Academy COURSES ACADEMY

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Everett Lee
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1 Academy COURSES ACADEMY

FREEDOM Artistic SCRUPLES has developed an educational platform that brings stylists on a journey of growth, success and enhancement of their skills.

2 FREEDOM Artistic SCRUPLES has developed an educational platform that brings stylists on a journey of growth, success and enhancement of their skills. This education can be obtained by going through the academy courses offered at Scruples Academy in Lakeville, Minnesota and through our vast distribution network across the country. The journey can take different paths based on the stylists desire to learn more about Scruples products, enhance coloring or cutting skills or develop advanced coloring and cutting techniques that allow stylists to increase their income. We have also developed easyto-follow business courses that provide ideas to assist in business management, attaining financial growth and success as a salon owner or stylist. For those who are looking to save time, make more money and stretch their artistic freedom, we invite you to explore the many academy courses that Scruples has to offer. Scruples Academy 3

CONTENTS Scruples Academy Courses Offered Only in Our Lakeville Academy Training for Tomorrow Global Design Artistry Offered Across the Country Through Scruples Distributors Color by

3 CONTENTS Scruples Academy Courses Offered Only in Our Lakeville Academy Training for Tomorrow Global Design Artistry Offered Across the Country Through Scruples Distributors Color by Design: Color Basics Color by Design: Blonding Cutting by Design Self-Tour of Haircolor Self-Tour of Haircutting $1, Cup of Coffee Scruples Keys to Salon Success Scruples Academy 5

This three-day program introduces attendees to Scruples product portfolio. The event opens with a welcome cocktail party before the training begins.

4 This three-day program introduces attendees to Scruples product portfolio. The event opens with a welcome cocktail party before the training begins. training for tomorrow Education includes product knowledge, live model demonstrations and hands-on training with mannequins and live models. Training for Tomorrow gives attendees an inside look at who Scruples is and what we stand for in the professional salon industry. Scruples provides transportation to and from the airport and training facility for this event, as well as most meals throughout the training. Scruples Provides the Following: Three days of education Live models for hands-on training An evening social cocktail party An evening dinner Continental breakfast and lunch each day Complimentary shuttle to and from the Minneapolis/St. Paul Airport, designated hotel and Scruples Attendees Are Responsible for the Following: Round trip transportation to Minneapolis Three nights room at a Scruples designated hotel (double-occupancy discounted rate; singleoccupancy available upon request, subject to additional cost) Assorted cutting combs Styling brushes Shears Blow dryer Sectioning clips Additional Information: Tuition, registration form and dates available at scrupleshaircare.com/training_for_tomorrow or see your distributor sales consultant. Registration form must be completed and sent with the registration fee (one form per attendee). Please confirm your registration with Scruples Education Department, or education@scrupleshaircare.com, before booking your airfare. Scruples Academy 7

This three-day program is the key to unlocking your creative freedom. Training for Tomorrow is a prerequisite for attending this program.

Education is focused on applying Self-Tour of Haircolor and Self-Tour of Haircutting theory using mannequins on day one, and live models the following two days.

Scruples provides transportation to and from the airport and training facility for this event, most meals throughout the training, mannequins, models and product.

5 This three-day program is the key to unlocking your creative freedom. Training for Tomorrow is a prerequisite for attending this program. global design artistry This event opens with a welcome cocktail party the night before the training. Education is focused on applying Self-Tour of Haircolor and Self-Tour of Haircutting theory using mannequins on day one, and live models the following two days. On the last day, attendees have their own models to showcase the skills they have learned. Small class sizes ensure expert guidance from coaches to elevate stylists skills to the next level. Scruples provides transportation to and from the airport and training facility for this event, most meals throughout the training, mannequins, models and product. Scruples Provides the Following: Three days of haircutting, haircolor and texture education Mannequins and live models for hands-on training An evening social cocktail party An evening dinner Continental breakfast and lunch each day Complimentary shuttle to and from the Minneapolis/St. Paul Airport, designated hotel and Scruples Attendees Are Responsible for the Following: Round trip transportation to Minneapolis Three nights room at a Scruples designated hotel (double-occupancy discounted rate; singleoccupancy available upon request, subject to additional cost) Assorted cutting combs Styling brushes Shears Blow dryer Sectioning clips Razor with guard and blades Texture/blending shear Clipper and trimmer Additional Information: Tuition, registration form and dates available at scrupleshaircare.com/global_design_artistry or see your distributor sales consultant. Registration form must be completed and sent with the registration fee (one form per attendee). Please confirm your registration with Scruples Education Department, or education@scrupleshaircare.com, before booking your airfare. Scruples Academy 9

color by design color basics Color by Design Color Basics helps colorists develop a better understanding of

stylists by taking the fear out of color. Scruples provides training mannequins and product.

Basic rules must be reviewed in order to see how they are applied and when we can break them.

6 color by design color basics Color by Design Color Basics helps colorists develop a better understanding of color, simplifies color placement with techniques that can be applied to any haircolor system and empowers stylists by taking the fear out of color. Scruples provides training mannequins and product. color by design blonding Color by Design Blonding helps stylists to understand the lightening process. Basic rules must be reviewed in order to see how they are applied and when we can break them. The bigger challenge of getting blondes right is understanding two basic principles: proper formulation and application. Color by Design Blonding takes you through why color results from different levels on different types of hair do not always work the same. You are the artist and the hair your canvas, let us help you create your vision. Scruples Academy 11

cutting by design Scruples provides training mannequins and product.

Explore seven foundation haircuts essential to every cutting design that stylists

This class is offered as either a one, two or three day course of hands-on cutting

7 cutting by design Scruples provides training mannequins and product. Stylists learn to apply cutting methods that take their skills to the next level. Explore seven foundation haircuts essential to every cutting design that stylists encounter in salons. This class is offered as either a one, two or three day course of hands-on cutting education. The cutting foundation classes are: The Modern Bob, Elevated Bob and Wedge The Short Round and Square Layer The Long Layer and Hourglass Scruples Academy 13

self-tour of haircolor self-tour of haircutting This two-day hands-on program with mannequins teaches colorists to understand client personality and individual characteristics, enabling them to

Discover skin tone, eye color and face shape as it pertains to color. This course can be applied to any haircolor system.

8 self-tour of haircolor self-tour of haircutting This two-day hands-on program with mannequins teaches colorists to understand client personality and individual characteristics, enabling them to create the perfect color service. This unique consultation system takes skills to a new dimension, and customizes Color by Design placement techniques for the individual. Discover skin tone, eye color and face shape as it pertains to color. This course can be applied to any haircolor system. Discover how unique each head shape is through this two-day hands-on program with mannequins. Learn how to customize the accessorizing and finishing techniques of every haircut to fit the individual. Take your cutting skills to a level you never thought possible. Scruples provides training mannequins, and product. Scruples provides training mannequins and product. Scruples Academy 15

business building seminars $1,000 Cup of Coffee Developed by Chris Venesky This one-day program brings the stylist on a journey of personal growth and development to take on the challenges that occur

Learn how to turn $1 into $1,000 with key business building techniques Learn proven tools to develop true personal and professional growth Step by step tools for structure, readiness and advancement

9 business building seminars $1,000 Cup of Coffee Developed by Chris Venesky This one-day program brings the stylist on a journey of personal growth and development to take on the challenges that occur everyday behind the chair. Learn how to turn $1 into $1,000 with key business building techniques Learn proven tools to develop true personal and professional growth Step by step tools for structure, readiness and advancement of your skills Create your mission statement Scruples Keys to $alon $uccess This one-day program teaches stylists the keys to being more successful in business. As salon owner or stylist behind the chair, they will: Learn how to give the ultimate customer service Develop the type of clientele they ve always wanted to have Increase and maintain a customer base Reduce operating costs Develop business ideas to set them apart from other stylists Scruples Academy 17

discover your CREATIVE EDGE Full Scruples Academy menu - motivation.

Tools and cutting edge techniques that help you hone your craft

as you are Scruples Design Team members and Educators offer creative

10 discover your CREATIVE EDGE Full Scruples Academy menu - motivation. education. inspiration. Tools and cutting edge techniques that help you hone your craft Multidimensional, innovative color systems as individual and creative as you are Scruples Design Team members and Educators offer creative insight at these events Scruples Academy Video register online today scrupleshaircare.com/education Scruples Academy 19

Scruples Inc., Dist. Lakeville, MN 55044-9009 USA 1.800.457.

11 Scruples Inc., Dist. Lakeville, MN USA (Europe) Northampton NN6 7PD UK Technical: SCRUPLES ( ) scrupleshaircare.com Printed in USA

FUSION 2018 COLORFUL WORLD

FUSION 2018 COLORFUL WORLD FUSION 2018 COLORFUL WORLD TORONTO, ON WESTIN HARBOUR CASTLE 1 Harbour Square, Toronto, ON M5J 1A6 $209 per night (plus taxes), double occupancy JOIN US IN A NEW CITY WITH OUR