MONTHS. THE WEDDINGWIRE Beauty PRIMER. Why You Must Do a Trial Run. The Most Requested Celeb. How Far in Advance Should I Book My Team?

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1 Why You Must Do a Trial Run THE WEDDINGWIRE Beauty PRIMER Your wedding day will be one of the most photographed of your life and you deserve to look fabulous from beginning to end! The best way to ensure a long-lasting look? Put yourself in the hands of a professional and makeup team. Here, 24 experts from the WeddingWire network talk us through the big decisions of the big day and share their go-to products, insider tricks, and so much more. Would you buy a car without test-driving it first? We didn t think so! The same applies to and makeup on your wedding day. It s important that the artist locks down the bridal look so that there are no questions the day of. No questions, no stress! says Veronica of Atlanta s Veronica Sitterding & Company. Two to three months before your wedding is the best time to schedule a trial. Alison of DC s Alison Harper & Company, LLC advises brides to book their trial appointment once they have finalized the details of their dress, accessories, and color. It gives a more accurate trial look, she says. Still not sure if it s worth it? Here s a fun idea from Milian of Chicago s Bride Style Beauty: Plan your trial run for the same day as a date with your fiancé or a fun night out with friends. Not only will you look gorgeous come nightfall, you ll also have the opportunity to test drive the artist s work and see first-hand if it will really last all night! The Most Requested Celeb Photo courtesy of Jennifer C. Nieman How Far in Advance Should I Book My Team? TO BY Sarah Zlotnick ADDITIONAL RESEARCH Sarah Title Photo courtesy of Jennifer C. Nieman Kim Kardashian The Kim K. smokey eye is very popular with our more dramatic brides. - Dana of Beautiful Brides Philly // Philadelphia HONORABLE MENTIONS JESSICA ALBA JENNIFER LOPEZ CARRIE UNDERWOOD MONTHS is the most commonly advised timeline. SEARCH FOR A VENDOR IN YOUR AREA» 55

2 Yes or No? How to know if 3 major wedding day decisions are right for you It All Starts With Skin AIRBRUSH MAKEUP EXTENSIONS YES Veronica of Atlanta s Veronica Sitterding & Company relies on airbrush for all-day, hot-weather affairs. I love it because it s water-resistant, has a longer wear for brides who are oily or are getting ready well before the ceremony, and because it is fast. Want to recreate a Pinterest do? You ll likely need extensions for that but they don t have to last beyond your wedding day! I use clip-in pieces or wefts and pin them in, says Julie of DC s Jewel Hair Design LLC. No need for bonding or glue that can damage! NO Skin types that require more coverage should avoid airbrush. Says Maggie of Beautiful Brides Philly: The small particles of airbrush makeup blur the pixels on your face. They work well on skin that is free of texture issues, but if you are more mature, have overly dry skin, or have problems with acne, the technique can exacerbate the look of fine lines and blemishes. What feels the most natural is the deciding factor for Alison of DC s Alison Harper & Company, LLC. If [a bride] isn t used to wearing extensions they may feel awkward on a really important day. I wouldn t want anyone feeling uncomfortable instead of beautiful. A glowing complexion is the foundation of your bridal look, and expert after expert agrees prepping starts long before your wedding, a consistent skin care routine (combined with healthy diet and exercise) is the most crucial component. That being said, there are a few crunch time tricks makeup artists rely on for truly beautiful wedding day skin. Click the links below for their secrets! MAKEUP TRICKS» SPRAY TAN TIPS» Photo courtesy of Fiore Beauty MORE ON WEDDINGWIRE FALSE LASHES It s unanimous our experts all love falsies! There s only so much mascara can do, says Tami of Miami s Hey Gorgeous Makeup, LLC. Whether it s a smokey eye or natural look, lashes make it more romantic and finished. Wear them correctly and falsies will always be a yes! A lot of people who are turned off by false lashes have had incorrectly shaped, uncomfortable, or too-long lashes, says Nicole of New York s Gloss and Glam. For insider tips on how to properly apply them, click the icon on the next page. HOW TO APPLY FALSE LASHES» THE BEST NAIL POLISHES FOR BRIDES» 56 WEDDINGWIRE SUMMERBOOK 2014 WEDDINGWIRE.COM 57

3 In Their Beauty Kit Expert-approved products guaranteed to get the job done STILA CONVERTIBLE COLOR IN SWEET PEA $25 AT SEPHORA L OREAL PARIS VOLUMINOUS MASCARA $6 ON AMAZON MAC 193 ANGLED FOUNDATION BRUSH $34 AT NORDSTROM The best for concealer application. - Nour of MadeUpArt // DC URBAN DECAY MAKEUP SETTING SPRAY $30 AT SEPHORA MORE ON WEDDINGWIRE 10 EMERGENCY BEAUTY FIxERS» STILA LIP AND CHEEK STAIN IN CHERRY CRUSH $24 ON AMAZON A coraly pink that s perfect on everyone, and can be used as blush, lip, color, or eye color. - Ellen of Face the Day NY // NYC MAKE UP FOR EVER HD INVISIBLE COVER FOUNDATION $42 AT SEPHORA MAC LIPSTICK IN RUBY WOO $16 AT NORDSTROM TARTE CHEEK STAIN IN TIPSY $30 AT SEPHORA Looks fresh and youthful. - Stacie of Stacie Ford Weddings // NYC URBAN DECAY EYESHADOW PRIMER POTION $20 AT SEPHORA MOST VALUABLE PRODUCT These MVPs are recommended by multiple experts Translates on camera accurately. - Veronica of Veronica Sitterding & Co. // Atlanta This blue-based red gives you a whiter smile. - Mayra of Simple Beauty Artistry // Houston Works on everyone no matter their skin tone. - Jennifer C. Nieman // Atlanta MAC PAINT POT $25 AT AMAZON 58 WEDDINGWIRE SUMMERBOOK 2014 WEDDINGWIRE.COM 59

4 Common Beauty Problems... SOLVED! WHAT WILL MATTIFY MY SHINY SUMMER SKIN? 1. MAC s Refined Zone Skin Treatment ($21 at Nordstrom) mattes the skin instantly and keeps it fresh by absorbing oil, which makes for fewer touch-ups. WHAT S THE BEST WAY TO WIPE AWAY TEARS WITHOUT RUNING MAKEUP? If tissues aren t available, a trick is to catch tears at the tear duct with the ring finger and wipe the moisture away on the palm. This technique keeps tears from running down the face. - Milian of Bride Style Beauty // Chicago 2. I use Mally s Evercolor Poreless Face Defender ($40 at Birchbox) to create a smooth, pore-free look that lasts from morning to night. The product is transparent in color, easy to use, and comes with a Japanese egg-shaped sponge for easy touch-ups. - Stacie of Stacie Ford Weddings // NYC - Milian of Bride Style Beauty // Chicago Photo courtesy of Fiore Beauty FIX MY FLAKY, CHAPPED LIPS! Put some sugar on a toothbrush and scrub the flakes away. After that, apply a good amount of Smith s Rosebud Salve ($6 at Sephora) and you are good to go! - Nour of MadeUpArt // DC WHAT S A BETTER LIP LOOK GLOSSY OR MATTE? Experts agree it s up to the bride! Two things to keep in mind when choosing: Mayra of Houston s Simple Beauty Artistry says matte will prevent darker colors from running into lip creases, and Milian of Chicago s Bride Style Beauty goes with glossy when a fuller lip look is desired. EXPERTS ALSO LOVE LUSH LIP SCRUB ($22 on Amazon) WHICH SHADE OF BLUSH IS RIGHT FOR ME? Pinch your cheeks for five seconds and let go. This is the shade of blush you should be flaunting. 1. Use a green primer and concealer. - Dana of Beautiful Brides Philly // Philadelphia - Nour of MadeUpArt // DC HOW DO I DOWNPLAY AN UNEXPECTED BOUT OF SUNBURN? Smashbox Color Correcting Primer ($38 at Sephora) 2. Stay away from pink-colored products. - Monique of Monique Powers Beauty Boutique // LA 3. The best product I ve found on the market for helping redness is Bye Bye Redness Cream by IT Cosmetics ($32 on Amazon). It helps with redness from rosacea patients and sunburn. - Jennifer C. Nieman // Atlanta 4. Apply copious amounts of aloe vera. - Almost everyone we talked to 60 WEDDINGWIRE SUMMERBOOK 2014 WEDDINGWIRE.COM 61

5 Hair THE MOST POPULAR STYLES Several factors should be considered, but only one reigns supreme: how do you feel most beautiful, natural, and comfortable? That, says Yana of LA s Yana Beauty Studio, is the ultimate deciding factor in your wedding day, though Julie of DC s Jewel Hair Design LLC also thinks about texture, wedding month, and how normally reacts to styling. Otherwise, experts agree that down works best at indoor weddings. Updos are Should You Go Up or Down? better for ceremonies that are subject to the elements, or when you want to show off a pretty back of dress design. Amy of Miami s South Beach Wedding Makeup relies on the updo for another important reason: There won t be second takes at your wedding. If your blocks a special smile, tear, or kiss, the photographer can t ask for a do over! Photos courtesy of Fiore Beauty and Hey Gorgeous Makeup LLC Soft Waves Photo courtesy of Brian LaBrada Photography Tousled Low-Do s Photo courtesy of Hair & Make- up by Steph SEE MORE» SEE MORE» Half-Up / Half-Down 2 Looks in 1 EASY WAYS TO CONVERT YOUR WEDDING HAIRSTYLE» Hair Accessories Under $150 Add some sparkle to your updo! VIEW THE SLIDESHOW» Celeb Fave EVA LONGORIA Eva s amazing undone updos are in high demand. - Angela of Behind the Veil, LLC // DC Photo courtesy of Jewel Hair Design LLC SEE MORE» 62 WEDDINGWIRE SUMMERBOOK 2014 WEDDINGWIRE.COM 63

6 In Their Hair Kit The top tools and tips for long-lasting wedding THEY KNOW THEIR STUFF L OREAL ELNETT SATIN HAIRSPRAY $13 ON AMAZON Spray onto a small teasing brush then comb over to combat frizz without the slicked down look. - Stacie of Stacie Ford Weddings // NYC SPEERT TEASING COMB HAIR ARRANGE PINS $6 AT RICKY S NYC $13 ON AMAZON I use it to tease and smooth and the pointed end helps with small adjustments. - Dana of Beautiful Brides Philly // Philadelphia The strongest on the market. - Eve of Face the Day NY // NYC JOICO HUMIDITY BLOCKER FINISHING SPRAY $19 ON AMAZON My insurance! - Thea of Behind the Veil // DC Thank you to the WeddingWire and experts who contributed to this package! MIAMI Hey Gorgeous Makeup LLC South Beach Makeup Studio NEW YORK CITY Stacie Ford Weddings Face the Day NY Gloss and Glam DC/MD/VA Shaune Hayes Alison Harper & Company, LLC Behind the Veil LLC Jewel Hair Design LLC MadeUpArt CHICAGO Bride Style Beauty Elana Darrus Makeup & Hair PHILADELPHIA Beautiful Brides Philly SOUTHERN CALIFORNIA Yana Beauty Studio Monique Powers Beauty Boutique HOUSTON Blush and Co. Simple Beauty Artistry The Perfect Face DETROIT LC Make-Up Artistry The Makeup Loft ATLANTA Brides by SAJ Veronica Sitterding & Co. Jennifer C. Nieman RALEIGH Lovely by April HAIR CAIR TIMELINE WHEN TO TRIM WHEN TO COLOR WHEN TO WASH FIND AN ARTIST IN YOUR AREA» If you re growing your out, get a light dusting every 6 weeks to correct for split ends. 1-2 Weeks Before Wash and get a blowout the day before the wedding to wake up with frizz-free that better holds its style. TRY IT ON WEDDINGWIRE S MAKEOVER TOOL 64 WEDDINGWIRE SUMMERBOOK 2014 WEDDINGWIRE.COM 65

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