THE PASSION FOR FASHION

Transcription

1 THE PASSION FOR FASHION

2 Index Who we are 3 Our brands 7 Our store concepts 8 > Modiana - Rural 9 > Modiana - Urban 10 > Modiana - Urban XL 11 > Maxi 12 > Modiana - Outlet 14 > Fashion point 15 > Beautique 16 > Concept 4 tomorrow 17 Conclusion 20

3 Who we are Montecristo Group Montecristo Group owns and develops a portfolio of important consumer brands as Kenvelo, Lee cooper, and Timeout. Lee Cooper Private Label Brands > The people s brand of fashion and jeans since 1908 > More than 40 sales partners in over 100 countries > Part of our portfolio in 2011 with a 30 year license > Currently one of the largest mono brand networks worldwide Retail Sales in 2015: Main competitors: Mustang, Wrangler, Levis Through its in-house business development, merchandising, advertising and public relations department, Montecristo Group manages its brands to drive greater consumer awareness and equity. Montecristo Group is currently covering the following territories: Romania, Czech Republic, Bolgaria and Slovakia through the HQ offices based in Romania; and Slovenia, Croatia, Serbia and Bosnia & Hercegovina through offices based in Slovenia. In Romania it operates with 98 stores, being a leader in the retail fashion industry on the territory. Combined, Montecristo Group currently manages more than 200 stores throughout these territories. Kenvelo Time Out > An international brand with the fastest expansion in sportswear in eastern Europe > On the market since 1989 as a line of jeans, which gradually evolved to sportswear (T-shirts, shirts, sweaters and accessories) > Affordable price level, with a constantly enriched basic collection Retail Sales in 2015: Main competitors: Terranova, New Yorker, Tally Weijl > International affordable lifestyle brand that embodies the unique California free spirit way of life for a loyal and growing consumer base > Full range of men/women clothing and accessories > Brands policy is to provide high quality products at accessible prices Montecristo Group is a 70% investor into a Modiana venture. Retail Sales in 2015: Main competitors: S.Oliver, Tom Tailor, Esprit 3

4 Who we are Montecristo SL MONTECRISTO SL is a fashion retailing company located in Slovenia, which through the acqusition of Modiana, former textile and beauty division of Mercator group, dates back to 1964, when it started with Modna hiša (fashion house) retail store in Maribor city. Today, the network consists of more than 100 stores, about 700 employees and m 2 of retail sales area throughout the territory of Slovenia, Croatia, Serbia and Bosnia & Hercegovina. 103 shops m 2 of sales area 66,2 mio EUR of turnover 700 employees Through its history, Modiana has evolved into one of the highly recognized fashion retailer on the territory, with a variety of shop concepts and brands, covering a large segment of buyers in a wide list of mid-price range fashion brands. Own store brands Above data is for year

5 Who we are Our vision is to be one of three most important textile retailers of quality and fashionable textile for affordable prices in our region. Austria Slovenia 36,6 mio EUR 42 textile stores, 7 drugstores m 2 of retail sales area Croatia Hungary Romania 15,7 mio EUR 28 textile stores Bosnia & Hercegovina Serbia 7,6 mio EUR m 2 of retail sales area 8 textile stores, 5 drugstores m 2 of retail sales area Montenegro Bulgaria Our mission is creating long term relationships with customers - fashion oriented individuals, offering them best value/cost in fashion. Italy Albania Macedonia 6,3 mio EUR 9 textile stores, 4 drugstores m 2 of retail sales area *data for year

6 Who we are Competent Management Goran Kristan President of the Board, CEO > 20 years of experience in fashion business > 15 years of experience in Executive positions at successful European Vertical fashion retailers > Experience in M&A processes (successfully finished several M&A transactions with over 50m of total volume) > 30% investor into a Modiana business venture > Owner of private medical clinic Barsos MC in Ljubljana, the capital of Slovenia Tomaž Gorjup COO - Chief Operating Officer > 18 years of experience in IT business, with previous engagement in Studio Moderna Holdings as their CIO Klemen Boštjančič Board Member > 10 years of experience in Turnaround > From 2013 advisor at numerous Restructuring and M&A processes > Executive positions > Mineral d.d. > Adria Airways d.d. > 2013 Trimo d.d. > Non-executive positions (Supervisory Board Member) > 2010 Vegrad d.d. > Intereuropa d.d., Merkur Trgovina d.d. Klemen Bavdek CLO - Chief Logistics Officer > 20 years of experience in logistics business and a recepient of Slovene Logistic Manager of the year Award (2014) 6

7 Our brands Men Tom Tailor / Tommy Hilfiger / S.Oliver / Ragman / Brax / Meyer / Gant / Milestone / Strellson / Benvenuto / Venti / Casa Moda / Urko / Pionier / Seidensticker / Eterna / Liu Jo / Piere Cardin / LeeCooper* / Timeout* / KVL* Women Gerry Weber / Taifun / Samoon / Lebek / Betty Barclay / Benetton / Tommy Hilfiger / Only / S.Oliver / Tom Tailor / Comma / Guess Jeans / Desigual / Rinascimento / Passarella / LeeCooper* / Timeout* / KVL* Kids Benetton / Name It / S.Oliver / Tom Tailor / Desigual Underwear Skiny / Triumph / Lisca / Schiesser / Palmers / Mane Meili / Benetton Undercolors Accessories & Shoes Tom Tailor / Gerry Weber / Tommy Hilfiger / Only / S. Oliver / Desigual / Braccialini / Benetton / Tosca Blu / Ara / Gabor / Nerogiardini / Peter Kaiser / Guess Jeans / Bugatti Cosmetics Chanel / Christian Dior / Lancome / Shiseido / Collistar / L occitane / Guerlain / La Prairie / Armani / Clarins / La Prerie / Estee Lauder / YSL / Bvulgari / Calvin Kline / Hauschka *private label brands 7

8 Our store concepts We have established various store concepts during decades of our presence on the territory we cover, always adapting to the latest trends, from successfully covering rural areas of Slovenia and Croatia, to being present on top locations inside the city centres and shopping malls. Either a monobrand store (Benneton, Sisley,...), a multibrand store (Modiana - Rural, Modiana - Urban, Avenija mode, Fashion point) or a deparment store (Maxi, Modna hiša), our store concepts are fitted to the represented brands and customers needs. 8

9 Modiana - Rural MULTIBRAND STORE Appropriate for local markets or locations in department stores and minor cities m 2 of sales area space 50 stores TARGET CUSTOMER: > customers with medium to high purchasing power > less concerned with fashion trends and prestigious brands > predominantly loyal to their brand > expect comfort, pleasure, advice, and service > aged 40 years or more > quality standard apparel at medium price range 9

10 Modiana - Urban MULTIBRAND STORE Well known international brands, domestic brands, private label brands, located mainly in shopping malls or locations in major towns and cities m 2 of sales area space 20 stores TARGET CUSTOMER: > customers with medium to high purchasing power > looking for better offer of well-known brands, also reaching for high fashion brands > aged 35 years or more > requiring and expecting more from their shopping in terms of offer, service, and store equipment. 10

11 Modiana - Urban XL MULTIBRAND / DEPARTMENT STORE Well known international brands, domestic brands, private label brands, located mainly in shopping malls or locations in major towns and cities. >1.500 m 2 of sales area space 5 stores TARGET CUSTOMER: > customers with medium to high purchasing power > fashionista looking for offer of TOP international high fashion brands > aged 35 years or more > requiring and expecting more from their shopping in terms of offer, service, and store equipment. 11

12 Maxi UP-SCALE DEPARTMENT STORE Maxi, Slovenia s first all-round department store, offers cosmetic products, footwear, clothing and fashion accessories from renowned fashion designers on the two floors of its renovated sales area. The department store has more than 40-year history of being a leading department store on the market of Slovenia, always offering best merchandise to the sophisticated customers. >6.000 m 2 of sales area space TARGET CUSTOMER: > customers with higher-than-average income > fashionista looking for offer of TOP international high fashion brands > aged 35 years or more > requiring and expecting more from their shopping in terms of offer, service, and store equipment. 12

13 Maxi - fashion brands Men Alberto / Baldessarini / Benvenutto / Eduard Dressler / Fred Perry / Gant Women Armani Jeans / Basler / Cecilia Benetti / Cinzia Rocca / Conte of Florence / Deha / Lilak / Marc Aurel / Marc Cain / Stefanel Kids Legowear / Tommy Hilfiger Underwear Amman / Calida / Jockey / CK - Calvin Klein / Tommy Hilfiger / Palmers Accessories & Shoes Armani Jeans / Bugatti / Braccialini / Conte of Florence / Fabi / Fred Perry / Gant / Hogl / Moschino / Nerogiardini / Peter Kaiser / Timberland / Trussardi / Picard / Tosca Blu / Zocal / Picard All above brands are additional to the Modiana Urban store concept. 13

14 Modiana - Outlet MULTIBRAND STORE Located in city periphery Intended for sale of apparel from previous seasons, at discounted lowest possible prices. Offer of goods and brands is more narrow and shallow than in other specialized textile store formats. 300 m2 of sales area space 4 stores (2017) TARGET CUSTOMER: > price-sensitive, rational shopper less concerned with season fashion trends quality standard apparel of the medium price range; they are predominantly loyal to their brand. 14

15 Fashion point MULTIBRAND STORE Private label (LeeCooper, KVL, Timeout) new multibrand store concept, ideal for representation in high frequency shopping mall locations m 2 of sales area space TARGET CUSTOMER: > customers with price-sensitive to medium to high purchasing power > young middle level to management looking for casual and classic-well-cut clothes > aged between years > requiring and expecting more from their shopping in terms of offer, service, and store equipment. 15

16 Beautique MULTIBRAND COSMETIC STORE Sales unit offering drugstore products of globally renowned cosmetics lines categorized into perfume shops and drugstores (given the price range, depth and scope of offer). It carries a wide offer of 207 different brands. Mostly located in shopping malls and inside own department stores m 2 of sales area space 17 stores 16

17 Concept 4 tomorrow MULTIBRAND STORE New concept of a multibrand men & women store, with a possible addition of kids (+50 m 2 ) and underwear (+50 m 2 ) assortment and up-scale with brands as Fracomina, Brax etc. TimeOut 350 m 2 floor plan combined of assortment for younger & older customers Pioneer Ragman > 350 m 2 of sales area space S.Oliver Old Gerry Weber TARGET CUSTOMER: > customers with medium to high purchasing power > young middle level to management fashionista looking for casual and classic-well-cut clothes of well known brands > aged between years > requiring and expecting more from their shopping in terms of offer, service, and store equipment. Pierre Cardin Young Old Young 17

18 Concept 4 tomorrow FASHION POINT & FRIENDS Private label (LeeCooper, KVL, Timeout) multibrand store concept, with an addition of other complementary brands as Tom Tailor, S.Oliver and/or Bestseller brands. > 300 m 2 of sales area space 300 m 2 floor plan combined of private label assortment with an addition of other complementary brands Only Timeout TARGET CUSTOMER: Lee Cooper > customers with price-sensitive to medium to high purchasing power > young middle level to management looking for casual and classic-well-cut clothes > aged between years > requiring and expecting more from their shopping in terms of offer, service, and store equipment. Kenvelo 18

19 Concept 4 tomorrow MONOBRAND STORES We have a plan of opening various monobrand stores throughout m 2 of a monobrand merchandise selection a lucrative combination of individual store-concept, merhandise selection and logistic support. > m 2 of sales area space Gerry Weber m 2 Fracomina m 2 itstyle cosmetics - 80 m 2 TARGET CUSTOMER: > customers with price-sensitive to medium to high purchasing power > aged between years > requiring and expecting more from their shopping 19

20 Conclusion MONTECRISTO IN 2016 MONTECRISTO IN 2020 > More than 40 years of successful history in sales of fashion brands > Most diversified fashion brand assortment in own store network on the territory > Competent management with clear plans for the future development > Leading market share on the territory > Great assortment of fashion brands represented through different store concepts > Leader in on-line shopping logistics 20

21 Montecristo SL, clothing store Ltd.