cleansers Infinity/Air Toners Fire Toners Water/Earth Toners Infinity/Air Exfoliants 2012 Page ix Rev. Date 4/26/2012

12 Getting Started Program Preparation Educator Guide Fire Exfoliants Water/Earth Exfoliants Infinity/Air Masques Fire Masques Water/Earth Masques Infinity/Air Treatments Fire Treatments Water/Earth Treatments Infinity/Air Moisturizers Fire Moisturizers Water/Earth Moisturizers Full Spectrum Men s Shave Care Infinity/Air Essential Oil Blends Fire Essential Oil Blends Water/Earth Essential Oil Blends Product (professional-sizes when available) Botanical Kinetics Purifying Creme Cleanser (1 for front product table, 2 for dispensing table) Botanical Kinetics Purifying Gel Cleanser (1 for front product table, 2 for dispensing table) Botanical Kinetics Skin Firming/Toning Agent (1 for front product table, 2 for dispensing table) Botanical Kinetics Toning Mist (1 for front product table, 2 for dispensing table) Botanical Kinetics Exfoliant (1 for front product table, 2 Page x Skin Wise

13 Leader Guide Program Preparation Getting Started for dispensing table) Botanical Kinetics Hydrating Lotion (1 for front product table, 2 for dispensing table) Tourmaline Charged Exfoliating Cleanser (1 for front product table, 2 for dispensing table) Tourmaline Charged Radiant Skin Refiner (1 for front product table, 2 for dispensing table) Tourmaline Charged Radiance Fluid (1 for front product table, 2 for dispensing table) Tourmaline Charged Hydrating Creme (1 for front product table, 2 for dispensing table) Tourmaline Charged Radiance Masque (1 for front product table, 2 for dispensing table) All-Sensitive Cleanser (1 for front table, 2 for dispensing table) All-Sensitive Moisturizer (1 for front product table, 2 for dispensing table) Green Science Perfecting Cleanser (1 for front product table, 2 for dispensing table) Green Science Replenishing Toner (1 for front product table, 2 for dispensing table) Green Science Line Minimizer (1 for front product table, 2 for dispensing table) Green Science Lifting Serum (1 for front product table, 2 for dispensing table) Green Science Firming Eye Creme (1 for front product table, 2 for dispensing table) Green Science Firming Face Creme (1 for front product table, 2 for dispensing table) 2012 Page xi Rev. Date 4/26/2012

14 Getting Started Program Preparation Educator Guide Green Science Masque-Age (1 for front product table, 2 for dispensing table) Enbrightenment Brightening Cleanser (1 for front product table, 2 for dispensing table) Enbrightenment Brightening Treatment Toner (1 for front product table, 2 for dispensing table) Enbrightenment Brightening Correcting Serum (1 for front product table; 2 for dispensing table) Enbrightenment Brightening Correcting Lotion (1 for front product table; 2 for dispensing table) Enbrightenment Brightening Correcting Creme (1 for front product table, 2 for dispensing table) Enbrightenment Brightening Intensive Massage Masque (1 for front product table, 2 for dispensing table) Outer Peace Foaming Cleanser (1 for front product table, 2 for dispensing table) Outer Peace Acne Relief Pads (1 for front product table, 2 for dispensing table) Outer Peace Acne Spot Relief (1 for front product table, 2 for dispensing table) Outer Peace Acne Relief Lotion (1 for front product table, 2 for dispensing table) Outer Peace Professional Exfoliating Formula (1 for front product table, 1 for dispensing table) Outer Peace Cooling Masque (1 for front product table, 2 for dispensing table) Deep Cleansing Herbal Clay Masque (1 for front product table, 2 for dispensing table) Intensive Hydrating Masque (1 for front product table, 2 Page xii Skin Wise

15 Leader Guide Program Preparation Getting Started for dispensing table) Perfecting Plant Peel Thermal Masque (1 for front product table, 3 for dispensing table) Perfecting Plant Peel Activating Spray (1 for front product table, 6 for dispensing table) Herbal Science Remedy (1 for front table, 1 for dispensing table) Sea Science Remedy (1 for front table, 1 for dispensing table) Active Composition (1 for front product table, 2 for dispensing table) All-Sensitive Body Formula (2 for front product table, 6 for dispensing table, put into applicator bottles) Beautifying Composition (2 for front product table, 6 for dispensing table, put into applicator bottles) Calming Composition (2 for front product table, 6 for dispensing table, put into applicator bottles) Energizing Composition (2 for front product table, 6 for dispensing table, put into applicator bottles) Blue Oil Balancing Concentrate (2 for front product table, 2 for dispensing table) Balancing Infusion for Dry Skin (1 for front product table, 6 for dispensing table) Pure Essences (1 set for front product table) Singular Notes (2 sets for front product table, 2 sets for dispensing table) Inner Light Mineral Tinted Moisture Broad Spectrum SPF 15 (1 of each shade for front product table, 1 of each shade for dispensing table) 2012 Page xiii Rev. Date 4/26/2012

16 Getting Started Program Preparation Educator Guide Lip Saver (1 for front product table, 2 for dispensing table) Pure Comfort Eye Makeup Remover (1 for front product table, 6 for dispensing table) Technical Tools Product Tables (3, for front of room) Dispensing Tables (2, for back of room) Massage Tables (1 per 2 participants) Hot Towel Cabi (1 per 2 participants) Knee Bolsters (1 per 2 participants) Blankets (1 per massage table) Sheets (2 per massage table) Towels (12 per participant) Dispensing Cups (36; 7 per participant for workshop, 29 for blending formulations) Contact: Litin Paper Company Phone: or Website: Item: 2 oz, compostable, clear cup Small Spatulas (1 box for dispensing table) Large Spatulas (1 box for dispensing table) Medium Bowls (2 per massage table) Aveda Shammy Cloths (1 per participant) Non-Woven 4x4 Cotton Compresses (5 packages) Page xiv Skin Wise

17 Leader Guide Program Preparation Getting Started Aveda Masque Brushes (2 per massage table) Cotton Rounds (5 packages) Hand Sanitizer (1 per massage table) Serving Trays (1 per massage table) TV Trays (1 per massage table) Trash Cans with Liners (1 per massage table) Dirty Laundry Bins (1 per 2 massage tables) Facial Tissue (1 per massage table) Scissors (2) Room & Table Set-Up Day 1 Set up the room in two sections: Classroom setting with three draped product tables at the front of the room and adequate seating for participants at round tables. Set up the product tables side by side at the front of the room. Place the Aveda Skin Care products evenly across the tables in the following order: Cleansers Pure Comfort Eye Makeup Remover Botanical Kinetics Purifying Creme Cleanser Botanical Kinetics Purifying Gel Cleanser Tourmaline Charged Exfoliating Cleanser All-Sensitive Cleanser Green Science Perfecting Cleanser 2012 Page xv Rev. Date 4/26/2012

18 Getting Started Program Preparation Educator Guide Toners Outer Peace Foaming Cleanser Enbrightenment Brightening Cleanser Botanical Kinetics Skin Toning/Firming Agent Botanical Kinetics Toning Mist Green Science Replenishing Toner Enbrightenment Brightening Treatment Toner Perfecting Plant Peel Activating Spray Exfoliants Botanical Kinetics Exfoliant Tourmaline Charged Radiant Skin Refiner Outer Peace Professional Exfoliating Formula Outer Peace Acne Relief Pads Masques Tourmaline Charged Radiance Masque Green Science Masque-Age Enbrightenment Brightening Intensive Massage Masque Outer Peace Cooling Masque Deep Cleansing Herbal Clay Masque Intensive Hydrating Masque Perfecting Plant Peel Thermal Masque Herbal Science Remedy Sea Science Remedy Page xvi Skin Wise

19 Leader Guide Program Preparation Getting Started Treatments Tourmaline Charged Radiance Fluid Green Science Lifting Serum Green Science Line Minimizer Enbrightenment Brightening Correcting Serum Outer Peace Acne Spot Relief Moisturizers Botanical Kinetics Hydrating Lotion Tourmaline Charged Hydrating Creme All-Sensitive Moisturizer Green Science Firming Eye Creme Green Science Firming Face Creme Enbrightenment Brightening Correcting Creme Enbrightenment Brightening Correcting Lotion Inner Light Mineral Tinted Moisture Broad Spectrum SPF 15 Lip Saver Men s Shave Care Aveda Men Pure-Formance Shave Cream Aveda Men Pure-Formance Dual Action Aftershave Essential Oil Blends All-Sensitive Body Formula Beautifying Composition Calming Composition 2012 Page xvii Rev. Date 4/26/2012

20 Getting Started Program Preparation Educator Guide Energizing Composition Balancing Infusion for Dry Skin Pure Essences Singular Notes Technical workshop setting with massage tables, dispensing table, TV and serving trays and all the product and technical tools listed above. Day 2 Set up the room in two sections: Classroom setting with two draped product tables at the front of the room and adequate seating for participants at round tables. Set up the product tables side by side at the front of the room. Place all of the products associated with every skin care category randomly across the tables. Do not put them in any order (e.g., according to Elemental Nature, SM Aveda Skin Care system or category). Technical workshop setting with massage tables, dispensing table, TV and serving trays and all the product and technical tools listed above. Instructor Preparation Review the Global Education & Events Standards guide to ensure Aveda s global training standards are being met. Use the Program Set-Up Checklist in the Appendix as your guide. Prepare any flipcharts in advance. Prepare mission and wellness activities for the beginning of the class. Page xviii Skin Wise

21 Leader Guide Program Preparation Getting Started IMPORTANT: Add the assigned Course ID to the last PowerPoint slide for online participant evaluations. Read through this educator guide, and make sure you are comfortable with all the information and activities. On the day of the training, arrive early and ensure the room is set up one hour before the start time. Check to make sure all A/V equipment is working properly. Spray the room with a Chakra Balancing Body Mist, and play upbeat music as participants arrive. 4MAT WHEEL Concept: Customization 2012 Page xix Rev. Date 4/26/2012

22 Training At A Glance Educator Guide Training At A Glance Time Module Description 30 minutes Day 1: Welcome and Introduction 2 hours, 15 minutes (and one 15-minute break and one-hour lunch break) Day 1: Elemental NatureSM 3 hours Day 1: Aveda Facial Treatments 30 minutes Day 2: Welcome and Day 1 Review Welcome participants, review housekeeping information and learning objectives, lead a mission and wellness activity, perform the customized trail mix activity. Review Infinity/Air, Fire and Water/Earth; perform the Elemental NatureSM research and Aveda Skin Care/Elemental NatureSM gallery stroll activities; review cleansers, toners, exfoliants, masques, treatments, moisturizers, men s shave care, essential oil blends. Review Aveda facial treatment outline, Elemental NatureSM facials and specialized treatment facials; perform the Botanical Skin Resurfacing Treatment and Perfecting Plant PeelSM demonstration and practice activity. Welcome participants, lead a mission and wellness activity, perform the Day 1 review activity. Page xx Skin Wise

23 Leader Guide 5 hours, 30 minutes (and one one-hour lunch break) Day 2: Aveda Facial Treatments Training At A Glance Review the Aveda Facial Treatment Protocols book, perform the skin balancing procedure demonstration and practice activity, run the Aveda facial treatment workshop, perform the be your guest and be your benchmarks activities, have participants develop an action plan for implementing what they learned Page xxi Rev. Date 4/26/2012

24 Leader Guide Day 1: Welcome and Introduction Day 1: Welcome and Introduction Goal The purpose and goal of this module is to welcome participants and introduce them to the concept of customization to connect them to the information they re going to learn. Time 30 minutes Overview Welcome participants, review housekeeping information and learning objectives, lead a mission and wellness activity, perform the customized trail mix activity. Materials Needed See the Required Materials list at the beginning of this guide Page 1 Rev. Date 4/26/2012

25 Day 1: Welcome and Introduction Educator Guide Day 1: Welcome and Introduction Slide 1 Slide 2 Welcome to Skin Wise. I am (introduce yourself and share why you re excited to teach this class). IMPORTANT NOTE Share housekeeping information, including bathroom location, times of breaks, etc. Page 2 Skin Wise

26 Leader Guide Day 1: Welcome and Introduction Day 1: Welcome and Introduction Slide 3 ACTIVITY: INTRODUCTIONS Go around the room, and instruct participants to introduce themselves to the class by sharing the following: Name/Spa/Role Expectations Favorite spa experience 2012 Page 3 Rev. Date 4/26/2012

27 Day 1: Welcome and Introduction Day 1: Welcome and Introduction Educator Guide Now let s review our learning objectives. After completing this course, you will be able to: Customize the Aveda spa experience using the Elemental Nature Philosophy Choose the appropriate Aveda Skin Care products to incorporate into your services and sales strategy Perform the balancing step of an Aveda facial treatment Perform the Perfecting Plant Peel and Botanical Skin Resurfacing Treatment Aveda s approach to microdermabrasion Determine, customize and perform the appropriate Aveda facial treatment for every guest Slide 4 Let s begin the day with the Aveda mission. ACTIVITY: MISSION Perform a mission activity of your choice. Page 4 Skin Wise

28 Leader Guide Day 1: Welcome and Introduction Day 1: Welcome and Introduction Slide 5 Now let s prepare our minds and bodies for what we re going to learn today. ACTIVITY: WELLNESS Perform a wellness activity of your choice. connect attend 2012 Page 5 Rev. Date 4/26/2012

29 Day 1: Welcome and Introduction Day 1: Welcome and Introduction Educator Guide Slide 6 ACTIVITY: CUSTOMIZED TRAIL MIX Instruct participants to go to the refreshment table and create their own trail mix with the supplied ingredients. Ask for a few volunteers to share their trail mix selections. Relate their selections to various skin conditions. One mix could represent This person s mix could represent skin discoloration, another could represent lines and wrinkles, etc. image You created your trail mix based on your needs and preferences. Facial treatments are much the same way. Everyone has different skin care needs; therefore, as professional estheticians, we need to create customized facials for each guest. Page 6 Skin Wise

30 Leader Guide Day 1: Welcome and Introduction Day 1: Welcome and Introduction Slide 7 ASK How tool do you use to create customized Aveda facial treatments? (Listen for: Elemental Nature. SM ) That s correct. Aveda s customization philosophy is Elemental Nature. SM Transition to Day 1: Elemental NatureSM 2012 Page 7 Rev. Date 4/26/2012

31 Day 1: Elemental NatureSM Educator Guide Day 1: Elemental Nature SM Goal The purpose and goal of this module is to review Elemental Nature SM and Aveda Skin Care product knowledge according to Elemental Nature. SM Time 2 hours, 15 minutes (and one 15-minute break and onehour lunch break) Overview Review Infinity/Air, Fire and Water/Earth; perform the Elemental Nature SM research and Aveda Skin Care/Elemental Nature SM gallery stroll activities; review cleansers, toners, exfoliants, masques, treatments, moisturizers, men s shave care, essential oil blends. Materials Needed See the Required Materials list at the beginning of this guide. Page 8 Skin Wise

32 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview inform Slide 8 Elemental Nature SM is based on the science of Ayurveda, a 5,000-year-old healing tradition that tells us that the essence of the five natural elements Infinity, Air, Fire, Water, and Earth are found in all living things, including you. When these elements are balanced, you skin and scalp look healthy, vital and radiant. When skin and scalp concerns surface, it is a signal that an element needs to be balanced. Balancing the elements is the heart of Elemental Nature. SM The elements cannot be taken literally. You do not have an actual fire burning within you. Rather, these elements represent the five forces that are present within all living things Page 9 Rev. Date 4/26/2012

33 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide Infinity is the open expanse of the universe. Look around this room. What is it composed of? 99.99% empty space. But that is what makes it useful. If this room were solid, we could not hold class in here. Slide 9 Air moves across space and therefore represents movement. The movement of your body, blood, the swaying of trees, etc. Any form of movement is a representation of air. Slide 10 Page 10 Skin Wise

34 Leader Guide Day 1: Elemental Nature SM Overview Day 1: Elemental NatureSM Fire creates heat, which in turn creates change or transformation. If you burn a log in a fireplace, when the fire goes out, ash remains. Fire created this change. Fire represents all changes that occur in the body, including digestion and the transformation of energy into food. Slide 11 Water represents cohesive or attractive forces. Gravity is a good example for water. What does gravity do? It holds us on the planet, and creates a relationship between us and the earth so we can live off of it. Water is the glue that holds the elements together. Slide Page 11 Rev. Date 4/26/2012

35 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide Earth represents solid matter. If this room is 99.99% empty space, the.01% that seems solid is earth: the floor, ceiling, walls, tables, chairs, etc. Slide 13 The five elements combine to form three functional groups as they interact within the body: Infinity and Air relate closely. So do Water and Earth. Fire is its own group. Slide 14 Page 12 Skin Wise

36 Leader Guide Day 1: Elemental Nature SM Overview Day 1: Elemental NatureSM All of these elements are present in everyone. If no one had Infinity/Air, for example, we d all be statues. However, each of you has a unique combination of these elements that make up your mind-body constitution, or prakruti. You are born with a particular prakruti that never changes throughout your life. It is who you are. Some people have mostly Infinity/Air with just some Fire and a little Water/Earth. These people are quick thinkers, social and move around a lot. Others have more Fire or Water/Earth, but we all have some of all five elements. Slide Page 13 Rev. Date 4/26/2012

37 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide Because prakruti never changes, there is little you can do to balance it. However, there is another term you need to know, vikruti, which are imbalanced states caused by too much of a particular element. How do you get an imbalance? According to Ayurveda, every experience you have manifests in your mind and body. They influence the elements within you, either increasing or decreasing them. When your emotions, diet, lifestyle, etc., cause a particular element to increase in your body, you may develop an imbalance. For example, if you sunbathe during the summer, the sun which has Fire qualities can cause sunburn. Sunburn is a Fire vikruti. If you travel frequently, the level of Infinity/Air within you will increase, and you may notice an imbalance related to too much movement, like insomnia. Slide 16 Page 14 Skin Wise

38 Leader Guide Day 1: Elemental Nature SM Overview Day 1: Elemental NatureSM Prakruti focuses on the individual as a whole, whereas vikruti focuses on the condition or imbalance. It s important not to label people as being a particular element because everyone has all three. It s better to identify the element(s) of an imbalance (vikruti). Therefore, a person is not Fire, but their skin may have a Fire imbalance. Slide 17 Pages 5 10 Direct learners to the Skin Wise Reference Guide. Elemental Nature SM 2012 Page 15 Rev. Date 4/26/2012

39 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide ACTIVITY: ELEMENTAL NATURE SM RESEARCH Divide the class into three teams. Assign each team one of the following categories: Infinity/Air Fire Water/Earth Instruct teams to use their workbook to research their assigned Elemental Nature SM and prepare a short presentation that will include the skin conditions associated with the imbalance. Walk around the room, and coach as needed. Give teams 10 minutes to complete the activity. IMPORTANT NOTE During the next several slides, debrief the Elemental Nature SM research activity by asking for each team to present their category to the rest of the class. Begin by briefly reviewing the qualities of each Elemental Nature, SM (slides will build), and then call on teams to present in the following order: Infinity/Air Fire Water/Earth Page 16 Skin Wise

40 Leader Guide Day 1: Elemental Nature SM Overview Day 1: Elemental NatureSM Slide 18 ASK Think of Infinity/Air. Is it: Light or heavy? (Listen for: Light, and click the PPT to reveal the answer.) Cold or hot? (Listen for: Cold, and click the PPT to reveal the answer.) Dry or moist? (Listen for: Dry, and click the PPT to reveal the answer.) The three main qualities of Infinity/Air are light, cold and dry. Infinity/Air is thus increased by light, cold and dry foods, weather and activities. To create balance and settle the element, you need to use the opposite qualities. ASK How do you balance Infinity/Air? (Listen for: Use heavy, hot and moist, and click the PPT to reveal the answer.) 2012 Page 17 Rev. Date 4/26/2012

41 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide Slide 19 Let s learn about Infinity/Air imbalances. IMPORTANT NOTE Instruct the Infinity/Air team to present their category to the class. Slide 20 Page 18 Skin Wise

42 Leader Guide Day 1: Elemental Nature SM Overview Day 1: Elemental NatureSM ASK Think of Fire. Is it: Light or heavy? (Listen for: Light, and click the PPT to reveal the answer.) Cold or hot? (Listen for: Hot, and click the PPT to reveal the answer.) Dry or moist? (Listen for: Moist, and click the PPT to reveal the answer.) The three main qualities of Fire are light, hot and moist. Fire is thus increased by light, hot and moist foods, weather and activities. To create balance and settle the element, you need to use the opposite qualities. ASK How do you balance Fire? (Listen for: Use heavy, cold and dry, and click the PPT to reveal the answer.) Slide Page 19 Rev. Date 4/26/2012

43 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide Let s learn about Fire imbalances. IMPORTANT NOTE Instruct the Fire team to present their category to the class. Slide 22 ASK Think of Water/Earth. Is it: Light or heavy? (Listen for: Heavy, and click the PPT to reveal the answer.) Cold or hot? (Listen for: Cold, and click the PPT to reveal the answer.) Dry or moist? (Listen for: Moist, and click the PPT to reveal the answer.) Page 20 Skin Wise

44 Leader Guide Day 1: Elemental Nature SM Overview Day 1: Elemental NatureSM The three main qualities of Water/Earth are heavy, cold and moist. Water/Earth is thus increased by heavy, cold and moist foods, weather and activities. To create balance and settle the element, you need to use the opposite qualities. ASK How do you balance Water/Earth? (Listen for: Use light, hot and moist, and click the PPT to reveal the answer.) What is unique about each element? (Listen for: Infinity/Air is dry, Fire is hot, Water/Earth is heavy.) Slide 23 Let s learn about Water/Earth imbalances Page 21 Rev. Date 4/26/2012

45 Day 1: Elemental NatureSM Day 1: Elemental Nature SM Overview Educator Guide IMPORTANT NOTE Instruct the Water/Earth team to present their category to the class. ASK Do you have any questions about Elemental Nature? SM (Answer any questions.) Page 22 Skin Wise

46 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care inform Slide 24 Elemental Nature SM and Aveda Skin Care go hand in hand. Every Aveda Skin Care product was developed to address a specific imbalance or imbalances. ACTIVITY: AVEDA SKIN CARE/ELEMENTAL NATURE SM GALLERY STROLL Instruct participants to come to the product tables at the front of the room and explore Aveda Skin Care: Cleansers Toners Exfoliants Masques Treatments Moisturizers 2012 Page 23 Rev. Date 4/26/2012

47 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Men s Shave Care Essential Oil Blends Educator Guide Give participants 5 minutes to explore the products, and instruct them to return to their seats. Give a brief overview of each Aveda Skin Care category, and explain the differences between cleansers, toners, etc., in a general sense. Share that now that participants have an understanding of the three Elemental Nature SM imbalances and Aveda Skin Care, it s time to think about which products address Infinity/Air, Fire and Water/Earth imbalances. Divide the class into the three Elemental Nature SM teams you assigned earlier. Give teams the Aveda Skin Care/Elemental Nature SM tent cards associated with their assigned categories. Instruct teams to come back to the product tables at the front of the room and organize the products according to their assigned categories. Note: Some products address more than one Elemental Nature SM imbalance. In these cases, instruct teams to share the product. Give teams 10 minutes to complete the activity. Pages Direct learners to the Skin Wise Reference Guide. Aveda Skin Care Product Knowledge: By Elemental Nature SM Page 24 Skin Wise

48 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Let s debrief the activity by reviewing the Aveda Skin Care product knowledge for each category and Elemental Nature SM imbalance together. IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing facial cleansers by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Explain that due to the function of some of the products, some may fit within more than one Elemental Nature SM category (i.e., Tourmaline Charged Exfoliating Cleanser, Pure Comfort Eye Makeup Remover). Slide Page 25 Rev. Date 4/26/2012

49 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide Slide 26 Slide 27 ASK Do you have any questions about facial cleansers? (Answer any questions.) Page 26 Skin Wise

50 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing toners by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Slide 28 Slide Page 27 Rev. Date 4/26/2012

51 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide Slide 30 ASK Do you have any questions about toners? (Answer any questions.) IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing facial exfoliants by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Explain that due to the function of some of the products, some may fit within more than one Elemental Nature SM category (i.e., Botanical Kinetics Exfoliant, Tourmaline Charged Radiant Skin Refiner, Outer Peace Professional Exfoliating Formula). Page 28 Skin Wise

52 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Slide 31 Slide 32 Slide Page 29 Rev. Date 4/26/2012

53 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide ASK Do you have any questions about exfoliants? (Answer any questions.) IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing masques by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Explain that due to the function of some of the products, some may fit within more than one Elemental Nature SM category (i.e., Intensive Hydrating Masque, Perfecting Plant Peel Thermal Masque, Herbal Science Remedy ). Slide 34 Page 30 Skin Wise

54 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Slide 35 Slide 36 ASK Do you have any questions about masques? (Answer any questions.) 2012 Page 31 Rev. Date 4/26/2012

55 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing facial treatments by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Slide 37 Slide 38 Page 32 Skin Wise

56 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Slide 39 ASK Do you have any questions about treatments? (Answer any questions.) IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing moisturizers by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Explain that due to the function of some of the products, some may fit within more than one Elemental Nature SM category (i.e., Green Science Firming Eye Creme, Inner Light Mineral Tinted Moisture Broad Spectrum SPF 15, Lip Saver. ) 2012 Page 33 Rev. Date 4/26/2012

57 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide Slide 40 Slide 41 Slide 42 Page 34 Skin Wise

58 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care ASK Do you have any questions about moisturizers? (Answer any questions.) Slide 43 Let s take quick a 15-minute break. When we return, we ll move into Aveda product for the body. 15-MINUTE BREAK 2012 Page 35 Rev. Date 4/26/2012

59 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide IMPORTANT NOTE During the next slide, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing Full Spectrum men s shave care, including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Explain that due to the function of the products, they fit within every Elemental Nature SM category; this is what Aveda refers to as Full Spectrum. Slide 44 ASK Do you have any questions about men s shave care products? (Answer any questions.) Page 36 Skin Wise

60 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care IMPORTANT NOTE During the next several slides, debrief the Aveda Skin Care/Elemental Nature SM gallery stroll activity by reviewing essential oil blends by Elemental Nature, SM including product positioning and functional botanicals. Instruct participants to follow along in their reference guide. Explain that due to the function of some of the products, some may fit within more than one Elemental Nature SM category (i.e., All-Sensitive Body Formula and Bergamot, Lavender, Peppermint, Rose, and Tangerine Singular Notes.) Slide Page 37 Rev. Date 4/26/2012

61 Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Educator Guide Slide 46 Slide 47 ASK Do you have any questions about essential oil blends? (Answer any questions.) Page 38 Skin Wise

62 Leader Guide Day 1: Elemental NatureSM Day 1: Elemental Nature SM and Aveda Skin Care Slide 48 Let s take our lunch break now. When we return, you ll learn about Aveda facial treatments and have the opportunity to experience and practice the Botanical Skin Resurfacing Treatment and Perfecting Plant Peel. SM ONE-HOUR LUNCH BREAK Transition to Day 1: Aveda Facial Treatments 2012 Page 39 Rev. Date 4/26/2012

63 Day 1: Aveda Facial Treatments Educator Guide Day 1: Aveda Facial Treatments Goal The purpose and goal of this module is to review Aveda facial treatments and give participants the opportunity to practice. Time 3 hours Overview Review Aveda facial treatment outline, Elemental Nature SM facials and specialized treatment facials; perform the Botanical Skin Resurfacing Treatment and Perfecting Plant Peel SM demonstration and practice activity. Materials Needed See the Required Materials list at the beginning of this guide. Page 40 Skin Wise

64 Leader Guide Day 1: Aveda Facial Treatments Day 1: Aveda Facial Outline inform Slide 49 Pages Direct learners to the Skin Wise Reference Guide. Aveda Facial Treatment Outline Welcome back from lunch. Now that you ve learned all about Elemental Nature SM and Aveda Skin Care, we re going to dive into the steps that comprise an Aveda facial treatment. Remember, though, that every guest is treated individually based on the imbalances current at the time of their service. Every facial treatment is customized according to the guest s individual needs using the Elemental Nature SM philosophy. Earlier, you learned all about the Aveda Spa Rituals and how and when to perform them during an Aveda facial treatment. Now we re going to expand on this by outlining the more technical components of the Aveda facial treatment Page 41 Rev. Date 4/26/2012

65 Day 1: Aveda Facial Treatments Day 1: Aveda Facial Outline Educator Guide Slide 50 The pre-cleanse step: Prepares the facial skin for cleansing Helps the skin adjust to the activity of the cleanser Helps prevent over-stimulation of the skin The pre-cleanse step begins with removing any eye makeup and lip color from the guest s face. To remove eye makeup, Pure Comfort Eye Makeup Remover is applied to premoistened cotton compresses and applied to the eyes. To remove lip color, All-Sensitive Body Formula is applied to pre-moistened cotton compresses and applied to the lips. Finally, the appropriate Aveda composition is applied to the skin. All cleansers are stimulants to the skin. When a guest is using different skin care line other than Aveda, we consider their skin to be sensitive, as it most likely has been exposed to synthetic and artificial ingredients. By preparing the skin using an Aveda composition during the pre-cleanse step, we re giving the skin a cushion on which the cleanser can sit during the cleansing step that follows. This allows the skin to slowly adjust to the activity of the cleanser, helping reduce the possibility of any over-stimulation of the skin Page 42 Skin Wise

66 Leader Guide Day 1: Aveda Facial Outline Day 1: Aveda Facial Treatments during the cleansing process. Slide 51 The cleanse step: Purifies surface impurities Mimics self-care The Aveda cleansing process and manipulations mimic the movements the guest performs when cleansing their skin at home. It s important to avoid using too much pressure, during this step, so as not to over-stimulate or irritate the skin. Slide Page 43 Rev. Date 4/26/2012

67 Day 1: Aveda Facial Treatments Day 1: Aveda Facial Outline Educator Guide The removal procedure (aromatic steam towel) step: Softens the skin Releases facial tension Provides therapeutic benefits through the inhalation of aroma The removal procedure involves using an aromatic steam towel to soften and effectively remove product from the skin. There are many therapeutic benefits associated with using aromatic steam towels; the aroma helps relax the guest and balance the autonomic nervous system. Aveda has developed specific aromatic steam towel application procedures and manipulations that stimulate the lymph nodes and reduce muscular tension in the face. I d like to take this time to mention our core curriculum, The Art and Science of Esthiology. All of Aveda s foundational spa theories and techniques are clearly laid out for you in this curriculum. It consists of two volumes and three DVDs and is designed to be self-guided. I highly encourage you to purchase this resource for your salon/spa and use it elevate your esthetic knowledge and skills. Slide 53 Page 44 Skin Wise

68 Leader Guide Day 1: Aveda Facial Outline Day 1: Aveda Facial Treatments The tone step: Ensures the previously applied product is neutralized and removed Prepares the skin for the next step of the treatment Infuses hydration into the skin Toners can be applied using either a spray or compress method. Make sure to use a lot of toner during a facial treatment; it helps replenish the water component of the hydrolipidic film. Slide 54 The facial compress step: Used to apply toners Used to cover/remove treatment masques\ Used to apply customized aromatic waters With the exception of those used to cover the eyes, all compresses should be customized with the appropriate Elemental Nature SM aromas Page 45 Rev. Date 4/26/2012

69 Day 1: Aveda Facial Treatments Day 1: Aveda Facial Outline Educator Guide Slide 55 The skin analysis step: Identifies areas of concern Reinforces the treatment process Begins the self-care process Anchors the follow-up treatment plan During this step, a handheld mirror is used to identify the areas in need of attention. Slide 56 Page 46 Skin Wise

70 Leader Guide Day 1: Aveda Facial Outline Day 1: Aveda Facial Treatments The refine step: Exfoliates the skin: Mechanical method (e.g., Tourmaline Charged Radiant Skin Refiner) Biochemical method (Outer Peace Professional Exfoliating Formula) Slide 57 The balance step: Addresses skin imbalances using a combination of an essential oil blend and water Activates the parasympathetic autonomic nervous system Every aspect of the facial treatment prior to this step has cleansed the skin at various levels, and the skin is now ready to be treated. Every step from this point forward is designed address skin imbalances and nourish and renew the skin Page 47 Rev. Date 4/26/2012

71 Day 1: Aveda Facial Treatments Day 1: Aveda Facial Outline Educator Guide Slide 58 The massage step: Increases blood and lymph circulation Activates the parasympathetic autonomic nervous system Aveda has developed many signature massage treatments that are customized to address every need and bring positive change to the skin. We won t be covering these massages and their techniques today, but again, you can learn all of them using The Art and Science of Esthiology. Aveda s customized massages include: Detoxifying massage Relaxing massage Serenity massage Pressure point massage Scalp, hand and arm, back and feet massages Aveda massage Green Science 5-phase massage Page 48 Skin Wise

72 Leader Guide Day 1: Aveda Facial Outline Day 1: Aveda Facial Treatments Enbrightenment massage Outer Peace massage Slide 59 The masque step: Provides deep, corrective treatment of the skin As with facial compresses, masques should be customized with the appropriate Elemental Nature SM aromas. Slide Page 49 Rev. Date 4/26/2012

73 Day 1: Aveda Facial Treatments Day 1: Aveda Facial Outline Educator Guide The treatment step: Provides focused treatment for specific needs (e.g., aging, hyperpigmentation, acne, etc.) Slide 61 The moisturize/protect step: Maintains the skin s moisture level Protects the skin from environmental aggressors Addresses specific needs Reinforces the treatment step Page 50 Skin Wise

74 Leader Guide Day 1: Aveda Facial Treatments Day 1: Aveda Facial Treatments Slide 62 Slide 63 There are two levels of Aveda facials: Elemental Nature SM facials and the more specialized treatment facials. Page 40 Direct learners to the Skin Wise Reference Guide. Elemental Nature SM Facials 2012 Page 51 Rev. Date 4/26/2012

75 Day 1: Aveda Facial Treatments Day 1: Aveda Facial Treatments Educator Guide Aveda has an Elemental Nature SM facial to address common skin conditions, like dry, sensitive, oily or normal skin. Slide 64 Pages Direct learners to the Skin Wise Reference Guide. Specialized Treatment Facials These facials are designed to treat a specialized imbalance, like lines and wrinkles, hyperpigmentation or acne. Slide 65 Page 52 Skin Wise

76 Leader Guide Day 1: Aveda Facial Treatments Day 1: Aveda Facial Treatments The Botanical Skin Resurfacing Treatment and Perfecting Plant Peel SM are specialized treatment facials that address skin aging. The former uses Tourmaline Charged products to smooth skin and increase radiance. The latter is an exfoliating facial that retexturizes skin. These are the two Aveda facial treatments you re going to learn today. The Botanical Skin Resurfacing Treatment, Perfecting Plant Peel SM and Dual Exfoliation Treatment are specialized treatment facials. The Botanical Skin Resurfacing Treatment is Aveda botanical alternative to microdermabrasion; Perfecting Plant Peel SM is Aveda s botanical alternative to a glycolic peel; and the Dual Exfoliation Treatment is Aveda s alternative to both microdermabrasion and glycolic peels. At the heart of these treatments are two powerful Aveda exfoliating products Tourmaline Charged Radiant Skin Refiner and Perfecting Plant Peel Thermal Masque. The results have been amazing. Today you will learn how to perform the Botanical Skin Resurfacing Treatment and the Perfecting Plant Peel. SM To learn how to perform Aveda s most advanced approach to exfoliation the Dual Exfoliation Treatment, register for Facial Focus: Exfoliation Page 53 Rev. Date 4/26/2012

77 Day 1: Aveda Facial Treatments Educator Guide Day 1: Botanical Skin Resurfacing Treatment and Perfecting Plant Peel SM inform practice Pages Direct learners to the Skin Wise Reference Guide. Botanical Skin Resurfacing Treatment: pages Perfecting Plant Peel: SM pages Now you re going to watch me as I demonstrate the Botanical Skin Resurfacing Treatment and Perfecting Plant Peel, SM and then you ll have the opportunity to practice. ACTIVITY: BOTANICAL SKIN RESURFACING TREATMENT AND PERFECTING PLANT PEEL SM DEMONSTRATION AND PRACTICE Ask for a volunteer to come to the front of the room. Demonstrate the Botanical Skin Resurfacing Treatment on half of the participant s face and the Perfecting Plant Peel SM on the other half. Note: Demonstration should take no more than one hour. Instruct participants to find a partner. Give participants 15 minutes to go to the dispensing table to gather their products and tools, find a treatment table and set up their work stations. Instruct participants to perform the Botanical Skin Page 54 Skin Wise

78 Leader Guide Day 1: Aveda Facial Treatments Day 1: Botanical Skin Resurfacing Treatment and Perfecting Plant Peel SM Slide 66 Resurfacing Treatment and Perfecting Plant Peel SM on each other. Give participants an hour to complete the activity. Walk around the room, and coach as needed. Debrief the activity by asking for volunteers to share their experience. ASK You learned a lot today. Let s end the first day with a question and answer session. Do you have any questions about anything we covered today? (Answer any questions.) 2012 Page 55 Rev. Date 4/26/2012

79 Day 1: Aveda Facial Treatments Educator Guide Day 1: Botanical Skin Resurfacing Treatment and Perfecting Plant Peel SM Slide 67 Thanks for your participation today. See you tomorrow! Transition to Day 2: Welcome and Day 1 Review Page 56 Skin Wise

80 Leader Guide Day 2: Welcome and Day 1 Review Day 2: Welcome and Day 1 Review Goal The purpose and goal of this module is to welcome participants back to the training and review Day 1. Time 30 minutes Overview Welcome participants, lead a mission and wellness activity, perform the Day 1 review activity. Materials Needed See the Required Materials list at the beginning of this guide Page 57 Rev. Date 4/26/2012

81 Day 2: Welcome and Day 1 Review Educator Guide Day 2: Welcome and Day 1 Review IMPORTANT NOTE Make sure you ve set up the product tables according to the Day 2 Room Set-Up instructions at the beginning this guide, and start Day 2 on slide 68 of the Skin Wise PowerPoint. Slide 68 Welcome back to Skin Wise! Slide 69 Page 58 Skin Wise

82 Leader Guide Day 2: Welcome and Day 1 Review Day 2: Welcome and Day 1 Review Let s begin the day with the Aveda mission. ACTIVITY: MISSION Perform a mission activity of your choice. Slide 70 Now let s prepare our minds and bodies for what we re going to learn today. ACTIVITY: WELLNESS Perform a wellness activity of your choice. connect attend 2012 Page 59 Rev. Date 4/26/2012

83 Day 2: Welcome and Day 1 Review Day 2: Welcome and Day 1 Review Educator Guide image Slide 71 Yesterday you learned all about Elemental Nature SM and Aveda Skin Care and facial treatments. You also practiced performing two of Aveda s specialized treatment facials, Botanical Skin Resurfacing Treatment and Perfecting Plant Peel. SM Today you re going to spend even more time selecting, customizing and performing the appropriate Aveda facial for your guests. But before we dive in, let s review Day 1 to make sure we re set up for success today. ACTIVITY: DAY 1 REVIEW Divide the class into three teams. Assign each team the following categories. Give teams the Aveda Skin Care/Elemental Nature SM tent cards associated with their assigned categories: Team 1 Page 60 Skin Wise

84 Leader Guide Day 2: Welcome and Day 1 Review Team 2 Team 3 Infinity/Air Toners Fire Toners Water/Earth Toners Infinity/Air Moisturizers Fire Moisturizers Water/Earth Moisturizers Infinity/Air Essential Oil Blends Fire Essential Oil Blends Water/Earth Essential Oil Blends Infinity/Air Cleansers Fire Cleansers Water/Earth Cleansers Infinity/Air Exfoliants Fire Exfoliants Water/Earth Exfoliants Infinity/Air Treatments Fire Treatments Water/Earth Treatments Infinity/Air Masques Fire Masques Water/Earth Masques Day 2: Welcome and Day 1 Review Instruct teams to come to the product tables at the front 2012 Page 61 Rev. Date 4/26/2012

85 Day 2: Welcome and Day 1 Review Day 2: Welcome and Day 1 Review Educator Guide of the room and organize the products according to their assigned categories. Note: Some products address more than one Elemental Nature SM imbalance. In these cases, instruct teams to share the product. Give teams 10 minutes to complete the activity. Debrief the activity by reviewing the answers with the class. Transition to Day 2: Aveda Facial Treatments Page 62 Skin Wise

86 Leader Guide Day 2: Aveda Facial Treatments Day 2: Aveda Facial Treatments Goal The purpose and goal of this module is to review Aveda facial treatment protocols and the skin balancing procedure and give participants the opportunity to practice. Time 5 hours, 30 minutes (and one one-hour lunch break) Overview Review the Aveda Facial Treatment Protocols book, perform the skin balancing procedure demonstration and practice activity, run the Aveda facial treatment workshop, perform the be your guest and be your benchmarks activities, have participants develop an action plan for implementing what they learned. Materials Needed See the Required Materials list at the beginning of this guide Page 63 Rev. Date 4/26/2012

87 Day 2: Aveda Facial Treatments Educator Guide Day 2: Aveda Facial Treatment Protocols inform Slide 72 Direct learners to the Aveda Facial Treatment Protocols book. The Aveda Facial Treatment Protocols book lists the steps and products you ll need to perform every Aveda facial. Let s take a look at it now. IMPORTANT NOTE Review the Aveda Facial Treatment Protocols book with the participants. Page 64 Skin Wise

88 Leader Guide Day 2: Aveda Facial Treatment Protocols Day 2: Aveda Facial Treatments ASK Do you have any questions about any of the Aveda facial treatment protocols? (Answer any questions.) 2012 Page 65 Rev. Date 4/26/2012

89 Day 2: Aveda Facial Treatments Educator Guide Day 2: Skin Balancing Procedure inform practice Slide 73 Pages Direct learners to the Skin Wise Reference Guide. Skin Balancing Procedure Yesterday, you learned about the Aveda facial treatment outline, all the basic steps. You also probably noticed that most of the Aveda facial treatment protocols we just reviewed included a skin balancing step. Now you re going to watch me as I demonstrate the full skin balancing step of an Aveda facial, and then you ll have the opportunity to practice. Page 66 Skin Wise

90 Leader Guide Day 2: Skin Balancing Procedure Day 2: Aveda Facial Treatments ACTIVITY: SKIN BALANCING PROCEDURE DEMONSTRATION AND PRACTICE Ask for a volunteer to come to the front of the room. Demonstrate the skin balancing procedure on the participant s face. Instruct participants to find a different partner. Give participants 5 minutes to go to the dispensing table to gather their products and tools, find a treatment table and set up their work stations. Instruct participants to perform the skin balancing procedure on each other. Give participants 30 minutes to complete the activity. Walk around the room, and coach as needed. Debrief the activity by asking for volunteers to share their experience. ASK Do you have any questions about skin balancing procedure? (Answer any questions.) 2012 Page 67 Rev. Date 4/26/2012

91 Day 2: Aveda Facial Treatments Day 2: Aveda Facial Treatment Workshop Educator Guide practice extend Slide 74 It s time for you to put everything you learned into practice. Now you re going to select, customize and perform the appropriate Aveda facial treatment with a partner in a technical, hands-on workshop. Give learners a copy of the Elemental Nature SM Questionnaire. Page 68 Skin Wise

92 Leader Guide Day 2: Aveda Facial Treatment Workshop Day 2: Aveda Facial Treatments Slide 75 ACTIVITY: AVEDA FACIAL TREATMENT WORKSHOP Instruct participants to find a different partner and determine who will practice performing the Aveda facial treatment first. Instruct participants to conduct a skin care consultation using use the Elemental Nature SM Questionnaire to determine which Aveda facial treatment to perform on their partner. Give participants 15 minutes to go to the dispensing table to gather their products and tools, find a treatment table and set up their work stations. Give participants one hour to perform the appropriate Aveda facial treatment on their partner, using the Aveda Facial Treatment Protocols as a reference. Walk around the room, and coach as needed. When the Aveda facial treatment is complete, instruct participants to clean their work stations and return to their seats Page 69 Rev. Date 4/26/2012

93 Day 2: Aveda Facial Treatments Day 2: Aveda Facial Treatment Workshop Educator Guide Let s take our lunch break now. When we return, you ll switch partners and continue the Aveda facial treatment workshop. ONE-HOUR LUNCH BREAK Slide 76 Page 70 Skin Wise

94 Leader Guide Day 2: Aveda Facial Treatment Workshop Day 2: Aveda Facial Treatments ACTIVITY: AVEDA FACIAL TREATMENT WORKSHOP, CONTINUED Instruct participants to switch partners and continue the workshop. Instruct participants to conduct a skin care consultation using use the Elemental Nature SM Questionnaire to determine which Aveda facial treatment to perform on their partner. Give participants 15 minutes to go to the dispensing table to gather their products and tools, find a treatment table and set up their work stations. Give participants one hour to perform the appropriate Aveda facial treatment on their partner, using the Aveda Facial Treatment Protocols book as a reference. Walk around the room, and coach as needed. When the Aveda facial treatment is complete, instruct participants to clean their work stations and return to their seats. After all participants have received and performed Aveda facial treatments, instruct them to clean their stations and return to their seats. Debrief the activity by asking the following questions: What was your experience giving and receiving a customized Aveda facial treatment? What stood out to you while receiving the treatment? How does your skin feel? What went well? What are some areas of opportunity? 2012 Page 71 Rev. Date 4/26/2012

95 Day 2: Aveda Facial Treatments Day 2: Aveda Facial Treatment Workshop Educator Guide IMPORTANT NOTE If time permits, have participants switch partners and practice performing a different Aveda facial treatment. ASK Do you have any questions about Aveda facial treatments or any of the associated steps? (Answer any questions.) Page 72 Skin Wise

96 Leader Guide Day 2: Aveda Facial Treatments Day 2: Take Action refine Slide 77 Pages Direct learners to the Skin Wise Reference Guide. Notes You ve had the opportunity to select, customize and perform an Aveda facial treatment on a partner. Now I d like you to think about three of your regular guests. What Aveda facial treatments would you recommend for them? What customizations would you make? 2012 Page 73 Rev. Date 4/26/2012

97 Day 2: Aveda Facial Treatments Day 2: Take Action Educator Guide ACTIVITY: BE YOUR GUEST Instruct participants to think of three of their regular guests and to record the following in their reference books: Guest name Elemental Nature SM (if they know it) Recommended Aveda facial treatment Aveda facial treatment customizations Give participants 5 minutes to complete the activity. Slide 78 Pages Direct learners to the Skin Wise Reference Guide. Notes Now think about the past three days as a whole. In what ways do you think everything you learned in Points of Connection: Spa and Skin Wise will impact your benchmarks? Page 74 Skin Wise

98 Leader Guide Day 2: Take Action Day 2: Aveda Facial Treatments ACTIVITY: BE THE BENCHMARKS Instruct participants to think of three ways Points of Connection Spa and Skin Wise could impact the following benchmarks and to record them in their reference books: Productivity RPCT: Retail per Client Ticket/Transaction Guest Retention % of Spa Service Guests Pre-Booked Give participants 5 minutes to complete the activity. perform Slide 79 Pages Direct learners to the Skin Wise Reference Guide. Notes 2012 Page 75 Rev. Date 4/26/2012

99 Day 2: Aveda Facial Treatments Day 2: Take Action Educator Guide Finally, I d like to end the class by having you create an action plan, something concrete you can take back to your salon/spa to get the ball rolling on implementing everything they learned during the last few days. Think about creating menus, promoting treatments, ordering backbar product and practicing techniques. ACTIVITY: ACTION PLAN Instruct participants to develop action plan for implementing the information they learned and to record specific tasks and dates in their reference books: Give participants 10 minutes to complete their action plans. Note: If you have any participants from the same salon/spa, instruct them to work together. Debrief the activity by asking for volunteers to share their action plans. Slide 80 Page 76 Skin Wise

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