here s what you need to create and keep today s top textures in hot weather

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here s what you need to create and keep today s top textures in hot weather By Heather Haemker, Katie Harrington and Jacob Wucka But it looked amazing when I left the salon!

It s the enemy of smooth strands, over-the-top volume and the beachy waves that were carefully constructed to look oh-so-casual.

for sea-side waves potion from the ocean For a truly authentic beach look, Bumble and bumble Surf Infusion supports sexy, beachy, windswept styles even if you re miles from the shore.

A mellow blend of tropical oils and sea botanicals condition the hair while creating a sexy, beachy look; a sea mineral blend builds tousled, touchable texture with UV protectants.

Surf Infusion brings the right amount of moisture to hair, with that beautiful beach texture.

Twist subsections to create texture and loose, soft waves. of UNITE. no beach required! UNITE S BEACH Day is a uniquely formulated texturizing spray that fuses styling and finishing.

1 here s what you need to create and keep today s top textures in hot weather By Heather Haemker, Katie Harrington and Jacob Wucka But it looked amazing when I left the salon! If you had a dollar for every time you heard that from a client, you d be Bill Gates rich by now. But summer ah summer! It s the enemy of smooth strands, over-the-top volume and the beachy waves that were carefully constructed to look oh-so-casual. With these stealth operators, though, you can show her how to fight the warm weather battles of limp curls, deflated strands and blowzy-looking frizz, and survive summer like a champ! for sea-side waves potion from the ocean For a truly authentic beach look, Bumble and bumble Surf Infusion supports sexy, beachy, windswept styles even if you re miles from the shore. It contains a new bi-phase formula featuring a sea-salt bottom and an oil-based top, creating the perfect sand/ocean infusion. A mellow blend of tropical oils and sea botanicals condition the hair while creating a sexy, beachy look; a sea mineral blend builds tousled, touchable texture with UV protectants. Infusing that saltiness with oils has not been done like this before, says Laurent Philippon, Bumble and bumble Global Artistic Director. Surf Infusion brings the right amount of moisture to hair, with that beautiful beach texture. To create a soft, beach-kissed look, apply Tonic Primer from roots to ends, then hand-dry or diffuse the hair until half dry. Apply Surf Infusion liberally, spraying roots to ends. Twist subsections to create texture and loose, soft waves. of UNITE. no beach required! UNITE S BEACH Day is a uniquely formulated texturizing spray that fuses styling and finishing. Create alluring curls and windswept waves in a matter of minutes, thanks to a unique blend of three special salts magnesium sulfate, a natural salt and genuine sea salt. BEACH Day thickens and creates raw texture, mimicking the effects of the ocean air with results that last all day long. For sexy, tousled beach waves, Renee Africa, UNITE Senior Artistic Director, suggests spraying a generous amount of BEACH Day on damp hair, twisting some sections with your hands, then either drying or allowing the hair to air dry without brushing. Then use a curling wand to form a few soft waves if needed. Lightly apply more BEACH Day directly on the hair or into the palm of your hand and gently squeeze the hair. of Macadamia Professional. 188 behindthechair.com smells like the sea Infused with an intoxicating blend of toasted coconut cream, Macadamia Professional Texturizing Salt Spray adds texture, fullness and a light hold to any windswept style. It s the perfect ingredient for creating tousled, beachy waves with just the right amount of volume. Mist Macadamia Professional Texturizing Salt Spray and braid hair that is 80 percent dry. Create one big braid for loose texture, two braids for a tigher texture and four to six for even more definition and movement, suggests Karrie Fonte, AVP of Global Education for Macadamia Professional. Let the hair dry naturally, then gently remove the braids, pulling them apart with your fingers. Don t brush it out, says Karrie. It will become frizzy and you will lose the wavy look. For a fuller result, place your fingertips at the scalp and make small circles as you gently lift the hair.

beach with a boost Give beach waves a boost with Matrix Style Link! This innovative collection lets you prep, play and perfect, offering special booster additives to heighten the effects.

Once hair is dry, run fingers through the hair to encourage natural wave formation, and scrunch with Style Link Volume Builder.

sea spritz Scruples TEXTURE FIX Sea Salt Spray Gel is a unique dual formula sea salt spray and spray gel that enhances volume while building a natural, beachy texture that lasts.

To create buildable waves, spray from roots to ends on clean, damp hair. Scrunch hair with fingers and allow it to dry naturally, or blow-dry with a diffuser for all-over definition and fullness.

Infused with real sea salt, quinoa, bamboo, repairing proteins and rich botanicals, this light foam builds lift, body and texture into the hair creating a day at the beach look.

To create that fresh from the beach look, spray damp hair with ProRituals Colorfuel to lock down the hairs cuticle, then apply a generous golf ball size portion of Volume & Texture Foam, applied to

Take horizontal sections about 1-inch wide and grab square sections 1-inch by 1-inch, twirling each section around your finger, creating a ringlet effect.

of Keratin Complex. summer stylers Whether the look is sleek, voluminous or bouncy, L Oréal Professionnel s Techni.

2 beach with a boost Give beach waves a boost with Matrix Style Link! This innovative collection lets you prep, play and perfect, offering special booster additives to heighten the effects. To create fabulous, frizz-free waves, combine Style Link Smoothsetter with Hold Booster. Once hair is dry, run fingers through the hair to encourage natural wave formation, and scrunch with Style Link Volume Builder. If you allow the hair to dry completely before touching it, says Matrix Artistic Director, Robert Santana, you ll lock in curl and prevent frizz. sea spritz Scruples TEXTURE FIX Sea Salt Spray Gel is a unique dual formula sea salt spray and spray gel that enhances volume while building a natural, beachy texture that lasts. The special trigger spray bottle allows for even product saturation, helping you create healthy, textured waves that hold. Plus, the light citrus aroma leaves hair smelling summer fresh! To create buildable waves, spray from roots to ends on clean, damp hair. Scrunch hair with fingers and allow it to dry naturally, or blow-dry with a diffuser for all-over definition and fullness. Spray on dry hair for an additional boost of volume. a day at the beach Create sexy, textured waves easily with ProRituals Volume & Texture Foam. Infused with real sea salt, quinoa, bamboo, repairing proteins and rich botanicals, this light foam builds lift, body and texture into the hair creating a day at the beach look. Located in San Diego we see our share of beach wave curls and I am constantly asked how to recreate this look, shares Terrence Michael Renk, Global Artistic Director for ProRituals. To create that fresh from the beach look, spray damp hair with ProRituals Colorfuel to lock down the hairs cuticle, then apply a generous golf ball size portion of Volume & Texture Foam, applied to the hair from the back of the head to the top. This is a great way not to overload the hair with product. Take horizontal sections about 1-inch wide and grab square sections 1-inch by 1-inch, twirling each section around your finger, creating a ringlet effect. Work this pattern until you reach the top of the head and then diffuse. Once the hair is dry, apply a quarter size of Volume & Texture Foam into the hair to softly break up the curls. of Keratin Complex. summer stylers Whether the look is sleek, voluminous or bouncy, L Oréal Professionnel s Techni.Art Dual Stylers, debuting in August, ensures clients are ready for a day of fun in the sun. The most unique aspect of these Stylers is that you can actually control the ratio of how much cream or gel you want to use depending on the hair density and the desired result, says L Oréal Professionnel Artist, Amit Abraham. Simply distribute the gel evenly from roots to ends to create a sexy, tousled look with a matte finish. the downtown wave City girls love waves, too! So Keratin Complex has created the Downtown Wave, an edgy incarnation of a beach wave that uses Keratin Complex Sweet Definition Texturizing Sugar Mist instead of salt spray. This product is sodium-free and contains sugar cane extract and marine ingredients that condition and help retain curl without the drying effects of salt, explains Keratin Complex Director of Education, Amy Michleb. When using a curling rod to create texture, wrap the hair in a spiral motion without letting go to create a wave, suggests Amy. Wrap it around the rod and release it to create a curl. behindthechair.com 189

for big hair with big body the perfect push up Coming to a shelf near you, Sexy Hair Big Sexy Hair Push Up helps create beautiful, thick and healthy-looking strands.

Section the hair and spray Push Up underneath each section from roots to ends, advises Nadirah Volpe, Master Artist for Sexy Hair.

body boost Give her instant volume and oomph with Brazilian Blowouts Instant Volume Thermal Root Lift.

Create beach-inspired, loose waves with a punch of volume in four easy steps: 1. Spritz Brazilian Blowout Instant Volume Thermal Root Lift on roots of towel-dried hair.

Blow-dry hair with a flat brush and use a fine-tooth comb to create a deep side part. 3. Wrap pieces of hair around a curling wand, being sure to point the end of the wand down. 4.

For a fresh-from-the-beach look, try this liquid-topowder texturizer. Joico Hair Shake features a microfine mist that amplifies hair with mega volume.

Spray Hair Shake in layers where your client wants to see texture, thickness, control and volume at the root for lift, through the lengths for texture, onto short styles for grip and control.

3 for big hair with big body the perfect push up Coming to a shelf near you, Sexy Hair Big Sexy Hair Push Up helps create beautiful, thick and healthy-looking strands. This dry aerosol thickening spray is used on dry hair to create body and volume without weight. Section the hair and spray Push Up underneath each section from roots to ends, advises Nadirah Volpe, Master Artist for Sexy Hair. Then spray the top of the hair all over, going in around the hairline for extra lift. Use your hands to push the hair upward for an instant boost of density. body boost Give her instant volume and oomph with Brazilian Blowouts Instant Volume Thermal Root Lift. This humidity resistant, heat-activated directional spray targets the root area of the hair for instant lift and extreme volume. So all her wavy, curly styles will be sky high all day long. Create beach-inspired, loose waves with a punch of volume in four easy steps: 1. Spritz Brazilian Blowout Instant Volume Thermal Root Lift on roots of towel-dried hair. You can also spritz some into the palm of your hand and rub onto the midshafts and ends of the hair for a little extra holding power. 2. Blow-dry hair with a flat brush and use a fine-tooth comb to create a deep side part. 3. Wrap pieces of hair around a curling wand, being sure to point the end of the wand down. 4. Let the hair cool and spritz with your favorite lightweight hairspray or dry shampoo, tousle with your hands to loosen the waves and enjoy. of Brazilian Blowout. of Joico. shake it up! For a fresh-from-the-beach look, try this liquid-topowder texturizer. Joico Hair Shake features a microfine mist that amplifies hair with mega volume. Simply spray it, texturize, layer it, volumize and play with it. Spray Hair Shake in layers where your client wants to see texture, thickness, control and volume at the root for lift, through the lengths for texture, onto short styles for grip and control. Joico Celebrity Hairstylist and Spokesperson, Paul Norton is a fan, It s an amazing texturizer, he says. It s my new secret weapon! body builder Tired of teasing? Combine AG Hair s Root Thikkening Serum and Lotion for fatter hair. This pair promotes future (permanent) hair growth and thickness. Containing high concentrations of Regenerative Complex a clinically proven blend of organic Pea Sprout Extract coupled with ginseng and ginger these products stimulate new hair growth and create the optimal environment for healthy, fuller-looking hair. Use Root Thikkening Serum twice daily on wet or dry hair for a minimum of 90 days to help stimulate blood flow to hair cells. Follow with Thikkening Lotion once a day on wet hair for instantly fuller-looking locks, thanks to powerful strand volumizers that pump up each individual hair shaft. of AG Hair.

of Kenra Professional. boho xl Quick and easy volume is just a spray away with Kenra Volume Spray 25.

resistant up to 25 mph so she can ride with the top down!

fullness up to 242 percent. Apply it on damp or dry hair.

Insta-Oomph Maintaining a summer bod isn t just about a flat stomach and toned abs your clients hair deserves some body building, too.

Part of the all new CHI Styling Line, this flexible hold spray adds buildable texture and volume to hair, but won t weigh it down.

To keep her hair from frizzing in the humid summer heat, try Foil from R+Co. It kills frizz and tames stubborn flyaways without weighing hair down.

Spray as much as needed onto damp or blow-dried hair and brush through to smooth and add manageability, says R+Co Co-Founder Howard McLaren.

Luxurious Finish Keep summer hair glossy and hydrated with a deep-treatment like MarulaOil Rare Oil Treatment.

Your clients will love the non-greasy formula! To prevent fizz and unwanted flyaways, apply a few drops of MarulaOil Rare Oil Treatment on dry ends.

4 of Kenra Professional. boho xl Quick and easy volume is just a spray away with Kenra Volume Spray 25. Providing up to 120 hours of super hold and 24-hour high-humidity resistance, this 11-time Stylist Choice Award-winning spray is fast-drying, flake-free and wind resistant up to 25 mph so she can ride with the top down! For additional texture, Kenra Platinum Texture Wax 10 offers the application of a mousse with the versatility and finish of a wax, helping to increase texture and fullness up to 242 percent. Apply it on damp or dry hair. For extra volume, suggests Laken Rose, Senior Technical Trainer for Kenra Professional, apply Volume Spray 25 in small sections at the base in short bursts. Insta-Oomph Maintaining a summer bod isn t just about a flat stomach and toned abs your clients hair deserves some body building, too. Add volume and shine to summer hair with CHI s new Texturizing Spray. Part of the all new CHI Styling Line, this flexible hold spray adds buildable texture and volume to hair, but won t weigh it down. for fighting fr izz frizz eliminator There s a fine line between sexy summer texture and out-of-control disaster. To keep her hair from frizzing in the humid summer heat, try Foil from R+Co. It kills frizz and tames stubborn flyaways without weighing hair down. Plus, it reflects light, so her hair will look naturally sleek and shiny all day long. Spray as much as needed onto damp or blow-dried hair and brush through to smooth and add manageability, says R+Co Co-Founder Howard McLaren. Whether it s smoothness or texture you love, Foil will add the ability to control the look. Luxurious Finish Keep summer hair glossy and hydrated with a deep-treatment like MarulaOil Rare Oil Treatment. Cold-pressed MarulaOil is packed with powerful antioxidants and replenishing oleic acids for instant hydration, taming and softness. Your clients will love the non-greasy formula! To prevent fizz and unwanted flyaways, apply a few drops of MarulaOil Rare Oil Treatment on dry ends. of Paul Mitchell. summer glam Is she ordering up polished, frizz-free curls and waves? Coming right up with the Neuro Cell by Paul Mitchell! This ultra-sleek, premium hot roller system tames frizz as it boosts volume and body. The flocked rollers provide grip and control while the built-in heaters conduct heat evenly while styling. This creates an environment that helps tame frizz and smooth out curls, explains Robert Cromeans, Global Artistic Director for Paul Mitchell. To create a glamorous, summer night style, prep damp hair with 2 to 3 pumps of Awapuhi Wild Ginger MirrorSmooth High Gloss Primer, blow-dry with a round brush for lift and volume, place Neuro Cell rollers at the midshaft of 1-inch sections, roll and wait for the all cool indicator. Then remove the rollers, brush all hair to one side with a 413 Sculpting Brush and mist with Awapuhi Wild Ginger Finishing Spray. behindthechair.com 191

one-step styling Imagine if your hairbrush and your thermal styling tool merged into one. Well, you re in luck!

and slowly pull through the hair using even tension. Then twist the section around your finger to form and secure the curl.

your straight dryer nozzle. When heated, these plates smooth the strands and eliminate frizz.

At the same time, I m maximizing shine and prolonging the life of the style.

192 for hair repair healthy scalp = happy hair The root of frizz starts at, well, the roots!

PHYTO s Thirst Quencher Treatment, an in-salon service, changes the game in less than 30 minutes.

Shampoo; Phytojoba Intense Hydrating Brilliance Mask and Huile Soyeuse Lighweight Hydrating Oil Leave-In for a luxurious, root-to-tip transformation.

Enter TIGI s Bed Head Totally Beachin collection.

Pair it with Mellow After-Sun Conditioner, a Zen balm to calm sunstressed locks. This duo reduces damage by up to 99 percent.

5 one-step styling Imagine if your hairbrush and your thermal styling tool merged into one. Well, you re in luck! The FHI Heat Stylus is a thermal styling brush that creates a variety of looks use it to create volume and body, lift at the crown, curls, flips and smooths frizz. For a flawless, frizz-free curl, brush through each section with the Stylus to release tangles and to season the hair, says FHI Heat Celebrity Spokesperson, Gregory Patterson. Next, place the Stylus near the root on the underside of the section, wrap the hair behind the Stylus toward the curved ridge back rotate the Stylus back and slowly pull through the hair using even tension. Then twist the section around your finger to form and secure the curl. blow-dry frizz away in half the time The Power Styler, a BTC The Next Big Thing product consists of two ceramic plates that fit perfectly onto the end of your straight dryer nozzle. When heated, these plates smooth the strands and eliminate frizz. Hair tends to frizz naturally on its own, but with The Power Styler, I am sealing the cuticle and preventing that frizz, says BTC Artist, John Benline. At the same time, I m maximizing shine and prolonging the life of the style. Order the Power Styler for your own frizz-fighting missions at: /powerstyler of FHI Heat. 192 for hair repair healthy scalp = happy hair The root of frizz starts at, well, the roots! So it stands to reason that a rejuvenating scalp treatment is half the battle when it comes to frizz control. PHYTO s Thirst Quencher Treatment, an in-salon service, changes the game in less than 30 minutes. The treatment includes Phytopolléine Botanical Scalp Treatment; Huile D Alès, an intense hydrating oil treatment; Phytojoba Intense Hydrating Brilliance Shampoo; Phytojoba Intense Hydrating Brilliance Mask and Huile Soyeuse Lighweight Hydrating Oil Leave-In for a luxurious, root-to-tip transformation. behindthechair.com beachin s.o.s. Nothing looks better than waves courtesy of the actual beach, but at the end of the day, salt, chlorine and sun take a toll. Enter TIGI s Bed Head Totally Beachin collection. Cleansing Jelly Shampoo is a gentle cleansing formula that s bursting with juicy citrus freshness; it leaves hair soft, shiny and free of gunk. Pair it with Mellow After-Sun Conditioner, a Zen balm to calm sunstressed locks. This duo reduces damage by up to 99 percent. something new under the sun If she s planning on spending the day at the beach, she d better use protection in the form of Davines Essential SU Hair Milk. This sunprotective leave-in treatment from the brand s summer collection provides all the benefits of a cream with the lightness of a spray controlling frizz and leaving hair soft, shiny and light. And thanks to its anti UV-A and UV-B filters, it protects the hair hydration and color from damage during sun exposure. For a fresh take on summer braids, says Davines Master Session Ambassador, Joseph DiMaggio, start by spritzing SU Hair Milk onto towel-dried hair. While hair is still wet, braid into pigtails. Now you have three options: 1. Rock the pigtails as is for a classic, throwback look. 2. Twist the braids at the nape of the neck into an intricate braided bun. 3. Bring the braids up and forward to the front of the hair for a milk maid-inspired do. All three looks are perfect for a beach day or a night out while keeping frizz at bay!

STYLE WET. Perfect Setting Blow Dry Lotion - Hold Level 2. Velvet Amplifier Style Primer - Hold Level 2

STYLE WET. Perfect Setting Blow Dry Lotion - Hold Level 2. Velvet Amplifier Style Primer - Hold Level 2 STYLE WET Velvet Amplifier Style Primer - Hold Level 2 A concentrated serums that improves manageability and amplifies control with one pump for smooth responsive styling. Stay Brilliant - Hold Level 1