life. ExTRaoRDinaRy about us PRinT DigiTal EvEnTs malaysia TaTlER media KiT 2017
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1 LIFE. Extraordinary malaysia TATLER MEDIA KIT 2017
2 about us Print Digital Events For 28 years, Malaysia Tatler has been the city s most trusted and enduring high society and luxury lifestyle magazine. We do not just chronicle society, we define it the people, the places, the events, the objects. We connect high society and the most influential people in the country across the region, a readership that shapes opinions and trends. The sophistication of the Tatler brand is matched by award-winning design and stylish photography on both print and digital platforms, as well as creative events services. malaysia TATLER MEDIA KIT
3 MAGAZINE OF THE YEAR 2016 THE YEAR OF MAGAZINE FADZA AND VIVY: MEET THE DYNAMIC DUO REVOLUTIONISING THE BUSINESS OF FASHION L I F E. E X T R A O R D I N A R Y #GenerationT2017 MAY 2017 RM15.90 (INCL 6% GST) PP6732/06/2013(032251) APRIL 2017 PP6732/06/2013(032251) APRIL 2017 RM15.90 (INCL 6% GST) PP6732/06/2013(032251) RM15.90 (INCL 6% GST) JOEL NEOH: GOES DEEP WITH TECH AND VIRTUAL REALITY April 2017 MALAYSIATATLER.COM MALAYSIATATLER.COM April 2017 MARCH 2017 RM15.90 (INCL 6% GST) PP6732/06/2013(032251) March 2017 FASHION THE NEW FACES TO WATCH IN RACHEL AND MICHELLE YEOH, March 2017 Audience & profile MALAYSIA TATLER PRINT 10, L I F E. E X T R A O R D I N A R Y *Audited by ABC Total circulation 70,170 readership May 2017 L I F E. E X T R A O R D I N A R Y L I F E. E X T R A O R D I N A R Y RACHEL AND MICHELLE YEOH, THE NEW FACES TO WATCH IN FASHION MALAYSIATATLER.COM (monthly traffic) 3,000,000 page impressions 150,000 *Source: Monthly Unique Visitors 14,000+ newsletter database *Source: NEOH REVOLUTION #GenerationT2017 FADZA AND VIVY: MEET THE DYNAMIC DUO REVOLUTIONISING THE BUSINESS OF FASHION MAY 2017 RM15.90 (INCL 6% GST) PP6732/06/2013(032251) JOEL NEOH: GOES DEEP WITH TECH AND VIRTUAL REALITY MARCH 2017 RM15.90 (INCL 6% GST) PP6732/06/2013(032251) NEOH REVOLUTION Profile Gender 2017 May Female 55% Male 45% AGE Below 24 years old 10% I F E. E X T R A O R D I N A R Y L 25 years old - 49 years old 64% Above 50 years old 26% L I F E. E X T R A O R D I N A R Y Facebook.com/malaysiatatler Instagram (@MalaysiaTatler) 28,000 followers 20,000 followers malaysia TATLER MEDIA KIT
4 Print & Digital bespoke campaigns November 2016 ZAIDA IBRAHIM SHE S A WOMAN ON THE RISE, TAKING ON MARRIED LIFE, MOTHERHOOD AND NEW ENDEAVOURS NOVEMBER 2016 RM15.90 (INCL 6% GST) PP6732/06/2013(032251) PRINT DIGITAL malaysia TATLER MEDIA KIT
5 Print & Digital bespoke campaigns SPECIAL FEATURE Luck Be a Lady The idea of luck has spurred a flurry of discussion and debate throughout the years. For Van Cleef & Arpels, it is a symbol of inspiration. Three entrepreneurial and charming women share how they interpret luck and how it has shaped their lives. PHOTOGRAPHY KIM MUN T here are many schools of thought that are prevalent among mankind when you touch on the subject of luck. For some, the idea of luck is something that is out of your hands something that is fated and destined for you, written in the stars or willed by God. For some, there is the idea that you do have some sort of control over your fate, through wielding charms or superstitious artefacts that have brought you blessings in life. For others, luck is merely the combination of hard work and opportunity, for to be successful, one cannot exist without the other. But for luxury maison Van Cleef & Arpels, luck serves as an inspiration for its creations and has become the raison d etre of its existence. To be lucky, you must believe in luck, as often-cited by Jacques Arpels, who is the nephew of Estelle Arpels who married Alfred Van Cleef. Certainly for over 100 years, the maison has kept believing using luck as a poetic licence for beauty. Tribute has been paid to luck through the imagination and skills of Van Cleef & Arpels coterie of SPECIAL artisans and FEATURE craftsmen in the most beautiful way imaginable through gemstones and motifs such as ladybirds, fourleaf clovers, unicorns and more. In this feature, watches and jewellery enhance the beautiful stories of these three inspiring ladies who share their own take on what luck means to them. HAIR: GAVIN SOH; MAKEUP: CHU FAN USING SHISEIDO MAKEUP; LOCATION: WEI-LING GALLERY (FOR WEI-LING AND MAY SHEN) LIM WEI-LING Founder and owner of Wei-Ling Gallery For over a decade, Lim Wei-Ling has transformed the local arts scene through her passion and vision, curating and putting together exhibitions that showcase the nation s rising artists. Looking back, I am convinced more than ever, that this is my mission on earth. And it hasn t been without the help of some good luck and great people! Wei-Ling is wearing a Charms Malachite timepiece in yellow gold with diamonds along with Perlée couleurs Between the Finger ring in yellow gold featuring malachite and diamonds plus a Magic Alhambra 5-Motif bracelet and 1-Motif long necklace, both in yellow gold with malachite, all by Van Cleef & Arpels together with her own lucky stone ring and wedding band. DATIN USHA NAIR General manager of a private investment company Datin Usha Nair is a steely mother of two with an indomitable will and determination. She believes that one can be fortunate and blessed, but her opinion of luck is centred around positivity. The power of positive thinking has brought good fortune in my life. If you want something so much, you work towards it and believing in it moves you forward to success, says Datin Usha. She dons a Charms S timepiece in white gold, diamond earstuds plus white gold bracelets from the Perlée series, a Vintage Alhambra white gold ring and Magic Alhambra 6-Motif necklace, all by Van Cleef & Arpels. LIM MAY SHEN Founder of The Nail Parlour Describing her family as her living good luck charm, Lim May Shen relies on them for strength and support on her journey of expanding her passion project, The Nail Parlour, into one of the largest nail salon chains in Malaysia. I never gave luck much thought until I started my business the ups and downs have proved that making your own luck is possible by committing to your vision, she says. She is adorned with Two Butterfly Between the Finger ring in yellow and white gold, plus Perlée diamond earstuds in pink gold, a 12-Motif long necklace as well as 4-Motif bracelet from the Lucky Alhambra collection, all by Van Cleef & Arpels. PRINT DIGITAL malaysia TATLER MEDIA KIT
6 Print & Digital bespoke campaigns ESTÉE LAUDER SPECIAL Photography Shaf q Farhan Words Lily Ong Floral Alchemy The epitome of grace and beauty, dancer Shirena Hamzah embraces the joys and motions of turning 40 this year, thanks to the alchemic elements found within the Estée Lauder Re-Nutriv Ultimate Lift Regenerating Youth MAKEUP: JOYCE LEE /ESTÉE LAUDER; HAIR: JENKIN WONG /JENKWORKZ HAIRLOFT; FLOWERS: SWEET PEA FLORAL STUDIO Mother of three and founder of Dancesteps Studio, Shirena Hamzah likes to keep things simple in life. She prefers focusing her time and energy to achieve quality results a philosophy she also shares with Estée Lauder Therefore, Shirena believes in choosing only effective and top-of-the-range beauty products for her beauty regime, like Estée Lauder s latest Re-Nutriv Ultimate Lift Regenerating Youth collection. Two precious and resilient owers the Brazil Everlasting and Himalayan Gentian are the potent ingredients behind this range consisting of a serum, an eye cream as well as gel and cream moisturisers. These owers are imprinted into the brand s Bio-Active Dew to create the Floralixir Dew, an elixir that lifts, rms, strengthens and regenerates skin to youthful renewal, exclusive to Estée Lauder. Its bene ts and results are clearly visible through my skin, and I love how light and refreshing the products are when I apply them, says Shirena, who also enjoys the range s oral scent. PRINT DIGITAL malaysia TATLER MEDIA KIT
7 Digital malaysiatatler.com Capturing the lifestyles of Malaysia's influential Bringing the Tatler brand DNA to digital audiences Engaged readers: Average 11 pages per session 3,000,000 page views monthly The above editorial content is subject to change without prior notice. malaysia TATLER MEDIA KIT
8 PHOTOGRAPHY TIAN XING MAKEUP IRENA ADAM USING DECORTÉ HAIR SHERRY WONG SPECIAL THANKS TO BYTHIAN R1_MT1116_Patek Philippe2_Zd.indd 66 10/8/16 10:12 AM R1_MT1116_Patek Philippe2_Zd.indd 67 10/8/16 10:13 AM PRINT bespoke marketing THE MACALLAN SPECIAL CORTINA WATCH AND PATEK PHILIPPE SPECIAL BVLGARI SPECIAL FLAVOURED WITH LIFE LIKE THE SELECTION OF EXCEPTIONAL OAK CASKS THAT GIVE THE MACALLAN HIGHLAND SINGLE MALT WHISKIES THEIR DISTINCTIVE TASTE, COLOUR AND AROMATIC QUALITIES, THIS TRILOGY OF ACCOMPLISHED CHARACTERS SHARE WITH MALAYSIA TATLER ON THE EXPERIENCES THAT HAVE SHAPED THEM TO BECOME WHO THEY ARE TODAY Labour of Love As a developer of boutique homes, Raja Fuad Muammar, the director of Presidio Properties, has a strong passion for creating the most beautiful living spaces, and places great importance on design aesthetics, fine workmanship and quality. A father of two, his sons mean the world to him. In his efforts to raise them to become good men, he teaches his boys the important lessons he learnt from his parents and gets pleasantly surprised when his children teach him a thing or two in return. A LITTLE GOES A LONG WAY For Dexter Foong, unconditional love is a quality that you can only get from your family. He, like his mother Datin Mina Cheah, possesses a strong sense of liberty, independence, and compassion. When it comes to family bonding, any quality time together is most important be it through sharing meals or family vacations. On Dat in Mina: Serpenti white gold ear rings and matching band ring, Divissima white gold necklace and Diva s Dream watch. On Dexter: Bulgari Rom a Finissimo watch in pink gold with black al ligator bracelet. LYN SIEW SIMPLE ELEGANCE, COMPLEX SPIRIT Although she described establishing her restaurant Ruyi & Lyn as a baptism by re, it is hard to imagine this vivacious dynamite struggling to achieve success. She typically breezes through the obstacles that come her way with her well-coiffed head held aloft. Today, Ruyi & Lyn is more than a year old and still remains the talk of town for its contemporary twist to dining. Personality-wise, Lyn Siew is a study of contrasts. She personi es simple and timeless elegance on the outside, but beneath the surface, is a complex and modern spirit waiting to break free just like The Macallan Fine Oak 12 Years Old, a whisky that ts her lifestyle perfectly. FAMILY ARE PEOPLE THAT YOU TURN TO WHEN YOU HAVE A SURFEIT OF EMOTION Datin Mina Cheah PHOTOGRAPHY TIAN XING STYLING ONG CHIN HUAT WORDS LILY ONG The importance of family and the value of friendship can never be trivialized. In partnership with Bulgari, Malaysia Tatler tells tales of appreciation for these illustrious individuals Raja Fuad Muammar sports a Patek Philippe Ref 5396R-012 Annual Calendar in rose gold with moon phases, 24-hour display and matching fold-over clasp DECORTÉ SPECIAL CELCOM SPECIAL FEATURE FASHION STYLE Thanks to Decorté s Moisture Liposome Pre-Serum Booster and Liposome Treatment Liquid, Sally Quah and Teresa Thian glow with vitality. The deep penetrating moisture and anti-aging properties from its signature Liposome technology guarantees clarity of skin It s my secret indulgence; I put on the preserum booster day and night, then wake up to clear, radiant skin no mess, no fuss! THE ULTIMATE INDULGENCE The idea of having it all in life be it family, career and an immaculate physical appearance has become less of a myth and more of a reality for women today. Friends, lady bosses and dedicated mothers, Sally Quah and Teresa Thian are examples of how you can have your cake and eat it too because, let s face it, we need an indulgence every now and then. Similarly, our skin needs tender love and care, so pampering yourself with skin savers like Decorté s Moisture Liposome Pre-Serum Booster and Liposome Treatment Liquid is a way to give your skin the just desserts it deserves. It s my secret indulgence; I put on the pre-serum booster day and night, then wake up to clear, radiant skin no mess, no fuss! confesses designer and florist Teresa with a smile. On her part, Sally enjoys applying the product, with its smooth and nonsticky texture, as a way to decompress. Seeing my skin glow afterwards makes putting the products on worth the time, shares Sally. Beautifully said, by these gorgeous ladies. Pop by Decorté s counter at Parkson Pavilion for a complimentary trial and personalised skin consultation call to make your appointment. Sally and Teresa share their secret indulgences and #mydecortemoment at MalaysiaTatler.com Perfect Companions For high-fl ying couple Benjamin and Elizabeth Yong, juggling their relationship and work on the go is routine. The pair share how they manage their priorities when connectivity and convenience are just one phone call away Creature Comforts While travelling, I value simple comforts like a nod of acknowledgement or a friendly welcome back. It s always good to know you re being looked after because of your commitment to a preferred brand or service provider, says Bowerhaus cofounder Elizabeth Lee-Yong, who believes that good products and services inspire loyalty. TRAVEL PRIVILEGES As part of the exclusive FIRST Platinum mobile plan from Celcom, the elite lifestyle of the jet-setting, global citizen is upgraded with comfortable extras like Wonderoam. For only RM38 per day, you can enjoy Internet anywhere around the world in more than 160 countries. COOL COMFORT Erwin Azizi steps off the fast lane for a millisecond and wears 14 milmil 14 blouson by Ermenegildo Zegna. His wool sweater and cotton trousers are also by Ermenegildo Zegna A TO ZEGNA Whether in the boardroom or pursuing interests outside of the office, these three high achieving men have one thing in common a scrupulous demand for excellence. Here they are smartly outfitted in Ermenegildo Zegna ideal for dress-down occasions Photography ograph KIM MUN DL STUDIO Words and Styling ONG CHIN HUAT ERWIN AZIZI CEO OF MIDWEST EQUITY Fast and furious, Erwin Azizi zooms to the studio in his blazing red Ferrari F430 Scuderia. He s obviously a man who lives in the fast lane and demands for superior performance from his car as well as his clothes. Erwin has been a fan of Ermenegildo Zegna since his college days in the UK and admits he has some shirts and trousers as well as a few pairs of shoes from Zegna in his wardrobe. I save my smart outfits for when I have meetings or when I see my shareholders, Erwin tells Malaysia Tatler, adding that when he goes on site inspections, it is an open-neck shirt, jeans and boots, which he confesses to being a big fan of. My favourite boot brand is Red Wing, he says. He describes his own style as smart casual and says he s happiest in a shirt, jeans and loafers. An item of clothing which Erwin particularly holds dear to his heart, and which represents a rite of passage of sorts is a flannel shirt he bought when he was 13 years old and studying in Singapore. It s the first shirt I bought on my own and with my own money, he says proudly. Up till that point, my clothes were chosen for me and this shirt, which I still own and wear today, represents the beginning of my independence, as I chose it for myself. malaysia TATLER MEDIA KIT
9 PRINT Print other tatler titles malaysia TATLER HOMES (Feb / Apr / June / Aug / Oct / Dec) Malaysia Tatler Homes takes readers inside the world s most beautiful abodes, showcasing outstanding architecture, inspirational and informative articles about luxury interior design. malaysia TATLER WEDDINGS (June) The quintessential guide for high-society brides, Malaysia Tatler Weddings showcases the region s most spectacular weddings, dress designers, banquet venues and much more ANNUAL SUPPLEMENTS FEB/APR/JUN/AUG/OCT/DEC JUNE DEC MALAYSIA TAtLER SOCIETY (Dec) The guide to who s who in Malaysia. Society reveals the 300 most influential individuals in the city, as well as lists of last year s best parties and essential dates for the year ahead. DEC malaysia TATLER Best Restaurants GUIDE (Dec) The annual publication is the authority for fine dining in the region since Bringing you unbiased expert reviews and celebrating the best in culinary experiences. It is the perfect complement to MalaysiaTatler.com/Dining. APR/AUG/DEC DINING (Apr, Aug & Dec) Dining keeps readers updated on Malaysia's thriving F&B scene. From inspiring chefs to the hottest restaurants in the nation, it dishes out a melting pot of enticing visuals and exciting reads including delectable recipes, restaurant reviews and captivating features revolving around the theme of the issue. malaysia TATLER MEDIA KIT
10 PRINT print rates Type No. of Pages Rate 6x 12x Standard Advertising Full Page (ROP) 1 RM 13,700 RM 12,700 RM 11,600 Double Page Spread (ROP) 2 RM 27,400 RM 25,400 RM 23,200 Special Insertion Outside Back 1 RM 20,600 RM 19,100 RM 17,400 Inside Back 1 RM 17,800 RM 16,500 RM 15,100 IFC Spread 2 RM 32,900 RM 30,500 RM 27,800 1st DPS 2 RM 31,500 RM 29,200 RM 26,700 2nd DPS 2 RM 30,100 RM 27,900 RM 25,500 3rd DPS 2 RM 30,100 RM 27,900 RM 25,500 4th DPS 2 RM 30,100 RM 27,900 RM 25,500 1st Ad facing TOC 1 RM 14,800 RM 13,700 RM 12,500 2nd Ad facing TOC 1 RM 14,800 RM 13,700 RM 12,500 3rd Ad facing TOC 1 RM 14,800 RM 13,700 RM 12,500 Masthead / Editor s Note 1 RM 14,800 RM 13,700 RM 12,500 Guaranteed Position Facing Content: Concierge / Faces / Style / Life 1 RM 14,400 RM 13,300 RM 12,200 malaysia TATLER MEDIA KIT
11 PRINT MATERIAL SPECIFICATIONS MAGAZINE SIZE MEASUREMENT IN mm (W X H) Size trim bleed** Type Area Full Page 228 x x x 285 Double Page Spread 456 x x x 285 each page Front Cover Reverse Gatefold 452* x x x 285 each page * 226(L)+226(R) ** BLEED SIZE: ADDITIONAL 5MM FROM EACH SIDE FULL-PAGE BLEED SIZE 315mm(H) x 238mm(W) TRIMMED SIZE 305mm(H) x 228mm(W) TYPE AREA 285mm(H) x 208mm(W) Screen Line: 175 lpi Gutter Area : IFC +PI 7+7 normal 6+6 TWO-PAGE SPREAD BLEED SIZE 315mm(H) x 466mm(W) TRIMMED SIZE 305mm(H) x 456mm(W) TYPE AREA 285mm(H) x 208mm(W) GUARANTEED POSITIONS Depending on availability of space and subject to the following surcharges: - Fixed position: 20% loading - Page facing editorial: 15% loading NON-STANDARD ADVERTISING Rates quoted are for basic process colours (Cyan, Magenta, Yellow & Black). Rates for insert, special colours, metallic inks, gatefolds and other non-standard advertising are available from the director. BOOKING DEADLINE Six weeks preceding the month of publication. ACCREDITED ADVERTISING AGENCY COMMISSIONS 15% gross CLOSING DEADLINE No postponement accepted after the fifth week preceding the month of publication. Closing date for all material is the first day of the month preceding the month of publication. Remarks: 1. All elements in colour must be CMYK. Please note that RGB or spot colours are not accepted. Greyscale element is advised to save in Black monochrome (B/W). 2. Images must have an effective resolution 300 dpi is recommended. 3. Standard ISO Colour proof (FOGRA 39) MUST be provided to ensure colour quality. In the event that client does not provide ISO Colour Proof, Edipresse Media Malaysia Sdn Bhd will not be responsible for any colour defect or colour discrepancy of the advertisement. 4. Please note that we will be unable to accept landscape creative on single page advertisements and we will also be unable to accommodate fractional advertisement pages. 5. Perfect bound gutter spread safety allowance: 7mm on each side of gutter. No live matter should cross the binding gutter. For further enquiries regarding the submission of materials, please contact your advertising representative or our traffic team (myprod@edipressemedia.com) malaysia TATLER MEDIA KIT
12 Digital DIGITAL RATES Contact our team of digital experts for custom-tailored solutions to meet your campaign needs. Display Advertising - Desktop & Mobile Sections Rate (weekly) Estimated impressions (monthly) Homepage RM 14,300 38,000 Tatler List RM 16, ,000 Events RM 27, ,000 Society RM 16, ,000 Fashion & Beauty RM 12, ,000 Watches & Jewellery RM 7,000 20,000 Rates effective May 2017 and are subject to further changes in % SOV buys with specific ad unit combinations on desktop and mobile Site buy-outs are subject to availability and do not include DINING, HOMES, and SPECIAL PAGES Specs and guidelines will be provided upon receipt of a confirmation order Cancellation charges apply Category-specific advertisers only: DINING, HOMES Rates are inclusive of 15% agency commission and subject to 6% GST Edipresse Media Malaysia Sdn Bhd reserves the right to approve creative artwork prior to display campaigns going live Material deadline: 14 days prior to live date. Late submissions that result in delayed start dates will not be compensated Weddings RM 8,700 60,000 Travel RM 7,000 45,000 Cars RM 8,000 45,000 Arts & Culture RM 6,000 20,000 Homes* RM 6,000 20,000 Dining* RM 8,000 85,000 Generation T RM 14, ,000 Wellness RM 6,000 20,000 malaysia TATLER MEDIA KIT
13 Digital DIGITAL RATES Contact our team of digital experts for custom-tailored solutions to meet your campaign needs. Customised Content Format Write-up Advertorial Write-up Advertorial with Special Layout, Tatler Production Video Advertorial (video asset provided by client) Video Advertorial, Tatler Production upon request Bespoke minisites MalaysiaTatler Homepage Carousel - 1 week, Respective Section, E-newsletter feature, Social Media Post MalaysiaTatler Homepage Carousel - 1 week, Respective Section, E-newsletter feature, Social Media Post MalaysiaTatler Homepage Carousel - 1 week, Respective Section, Tatler TV feature, E-newsletter feature, Social Media Post MalaysiaTatler Homepage Carousel - 1 week, Respective Section, Tatler TV feature, E-newsletter feature, Social Media Post Customised Content One-off RM 9,000 RM 15,000 RM 9,000 upon request upon request Format Database One-off Endorsed edm 14,200 RM 10,800 enewsletter Banner 14,200 RM 9,600 enewsletter Skinner + Banner (takeover) 14,200 RM 14,400 malaysia TATLER MEDIA KIT
14 contact US For advertising enquiries, please contact: Cerina Tan General Manager, Sales E: Vincee Tan Senior Advertising Manager E: Jean Goon Digital Director E: Pinn Ho Senior Advertising Manager E: Edipresse Media Malaysia Sdn Bhd ( U) Suite 2A-19-2, Level 19, Block 2A, Plaza Sentral, Jalan Stesen Sentral 5, Kuala Lumpur Sentral, Kuala Lumpur, Malaysia T: F: E: W: malaysia TATLER MEDIA KIT
life. ExTRaoRDinaRy about us PRinT DigiTal EvEnTs malaysia TaTlER media KiT 2017
LIFE. Extraordinary malaysia TATLER MEDIA KIT 2017 about us Print Digital Events For 28 years, Malaysia Tatler has been the city s most trusted and enduring high society and luxury lifestyle magazine.
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