President s Message NEWSLETTER JANUARY/FEBRUARY 2008

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1 Pomona Valley Art Association A S o u t h T h o m a s S t r e e t, P o m o n a, C A v is it o u r w e b s it e: w w w. p v a a. n e t NEWSLETTER JANUARY/FEBRUARY 2008 President s Message First I d like to thank all of the previous board members for their tireless service and also express my deepest thanks to the new board for committing to a year of volunteer efforts. Our association would not exist if it were not for the individuals who devote countless man-hours. Together we strive to provide you with the best art association possible. All members are welcome to attend the monthly board meetings, on the first Saturday of each month at 9am. Looking at the year ahead I am excited about the future of PVAA. We will be continuing our current variety of shows at our galleries as well as some additional benefits for our members. Some of the programs for 2008 are: MONTHLY SHOW This popular event will continue with the list of titles that you sent in. This is for you! As a member you will continue to receive a discount on the entry fee. Did you know that if you win you will receive a ribbon, a monetary award for the top places, and your name and artwork featured in the next month s newsletter! Take-in is the First Saturday of each month 11am - 4pm. FIRST SATURDAY EVENT Starting in March, we will be having a new event on the first Saturday of each month, from 11am-4pm, just after the board meeting. Come to the meeting and stay for a day of learning and networking with fellow artists. There will be a nominal fee for all, with a discount for members. March 1st 11am - 4pm we will have an ALL PAINT DAY. Bring your paints and a dish to share for lunch. We will be painting and visiting all day! Registration is recommended as space is limited. There will be a nominal fee for all, with a discount for members. April 5th 11am - 4pm nationally known artist JAN WRIGHT will be doing a workshop for us! Check out her website at: Registration is recommended as space is limited There will be a nominal fee for all, with a discount for members. Check back for additional guest artists, I hear MELANIE PHILLIPS will be doing one of our workshops on Artists Trading Cards. Check out her website at: To save your spot at one of these events phone me at If you would like to contact me with ideas to enhance our association please me at debrawaltersart@mac.com. Blessings to you all for a wonderful 2008, Debra Walters

2 December Monthly Show Congratulations to the winners of the December Monthly Show Colors of Winter. First Place, was awarded to Nancy Arestoni, for her mixed-media Colors of Winter. Second Place went to Alan Marriott for his watercolor Mt. Rundle Canadian Rockies and Third Place went to Maureen Wheeler for her watercolor Pomona College During Fires. The Photography Award went to Sindi Wasserman for Before the Storm - Grand Tetons and C. Nick Arach won the Student Award for Warmth in colored pencil. Honorable Mentions: Jan Wright - watercolor Winter Pines, Arlene Moreno - watercolor Anasazi Mysteries Maureen Wheeler - watercolor Lady with Christmas Hat, Sindi Wasserman - photo Footsteps in the Snow Phinit Cheamak oil Promise The Judge - Susie Easton Susie was born in Fayetteville, North Carolina and was raised in Savanna Georgia...a true Southern Belle. Just out of high school, Susie earned a scholarship to the Savanna College of Arts and Design, due to her extensive talent in drawing and painting. She arrived for the first time in California in the summer of 1975, fell in love, and had three beautiful children. Susie has been framing art for over twenty years. Her clients include: Museums, art critics, galleries throughout California, and well-known as well as novice artists. She and her companion, Juan Thorpe, are the owners and operators of Bunny Gunner Art Services in the Pomona Arts Colony. Her website is: You can read more about Susie at January Monthly Show Painting Workshop in Beautiful Tuscany Congratulations to the winners of the January Monthly Show Wave of the Future. The First Place prize went to Maureen Wheeler for her watercolor Flowers are Always in Season. Second Place was awarded to Veronica Kortz, for her oil painting Looking through Little Corona. Third place was won by William R. Hosie for his oil painting West Virginia Hills The Photography Award was earned by Rita Poorman for Aftermath Honorable Mentions: Gretchen Gilbert - ink Cat s Cradle, Sindi Wasserman - photo All That s Left... The Judge - Juan Thorp Juan Thorp is a painter currently residing in Pomona. He uses acrylic on canvas or panel as his primary media. Juan Studied fine art at Cal Poly Pomona and received his bachelors degree in Since then he has been working and creating art along with Susie Eaton, at Bunny Gunner, and art Gallery in Downtown Pomona. The artist is not a special kind of man, but every man is a special kind of artist. Los Angeles based fine artist Ernie Marjoram is organizing a 12 day painting workshop in central Italy for artists of all skill levels. Ernie has lived in Florence and returns every year to draw and paint on location. Over 50 of his paintings were featured in his recent solo exhibition Bell Italia at the Ebell Club of Los Angeles. The tour itinerary will include Ernie s favorite painting spots in Tuscany. Transportation and lodging has been arranged by veteran travel agents Henry and Roberta Kritzia of Personalized Travel. All three of us speak Italian and know the territory so participants won t have to worry about the language or getting lost and can focus on their art said the artist. This will be a great way to get to know Italy. The tour is scheduled from June 30 to July To request a brochure on the trip call Ernie at (323) or visit or for more information. 2

3 Opportunities Cabrera s Gallery 637 W. Second St. Pomona, Ca. (909) Cabrera s Gallery is looking for artists to display in her gallery on Second Saturdays. No fee to hang/display. There is a 25% commission if the work sells. Call Lisa to set an appointment for an interview. Vickie Carman Gallery 635 W. Second St.,omona, Ca. (909) Call after 6 pm for an appointment The Vickie Carman Gallery is looking for artists to display in her gallery on Second Saturdays. No fee to hang/display. There is a 25 % commission if the work sells. Call Vickie to set an appointment for an interview and to show her a sample of your artwork. The Claremont Art Walk is looking for artists who wish to display their work. It is held the first Friday of every month., it s free and it s held in The Village. Call Edward at (909) to apply. PVAA Satellite Gallery This Gallery is available/ accessible to all PVAA member artists for them to display their artwork for a reasonable monthly fee. The advantage of this Gallery is it s location at Persnickity Antiquity, 180 E. Second Street, Pomona. Open 6 days a week; closed Tuesday. It is on the ground floor, in the Antique Row area of downtown. PVAA members will NOT be required to act as docents at this gallery. If you are interested, contact Lucien van Oosten either by vogaruda@earthlink.net or at (626) He will send you all the information on cost and display guidelines. On Display The Pomona Public Library Gallery Wall showcases some of PVAA s member artists in early 2008: January - Pointillism work of Lucien van Oosten February - Graphite & Color Pencil work of Joe Ingalls March - Watercolor & Acrylic of Jan Wright Welcome New Members PVAA extends a warm welcome to new members: Karlis Dabols Sarah Pavsner Phil Wilkens Thank you for becoming part of our family. 3 There is nothing worse than a brilliant image of a fuzzy concept. Board of Directors 2008 PRESIDENT - Debra Walters VICE PRESIDENT - Bob Marshall RECORDING SECRETARY - Vacant CORRESPONDING SECRETARY - Marci Stewart TREASURER - Joe Ingalls NEWSLETTER EDITOR - Laura Mallory MEMBERSHIP CHAIR - Linda Hauser PUBLICITY/COMMUNITY LIAISON CO-CHAIRS - Lucien van Oosten - Susan Hoskinson -Tracy Prichard ART SCENE - JoAnn Peters CHINO CHAMPION - Sindi Wasserman OFF SITE EXHIBITION COORDINATORS - POMONA SATELLITE GALLERY - Aleta Jacobson CHINO SENIOR CENTER - Jim McClure AZUSA SENIOR CENTER - Michael Pearlman HISTORIAN - Mary Shaw HOSPITALITY COORDINATORS - Bess Reide - Raul Capella - Isabelle Capella STUDENT SHOW COORDINATORS - Lisa Keffer-Ruiz - Carolyn Cunningham OPENED JURIED SHOW CHAIR - Jan Wright MONTHLY SHOW CO-CHAIRS - Sindi Wasserman - Ron Bestor SOHO COORDINATOR - Brenda O Brien SOHO INSTALLATION CHAIR - Melanie Phillips SOHO MAINTENANCE-LOGISTICS CHAIR - Jack Geddes SOHO TRACKER - Kathy Eppick SOHO TRAINER - Vacant PROGRESS SPACE COORDINATOR - Lucien van Oosten WEBMASTER - Laura Mallory SUPPLY CHAIR - Joann Peters The above PVAA members have been elected to the board. There are 2 positions that remain vacant. Please consider if you would be willing to fill one of them.

4 Variation of Form Progress Space Gallery PVAA Annual Student Show Sponsored by PVAA and area merchants, this year s show is again open to all are Middle and High School students, 7th - 12th grades. Work may be submitted by teachers or students. Take-in is Saturday March 1 from 12-4 pm. Teachers will be able to obtain an awards list on Thursday March 6 and Friday March 7 between 11 and 4. Awards reception is Saturday, March 8 from 6-10 pm during the Second Saturday Art Walk. Winning art work will be displayed at various local business venues and art galleries following the shows run during the month of March. Artwork must be picked up on Saturday March 29 and Sunday March 30 between 12 and 4.. From a Dot To a Line To a Form... The Progress Space Gallery has evolved into great place where new innovative and original art can be seen. The new show Variations of Form presented by the Shameless Self Promoters (SSP), running in January and February includes displays of various styles of art and media. SSP coordinator Lucien van Oosten gathered together artists who are uprising talents and established veterans and asked them to display their own personal interpretation of Variation of Form. Each artist s vision evolved and grew until they each had created a body of artwork that was diverse and innovative. Their visions merged and diverged and the result is art that explores a wide range of subjects including the human form, forms of revolution, and the forms of nature. The diverse and eclectic nature of the show guarantees that everyone will find a piece that enthralls and inspires them. The Variation of Form show runs Thursday to Sunday through February 24, from 11am to 4pm with an artist reception scheduled for the second Saturday on February 9 from 6-10 pm. Stop by the Progress Space Gallery and enjoy the show New this year, digital and photography categories. Artisan s Christmas Festival The reception was a colorful festive event, decked out with red poinsettias. The artisans generously provided the homemade goodies. Music was performed by Paul Wilkens and his friend. Paul s instrument, a Theremin, was very unusual (it was designed by a Russian physicist.) The crisp cool weather added to the spirit of the season. Thank you all for supporting PVAA s Artisan Christmas Festival. It s exciting to visit with our regular patrons and meet many more. Thanks to each of the artisans who helped make this year s show a success. Happy New Year! DJ Hermansen, Christmas Festival Chairman Progress Space Schedule January February March April May June July August September October November December SSP presents Variations of Form SSP presents Variations of Form PVAA Student Show Nogales HS Senior Project Reserved SSP presents WOW SSP presents WOW Available Available PVAA Open Juried Show Available Available 4

5 Seller Beware! I received this in from AnnieLaurie Burke, a long time PVAA member. It was sent to her by a friend: It is sad to find that, if your work is displayed online, there are scammers who will try to steal both your art and your money (via the cartage company payment scheme). The tip-off is that they are too lazy to write an original communication about your work. They use the same , including the exact grammatical and punctuation errors, and same current and new move addresses, each time. The thing that made me most suspicious of the buyer who contacted me, who identified herself as Joy Brown, was the utter lack of any reference in her communications to the content or medium of my specific artwork. I sent her information on the creation of the pieces, the awards they had received, and similar information that always results in a lively dialogue with a legitimate art buyer. Since I work in an unusual medium, her lack of reference to the work itself seemed strange. I had also suggested in my initial reply to her that we conduct the transaction by PayPal. Her reply didn t even reference that suggestion. So, beware if communications with a potential buyer seem too dry and non-specific. This is the I received describing the set-up that would result in an artist turning over both her work and her money for the shipping payment to the scammer or accomplice: Subject: payment sent Hope this message finds you well. Thanks so much for your concern and patient regarding the whole transaction. It has been a very difficult time with a lot of things on the plate... Anyway, I will like to inform you that the payment for the artwork has been sent to you by my husband via Royal mail from London and he was advised that you will receive the payment in THREE TO FIVE working days. He told me that he included the shipping fee to the payment he sent to you. Try and be on the look out for the payment. Therefore, the favour I will like you to do for me is to give the shipping fees to the Movers after you might have remove your asking price for the creative artworks when they come for the pickup. I have informed the movers and they promise to get in touch with you later in the week ahead. I will call you later today for more details. Advise on the best time to call. 5 Glass vs. Acrylic? Neither is perfect. Both have advantages and disadvantages when framing. More and more shows and galleries are making it a requirement you use acrylic instead of glass. Consider the following list of pro s and con s when making your decision what to use. Where will the picture frame be displayed How large will the frame be How much will it be moved Who will clean it Is the artwork replaceable Will the picture frame be shipped Acrylic Pro s Very lightweight Easy to transport and often used on large picture frames since the weight of glass can become an issue. Shatter resistant Ideal for shipping, especially larger picture frames. Many galleries insist on Acrylic for liability reasons. Many museums use Acrylic because broken glass can permanently destroy rare artwork. Optically pure Acrylic is more optically pure than glass unless you get the more expensive Museum glass. Acrylic Con s Expense There are many different quality levels of glass and acrylic. In general standard Acrylic typically cost considerably more than standard glass. Lack of scratch resistance Except for more expensive abrasion resistant versions of acrylic, it is more sensitive to scratching and requires special care. Only soft cloths should be used to clean it. Paper towels are essentially ground up wood pulp and can damage acrylic. This can be a disadvantage if you are reselling framed artwork since you will need to remind your customer to be careful when cleaning it. Static Charge Acrylic is more susceptible to higher levels of static charge than glass. For this reason it should generally not be used to frame chalk pastels. The static charge can be nuisance during frame assembly since it will attract dust into the frame. Protective paper/film hassle Due to Acrylic s lack of scratch resistance, it is sold with a protective film or paper coating. This must be removed during the final frame assembly. The film is easy to remove but provides little protection resulting in increased scratching during processing and handing. Paper provides very good protection but is much more difficult to remove. Comments? Suggestions? Have a favorite source for acrylic? We d love to hear your ideas and opinions, and will publish those along with any tips or hints you care to share. Send to laura@pvaa.net or to my postal address on the bottom of page 6.

6 Lucien s Farewell Message My goals from the time I was asked to be president to this year s end were: 1. To improve Progress Space Gallery, make it a more inviting place to hang and show artwork. 2. To rent Progress Gallery so that an art show would be displaying every month of the year. 3. To work on new ideas and to bring PVAA out of the red and into the black. 4. To work at getting more member involvement. 5. To improve our Monthly Show attendance and themes 6. To meet PVAA s mission statement Together during the past year and 9 months, we have achieved many impressive accomplishments including gallery updates, improved financial stability, and increased advertising. The Progress Space Gallery upgrades have made it more appealing and attractive. We have received a lot of positive feedback about the addition of the grid work, which has made it much easier to hang shows. The lighting improvements have also been well received and I would like to thank all the members who made this possible with their donations of time, effort, and money. This year I am also proud to report that we are in the black even with the considerable expenditures to both upgrade and promote the gallery. It is my hope that the success we created this year will continue into the future. I would like to end my message by thanking the dedicated and committed individuals who helped me this year. Each one of you was an important part of our success and without the help of Linda Hauser, Ron Anderson, Jack Geddes, Greg Reed, Jan Wright, Joe Ingalls, Bob Marshall, Carolyn Cunningham, Bess Reide, Laura Mallory, Mary Montelongo, Jackie Bell, both Nancy s, Joan, Mia, Sindi, Debra and so many more that there is not enough room here to mention them all. The credit for our success goes to all of you as I would not have been able to meet my personal goals for PVAA and the galleries without all of your help and support. I would like to leave you all with a few thoughts for the upcoming year. Never be afraid to make changes... The team that makes the most mistakes will probably win. The doer makes mistakes, and I want doers on my team, players who make things happen. -John Wooden If at first you don t succeed - try, try again. Don t think of it as failure. Think of it as time-released success. -Robert Orben That is all for now, I hope you will continue to support the new board with the same open mindedness you used while supporting me. Cheers! Lucien van Oosten If you would like to respond to or submit any articles, offer your opinions or corrections, inform us of your achievements, or tell us what s happening in your neck of the woods, please do. You can submit through either laura@pvaa.net, US mail: Laura Mallory, 7008 Wheeler Ave., La Verne, CA 91750, or by phone: A Good artist has less time than ideas. 6

7 2008 Gallery SoHo Monthly Open Art Shows & Sale Schedule January Wave Of The Future Jan. 10 to Feb. 1 Take in: Sat. 5, 11-4 pm Reception: Sat. 12 Pick Up: Feb. 1 & 2 February The Red Show - Passions Feb. 7 to March 1 Take in: Sat. 2, 11-4 pm Reception: Sat. 9 Pick Up: Feb. 29 & Mar. 1 March Light, Dark & In-between March 6 to April 4 Take in: Sat. 1, 11-4 pm Reception: Sat. 8 Pick Up: April 4 & 5 April Decadence April 10 to May 2 Take in: Sat. 5, 11-4 pm Reception: Sat. 12 Pick Up: May 2 & 3 May The Rookery & Other Images of Spring May 8 to June 6 Take in: Sat. 3, 11-4 pm Reception: Sat. 10 Pick Up: June 6 & 7 June Expressions June 12 to July 4 Take in: Sat. 7, 11-4 pm Reception: Sat. 14 Pick Up: July 4 & 5 July The Spirit of Summer July 10 to Aug. 1 Take in: Sat. 5, 11-4 pm Reception: Sat. 12 Pick Up: Aug. 1 & 2 August Positive & Negative Space Aug. 7 to Sept. 5 Take in: Sat. 2, 11-4 pm Reception: Sat. 9 Pick Up: Sept. 5 & 6 September Variations of Color Sept. 11 to Oct. 3 Take in: Sat. 6, 11-4 pm Reception: Sat. 13 Pick Up: Oct. 3 & 4 October Mysterious Oct. 9 to Oct. 31 Take in: Sat. 4, 11-4 pm Reception: Sat. 11 Pick Up: Oct. 31 & Nov. 1 November Cornucopia - Somthing Delightful Nov. 6 to Dec. 5 Take in: Sat.1, 11-4 pm Reception: Sat. 8 Pick Up: Dec. 5 & 6 December Winter Magic Dec. 11 to Jan. 2 Take in: Sat. 6, 11-4 pm Reception: Sat. 13 Pick Up: Jan. 2 & 3 * PVAA welcomes all artists to display and sell their art at our monthly Art Show and Sale. * Cash awards & ribbons awarded at each show. * Artist reception occurs on the 2nd Saturday from 6-10 pm Teachers: This is a great opportunity, for class assignments and to give your students the opportunity to have the experience of having their work on display in a gallery setting at a very reasonable cost. FEBRUARY The Red Show Passions PVAA/Gallery SoHo Monthly Art Show & Sale Entry Form Name Phone# Address 1. Title medium price 2. Title medium price 3. Title medium price PVAA has my permission to use photos of my art to publicize the show Please see website or call gallery for rules and details on monthly shows. 7

8 G A R E Y A V E * Gallery SoHo POMONA VALLEY ART ASSOCIATION and Gallery SoHo 300-A South Thomas Street Pomona CA Phone: (909) J A N / F E B N E W S L E T T E R Pomona Valley Art Association Membership Application Please complete this form and mail with your payment to: PVAA 300-A South Thomas Street, Pomona, CA Attn: Linda Hauser NAME ADDRESS ClTY STATE ZIP PHONE $ Lifetime $28.00 Family $ Patron $24.00 Couple $50.00 Sponsor $20.00 Single $35.00 Sustaining $6.00 Student (under 18) Please indicate your areas of interest: