L biotica Biovax line. ww w. lbiotica.pl

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2 L biotica Biovax line

3 Highest standard in hair care Pawel Matracki European Champion in Hair Styling OMC 2009 World Vice Champion in Artistic Hair Styling OMC 2008 L biotica products are created under the eye of specialists, in care for their highest quality. Tested on the best. All the products from Biovax line were rewarded with the positive opinion of World Artistic Hair Cut Master. ZDOBYWCA NAGRÓD ZŁOTY OTIS 2010

4 BIOVAX favourite hair care line of hundreds thousand consumers, which is proved by number of sold units.

5 Safety Biovax guarantees SAFETY! it does not contain any irritants no PARABENS no SLS (SODIUM LAURYL SULFATE) no SLES (SODIUM LAURETH SULFATE) no PROPYLENE GLYCOL

6 BIOVAX Line rescue for your hair: BLOND HAIR DRY AND DAMAGED HAIR WEAK HAIR WITH THE FALLING OUT TENDENCY OILY HAIR DARK HAIR RECONSTRUCTION OF WEAK HAIR - MILK PROTEINS COLOURED HAIR

7 Biovax Line consists of: MASKS SHAMPOOS TWO-PHASE HAIR CONDITIONER WITHOUT RINSING L BIOTICA SILK L BIOTICA SUPPLEMENT HAIR & NAIL SERUM VITAMIN A + E OPTI CURE Complex use of Biovax line elements will ensure excellent condition of your hair

8 Composition of the line INTENSIVE REGENERATING MASK Intensive regenerating Biovax hair conditioner prepared by specialists in order to guarantee your hair the best possible condition. The unique feature of the mask is its wax consistency. Effect on hair: intensive moisturising and hair regeneration, vivid and bright colour, soft and smooth hair, no split ends

9 Composition of the line TWO-PHASE HAIR CONDITIONER WITHOUT RINSING The secret of its effectiveness lays in its two-phase formula which works both outside and inside hair. Phase I REGENERATING based on PANTHENOL (provitamin B5) It acts on the inner hair structure thus regenerating it effectively. It retains ceratin within the hair cuticulum making the hair healthier and shiny. It has a soothing effect on the scalp, thus strengthening hair folicules, which ensures proper growth. Phase II linkeked with the problemwhich sould be elinminated wiyh the help of the conditioner (phase: moisturizing, refreshing, strengthening, reconstructing, brightening, rebuilding, stabilizing) Effect on hair: strong and healthy hair, well- maintained hair with no split ends, intensive hair moisturising and smoothening, silky gloss

10 Biovax quick exceptional products because: I II two-phase formula easy to use no rinsing no burdening your hair immediate effect every day care complementary to BIOVAX line

11 Composition of the line INTENSIVE REGENERATING SHAMPOO A unique feature of the Biovax regenerating shampoo is constituted by its creamy consistency and nutrientrich formula. The new Biovax shampoo is a unique combination of HEALTH PROTECTION AND PROFESSIONAL CARE. Natural ingredients, patented conditioning compounds, and the lack of irritants guarantee the highest quality and effectiveness of the product. Effect on hair: healthy, strong, and regenerated hair, up to 80% of intensive and vivid colour even after 7 washing cycles, closed shells and no split ends, unique volume of hairstyle, beautiful gloss.

12 for dark hair

13 Intensive regenerating mask for dark hair The composition of Brown algae extract and UV filter protects hair against the loss of colour and underlines their depth. The specimen re-mineralises and allows to retain the balance as well as the proper degree of head scalp moisturising. The composition of Sweet almond oil and honey moisturises, softens and nourishes, ensuring beautiful hair shine. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

14 Intensive regenerating shampoo for dark hair Composition of Brown algae and Emolients allows to retain the deep colour of hair. The product has a re-mineralising effect, protects against the loss of moisture retaining the natural lipid barrier of the head scalp. Softens and smoothens hair. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

15 Two-phase hair conditioner without rinsing for dark hair I PHASE - REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE - REFRESHING Silk and Brown algae Extracts and ensures the depth of colour, influencing hair external layer.

16 hair with the falling out tendency

17 Intensive regenerating mask for weak hair with the falling out tendency 100% Aloe Vera extract intensively nourishes hair root thus protecting hair against excessive falling out. It possesses advantageous influence upon split hair ends and effectively decreases hair fragility. The composition of Sweet almond oil and Honey moisturises, softens and nourishes, ensuring beautiful hair shine. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

18 Intensive regenerating shampoo for weak hair with the falling out tendency Composition of 100% Aloe Vera extract and Emolients in an intensive manner nourishes hair roots protecting hair against excessive falling out. It protects hair against the loss of moisture maintaining the natural head scalp lipid barrier. Softens and smoothes hair. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

19 Two-phase hair conditioner without rinsing for dark hair I PHASE - REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE - STRENGTHENING Silk and Aloe Vera Strengthens the hair effectively reduces its brittleness, influencing hair external layer

20 reconstruction of weak hair

21 Intensive regenerating mask reconstruction of weak hair - milk proteins Milk proteins posses the capability to repair broken keratin bonds, thanks to which they repair the weakened and damaged hair structure. The composition of Sweet almond oil and Honey moisturises, softens and nourishes, ensuring beautiful hair shine. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

22 Intensive regenerating shampoo reconstruction of weak hair - milk proteins Composition of Milk Protein and Emolients supports the repair of broken kreatin junctions, rebuilding the weakened and damaged hair structure. Protects against the loss of moisture, maintaining the natural head scalp lipid barrier. Softens and smoothes hair. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

23 Two-phase hair conditioner without rinsing reconstruction of weak hai - milk proteins I PHASE - REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE - RECONSTRUCTION Silk and Milk Proteins Intensively reconstructs very weak and damaged hair, influencing hair external layer.

24 for blond hair

25 Intensive regenerating mask for blond hair Brightening Lemon extract restores shiny hair colour. The composition of Sweet almond oil and Honey moisturises, softens and enriches hair, ensuring beautiful shine and healthy looks. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

26 Intensive regenerating shampoo for blond hair Composition of Lemon extract and Emolients, extract enlightens hair, restoring shiny, vivid hair colour. It protects against the loss of moisture thus maintaining the natural lipid barrier of the head scalp. It softens and smoothens hair. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root

27 Two-phase hair conditioner without rinsing for Blond hair I PHASE - REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE - BRIGHTENING Silk and Lemon Intensively moisturizes and brightens blond hair, influencing hair external layer.

28 for coloured hair

29 Intensive regenerating mask for coloured hair Mask recipe has been based upon Celquat, the patented compound prevents loosing dyed and coloured hair colour. It maintains as much as 80% of vivid, intensive colour even after 7 washing cycles. Micro-LV emulsion repairs hair damage created as the result of colourisation procedures. UV Filter disperses and reflects sun radiation. The composition of Sweet almond oil and Honey moisturises, softens and enriches hair, ensuring beautiful shine and healthy looks. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

30 Intensive regenerating shampoo for coloured hair Shampoo recipe has been based upon Celquat, the patented compound which harmonises the process of the loosing colour of coloured hair. Composition of UV Filter and Emolients disperses and reflects sun radiation. It protects hair against losing colour and the process of matting. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

31 Two-phase hair conditioner without rinsing for coloured hair I PHASE REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE COLOUR RESIST UV Filter and Celquat Allows for ensuring of up to 80% of intensive, vivid colour, even after 7 washing cycles, influencing hair external layer.

32 for dry and damaged hair

33 Intensive regenerating mask for dry and damaged hair Cinamon and Honey extract moisturises and regenerates over dried hair, ensuring beautiful shine and healthy looks. Sweet almond derived oil and linol acid glicerides soften and smooth out hair as well as any cases of head scalp irritation. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

34 Intensive regenerating shampoo for dry and damaged hair Composition of Cinamon extract and Emolients moistures and regenerates over dried hair, ensuring beautiful shine. It protects against the loss of moisture thus maintaining the natural head scalp lipid barrier. It softens and smoothes out hair. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

35 Two-phase hair conditioner without rinsing for dry and damaged hair I PHASE REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE MOISTURIZING Silk and Cinnamon Intensively reconstructs dry and damaged hair, influencing hair external layer.

36 for oily hair

37 Intensive regenerating mask for oily hair Bio-sulphur and nettle extract in an effective manner regulates the activeness of all pilous hair glands. It decreases the process of sebum manufacturing, thanks to which it does not allow for any process of skin over greasing, causing for your hair to become fresh and fluffy for long time to come. Honey extract is of ideal anti-inflammatory and clearing characteristic. It also possesses soothing effect upon head scalp. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

38 Intensive regenerating shampoo for dry and damaged hair Composition of Bio-sulphur and Emolients effectively regulates the activity of all pilous hair glands. It decreases the process of sebum manufacturing, thanks to which it does not allow for the occurrence of the process of hair over greasing. It possesses anti-bacterial characteristics, which retain the biological balance of head skin scalp. It ensures for the maintaining of the natural lipid barrier. It softens and smoothens out hair. 100% Henna extract enables for the active ingredients to penetrate the interior of the hair and its root.

39 Two-phase hair conditioner without rinsing for oily hair I PHASE REGENERATIVE Panthenol Influences the internal hair structure regenerating it effectively. II PHASE STABILIZING Silk and Bio-Sulfur Maintains the volume and freshness of hair, influencing hair external layer.

40 New biovax vita mins a+e strengthening serum NEW BIOVAX VITA MINS A+E STRENGTHENING SERUM 15 ml vitamin shot for your hair. Recipe created on the basis of vitamins A and E, which are the source of youth and vitality. Lack of vitamins A and E causes hair dryness and weakness as well as tendency to falling out. A+E serum nourishes damaged parts of your hair, decreasing its fragility and reducing split ends. It gives hair natural shine and smoothness as well as strengthens hair s natural protective barrier.

41 Nutritious nail serum Opti Cure Opti Cure, a nutritious nail serum from Biovax line, not only improves nail plates but also provides protective and safe agents. High quality and efficiency of the serum is the result of combining natural extracts, oils and vitamins, such as: silk proteins, keratin, vitamins: B5; A; E; C i F, olive oil, and soy oil. Opti Cure serum from Biovax line gives you strong, healthy, and well nourished nails, with smooth and shiny nail plates.

42 Biovax Silk BIOVAX SILK is a silky treatment for hair requiring caring attention. Natural silk proteins, the main part of the product s ingredients, are active substances with chemical structure similar to proteins observed in human skin and hair. Specific characteristics of silk proteins allow them them to create a protective layer on the surface of hair and scalp. This unique product strongly moisturizes, smoothens, and intensely regenerates damaged hair. It repairs and seals split ends, prevents picking up static, and gives the hair softness and gloss, while protecting its structure during styling treatments like curling or straightening.

43 Lbiotica biovax supplement hair & nail This the composition of 28 active ingredients which aim at strengthening hair and nails condition. Due to the fact that frequently it s difficult to determine which particular ingredient our hair lacks, L biotica Hair&Nails pills contain compounds that have positive influence on hair and nails condition. The most important of those are biotin ( vitamin H), folic acid, vitamin A, group B vitamins: B1,B2,B5,B6,B12, vitamin C, vitamin D3, vitamin E, iod, zinc, ferrum, copper, mangan, selen, molybdenum, silicon, extract from Equisetum arvense (field horsetail), extraxt from urtica, seaweeds, extract from green tea leaves, methionine, cystine. Taken regularly L biotica Hair&Nails Biovax Line Optimum 28 helps to improve hair condition and keeps them in good look.

44 L biotica s regenerating eyelash cream Eyelashes, just as your skin and hair, are exposed to harmful agents, due to which they become weaker and more fragile. Eye lashes emphasize woman s charm and energy. L biotica s regenerating eyelash cream has been developed to nourish and regenerate your eyelashes making them naturally beautiful. L biotica s regenerating eye lash cream, makes your eyelashes thicker, longer and prevent them from falling out. It also moisturizes and stimulates natural eyelash growth. The product may be applied by people using contact lenses. It is not irritating even for very sensitive eyes. Creamy structure and special applicator allow precise application. L biotica sregenerating eye lash cream has been clinically tested.

45 Active ingredients

46 HENNA 100% HENNA EXTRACT helps active ingredients entering the hair and its root.

47 HONEY Honey extract has moisturizing function. It intensively nutrifies hair bulbs as well as hair skin. It gives hair a beautiful shine. Thanks to its anitphlogistic skills it has alleviating influence on hair skin.

48 ALMONDS Natural sweet almond oil is a rich source of glycerides of oleinic and linolic acids which soften and smooth out hair.

49 CINAMON The cinnamon extract provides natural protection for your hair against UV and free radicals.

50 LEMON The lemon extract has a brightening effect which restores luminosity.

51 ALOE VERA The 100% Aloe Vera juice, extracted from the pulp of carefully selected leaves, has a soothing effect on the scalp, relieving irritations. It intensely nourishes hair roots, protecting them against excessive hair loss. It helps to counteract split ends and efficiently reduces brittleness.

52 BIOSULPHURE Biosulphur efficiently regulates the activity of the sebaceous glands. By reducing sebaceous secretions, it prevents the hair from becoming oily. It has antibacterial and antiinflammatory qualities, which restore the biological balance of the scalp.

53 NETTLE The nettle extract perfectly cleanses the hair, leaving it light and voluminous for a long time.

54 MILK PROTEINS Milk proteins have long been considered to be the elixir of youth! They contain large quantities of minerals such as potassium, calcium, sodium, copper, cobalt, iodine, zinc, manganese, chlorine, phosphorus, vitamins A, D, C, B1, B2 and K as well as protein and fatty acids. They can repair damaged keratin bonds, which allows them to rebuild tired and damaged hair.

55 CELQUAT CELQUAT, which constitutes the base of BIOVAX recipe for dyed hair product line, is a polymer developed especially to protect dyed hair colour from washing out. Its innovative effect causes the dye to enter deep into hair and keeps it safe from fading better than conventional care. Not only does it make hair retain their deep, vivid colour longer, but also makes it look fresh for weeks, as if it were newly dyed. CELQUAT s efficiency has been proven by many Ex Vivo tests. CELQUAT is a registered AkzoNobel concern trademark. Research commissioned by AkzoNobel to independent science institutes has shown that CELQUAT makes dyed hair retain as much as 80% of vivid colour even after 7 washing cycles. It has also been proven that it is much more efficient than active substances used by majority of professional products protecting dyed hair colour. CELQUAT is constructed in a way allowing it to perfectly target hair needs and adjusts itself to comply with them. It also greatly benefits curly hair. Due to its unique characteristics it makes it curl more.

56 RESEARCHES ALL L'BIOTICA BIOVAX LINE products have been tested on 180 persons

57 Evaluation of the L'BIOTICA BIOVAX masks Methodology: comparison with competitive products. For 140 respondents caring effect of the L'BIOTICA BIOVAX mask is better than relevant competitive product 120 respondents are more satisfied with the scent of the L'BIOTICA BIOVAX mask then relevant competitive product 160 consumers stated that color of the L'BIOTICA BIOVAX mask is nicer than relevant competitive product

58 Evaluation of the L'BIOTICA BIOVAX shampoos Consumers emphasized, that after applying of the LBIOTICA BIOVAX shampoo hair is: Easier in combing Moisturized Shiny Regenerated Less fragile Better maintained Softer Additionally consumer emphasized, that shampoo characteristic features: Thick, plentiful foam Nice, creamy consistency Delicate, natural scent High efficiency 83 % of consumers, involved in the research, were delighted with the effect after applying L'BIOTICA BIOVAX shampoo. They declared willingness to frequent use of the L'BIOTICA BIOVAX shampoo.

59 Evaluation of the L'BIOTICA BIOVAX two phase conditioners. Consumers stated, that: They are delighted with easiness of combing and hair styling Hair visibly became more shiny Light consistency of the conditioner makes that the L'BIOTICA BIOVAX two phase conditioners does not burden hair Hair is smooth and fuller in a longer period of time 83 % consumers declared definite willing of purchase L'BIOTICA BIOVAX two phase conditioners

60 Sales & merchandising sales in 2010 (units) YTD July 2011 (units) sales forecast for 2011 (units)

61 Well merchandised L'BIOTICA BIOVAX LINE all over the country

62 ZYSKAJ NA WIĘKSZEJ POJEMNOŚCI Nearest and further future XXL L'BIOTICA BIOVAX LINE limited edition 500 ml

63 Nearest and further future BIOVAX MED ALL BIOVAX MED products have been thoroughly clinically tested ad regards skin sensitivity. All obtained 5 stars of safety guarantee Original Excellent granted by German Research Institute for Reliable Results in Münster, Germany.

64 Basis for fruitful for both parties business?