THE GALAXY. Mugler Trouble maker. Sculptor of fantasies.

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1 THE GALAXY Mugler Trouble maker. Sculptor of fantasies.

2 Once upon a time in a distant galaxy at the heart of the city of stars, a man with extraordinary creative genius and outstanding talents. A unique, visionary designer, who will revolutionize the story of fashion and mark his time as creator of haute perfumery. Thierry Mugler

3 PORTR AIT OF AN EXCEPTIONAL ARTIST Place of birth: Strasbourg. As a child, Thierry Mugler s fertile imagination was inspired and fashioned by the world around him. His favorite color: Blue Thierry Mugler s world is tinged with blue, a blue conducive to dreaming and escapism. Color of the intangible and the imaginary. His fetish symbol: The star His constant, universal lucky charm that always inspires and guides him. The star features in many creations, both in his fashion and fragrances. His sources of inspiration: Everything I can use to tell an even more beautiful story. Thierry Mugler The color blue, the star, comicbooks, childhood memories, women, Hollywood movie stars, travels, animals His field of expression: Staging his characters in extravagant, immoderate settings.

4 CAREER OF AN ARTIST WITH MULTIPLE TALENTS Classical dancer/ Passionate of architecture He first falls in love with dance. At 14, he joins the ballet of the Rhine National Opera. But Thierry Mugler is also passionate about art and fascinated by the extravagance of gothic architecture. So, he studies Decorative Arts and Design in Strasbourg alongside to become an interior designer. Star Fashion Designer of the 90 s In 1973, he launches his first personal collection signed Café de Paris. In 1974, he creates his own label Thierry Mugler Couture. In 1978, he opens his first store in Paris, Place des Victoires. True inventor of the Fashion Happening, fashion becomes a visual art, a performance where every woman metamorphoses into a dazzling, idealized creature. A structured and elegant fashion. Revolutionary cuts magnifying the femininity of the body and blending untamable materials (leather, metal, latex, PVC) that turn into magnificent, unique creations in the master s hands. A visionary, Thierry Mugler creates where he is least expected Showcasing the extraordinary My limit is no limit. Thierry Mugler Every fashion show becomes an exuberant magical show, an amazing spectacle that he himself creates, conceives and choreographs.

5 Passionate photographer Throughout his life, he has nurtured a passion for photography and published his first book Thierry Mugler Photographer in 1988 followed in 1999 by a monography called Fashion, Fetish, Fantasy, a collection of his most extraordinary and most muglerian creations He also acts as exclusive photographer for the Thierry Mugler Parfums institutional visuals. Stage costume designer In 2003, Thierry Mugler exalted his love of performance in collaboration with the prestigious Cirque du Soleil for a show named Zumanity, presented in exclusivity at Las Vegas, where the designer worked his magic by creating the characters costumes and identity. In 2009, Thierry Mugler becomes artistic consultant for Beyoncé Knowles. He has designed fifty eight outfits for the star s world tour I Am. Beyoncé is in fact wearing a Thierry Mugler dress on the photos that accompany her latest album called I am Sasha Fierce. In 2013, Thierry Mugler revisited and reinvented the art of review in Paris with «Mugler Follies», a variety show mixing eroticism, sophistication and humor. In 2014, he pursued his creative and scenic work on the largest stage in the world, at the Friedrichstadt Palast in Berlin, with a staggering mega-show full of special effects and technology, called «The Wyld».

6 Advertising film director Thierry Mugler also directs short films, advertising spots and video clips. He created the video clip for the George Michael song Too Funky in 1992 and did the advertising film for ALIEN in 2005.

7 FASHION BY THIERRY MUGLER Mugler s bold and sculptural style revolutionized the world of ready-to-wear. Obsessional in his choices and a foreigner to trends, Thierry Mugler has continued to arouse passions since its creation in Known for his hyper-femininity, the extreme precision of his cuts and sense of fantasy and futurism, Thierry Mugler brought a shock to the world of fashion which spearheaded him to success and brought the return of sculptural elegance to fashion. Mugler continued to dominate the world of fashion with fabulously staged shows throughout the 1980s and 90s, which set in motion the new era of fashion spectacle. THE THIERRY MUGLER HERITAGE The unique world of THIERRY MUGLER has come together and taken shape over the past 30 years: over 6,000 exceptional pieces of luxury ready-to-wear and Couture, and even more accessories, photos, videos, fashion shows and sketches. These works are showcased in the most prestigious museums around the world.

8 LA MODE MUGLER David Koma is a 30 years old Georgian born, London based fashion designer who has become synonymous with the ultra body contouring silhouette. Creating sculptural statement dresses inspired by the feminine body, it is this design element that has projected the young designer onto the international stage. After studying Fine Art in St Petersburg and showing his first collection at the age of 15, Koma moved to London in 2003 to take up a place at the prestigious Central St Martins College of Art and Design. It was here that he channeled his love of fashion and honed his design skills to create his signature look. He completed his BA in Fashion Design and graduated with a distinction in MA Fashion in April 2009 under the mentorship of Professor Louise Wilson, OBE. Straight after graduation David Koma launched his eponymous label as a participant of London Fashion Week, presenting 2 womenswear collections a year. DAVID KOMA Artistic Director

9 LA MODE MUGLER Virginie Courtin-Clarins is the Marketing and Communication Director at the Mugler fashion house. During her studies at the top business schools in France, EDHEC, her taste for business naturally led her to doing a major in Entrepreneurship. From an early age she felt a real passion for the family brand and during her studies she carried out marketing work placements at Clarins in the USA and Asia. She is passionate about beauty, but Virginie has always been interested in the world of fashion. After she first met Thierry Mugler at one of his spectacular catwalk shows when she was just eight years old, she developed a true fascination for his brand and designs. In 2010, she joined the teams of the famous Parisian department store Le Printemps. Working in the Fashion & Beauty department, she was in charge of marketing operations and partnerships. VIRGINIE COURTIN-CLARINS Marketing & Communication Director at the Mugler fashion house. In 2013, Virginie was nominated to be the Marketing & Communications Director at the Mugler fashion house. Convinced of the strong potential of the Mugler fashion brand, her goal is to make it a leading brand by increasing its desirability and visibility. To achieve this, she tapped the designer David Koma to give new life to the Mugler brand remaining faithful to the visionary spirit of its creator.

10 MUGLER FASHION The Women s Spring-Summer 2016 Collection For Spring Summer 2016 the designer David Koma orders rank and file at Mugler Paris, in a procession of strict and sensual rigor tinged with the romance of wartime goodbyes. New plays of structure, symmetry, and scale enforce the bold attitude of the Mugler woman: her elegant fusion of purism and navy-inspired regalia underscored with a masculine edge. The Spring Summer 2016 runway reveals the debut handbag collection designed by David Koma. Realised in nubuck, spazzolato calfskin, and bright python, each style is accented by an architectural metal frame and notched corner detailing to evoke a utilitarian elegance. #MuglerSS16

11 MUGLER FASHION The Women s Spring-Summer 2016 Collection

12 MUGLER FR AGR ANCE CREATOR Passion Emotion The Sublime Mugler creates the extraordinary and provokes emotions. He imagines magical dreamlike worlds that stimulate everyone s imagination. Audacity Surprise Creativity Thierry Mugler loves to surprise and cultivate difference. Far from fashion fads and current trends, he creates designer fragrances, each with a readily identifiable olfactory signature, evocative universal names and emblematic lines crafted in unusual materials. Innovation Perfection High standard Fragrances of unique and exceptional character, characterized by a bold olfactory choice. True Haute Perfumery creations.

13 A BRAND DNA IN SERVICE TO HAUTE PERFUMERY Mugler Parfums has built its brand DNA, philosophy and values in service to Haute Perfumery. It is at the heart of a luxury universe filled with the extraordinary. Mugler sweeps us up ever higher into his dreams He devotes his boundless creativity, full of magnetism and sensuality, in service to a new vision of luxury perfumes. Mugler luxury is best coined as an insistence of the extraordinary and the thrill of immoderation, in service to every one. The brand stands on 3 key values: Imagination Dreamlike A style that conveys emotion, images that stimulate the imagination An invitation to metamorphosis Timelessness Out of time, inspired by the past and looking to the future, far from passing trends. - A sense of paradox: Thierry Mugler is not afraid of immoderation and contrasts. There s always a touch of humor. Nothing is first degree. Innovation Innovation & tradition, audacity, surprise: spurning the ordinary, daring to be spectacular and taking real stands, giving rise to a strong, instantly identifiable style. An obsession with perfection in the selection of designs, manufacturing processes, use of the finest materials (Zamac, Surlyn ) and precious raw ingredients (Patchouli, Sambac jasmine, coffee ). For real «Haute Perfumery» creations. Relations Service, closeness with customers, authenticity, respect of its users through the Circle and the Source. This philosophy has contributed to the success of a brand making it one of the leaders of luxury perfumes.

14 A BR AND DEDICATED TO CONSUMER SERVICE The Mugler Circle Since Angel was first created and launched in 1992, the Circle has fostered privileged relationships with the brand s loyal customers. This story is constantly being reinvented while remaining dedicated to its core values: closeness and sharing, generosity, exclusivity. Becoming part of the Circle means: - Receiving exclusive information. - Testing novelties before anyone else. - Expressing his opinion on its favorite products. - Receiving exclusive gifts to reward customer loyalty*. The Circle is also an online space on in the Circle section. How do you become a member of the Circle? Register online - Log onto the website - Put in the 11-digit unique code printed in the pack - Fill in the required information - Registration is completed when you receive an . Register par postal mail - Fill in the form integrated into the invitation card which is inside the packaging. - Send the completed invitation card to the appropriate postal address. - The unique code will be registered by the consumer service. * Valid for Spain, Canada, the United States, France, Germany.

15 A BR AND DEDICATED TO CONSUMER SERVICE The Source Thierry Mugler revives a Haute Perfumery tradition by reinventing the perfume fountain of the past. By combining the idea of luxury with the fundamental notion of service, the Source enables customers to keep their precious fragrance bottle forever. A bold and innovative concept at the heart of the Thierry Mugler brand DNA. The Source is an answer to essential Thierry Mugler values: LUXURY Creating a precious object you can keep forever SERVICE Refilling in perfumery is a special moment during which the consultant exchanges with her customer and takes care of her bottle. ECO-RESPONSABILITY The customer keeps her unique bottle and can refill it endlessly. In 2014, bottles were not thrown away, thanks to the Source. SAVINGS The customer only buys the fragrance, and saves on average 30 % with each refilling. Because of the money saved, she can extend the pleasure of wearing her fragrance with a body care product from the line.

16 THE ART OF SELLING A MUGLER FRAGRANCE KEY STEPS OF THE MUGLER SALE 1 - THE INVITATION Welcoming and fascinating, at Mugler, relationships are imbued with surprise and pleasure - Create a connection between you and the customer. - Invite her or him into the perfume s universe using the catch line. 2 - THE FRAGRANCE DISCOVERY, THE CLOUD TECHNIQUE AND THE ART OF PAMPERING The signature of the inevitable addiction only Mugler can trigger in each of us. - Invite the customer to discover the fragrance on a blotter or on their skin, using the «cloud» technique. - Stir up an emotion by telling the story behind the perfume. - Show the customer the steps to follow to perfume herself/himself, using the «cloud» technique. - Offer to apply a complementary product from the Art of Pampering. 3 - THE ART OF BOTTLE DESIGN Motivated by the same love of beauty, all the Mugler bottles embody the Mugler spirit and know-how. - Place the bottle in the customer s palm. - Describe the bottle, making sure to highlight Mugler s expertise. 4 - THE MUGLER SOURCE AND CIRCLE Mugler invites every one under the sign of the star to build a unique relationship. - Present the Source and its benefits. - Present the Circle and its benefits. Always offer to perfume your customer before they leave.

17 Behind the scenes of creation To express the quintessence and boldness of his fashion style, Thierry Mugler dreamt of creating a signature fragrance that had «never been smelt, seen or imagined before». ANGEL was launched in Everything about ANGEL is the fruit of the imagination, creativity and symbols dear to Thierry Mugler. It s a fragrance born of his innovative and daring vision. The story ANGEL embodies a duality expressed through a unique perfume that fills you with wonder and stirs up trouble. A play between innocence and sensuality, softness and power. The power to METAMORPHOSE, the exhilarating game with its multiple facets, the essence of femininity. The name is at once symbolic, universal and international. Do not legends tell you that angels are the guardians of stars? When you own an ANGEL star, you become the guardian of your own star. Interpretation of the name Symbolic, universal and international, all in one. Maybe because in legends, angels are the guardians of stars. The constellation of ANGEL bottles Designed like jewels, the ANGEL stars are the result of a technical prowess owed to the expert craftsmanship of the Brosse master-glassmakers. Like in a real constellation, the ANGEL star bottles offer a different star for each size. Refillable stars: Rising Star: 100 ml* Nomad Stars: 50ml et 25 ml* Collection Star: 75 ml* The New Star: 75 ml* Magical Star: 35 ml* The Star: 15 ml* Purse Spray: 10 ml and 7,5 ml* Non refillable stars: Nomad Stars: 50ml, 25ml, Perfume Extract: 10 ml Eco-Source bottles: 100 ml and 50 ml *Refillable from the Source in a perfumery

18 A visionary and addictive fragrance ANGEL is a daring fragrance which revolutionized the world of perfume in It initiated a new wave, the gustatory genre, and gave birth to a new olfactory family: «Oriental Gourmand». The fragrance It is a unique fragrance imagined around three facets: Celestial facet An evocation of serenity. The smell of the wind, the sky, the great beyond, the color blue, infinity, a breath of fresh air: a pure and transparent vibration. Delicious facet An evocation of the sweet delights of childhood. Tender memories of funfairs, candy floss, pralines and candy apples. Voluptuous facet An evocation of the elegance and extreme femininity of a glamorous diva. A sensual and voluptuous trail endlessly enveloping you. A bold olfactory construction that makes ANGEL unique on each woman s skin. ANGEL appeals to every woman in a different way. The ANGEL effect It is the metamorphosis of the wearer by her fragrance into a bewitching seductress and a triumphant woman. The Angel woman expresses the different facets of her personality and duality with defiant boldness. ANGEL is a fragrance that gives you confidence and fascinates. It is magical and addictive.

19 GEORGIA MAY JAGGER The ANGEL heroine Georgia May Jagger embodies the ANGEL woman to perfection. A dazzling rising star in the world of fashion and beauty, she is the daughter of Jerry Hall, who was ANGEL s iconic muse from 1995 to The communication illustrates the ANGEL effect, the metamorphosis of a woman expressed through the different facets of the fragrance. BEWARE OF ANGELS DISCOVER YOUR FRAGRANCE AT MUGLER.COM What you need to remember about ANGEL Eau de Parfum Angel is the first Oriental GOURMAND fragrance. The boldness of gourmand sensuality combined with carnal voluptuousness for a metamorphosed woman. A fragrance of pure excess, totally unique, sensual, gourmand and addictive. The Angel effect: It is the metamorphosis of the wearer by her fragrance into a bewitching seductress and a triumphant woman. The 100ml, 75ml, 50ml, 25ml bottles are refillable from the Source or with the Eco-Source bottle.

20 The perfuming gesture: «The perfumed cloud» Thanks to the perfumed cloud, the ANGEL woman discovers an ultra-glamorous way to perfume herself and make the best of her fragrance all day long. Steps to perform the cloud perfuming gesture: STEP 1 Spray ANGEL the fragrance generously in front of you, in the shape of a circle, to create a fragrant cloud. STEP 2 To spray a blotter Sweep the blotter through the perfumed cloud in the shape of a circle. To perfume the customer Invite your customer to step into this vibrant halo, and let its charm seduce her. The art of pampering The art of pampering or art of perfuming skincare is a technique specifically developed by the Mugler brand to introduce the different products within the Angel body care range to your customer. It provides customers with an opportunity to discover ANGEL in a different way. Method: 1 - Invite the customer to extend her inside wrist and to place the back of her hand in the BC s palm. Posture: wrist to wrist 2 - Dab a small amount of Perfuming Body Lotion or Perfuming Body Cream in the hollow of the customer s wrist 3 - Using your thumb for the cream or an ANGEL spatula for the lotion, draw the Mugler star on the customer s wrist. 4 - Spread the cream or lotion with the palm of your hand up to the inside of the elbow, using small pressures. Once the product is spread, massage it in, using smoothing movements from the inside wrist to the elbow. Then turn the customer s arm over and finish massaging from the hand up to the elbow. 5 - Invite the customer to smell her wrist. 6 - Spray ANGEL over the Perfuming Body Cream or the Perfuming Body Lotion, using the perfumed cloud gesture.

21 Behind the scenes of creation From star to comet, a new fragrance: ANGEL Eau de Toilette Almost 20 years after the creation of ANGEL, a new satellite appears in the glamorous galaxy. Thierry Mugler imagines a new olfactory dream, a bewitching dream that reveals a daring, rounded and subtle fragrance ANGEL Eau de Toilette. The bottle The ANGEL star is transformed into a swirling comet. A shimmering blue round bottle, topped with a silver comet in perpetual motion. Nestled on its tip, a small star creates a disconcerting sense of perspective and captures the unique beauty of the bottle. The ANGEL Eau de Toilette constellation: Refillable comet 80 ml Refillable comet 40 ml Eco-Source bottle 40 ml Launch date : 2011

22 Olfactory family: Oriental Gourmand Celestial wave: Evokes the smell of the wind, the sky and beyond (Bergamot) Delicious wave: Childhood memories and sweet delights (Red fruits, praline) Voluptuous wave: The extreme femininity of a glamorous diva (Patchouli, vanilla) What you need to remember about ANGEL Eau de Toilette An Oriental Gourmand Powdery fragrance. A soft and enveloping caress which captivates us with its gourmand nuances and its powdery sensuality. A subtle, rounded fragrance. A line of bottles (40ml, 60ml) refillable from the Source or with the Eco-Source bottle.

23 ANGEL Les Parfums Corps: the new art of perfuming Mugler revolutionizes the world of perfumery by creating a new art of perfuming. A new generation of body fragrances for a different perfuming ritual. A whole range of perfumed innovative fragrances rances in different textures. The Secretet A unique patented technology: IDS, Intense Diffusion System which enhances the diffusion of the fragrance and prolongs its fragrant trail. Present in all ANGEL Les Parfums Corps products, it provides intense perfuming, true to ANGEL notes. ANGEL Eau de Parfum and Eau de Toilette share the same complementary line, Les Parfums Corps. Three olfactory perfuming techniques ANGEL Les Parfums Corps proposes three olfactory rituals to meet each of your body s desire: Infuse yourself with ANGEL with the bath texture-perfumes: Perfuming Shower Gel, Perfuming Body Exfoliant. Dress yourself with ANGEL with the bath texture-perfumes: Perfuming Body Cream, Perfuming Body Lotion and Perfuming Body Oil. Adorn yourself with ANGEL with the accessory texture-perfumes: Perfuming Hand Cream, Perfuming Hair Mist, Perfuming Roll-on Deodorant and Perfuming Deodorant Spray.

24 ANGEL Les Parfums Corps: the complementary line Infuse yourself in ANGEL with the bath texture-perfumes Perfuming Body Exfoliant 200 ml: (2,5% perfuming) An unctuous Angel blue cream enriched with exfoliating micro-beads to revive the skin s radiance. The skin is gently exfoliated and generously perfumed. Perfuming Shower Gel 200 ml: (3% perfuming) A fluid blue gel to wake up the body and infuse it with voluptuousness. Enriched with an aloes extract, it cleanses, moisturizes, softens and envelops the skin in a long lasting fragrant veil. Dress yourself with ANGEL with the body texture-perfumes Perfuming Body Cream 200 ml: (5% perfuming) A luscious velvety Angel blue cream, generously perfumed. Enriched with moisturizing, nourishing and protecting active ingredients, this sumptuous cream intensely moisturizes the skin and softens it in a flash. Perfuming Body Lotion 200 ml: (4,5% perfuming) A fluid and soft blue emulsion, that melts like a whisper on the skin and wraps it in extreme softness. Enriched with moisturizing and protecting active ingredients, the skin regains suppleness and vitality. Perfuming Body Oil 200 ml: (3,5% perfuming) A light, fine oil texture for instant beautiful satin skin. Enriched with camellia oil, it enhances the skin with a velvety satin finish. *This is not a sun product (oil). Adorn yourself with ANGEL with the accessory texture-perfumes Perfuming Hair Mist 30 ml: (3% perfuming) A fresh, feather light mist that coats hair with fragrant sensual ANGEL notes and neutralizes unwanted odors. Spray 20 cm away from the hair. Perfuming Hand Cream 100 ml: (2% perfuming) A silky, non-oily, discreetly fragranced Angel blue cream, to moisturize, soften and sheathe your hands with a protective velvety finish. Perfuming Deodorant Spray 100 ml: (4% perfuming) A mist of freshness and voluptuousness to perfume the body with a delicious gourmand halo (no aluminum salts). Perfuming Roll-on Deodorant 50 ml: (1% perfuming) A fine, non-sticky emulsion texture for a daily sensation of softness, comfort and freshness. Alcohol-free, it is ideal for the most sensitive skins (no aluminum salts).

25 Behind the scenes of creation As a teenager, Thierry Mugler devoured comic books : American cartoons populated with fantastic heroes endowed with supernatural powers. Years later, these legendary heroes inspired him to create his first fragrance for men. Today, A*Men embodies the essence of confident, asserted masculinity. Interpretation of the name A provocative name that blends a typically masculine reference (MEN) with a mystical suggestion (AMEN). Launch date: 1996 The bottle Designed by Thierry Mugler, the A*Men bottle is inspired by a flask of alcohol. Masculine and timeless, it is made of two materials: metal and rubber.

26 The olfactory family: Oriental Woody Vigorous A fragrance born of an unexpected olfactory shock: noble by its woody oriental note, revolutionary by its vigorous coffee absolute note. A fragrance built around two notes, called dimensions The oriental/woody dimension: It is infused with virility and seduction: the warm woody patchouli note merges with the sensual softness of bourbon vanilla. The vigorous dimension: For the first time in a fragrance, the coffee absolute note is overdosed. This innovative note gives the fragrance its extremely manly, vigorous character. The flasks The NR rubber flasks: 100 ml, 50 ml, 30 ml (animation) The refillable metal flask: 100 ml The spray refill: 100 ml

27 Remember A*Men A*Men is an oriental, woody, vigorous fragrance. A unique fragrance with a distinctive trail. A striking and daring fragrance. An Eau de Toilette built around two dimensions: The Oriental woody dimension. The Vigorous dimension. Two bottles inspired by alcohol flasks, each covered with two materials: metal and rubber.

28 A*MEN Les Essentiels Toniques The A*MEN bath line Hair & Body Shampoo 200 ml: (2% perfuming) The hair and body shampoo with natural coffee extract wakes up the senses and stimulates the body in no time. After-shave Tonic100 ml: (1% perfuming) The after-shave lotion with natural coffee extract provides men with essential energy. It tones the skin and soothes razor burn for an impeccable result. Deodorant Stick 75 ml: (2% perfuming) The alcohol-free deodorant stick guarantees essential protection and optimum comfort all day long (no aluminum salts). Deodorant Spray 125 ml: (2% perfuming) Man s daily companion. It provides essential protection all day long (no aluminum salts).

29 The story Alien, a radiant and sensual solar goddess clad in gold and light, floods us with her benevolent aura. She has the power to reveal and highlight the brilliance of every woman. The bottle A rare and mysterious object. A precious amethyst stone clasped in gold claws, enclosing the secret of Alien power. A talisman bottle with magical attributes charged with comforting energy. Feel extraordinary DISCOVER MORE AT MUGLER.COM

30 The olfactory family: Amber Woody Floral An Elixir of femininity and sensuality imagined around three accords, called revelations. The Floral Revelation: A dazzling radiant accord built around Sambac jasmine from India like a flower of the sun. The Woody Revelation: A modern accord built around the mysterious and bewitching Cashmeran wood like a precious wood. The Ambery Revelation: A generous, rich, sensual accord built around white amber, like a soft caress upon the skin. The Precious Stones The refillable stones: 90 ml, 60 ml, 30 ml The non refillable stones: 60 ml, 30 ml Perfume extract: 10 ml Refilling: Refill bottle: 60 ml From the source in Perfumeries: 90 ml, 60 ml, 30 ml and 10 ml Launch date: 2005

31 The ALIEN heroin Model Alexandrina Turcan is Thierry Mugler s new icon for ALIEN. She embodies a solar goddess imbued with femininity and sensuality. Feel extraordinary Remember ALIEN ALIEN is an amber, woody, floral fragrance A radiant, vibrant, mysterious fragrance. An Eau de Parfum built around three revelations: floral, woody, ambery A talisman bottle cut like an amethyst stone clasped by gold claws. DISCOVER MORE AT MUGLER.COM

32 ALIEN Les Rituels d Or The ALIEN bath line A new generation of luscious, concentrated textures enriched with mother of pearl and pure gold particles with radiant and protective properties. Douche d Éclat 200 ml: (3 % perfuming) A perfumed shower gel with cleansing and softening properties for intense comfort and perfuming. Crème d Éclat 200 ml: (4% perfuming) A rich, unctuous, melt-in cream, enhanced with gold particles for intense hydration and perfuming. Voile d Éclat 200 ml: (3.5% perfuming) Fluid and aerial, this silky lotion enriched with gold particles generously moisturizes and perfumes the body, and wraps it in a veil of sensual softness. Déodorant d Éclat roll-on 50 ml: (2% perfuming) This milky, perfumed, alcohol-free emulsion procures a sensation of well-being and comfort (no aluminum salts/ no alcohol) Déodorant d Éclat spray 100 ml: (3% perfuming) This fine, dry, light mist procures an instant sensation of softness and envelops the body in an aura of freshness (no aluminum salts)

33 Alien Eau de Toilette A new olfactory energy Eau de Toilette To illustrate the new ALIEN fragrance, our sun goddess clad in gold and light comes back to bathe the earth in her radiance. By her side, the new violet bottle from ALIEN s precious stones collection. ALIEN Eau de Toilette. The bottle ALIEN Eau de Toilette draws its energy from a young newly formed amethyst. A stone that echoes the more luminous crystalline nature of the fragrance. Launch date: 2009

34 Eau de Toilette The olfactory family: Floral Ambery Woody A new luminous and enigmatic fragrance imagined around three accords called revelations. The Radiant Citrus Revelation: A zesty, tangy radiance from the lively, colorful and solar notes of its mandarin essence. The Dazzling Floral Revelation: An armful of white flower petals illuminates the fragrance: Jasmine from Morocco elegantly signs the heart of the fragrance. The Ambery, Woody, Enigmatic Revelation: White amber and Cashmeran wood sign the sensual personality of the fragrance. The Precious Stones The non refillable stones: 60 ml, 30 ml

35 ALIEN ESSENCE ABSOLUE A new interpretation of ALIEN, intense and precious A magnetic fragrance that exalts the beauty of every woman and illuminates her in a halo of light. Discover the quintessence of Alien The bottle A bottle inspired by a precious drop of gold Sculpted like a jewel from the golden topaz, this bottle reveals its pure, generous, sensual curves in the image of a golden drop.

36 The Olfactory family: Floral Woody Amber A luminous, sensual and fresh Eau de Toilette in three revelations: Luminous Floral Revelation: The revitalizing light of Tunisian neroli pairs with the exquisite sparkle of Italian bergamot tea to give birth to the freshness of a radiant bouquet. Incandescent Woody Revelation: The solar energy of Tiare flower adds a touch of exoticism while Cashmeran wood continues to transport us to a welcoming elsewhere. Benevolent Amber Revelation: White amber envelops the skin like the soft caress of sunlight. Heliotrope reaffirms this feeling of plenitude and well-being. The Alien Eau Extraordinaire range Refillable natural spray: 90 ml, 60 ml Source bottle: 90 ml Remember ALIEN Eau Extraordinaire ALIEN Eau Extraordinaire is a floral, woody, amber creation. ALIEN Eau Extraordinaire is a luminous, incandescent and benevolent fragrance. ALIEN Eau Extraordinaire is a blazing Eau which infuses the body with incandescent freshness. ALIEN Eau Extraordinaire is a luminous, sensual and fresh Eau de Toilette.

37 Eau Extraordinaire conveys an even more optimistic and positive message. Splendidly radiant, the Solar Goddess emanates absolute serenity. Through her Eau Extraordinaire, she enhances the sensuality of women with a luminous, incandescent and benevolent fragrance The bottle A crystalline gemstone with a marquise-style cut. The bottle reveals the golden champagne color of the Eau Extraordinaire. In keeping with Alien bottles, it draws its inspiration from precious stones and crystals, which are intense sources of energy and light with mystical powers. The communication The Solar Goddess awakens to the light. With a gesture of absolute offering, she floods the earth with light and diffuses benevolent energy. Feel extraordinary EAU EXTRAORDINAIRE NEW EAU DE PARFUM DISCOVER MORE AT MUGLER.COM

38 The Olfactory family: Floral Woody Amber A luminous, sensual and fresh Eau de Toilette in three revelations: Luminous Floral Revelation: The revitalizing light of Tunisian neroli pairs with the exquisite sparkle of Italian bergamot tea to give birth to the freshness of a radiant bouquet. Incandescent Woody Revelation: The solar energy of Tiare flower adds a touch of exoticism while Cashmeran wood continues to transport us to a welcoming elsewhere. Benevolent Amber Revelation: White amber envelops the skin like the soft caress of sunlight. Heliotrope reaffirms this feeling of plenitude and well-being. The Alien Essence Absolue range Refillable Natural Spray: 60 ml, 30 ml Refill Bottle: 60 ml Absolute Body Balm: 100 ml A rich and unctuous balm with nourishing and protective properties. Remember ALIEN Eau Extraordinaire ALIEN Eau Extraordinaire is a floral, woody, amber creation. ALIEN Eau Extraordinaire is a luminous, incandescent and benevolent fragrance. ALIEN Eau Extraordinaire is a blazing Eau which infuses the body with incandescent freshness. ALIEN Eau Extraordinaire is a luminous, sensual and fresh Eau de Toilette.

39 BEHIND THE SCENES OF CREATION The new face of femininity Thierry Mugler invites women to share and express a new vision of femininity. Womanity is the invisible bond, that secret understanding that unites women, together. Womanity, is you, Womanity, is she, Womanity, is me. THE BOTTLE The symbol of connection between all women. A glass bottle with simple architectural lines reveals a subtle pink-colored fragrance. A metallic jewel with a sheen diffuses a mysterious and universal language. A ring and chain symbolize the bond between all women. A face, like a figurehead, guides and protects women.

40 THE FRAGRANCE The olfactory family: Woody Sweet Savory An unexpected olfactory shock born of the fusion between fi g and caviar, balanced by a fig tree wood accord. A woody, sweet and savory Eau de Parfum that reflects the countless faces of femininity. A woman with a sweet radiance: A fruity, sensual, dazzling breeze. The fig, with its luscious fruity and delicately milky pulp. A woman with savory insolence: A subtly salty marine note, striking and tantalizing: the caviar note. A woman with woody chic: A green woody accord, elegant and luminous, composed of fig tree wood and leaves. THE WOMANITY EAU DE PARFUM RANGE Refillable spray: 80 ml, 50 ml, 30 ml, 10 ml Eco-Source bottle: 50 ml The Womanity bottles are refillable forever, thanks to their eco-source bottle. REMEMBER WOMANITY An unexpected olfactory shock between the fi g and the caviar balanced by a fi gt r e e wood accord. A woody, sweet, savory Eau de Parfum.

41 BEHIND THE SCENES OF CREATION After creating the Womanity community, Thierry Mugler opens a new way of feminine expression. Womanity Eau pour Elles is the symbol of a free-spirited, confident femininity, nourished by the community. THE BOTTLE An accessorized jewel bottle with soft, feminine curves. Decorated with three chains and a light and precious ring, it symbolizes the pass-on and different bonds that unite all women.

42 THE FRAGRANCE The olfactory family: Fruity Sweet Savory A Mugler fragrance, it s a scent and a savor. A reinterpretation of the emblematic sweet-savory accord magnified by a new fruity facet. Womanity Eau pour Elles, a fruity, sweet, savory Eau de Toilette that reveals a luminous, sparkling and colorful fragrance. A fruity encounter: the Mara des Bois strawberry colors the fragrance with a juicy, fruity note. A sweet encounter: the white fig adds freshness and lightness. A savory encounter: the caviar preserves the original signature of Womanity s savory facet: a surprising and enticing salty note. THE WOMANITY EAU POUR ELLES RANGE Refillable spray: 80 ml, 50 ml Eco-Source bottle: 80 ml REMEMBER WOMANITY A fruity, sweet, savory fragrance. A fruity, luminous, sparkling and colorful fragrance all at one. A fragrance symbolizing a free-spirited and confident femininity.

43 Behind the scenes of creation For Thierry Mugler, Innocent represents one facet of women. The joyful, mischievous, impish, playful, unpredictable, yet Irresistibly innocent woman Or so it seems The bottle Modern and inspired by the spirit of Art Déco A cylindrical, luminous bottle with pure, stylish lines, tinted blue. Engraved with a star to create a flickering play of transparency and shadow Like the Innocent woman! Launch date: 1998

44 Olfactory mischief. A subtle harmony of freshness and gourmand notes. The olfactory family: Fruity Gourmand The Fragrance of all temptations imagined around two accords called clouds. The Sparkling Cloud : A whirlwind of joy. Tangy, fruity freshness. The Gourmand cloud: A deliciously irresistible cloud, born of the crunchy sweetness of meringue and the melting texture of a sugared almond The Collection Natural spray: 75 ml, 50 ml, 25 ml

45 Behind the scenes of creation Thierry Mugler wanted a universal freshness, carnal and subtly provocative. An Eau de Toilette of the future for sensual and long lasting freshness. A truly innovative creation in the era of freshness The Mugler Cologne color Inspired by the color of traditional Eau de Cologne, Thierry Mugler highlighted it with a tinge of luminous green, bold and full of energy. The bottle Contemporary and innovative, the new bottle has a more assertive design. The designer s seal cuts a gash in the center of the bottle s outline, a futuristic symbol for an added touch of sophistication. Launch date: 2001

46 The olfactory family: Citrus Sensual A fresh, energizing, sensual and long lasting Eau de Toilette Imagined around two accords named Sensation and built around a secret accord name S note The First Sensation: Exhilarating/Stimulating This accord triggers a sensation of vitality (citrus green note). The Second Sensation: Carnal/Subtle This soft, rounded accord triggers an emotion of well-being and comfort (white musks). The S note: Unique, this patented note is the secret of Mugler Cologne s composition. It is the backbone of the fragrance. It magnifies both sensations. Eau de Toilette line Natural spray 100 ml Remember Mugler Cologne Mugler Cologne is a Citrus, Sensual fragrance A fresh and invigorating, sensual and long lasting Eau de Toilette. An Eau de Toilette formulated around two sensations articulated around a secret note, baptized S The First Exhilarating Invigorating Sensation (energy). The Second Carnal Subtle Sensation (comfort).

47 Mugler Trouble maker. Sculptor of fantasies.

48 Clarins Fragrance Group International Training Department 12, avenue de la Porte des Ternes Paris Réf. :