IMPECCABLE VIRGINIA. golden delicious. Allow us to introduce ourselves. Hilary Kanter Editor. Hilary Kanter

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1 MEDIA KIT

2 IMPECCABLE VIRGINIA impeccable virginia CONTENTS december/january Hilary Kanter Editor Hilary is a seasoned editor and writer who is passionate about both magazine publishing and the cultural richness and beauty of the Fredericksburg, Virginia area. She grew up a stone s throw from the Empire State Building in New York City, obtained her undergraduate degree in journalism and golden delicious BY KRISTIN DAVIS Come along on a visit to Virginia s Cideries where harvest season is only the beginning [ features ] VENTURE BY KRISTIN DAVIS Take an antiquing road trip to Winchester DOMICILE BY LINDLEY ESTES Fredericksburg s Brompton puts on quite a show OFFERINGS BY HILARY KANTER Our guide to impeccable gift-giving, for the upcoming holidays and beyond FEATURE BY KRISTIN DAVIS Room here for another feature if needed. psychology from The George Washington University in Washington, D.C., and has worked in publishing ever since. Before she began working at The Free Lance- Star Companies, she spent eighteen years editing magazines and books in Washington. She has lived in New York, Washington, D.C., and Northern Virginia, but has called Fredericksburg home since Hilary Kanter hkanter@impeccablevirginia.com [ departments ] TASTEMAKERS 9 TRAPPINGS 13 FEAST 9 STREETSCAPE 44 Allow us to introduce ourselves IMPECCABLE Virginia is the new Fredericksburg-region lifestyle magazine. It will include a variety of stories covering the subjects that we all care about what to eat, what to drink, interesting places to visit and people to meet, things to buy, how to make our homes look beautiful, both inside and out all with an eye toward impeccable taste.

3 Here are a few samples: OFFERINGS gift guide My favorite things We asked owners, managers and employees of gift stores in our region to select what they think would make a unique present for a loved one. Here s what we discovered: BY HILARY KANTER 1. FOR THE TEA DRINKER TASTEMAKERS will profile a notable area resident in each issue. In this issue, get to know Jud Honaker, head of the Commercial Development Division of the Silver Cos. TRAPPINGS Lauren Skinner, owner of Princess Anne Street s retro shop Hooked, talks with writer Lindley Estes about trends, styles, and what s in vogue as she sees it. are everywhere, but discriminating tea drinkers will surely enjoy a top-of-the-line tea-making machine such as the sleek Breville One-Touch Tea Spotsylvania Towne offerings 24 IMPECCABLE VIRGINIA l December FOR THE SAVER Empty your pockets of change elegantly with Terramundi Money Pots ($42), which have been used in Italy for more than 2,000 years. Handthrown in Italy and handpainted in London, each one is made to order. The shape of the amphora has remained unchanged since Etruscan times. Each one stands 8 inches tall and can hold about $500 in coins. The Cameleer, 125 E. Davis St., Culpeper, thecameleer.com. 4. FOR THE AVID READER are everywhere, but discriminating tea drinkers will surely enjoy a top-of-the-line teamaking machine such as the sleek Breville One-Touch Tea DOMICILE Spotsylvania Towne the Centre, sentry teavana.com. box 5. FOR THE DEDICATED TEACHER are everywhere, but discriminating tea drinkers will surely enjoy a top-of-the-line tea-making machine such as the sleek Breville One-Touch Tea Spotsylvania Towne 2. FOR THE BOURBON AFFICIANADO FOR are everywhere, THE MAILMAN but discriminating tea drinkers will surely Sophisticated enjoy a top-of-the-line coffee machines tea-making are everywhere, machine but such discriminating sleek Breville tea drinkers One-Touch will surely as the Tea enjoy Maker a ($249.95) top-of-the-line available teamaking machine such as the at sleek Spotsylvania Breville One-Touch Towne Tea Spotsylvania Towne FOR THE ANIMAL LOVER are everywhere, but discriminating tea drinkers will surely enjoy a top-of-the-line teamaking machine such as the sleek Breville One-Touch Tea Spotsylvania Towne 8. FOR THE TECH SAAVY are everywhere, but discriminating tea drinkers will surely enjoy a top-of-the-line tea-making machine such as the sleek Breville One-Touch Tea Spotsylvania Towne Foodies, take note. With FEAST, the first issue of IMPECCABLE Virginia will bring you into the kitchen with Joy Crump, the culinary genius behind Foode (and Top Chef contestant). VENTURE Saturday s coming up and you want to get out of town but not go too far? In this first issue, acclaimed writer Kristin Davis will take us with her on a tour of Virginia s cideries. DOMICILE The greater Fredericksburg region has hundreds even thousands of elegant, stately, storied residences. This feature article is your ticket into one of those homes we all drive by and wonder about. In the first issue of IMPECCABLE Virginia, we are invited into Brompton, home of the president of the University of Mary Washington. Labor of love With its rich history and antique furnishes and touches, Sentry Box home on the Rappahannock transcends time STORY BY KRISTIN DAVIS + PHOTOGRAPHS BY DAVE ELLIS CHARLES MCDANIEL was first smitten by the Sentry Box as a boy growing up in Fredericksburg. The stately late-georgian home stood against the Rappahannock River, where in December 1862 Union troops attempted to build pontoon bridges in an ill-fated surprise attack on the city. Later, President Abraham Lincoln himself stepped into the Sentry Box s backyard. But the history of the house went back much further than that to the very founding of the country and it intertwined with McDaniel s own. George Weedon, a Revolutionary War general who served under George Washington, built the house in 1786 in Fredericksburg s first subdivision. McDaniel is a descendant of Weedon. I always admired the house because I knew my relative had built it, said McDaniel, 74. When it came on the market, I bought it. He was just 23 at the time, and engaged to be married to Mary Wynn. They d already picked out a house, a far more modern two-bedroom bungalow. McDaniel asked his DOMICILE Early winter also signifies the start of the gift-buying season. Holidays are approaching, so watch our Gift Guide for the most creative, most elegant, and most unusual things to wrap up and give to friends and family or keep for yourself. Welcome to IMPECCABLE Virginia. You won t want to miss a page. IMPECCABLE Virginia 616 Amelia Street Fredericksburg, VA impeccableva.com

4 LOUDOUN WASHINGTON D.C. Orange CULPEPER 1,272 ORANGE 756 FAUQUIER Louisa Mineral LOUISA 737 Warrenton Unionville Remington Locust Grove Massaponax Snell SPOTSYLVANIA 3,667 Lake Anna Garrisonville STAFFORD 3, FAIRFAX EASTERN PRINCE WILLIAM Quantico Bowling Green CAROLINE 884 Carmel Church Potomac River KING GEORGE 1,713 ARLINGTON MARYLAND Dahlgren Colonial Beach WESTMORELAND Montross RICHMOND ESSEX HANOVER 3,570 RICHMOND CHESTERFIELD HENRICO IMPECCABLE VIRGINIA Circulation 17,937 Impeccable Virginia is an exclusive magazine mailed directly to Central Virginia homes with annual incomes of $150,000+. Living between the state capital and the nation s capital, Impeccable Virginia households have a short drive to an array of options. Now is your opportunity to reach this target audience where stories will focus on luxury life styles of travel, arts, beauty, fashion and entertainment.

5 Display Advertising Specifications The boxes depicted on this page are the actual size of the ads as they will appear in IMPECCABLE Virginia. 1/2 Page Vertical width by height with bleed Top/Bottom/Left or Right Also Available: Full Page width by height with bleed Top/Bottom/Left/Right /4 Page Horizontal width by height 1/8 Page Horizontal width by height 1/2 Page Horizontal width by height with bleed Bottom/Left/Right IMPECCABLE Virginia 616 Amelia Street Fredericksburg, VA impeccableva.com

6 Magazine Advertising Contract Date: Account: Advertiser s Name: Address: City: State: Zip: (Advertiser) hereby agrees to purchase advertising in IMPECCABLE VIRGINIA magazine in accordance with the terms and conditions set forth in this agreement. The advertiser hereby authorizes publication of advertising specified under the options selected below and agrees to pay for said advertising in accordance with the terms and conditions set forth by the magazine Advertiser agrees to purchase edition(s) of IMPECCABLE VIRGINIA magazine, at an ad size of with a corresponding cost of $ per ad. Ad Size 2 Page Spread Back Page Premium Positions Full Page Half Page Quarter Page Eighth Page 1 Edition Cost Per Edition $3,995 $3,595 $3,095 $2,495 $1,595 $900 $550 3 Editions Cost Per Edition $3,695 $3,295 $2,795 $2,245 $1,445 $825 $525 6 Editions Cost Per Edition $3,395 $2,995 $2,495 $1,995 $1,295 $750 $495 IMPECCABLE VIRGINIA is published the first week of December, February, April, June, August, and October. Contracted ads must be published in consecutive issues. (Non-consecutive dates not allowed) Advertiser understands and hereby agrees that this is a contract for the purchase of advertising and the contract cannot be cancelled. In the event that the advertiser fails to meet the terms of this contract, then advertiser agrees to pay the difference between the contract rate agreed to herein and the open single edition rates found on rate card above for all ads published. Advertiser s initials The Publisher reserves the right to change any of the terms, conditions or rates set out in this contract 30 days after mailing to the Advertiser, a copy of the change. In the event of such notification, the advertiser shall have the right to terminate this contract without penalty by giving notice to the Publisher in writing prior to the date of such a change. The above terms, rates and conditions are acceptable and agreed to by: Signature of authorized Advertiser s representative title date Printed Name of authorized Advertiser s representative title date Name of authorized Magazine s representative title date IMPECCABLE VIRGINIA 616 Amelia Street Fredericksburg, VA impeccableva.com