Shop Owners' Extravaganza

Transcription

1 Shop Owners' Extravaganza May 16 18, 2016 THE CHATEAUX PARK CITY, UTAH Register Now

2 Join the party! You're invited to the Shop Owners' Extravaganza, exclusive to our wholesale customers. Our exciting event will be held prior to Spring Quilt Market in the beautiful mountains of Park City, just 45 minutes from downtown Salt Lake. An amazing program has been meticulously planned which will focus solely on the needs of our customers. At this event, you will be taught by some of our talented designers; Lori Holt, Sue Daley, Leonie Bateman, Elizabeth and Liz Evans, Melanie McNeice, Amanda Herring, and Jo Packham. You will be able to meet many more of our designers who are attending and are displaying their products in the Vendor Marketplace. Educational sessions, presentations, and mini classes will provide innovative marketing tools, up-to-date techniques, and future trends that will keep your business on the cutting edge of our industry. Other industry sponsors will also be in attendance and participating in our Vendor Marketplace. There will be opportunities for free sewing time, a fabulous fashion show, a visit to our headquarters and new design office in Alpine, as well as shopping with exclusive discounts at our warehouse before we drop you off in downtown Salt Lake just in time for Quilt Market. Contact Info JENNIFER SEELOS jennifer@rileyblakedesigns.com CALL OR TEXT: All sewing machines provided by Baby Lock.

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4 The Chateau Hotel The Chateau Hotel is nestled among the aspens in a tranquil mountain setting, and is part of the Deer Valley community Park City's upscale neighbor. The hotel s standard rooms whether containing two queens or a king exceed standard expectations. Cozy stone fireplaces, jetted tubs (or stone-tiled showers), heated towel racks, crisp duvets and pillow-topped mattresses set the tone for a relaxing Park City stay. Rooms include a small refrigerator, microwave and coffee pot (Starbucks beans included), flat-screen televisions, complimentary wireless internet, on-demand movies, and ipod/cd clocks. Mountain and courtyard views round out the amenities for a contemporary, quality spin on regal European style Royal Street East Park City, Utah TEL RES The Chateaux has an array of hotel rooms, studios and one to four-bedroom suites. This unique configuration means the hotel s layout can change by rearranging the lock-out options. Voilà! A studio transforms into a three-bedroom suite. If you are attending with more than two people in your group, please contact Jennifer for more options with accommodations. Learn More AboutPark City visitparkcity.com

5 RILEY BLAKE & PENNY ROSE SHOP OWNERS' EXTRAVAGANZA 2016 AMENITIES INCLUDED WITH YOUR STAY: Bellman porterage fees and daily maid gratuity Free wireless internet in Guest Rooms and Meeting Space Free 800 and local calls Free shuttle to downtown Park City Free self-parking Access to fitness center, pool, and hot tub 20% discount on spa services at The Spa at Stein Eriksen Lodge The Cena Ristorante, will be closed during our event, but just across the street at the Stein Eriksen Lodge Deer Valley fourstar dining awaits guests at the GlitretindRestaurant. Open daily for breakfast, lunch, dinner and Sunday brunch. Driving directions from the airport.

6 Lori Holt Company: Bee In My Bonnet Blog/Website URL:beeinmybonnetco.blogspot.com Lori is a small town farm girl who spent her childhood playing in the sunshine on tractors and climbing trees. She grew up happily immersed in all things domestic. She is the middle child of a large family and was closely surrounded by grandparents, uncles, aunts and cousins. Her mom says that she was practically born with a needle in her hand. Her earliest memories are of sitting underneath the quilting frames and threading needles for her grandma and great aunts until she eventually grew old enough to make stitches of her own. As a girl, she spent many happy hours designing and sewing clothes for her dolls, crocheting and doing embroidery. Her deep love of all needle art comes from the early influence of her mother and grandmothers, who were her first teachers. Now she teaches others to create and she finds joy in using her creativity to make beautiful things. She draws inspiration for her designs from the beauty of the earth, from the love of God and family memories. She is drawn to stacks of colorful fabrics, pretty papers, aprons, buttons, embroidery, old dishes, gingham & polka dots, sprinkles & glitter and all things vintage. She is married to her best friend and childhood sweetheart and together they have three creative, intelligent children, and a sweet grandaughter. Life is good! She sews, draws, creates, decorates and re-decorates on a daily basis. She thinks of herself as the luckiest girl in the world, because she gets to do what she loves everyday. She feels blessed to have her own company called, Bee in my Bonnet, which she began in Her wish is that her designs in both patterns and fabric, will inspire others to create and will also instill the desire to pass down the valuable lessons of days gone by taught to us by our mothers and grandmothers. CLASS SESSION Snowman Pillow/Mini Quilt Join Lori for a fun project using her new Cozy Christmas collection and her Sew Simple Shapes template set. Learn Lori's methods for easy piecing and applique while making her snowman block which will be the first block featured in her Cozy Christmas Sew-Along scheduled for June She will also share some great ideas for getting this sew-along started in your business! Class project has been designed as a store sample. If the project is not completed in class, there should be enough time to finish during free sew. Class kits are included with with registration fees. Additional supply lists, if required, will be provided 30 days in advance.

7 RILEY BLAKE & PENNY ROSE SHOP OWNERS' EXTRAVAGANZA 2016 Sue Daley Company: Sue Daley Designs Blog/Website URL: Instagram: suedaleydesigns Facebook: Sue Daley, a very experienced designer from Australia, brings with her a wealth of knowledge as a specialist in English paper piecing and needle turn applique. Pattern & fabric designer, author, international tutor, mentor to shop owners and young designers, more recently has become the distributor of Riley Blake Designs and Penny Rose Fabrics in Australia. CLASS SESSION The Finer Points of English Paper Piecing A great little project for the die-hard patch worker, it is a combination of English Paper Piecing and quilt-as-you-go hexagons. This project is a fabulous way to introduce these two techniques into your store. Sue will talk about how to promote add-on sales in your store working with both of these. NOTE: Sue and Leonie's class will be taught in tandem. Class project has been designed as a store sample. If the project is not completed in class, there should be enough time to finish during free sew. Class kits are included with registration fees. Additional supply lists, if required, will be provided 30 days in advance.

8 Leonie Bateman Company: Leonie Bateman Designs Blog/Website URL: Blog: leoniebatemandesigns Facebook: Leonie Bateman Designs Leonie has had a love of sewing for as long as she can remember. Patchwork entered her life about twenty years ago and she has never looked back. She loves nothing more than to share her passion with others and she does this through her many teaching engagements both in Australia and overseas. Leonie specializes in woven wool applique; Woven wool is a beautiful medium to work in try it once and you ll fall in love! She is the co-author of the bestselling book titled Elegant Quilts, Country Charm by Martingale and her second co-authored book, Country Elegance, also by Martingale, was released in August Leonie s work has also been featured in various magazines both in Australia and overseas. She recently completed filming a second DVD for Australian Quilters Companion magazine with Sue Daley combining English Paper Piecing with Woven Wool Applique. CLASS SESSION Lucinda s Flowers ~ Working with Wool If you haven t worked in wool before, you re in for a real treat! Using my technique of glue and staples to hold your pieces in place, you ll start with the dogtooth border. I ll show you an easy peasy way to cut it out and position onto your cotton background. You ll then work on the reverse applique flowers, where you can play with fussy cutting cotton fabrics if you choose to make your piece really pop! Finally, you will cut and position the rest of your applique ready for stitching! NOTE: Leonie and Sue's class will be taught in tandem. Class project has been designed as a store sample. If the project is not completed in class, there should be enough time to finish during free sew. Class kits are included with registration fees. Additional supply lists, if required, will be provided 30 days in advance.

9 Melanie McNeice Company: Melly & Me Blog/Website URL: mellyandme.com Twitter: twitter.com/mellyandme Instagram: instagram.com/mellyandme Facebook: facebook.com/pages/melly-me/ Melanie McNeice of Melly & Me is an Aussie pattern and fabric designer based in the Yarra Ranges of Melbourne, Australia. Melly s goals in design are to create a range of smile-inducing sewing patterns that include bright and personality-filled toys and wearable purses as well as fun and modern quilts. Melly aims to design items that are original and fun, achievable in a day, and being completely useable in everyday life! Since its beginnings, Melly & Me has grown to appeal to a worldwide audience. Melly has designed in excess of 120 sewing patterns, published her first six books, and teaches across Australia. Melly began her journey in fabric design in 2010 and has released seven fabric collections since this time. Melly takes inspiration from her two children, childhood memories, the beauty and quirkiness of nature, and her love of fun and color! CLASS SESSION Creating the Perfect Softie Melly shares her toy making secrets while making a teddy bear softie, using the softie section of the quilt panel from Melly s latest fabric collection, Teddy Bear s Picnic. Learn all the tips and tricks of making the perfect softie. Class project has been designed as a store sample. If the project is not completed in class, there should be enough time to finish during free sew. Class kits are included with registration fees. Additional supply lists, if required, will be provided 30 days in advance.

10 Elizabeth Evans and Liz Evans Company: Simple Simon and Company Blog/Website URL: Facebook: Elizabeth Evans and Liz Evans are two girls who married brothers and ended up with the exact same name. Almost five years ago they tried an experiment; start a blog to see if they could come up with a new project to share everyday for one month. At the end of the month, they realized that they were going to need more than a mere 30 days and Simple Simon and Company was born. Little did they know at that time where their experiment would take them. Over at Simple Simon and Company Elizabeth and Liz share their love for sewing, quilting, and the art of homemaking. Since starting their blog Ezlizabeth and Liz have had the opportunity to have their works featured in a wide variety of publications, share their love of creating on different television shows, film a variety of instructional videos for several well known companies, travel across the country, and released their first fabric line with Riley Blake Designs last fall. They feel very blessed by all the wonderful opportunities that come their way and feel very responsible to give back for all the good that they have received. CLASS SESSION Sewing with Knits: Simple Maxi Skirt Most people are intimidated by sergers upon first meeting.well, not after this class. We will take the fear out of sewing with knits and give an introductory class on using sergers to make garments. As part of the learning process, each participant will leave with a great-fitting maxi skirt and learn tips and tricks to take their serging and garment making to the next level! Class project has been designed as a store sample. If the project is not completed in class, there should be enough time to finish during free sew. Class kits are included with registration fees. Additional supply lists, if required, will be provided 30 days in advance.

11 Presenters Amanda Herring THE TOUCHY FEELY SIDE OF FABRIC The business of being a shop owner is filled with responsibilities, but the most important is the role you take in your customers creative process. Amanda will share with you ideas and thoughts that will help you improve your connection with your customer and their desire to create. Amanda has been creating from a young age. She learned to sew at 10 years old and hasn t stopped since. In college she studied art, art history, fashion design and interior design. Several years later, when she added quilting to her life, she was finally all pieced together. At last, at the tender age of 32, she knew what she wanted to be when she grew up! A quilter! Not long after that, her company, The Quilted Fish, was born. Why the name The Quilted Fish? Because she s a Herring! Amanda loves to hand out red Herring s (aka Swedish fish) to people to help them remember her and her company. In 2010 Amanda completed her first line of fabric for Riley Blake Designs called Sweet Divinity and in July of 2015 she finished her twelfth line. Amanda loves sewing and designing fabric and her love of color and flair for design show in her creations. And what, you may ask, is her favorite creation? Her answer never changes...her family. Company: The Quilted Fish Blog: thequiltedfish.typepad.com Website URL: thequiltedfish.com Facebook: quiltedfish Jo Packham REINVENTING YOURSELF AND EMBRACING CHANGE Jo Packham has been in the publishing industry for more than 30 years during which time she has authored, compiled, or packaged more than titles. In partnership with Stampington & Co. Jo publishes the bestselling magazines Where Women Create, Where Women Cook, and Where Women Create Business. Jo has an established imprint: WWC Press, under which she publishes titles with Quarry Books that are authored by the leading how-to, food, and business experts in the world. She also licenses her fabric, Oh La La Fresh & French with Riley Blake Designs and Sizzix for Where Women Cook s line of dies for the new foodie entrepreneur and party planning customers as well as Where Women Creates line of dies for organizing the studio. Company: Where Women Create Blog/Website URL: Twitter: wherewomencook; wherewomencreat Instagram: wherewomencreate; wherewomencook; wherewomencreatebusiness Facebook: Where Women Create, Where Women Cook, Where Women Create Business Sue Daley FIRST FIND YOUR WHY When you are passionate about something it makes everything seem easy. Sue Daley, a very experienced designer from Australia, brings with her a wealth of knowledge as a specialist in English paper piecing and needle turn applique. Pattern & fabric designer, author, international tutor, mentor to shop owners and young designers, and more recently has become the distributor of Riley Blake Designs & Penny Rose Fabrics in Australia. Company: Sue Daley Designs Blog/Website URL: Instagram: suedaleydesigns Facebook:

12 Facebook, Twitter, and More How Can I Use Them Better? Mini Classes KRISTL PELZ Kristl is the Marketing Coordinator for Riley Blake Designs. She will discuss new ideas when using social media, and great ways to use the information in the Riley Blake newsletters on Facebook, Instagram, Pinterest and more! The Power of the BOM SUE DALEY Sue will share with you her experience on the importance of running BOM's in your store and how they can change your bottom line. Effective Product Packaging and Dynamic Store Displays LEONIE BATEMAN Get your customers inspired by creating wonderful store displays that create a great visual impact the minute they walk thru the door. Clever packaging that looks fabulous will want them coming back for more time and time again. Quick and Easy Social Media P hotography MELANIE MCNEICE Melly will share her ideas on how anyone can easily use the space that they have and the basic camera on their mobile device to grab more attention on Social Media. Working with Double Gauze and Other Fabric Substrates CINDY AND JINA Explore the possibilities of these amazing new product lines with hands on sewing and completed store samples as Cindy and Jina show how to work with new fabric substraits.

13 Sunday, May 15 All Day Airport Arrivals, individuals on own 4:00 pm 9:00 pm Registration and Quilt Displays from RBD/PR Designers 4:00 pm 7:00 pm Luggage Tag Make & Take with Pellon Dinner on Own Itinerary ITINERARY IS SUBJECT TO CHANGE Monday, May 16 7:30 am Registration Desk Open 8:00 am 9:00 pm Vendor Hall Open 8:30 9:30 am Welcome Breakfast 9:30 am Noon Morning Class Sessions Noon 1:30 pm Lunch & Presentation by Amanda Herring 2:00 pm 4:30 pm Afternoon Class Sessions 4:30 pm 6:30 pm Open Sew 5:00 pm Afternoon Break in Mini Class 5:00 pm 5:30 pm Mini Class, BOM, Sue Daley 5:30 pm 6:00 pm Mini Class, Social Media Marketing, Kristl Pelz 7:00 pm 8:30 pm Dinner and Fashion Show 8:30 pm 11:00 pm Open Sew Tuesday, May 17 8:00 9:00 am Breakfast 8:00 am 7:00 pm Vendor Hall Open 9:00 am 11:30am Morning Class Sessions 11:30 am 1:00 pm Lunch and Presentation by Jo Packham 1:30 pm 4:00 pm Afternoon Class Sessions 4:00 pm 6:30 pm Open Sew 4:30 pm Afternoon Break in Mini Class 4:30 pm 5:00 pm Mini Class, Packaging & Displays, Leonie Bateman 5:00 pm 5:30 pm Mini Class, Photography, Melanie McNeice 5:30 pm 6:30 pm Mini Class with Projects, Home Dec and Double Gauze 7:00 pm Load Vans for Park City Dine-O-Round 7:30 10:00 pm Park City Dine O-Round Wednesday, May 18 8:00 9:30 am Closing Breakfast & Presentation by Sue Daley 9:30 am Load Coaches and Depart to Riley Blake Office, Alpine 11:00 am Noon Afternoon Tea and Open House at Riley Blake Designs Noon Load Coaches and Depart to RBD Warehouse, Sandy 12:30 1:30 pm Shopping at RBD Warehouse 1:30 pm Load Coaches and Depart to Downtown Salt Lake City 2:00 pm 3:00 pm Drop-Off at Salt Lake Hotels and Convention Center

14 Frequently Asked Questions WHAT IS THE SHOP OWNERS' EXTRAVAGANZA AND WHO CAN ATTEND? This event is exclusive to the wholesale clients of Riley Blake Designs and Penny Rose Fabrics. It is not open to the general public. All educational sessions are focused on helping grow your business with our products and programs. You will have the opportunity to network with our designers, industry sponsors, and other shop owners from around the world! WHO CANNOT ATTEND? The general public, anyone under 18 and your pet - sorry no pets allowed in the hotel. WHAT IS INCLUDED? Event fees include the hotel stay for Monday and Tuesday, breakfast and lunch all three days, dinner with Fashion Show on Monday night, four educational sessions, all class kits, mini classes, transportation to Salt Lake on Wednesday, and lots of swag! WHAT IS NOT INCLUDED? Transportation to the hotel on Sunday, hotel stay for Sunday night, dinner on Sunday and Tuesday night, individual sewing supplies for classes. I M COMING WITH A GROUP FROM MY SHOP. HOW DO WE REGISTER? Everyone who is attending the event will need to register individually. However, there are 2 different price points for the event: 1. DOUBLE PAYING OCCUPANCY, $ Select this option if you are sharing a room with another paying attendee. Be sure to give us the name of the person you are sharing with. 2. SINGLE PAYING OCCUPANCY, $ Select this option if you are the only one in the room, or if you are sharing the room with a non-paying attendee (like your spouse or other family member). DO I NEED TO MAKE MY OWN HOTEL RESERVATION? Yes, make your reservation directly with the hotel here: stein_eriksen/landingpages/ Riley_Blake_Designs.html You will be required to hold your reservation with a credit card. All incidentals and any additional nights will be your responsibility (Monday and Tuesday night are included in your event fees). If you have more than two people in your group, contact Jennifer for additional options with sleeping rooms. WHEN SHOULD I ARRIVE? The event begins early Monday morning. If you are flying, or driving from a distance, you will want to arrive on Sunday. The hotel has extended our group rate for Sunday night, however it is not included as part of the event. Check-in time is 4:00 pm, but you may contact the hotel to make other arrangements. HOW DO I GET FROM THE

15 AIRPORT TO THE HOTEL? The most economical way to reach the hotel is by private shuttle, which is currently $45 for a one way trip. To make a reservation, go to All Resort Express, and click on Book a Ride! to begin the reservation process. Car rentals are also available at the airport, and the hotel provides free self-parking. Driving directions from the airport can be found here: resort-in-deer-valley-utah-en.html WHAT SEWING ITEMS WILL THE EVENT PROVIDE? Baby Lock sewing machines will be provided in all classrooms. Please do not bring your own machine. All class kits including thread. Every classroom will have at least one cutting station with mat, rotary cutters, and basic ruler, and one ironing station. WHAT SEWING ITEMS DO I NEED TO PROVIDE? For every sewing class, your instructors are expecting you to bring the following: Fabric scissors, pins, seam ripper, measuring tape, and you may bring a rotary cutter & small mat if you do not want to use the classroom's. Any additional supply that is listed by your class instructor. WHAT IF I FORGOT SOMETHING OR RUN OUT OF SOMETHING? We will have some basic supplies on hand, and will do our best to get what you need, however there will not be a shop onsite. WILL THERE BE A DEDICATED SEWING ROOM? WILL IT BE OPEN LATE? We don t have a separate room dedicated just for sewing; however, we will be opening up at least one of the classrooms during free time for you to work on your unfinished class projects. And yes, it will be open for late night sewing! WHAT ABOUT MEALS? The only meals you need to worry about is dinner on Sunday and Tuesday. On Tuesday, RBD has arranged for transportation to/from some of the best restaurants in Park City! RBD will make your reservation, however, you will be responsible for your own food/drinks. Sign up for the Dine- O-Round will be at the event. WILL I HAVE ANY FREE TIME? We have a full schedule and plan on keeping you busy during the day! However, we have a free night on Tuesday, and will have a dedicated group shuttle that will take you for a Dine-o-Round at some of the best restaurants in Park City. HOW DO I GET TO DOWNTOWN PARK CITY? The hotel has a complimentary 13 passenger shuttle to Main Street that departs every 30 minutes on the hour and half hour, reservations are recommended. The first departure is 7:00 am, and the last pick-up is 10:45 pm. You may also take a taxi, one-way fare is approx. $20. WHAT IS THE WEATHER LIKE? Park City is nestled in the mountains, with an altitude of approx. 7,000 feet! Because of this, it is cooler than Salt Lake. The average low for May is 36 degrees, and the high is 63 degrees. Plan on packing a light coat or jacket for mornings and evenings. You may also get last minute weather updates by checking the hotel s homepage. I AM ATTENDING QUILT MARKET, HOW DO I GET FROM PARK CITY TO SALT LAKE? On the last day of the event (Wednesday, May 18) we are visiting RBD Alpine office and shopping the RBD warehouse in Sandy, which is about 15 minutes from the Convention Center. We will plan on dropping off groups at designated hotels along the route, with the last stop at the Convention Center. If you need to arrive in Salt Lake earlier than our itinerary schedule, please contact Jennifer. If you have rented a car, we will provide driving directions to both locations.

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17 The Shop Owners' Extravaganza is exclusive to the wholesale clients of Riley Blake Designs and Penny Rose Fabrics, and is not open to the general public. All educational sessions are focused on helping grow your business with our products and programs. Each attendee will rotate through all four educational sessions, omitting the need to choose a class schedule. Class kits are included with your event fees. Class supply lists, if required, will be given 30 days prior to arrival. Event registration includes the hotel stay for Monday and Tuesday; breakfast and lunch Monday, Tuesday, and Wednesday; dinner with Fashion Show on Monday night; four educational sessions with class kits; mini classes; and transportation to Salt Lake on Wednesday. Everyone who is attending the event will need to register individually. However, there are 2 different price points for the event: Registration 1. Double Paying Occupancy, $ per person Select this option if you are sharing a room with another paying attendee. Be sure to give us the name of the person you are sharing with. 2. Single Paying Occupancy, $ per person Select this option if you are the only one in the room, or if you are sharing the room with a non-paying attendee (like your spouse or other family member). Questions? P lease Contact: JENNIFER SEELOS jennifer@rileyblakedesigns.com CALL OR TEXT: Half of the event fee is required at time of registration. The remaining balance is due on or before Friday, March 11, The event fee is non-refundable. If circumstances arise that do not allow you to attend, you may transfer your registration to another individual. Riley Blake Designs will not issue refunds, you must work out payment details with that individual. Registration is a 3-Step Process 1. PERSONAL INFORMATION Clicking the button below will take you to the registration page where you will provide the information needed for this event. 2. PAYMENT Upon submission, you will be redirected to the payment page where you must complete payment of the deposit, or full payment if desired. Your event registration is not considered guaranteed without confirmed payment. 3. HOTEL RESERVATION Upon completing payment, return to your in-box. You will have two separate confirmations one from RBD and one from PayPal. The confirmation from RBD will contain a link to the hotel's reservation page. Please follow the link to make your sleeping room reservations. REGISTER NOW >

18 Riley Blake Designs South 500 West Sandy, Utah Tel or Toll Free Fax or Toll Free