WITHOUT LIMITS 11TH YEAR ANNIVERSARY. - Sponsorship Proposal

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1 WITHOUT LIMITS 11TH YEAR ANNIVERSARY - Sponsorship Proposal

A note from the Co-Founders & Principals As Latino Fashion Week LFW celebrates its Eleventh Year Anniversary, we would like to welcome you to this year s WITHOUT LIMITS 2017 TOUR in the cities of

2 A note from the Co-Founders & Principals As Latino Fashion Week LFW celebrates its Eleventh Year Anniversary, we would like to welcome you to this year s WITHOUT LIMITS 2017 TOUR in the cities of Miami, Dallas, our hometown Chicago. Opportunities are available for companies in a variety of industries including fashion, real estate, travel, financial services, high-end automotive, art, jewelry and luxury products. LFW offers a number of sponsorship packages that can be tailored to create the most significant branding opportunity to meet the sponsor s individual needs and goals. LFW continues to grow as it realizes its vision of becoming the premier resource institution for those in the Latino Fashion Industry. LFW expands commerce by enhancing and creating opportunities while elevating and supporting the artistic strengths of the ever growing Latino market. LFW delivers strong results by reaching consumers and increasing brand awareness for our partners through innovative approaches, and by staying connected with the millions that are part of the Latino Fashion Movement. Throughout the LFW events, over 20,000 fashion industry insiders; including buyers, retailers, celebrities, models, corporate executives, VIPs, socialites, fashionistas and members of the regional, national and international press will gather to see the only fashion week and tour dedicated to Latino Fashion in the United States. Thank you for your interest in this fashion industry. We look forward to working with you. -- Arabel Alva Rosales & Cesar Rolon, Jr.

Event Background ESTABLISHED 2007 ABOUT LATINO FASHION WEEK LFW is the only fashion week and tour dedicated to Latino Fashion in the United States, showcasing top Latino designers from Central and

3 Event Background ESTABLISHED 2007 ABOUT LATINO FASHION WEEK LFW is the only fashion week and tour dedicated to Latino Fashion in the United States, showcasing top Latino designers from Central and South America, the Caribbean and the U.S. LFW is a multi-day branded entertainment environment providing opportunities for fashion designers and sponsors to come face-to-face with primary celebrities, musical talent, media and consumers. LFW also includes Model s Night Out, a fashionable way to raise funds and create awareness for great causes. LFW is not just a fashion show. It is a Movement THEME In its eleventh year, the theme for LATINO FASHION WEEK is WITHOUT LIMITS, LFW is a showcase of all that is fashion during the 2017 Tour in the cities of Miami, Dallas, Los Angeles, and our hometown Chicago. MISSION Latino Fashion Week was created to support the talent of local, national and international Latino designers and is the premier resource institution for those in the Latino Fashion Industry.

Co-Founders & Principals Arabel Alva Rosales and Cesar Rolon Jr., are both dedicated to elevating the perception of Latinos through education and business development. h0p://la%nofashionwk.

4 Co-Founders & Principals Arabel Alva Rosales and Cesar Rolon Jr., are both dedicated to elevating the perception of Latinos through education and business development. h0p://la%nofashionwk.com/founders/ Arabel An entrepreneur for over 15 years Executive Board Member, Illinois Hispanic Chamber of Commerce Mayor s Fashion Council Co-Chair Governor Bruce Rauner Transition Committee Often appearing in the media Arabel is quoted as both a business leader who is noteworthy in issues that affect women, and issues within the Latino community Andrea Máté Photography Cesar CEO of Imagen Marketing Consultants & HispanicFestivals.Com Media and marketing consultant with over 15 years of experience Former Executive Director of two Hispanic Chambers of Commerce, the Little Village Chamber of Commerce and the Puerto Rican Chamber of Commerce of Illinois Has consulted with a number of fortune 500 companies, non for profits and government agencies Named by Hispanic Executive Magazine as "Chicago's Marketing Crusader"

5 Venue Chicago Venue Block Thirty Seven Mall 2017 Venue TBA

7 Fashion Adan Terriquez Lazaro Perez Claudia Arce XOCHI Rosita Hurtado Jorge Perez de la Habana Willfredo Gerardo Alicia Estrada Designers In the past 9 years, Latino Fashion Week has hosted over 100+ incredible emerging and recognizable fashion designers from around the world, including Argentina, Bolivia, Brazil, Colombia, Dominican Republic, Ecuador, Mexico, Peru, Puerto Rico, Spain, Ukraine, and USA. These designers have showcased their collections during Latino Fashion Week Chicago, Los Angeles, Miami and/or Dallas. Agatha Ruiz de la Prada Karlos Nunez Moi Soli Camilo Alvarez Benito Fernandez Robert Rodriguez Yirko Sirivich Benito Santos

8 Outstanding Press Coverage click to view

9 Outstanding Press Print & Links LFW, Dallas LFW, Los Angeles LFW, Miami LFW on ABC Vida Miami TV WCIU Vivelo HOY CBS Segment

10 Niche Demographics Build brand awareness with an exclusive event demographics of: 15,000+ overall a0endance* $70-90K Income Hispanics will represent $1.5T in purchasing power by 2015 and 30% of the United States popula%on by Age group 75% live in local city 2% visit from interna%onal countries 20% live outside of local city 75% Educa%on: College Graduate 70% Health Conscience *Es%mated Calcula%ons Or Advanced Degree

11 Media Impressions 500 million Es%mated Television Viewers 50 million Online viewers per month 20 million Es%mated Print Impressions As in the past nine years, a widespread media and marketing movement is expected to generate a wide range of media coverage of Latino Fashion Week through newspapers, television, radio, bloggers, magazines and other sources. The diversity of mediums will reach our target audience, produce a large media interest and maximize the sponsor s media exposure. 50,000 YouTube Views 400+ Online Links 130 YouTube Links 4 million Facebook Total Reach* Television/Cable Radio Newspapers Magazines Social Media Web LFW 2015 Estimated Media Impressions Include: ABC, Chicago Scene, Chicago Tribune, Chicago Sun-Times, Despierta America, Extra Bilingual Newspaper, HOY Newspaper, Lawndale News, La Raza Newspaper, NBC, NBC Latino, Redeye, Univision, Un Nuevo Día (Telemundo), Vanidades, WGN (Superstation) and several LCBT media, online providers, bloggers and more. * Does not include Twi0er or Instagram

12 Testimonials Fashion Industry Make Up First School has been proud to be part of Chicago's La%no Fashion Week for the last few years. It is a great opportunity for our students to work with professionals in the industry as well as showcase their talent. Every year is a blast! -- Jill Glaser, Founder Make Up First School I have been par%cipa%ng in La%no Fashion Week Chicago for two years. I never thought I would make a clothing collec%on in a fashion show in Chicago. Thanks to Cesar and Arabel, who believed in me from the beginning, I was able to make one of my dreams come true. Through my par%cipa%on, I got to meet Maria Isabel, the owner of Fiancée Couture, who opened the doors of her bou%que to me to show my designs and expand myself in the art couture in Chicago. In LFW, I also met the wonderful Stacy Baca, a reporter who did a story on my biggest inspira%on, my mother. Thanks to this opportunity, I have grown as a person and as a designer, and soon I will open my atelier (studio) in the wonderful city of Chicago. I'm already presen%ng my collec%on in Frankfurt and Aurora, Illinois. Thanks Arabel, Cesar and the en%re family of LFW Chicago! -- Ronald Rodriguez, Fashion Designer We believe that being part of La%no Fashion Week is very important for us, as it is a place where the crea%ons of many designers coexist and help to affirm the huge exis%ng talent within the La%n American culture. -- Pineda Covalin, Fashion Designer As a fashion designer, my experience with LFW has been incredibly fun and helpful. I would like to thank Arabel and Cesar for crea%ng this fashion movement that benefits not only designers like me, but also photographers, make up ar%sts, bou%ques and other businesses. I wish them the best, as I know it is hard to begin something and be able to keep it going the way they have. Congratula%ons to them and their great team! I will con%nue to support the movement. -- Claudia Urru%a, Fashion Designer AKIRA is proud to be a long-term supporter of La%no Fashion Week. Over the years, we ve been honored to carry product from up-and-coming brands such as Anna Hovet, Eva Franco, and Kendra Dekuiper. LFW s focus on independent designers aligns with our ethos as a locally-owned bou%que. Through our par%cipa%on in LFW, we ve been able to grow our business by building las%ng rela%onships with restaurants, media outlets, and celebri%es. We ve also gained priceless exposure from La%no Fashion Week segments on ABC7, Univision, and WGN. As LFW expands into other ci%es and countries, we look forward to building our rela%onship even further & strengthening our brand presence in the na%onal and interna%onal La%no community. -- Jon Cotay, Co-Owner/Co-Founder AKIRA It's a pleasure working with the La%no Fashion Week team every year. They produce a quality, well organized show that gives amazing exposure to new, up and coming designers as well as known designers. I look forward to working with them for years to come. -- Nancy Tennico0, Ford Models, Inc.

13 Testimonials Business Industry From the moment our company engaged with Arabel and Cesar of La%no Fashion Week we hit the ground running. Not even knowing of who we were, they opened their minds and thoughts to our crea%ve ideas and quickly met with us to provide us more history and insight with the La%no Fashion Week Na%onal tour. Once fully engaged we experienced nothing but pure professionalism and flawless execu%on. We look forward to our con%nued rela%onship. -- Rikki Rincon, Principal, CreaEve Juice Online I love celebra%ng the talents and works of La%no designers! La%no Fashion Week is a spectacular experience that allows us to see their collec%ons and hear their personal stories. These men and women put their souls into every s%tch, and it s an honor to wear their pieces on the runway! -- Stacey Baca, News Anchor, ABC News La%no Fashion Week is world-class event that brings together many ci%zens of the world. I have had the pleasure of mee%ng people from very diverse backgrounds at every LFW event. I look forward to this exci%ng event every year as it is a unique opportunity to share ideas and explore opportuni%es for growth with people who have a global perspec%ve. -- Enrique Lopez, CPA, MST, Lopez & Co. La%no Fashion Week 2013 was a great experience for the Tampico Team. We had the opportunity to par%cipate in the various events that are held throughout the week which catered to all our key target markets such as Family Moms Suppor%ng Their Own Up and Coming Young Models and Young Adults who are on the go and are inspired by irresis%ble moments. Lastly, the opportunity to give back inspira%on and support the futures of our Young Hispanic and African American Teens was a pleasure for Tampico. -- Alfredo Camarena, Senior Marke%ng Manager, Tampico As a long %me board member of the Women s Business Development Center (WBDC), La%na Fashion Week (LFW) co-founder Arabel Alva Rosales, has always worked to increase the awareness of opportuni%es available to women in business. Having experience LFW first hand, we at the WBDC appreciate the accessibility to informa%on, educa%on and advancement that crea%ve La%na women in the fashion industry can find through the events. We look forward to con%nuing to support the events and Arabel a woman who embodies the entrepreneurial spirit. -- Emilia DiMenco, President & CEO, WBDC

14 Opportunities & Benefits There are several sponsorship opportunities available for the LFW A Decade of Elegance 2016 Tour. LFW can tailor a partnership package according to your organization s needs and goals. As a guide and depending on investment, the benefits you can expect as a sponsor are broken down into various categories such as: Auto Beverage Beauty Products and Services Healthcare Retail Technology and Mobile Restaurants Photo By: Jontue Rice

designated Benefactor(s) Red Carpet Media Event Teen World* VIP Cocktail Receptions Awards

15 Event Schedule 2017 MIAMI: FEBRUARY 09TH CHICAGO: TBA LOS ANGELES: TBA Model Casting Call LFW Fashion Runway Shows Local, National and International Designers Raise awareness for designated Benefactor(s) Red Carpet Media Event Teen World* VIP Cocktail Receptions Awards Ceremony* Celebrity Emcees, Guests and Performances After Parties Photo By: Jontue Rice *Chicago Only

16 On-Site Sponsor Branding Opportunities Marketing Materials Branded Product Vendor Area Logo on 8x8 Step and Repeat Social Media Coverage Exclusivity in product category Product Placement Onsite sampling/distribution Inclusion in VIP Swag Bags Images of product with models and guests Hospitality VIP tickets Meet designers

Sponsor Benefits PRINT Title 50K PresenCng 35K ParCcipaCng 20K ContribuCng 10K Sponsor with Top Billing "Sponsor Presents La%no Fashion Week " Sponsor exclusivity in product category Sponsor

17 Sponsor Benefits PRINT Title 50K PresenCng 35K ParCcipaCng 20K ContribuCng 10K Sponsor with Top Billing "Sponsor Presents La%no Fashion Week " Sponsor exclusivity in product category Sponsor designa%on in LFW 2016 Program FULL PAGE AD Sponsor designa%on on designated customized print event invita%on(s) LOGO LOGO Sponsor designa%on Special Newspaper Pull Out Promo%ng LFW 2016 ½ Page Ad ONLINE Sponsor designa%on on designated customized digital event invita%on(s) LOGO LOGO Sponsor designa%on on LFW website LOGO & LINK LOGO & LINK TEXT TEXT Banner ad on LFW website with company link for 6 months $500* $500/Mo. $500/Mo. Sponsor men%on or logo placement on Social Media (Facebook, Twi0er, etc.; 50M online viewers)* LOGO LOGO TEXT TEXT La%no Fashion Week s Trending Topics EVENT PROMOTION Sponsor men%on on designated Official Press Release 1/mo prior to event +sponsor provided hashtag 2/wks prior + sponsor provided hashtag Men%oned 1/wk prior Men%oned 1/wk prior Photo By Jontue Rice Sponsor logo on online %cke%ng service site Sponsor men%on & prominent logo exposure on designated E-Newsle0er 3x 2x TEXT TEXT

18 Sponsor Benefits For Sponsored City Only *Addi<onal Pricing ON-SITE INTERGRATION: Sponsor DesignaCon and Prominent Exposure Title 50K PresenCng 35K ParCcipaCng 20K ContribuCng 10K Sponsor logo on LFW virtual loop Select 3 days Select 2 days Sponsor recogni%on in Pre LFW commercial video; provided by sponsor Sponsor logo featured on Gobos or Footpath signage (5 sponsors max) 1,000* 1,000* 1,000* Sponsor booth space includes 1 table, 2 chairs (electricity extra) for X amount of days 5 Days 5 Days 3 Days 2 Days Sponsor logo included in Media Kit Prominent signage on LFW grounds (LFW integra%on required) Sponsor VIP Lounge space with product placement Sponsor logo on step-and-repeat during red carpet at venue entrance each day Individual (1) $2,000* $3,000* Sponsor Presents men%ons in On-Site Announcements by Host During LFW e Swag Bags with product placement for seated guests (product = samples only) Select 3 days Select 2 days VIP Tickets for Runway Fashion Show & Recep%on General Admission Tickets Runway Show Only Online Registra%on Required Photo By Jontue Rice Sponsor logo placement at VIP a{er party (separate sponsorship opportuni%es available)

19 Social Engagement Packages Ask about our Social Engagement Packages that could include: Branded Photos (Selfies) Interactive Green Screen Real Time Videos Twitter Social Media Marketing * LFW 2014, Los Angeles Demographics

20 Benefactors Latino Fashion Week s goal is to raise awareness and/or funds for local and national Benefactors. A portion of the proceeds from our LFW events shall go to Benefactors of choice (non for profits), in and for each city during the 2016 tour LOCAL BENEFACTORS: TBD PAST BENEFACTORS: A Safe Haven, ALPFA, Autism Speaks, Fashion Hope, Girl Scouts of Greater Chicago, HACE, HACER, IHNA, Mayor's Office for People with Disabilities (MOPD), NLEI, Purple Purse Allstate Foundation, The V Foundation, Vive en Forma, Unlikely Heroes, Urban Initiatives, WBDC,

21 Nancy To Miss Illinois 2012 De'Borah Garner, The Voice Contacts For further informa%on or to discuss the Sponsorship Opportuni%es offered by La%no Fashion Week please contact: Don Benjamin of America's Next Top Model Curvy Girls, Celebrity Models Nuvo TV Bianca Kanani Andaluz of America s Next Top Model Sons of Mariel - Diego Val, NBC s The Voice & George Pajon Jr., Black Eyed Peas Let s Get Social & Join the Movement! Daniel Garriga, Fashion/Celebrity/Adver%sing Photographer Marisela Demontecristo Nuesta Belleza La%na 2013 Venicius Machado Mark Hood, from The Voice

THE 2017 LA TACO FESTIVAL

SPONSORSHIP PACKAGE THE 2017 LA TACO FESTIVAL Organized by MISSION The L.A. Taco Festival is organized by a nonprofit organization called Jovenes, Inc. Jovenes is a place of personal transformation for