Farouk. licensed to create. featured stylist Rocky Vitelli. celebrating those who are. visit your curl headquarters AND SAVE UP TO 50%

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1 OCTOBER 2017 visit your curl headquarters AND SAVE UP TO 50% celebrating those who are licensed to create Farouk featured stylist Rocky Vitelli Global Artist and Editorial Hairstylist read his interview at cosmoprofbeauty.com/beautyblog 01_OCT17_ Cover_V1.indd 1 8/30/17 5:07 PM

2 NEW Colorance Lowlights Quick and easy solution to over-highlighted hair for natural-looking blondes. Add depth and dimension. Colorance Lowlights Tubes: Cans: Level 6 Natural * Level 7 Natural * Level 8 Natural * *Available through special order. 2.1 oz. Tubes 8.00 each 4.1 oz. Cans each Level 6 Natural Level 7 Natural Level 8 Natural FREE POP XG Rock Paper Scissors Collection Kit with the purchase of ANY eight 6 oz. POP XG shades. on- and off-scalp powder lightener Kit includes: 1 6 oz. POP XG Steel 1 6 oz. POP XG Purple Quartz 1.7 oz. POP XG Dye Reducer Packette oz. Synchrolift Foil Packettes 1 Rock Paper Scissors Collection Book Reg SAVE OVER 35% MSU: Customer s choice of shades. Lifts up to 7 levels quickly Natural conditioning agents and oils help retain moisture White, dust-free powder lightener Dual Purpose Lightener Price: Reg: 1 lb lb SAVE 20 % CELEB LUXURY 8.25 oz. Limited Edition Shades Turquoise Denim each Reg SAVE 25% CELEB LUXURY NEW 6 oz. BondFix save up to 25% on texture waves MATRIX BUY 5, GET 1 FREE Waves Opti.Curl Variable Opti.Curl Extra Body Opti.Effects Normal Opti.Effects Sensitized Opti.Effects Resistant Opti.Thermic Biolage Acid Wave for 6 Reg SAVE OVER 15% No mix, must match. EVERY CLIENT. EVERY SERVICE. formulated and compatible with ALL color lines 3.3 oz. Traveling Stylist Kit For Professional use only. Provides at least 15 applications MATRIX FREE Kabuki Brush with the purchase of six SoColor, SoBlur, SoBoost, ColorSync, or ColorGraphics shades. starting at MSU: Mix and match. 2 cosmoprofbeauty.com All products may not be available in all areas. See store or Sales Consultant for details.

3 save 10% JOICO NEW Natural Red Gold LumiShine Crème Shades Prepack 1 Each NEW 2.5 oz. Natural Red Gold Shades 1 16 oz. 20 Volume Developer 1 Swatch Piece 1 Technique Guide Reg PPK: FREE packette with purchase 10NRG 8NR 7NRG 6NRG 5NRG JOICO NEW 1.5 oz. Blonde Life Lightener Packette with the purchase of ANY three 2 oz. Vero K-PAK Chrome Demi- Permanent shades Reg SAVE OVER 15% MSU: Customer s choice of shades. save up to 30% on Kenra Color SAVE 10 % KENRA BUY 3, GET 1 FREE 2 oz. Creative Color Shades Price for 4: Reg: Creme Shades Neon Shades SAVE OVER 30% VARIOUS SKUS Mix and match. save over 20% on Deepshine shades RUSK 3.4 oz. Deepshine Permanent and Demi-Permanent Shades 3.99 each Reg VARIOUS SKUS KENRA BUY 2, GET 1 FREE 3 oz. Metallic Shades Price for 3: Reg: Permanent Demi-Permanent VARIOUS SKUS Mix and match. RUSK FREE 3.4 oz. Deepshine Direct Shade with the purchase of one matching PopFX Shade. MSU: Blue Red Purple Teal Pink each deal Reg SAVE OVER 25% 28.2 oz. Blondor Multi Blonde Dust-Free Powder Lightener Reg RUSK FREE 3.4 oz. Deepshine Direct Clear or Icy White with the purchase of three 3.4 oz. Deepshine Direct Shades. MSU: Clear Icy White each deal Reg SAVE 25% NEW IGORA ColorWorx INTENSENSE Looks COLOR STEP-BY-STEP SCHWARZKOPF FREE IGORA ColorWorx INTENSE Try Me Kit Buy: 2 ANY IGORA ColorWorx INTENSE Shades Get FREE: 1 IGORA ColorWorx INTENSE Shade 1 ColorWorx INTENSE Try Me Kit Kit includes: 1 3-Pack Professional Kiss Sponge 1 Swatch Book Insert 1 Swatch Ring 1 Step-by-Step Instruction Guide Reg SAVE OVER 45% MSU: Mix and match shades. All products may not be available in all areas. See store or Sales Consultant for details. SCHWARZKOPF Igora Vario Blond Lighteners Price: 15.9 oz. Plus oz. Extra oz. Cream Reg SAVE over 30 % customer service:

4 6 oz. B Leave-In Miracle Curl Plumper NEW treatment masks rejuvenate, moisturize and strengthen your curls & waves Melt into Moisture Matcha Mask Restore the moisture Matcha tea butter for softness Price: oz oz * *17.75 oz. available by special order only Deep Sea Repair Mask 5.1 oz. SuperCream Restore the strength Seaweed for definition Price: oz oz sku: * Buildup Buster Gentle Deep Cleansing Serum *17.75 oz. available by special order only. Price: oz oz. 1" Gold Spring Iron FREE Unclipped Rod with the purchase of one Express Ion Unclipped 3-n-1. Choose from Rods: 1 ½"-¾" Cone 1" Bubble Rod 1 1/10"-¾" Oval Rod 1 ¼" Rod 1 ½" Rod ¾"-1 ¼" Reverse Cone MSU: each deal Reg SAVE OVER 20% 4 cosmoprofbeauty.com 04_05_OCT17_Theme_Curls.indd 4 save 20% on the detangling, frizz-fighting, defining, smoothing, hydrating answer to beautiful curls Curl Savings Price: oz. Springloaded Frizz-Fighting Shampoo Sulfate-free shampoo cleanses curls to fight frizz. Reg: oz. Springloaded Frizz-Fighting Conditioner Tackles tangles, de-frizzes and defines curls oz. Twirl Around * Dual formula tames unruly curls and waves oz. Full Circle Leave-In Treatment Hydrates, detangles and tames frizz oz. Ultimate Wave Adds texture to create tousled beach waves All products may not be available in all areas. See store or Sales Consultant for details. 8/30/17 5:08 PM

5 embrace that bounce here at your curl headquarters AND SAVE UP TO 50% BUY 2, GET 1 FREE Bed Head Curl 3.38 oz. Screw It Curl Hydrating Jelly Oil oz. On The Rebound oz. Get Twisted Anti-Frizz Finishing Spray oz. Foxy Curls Contour Cream oz. Foxy Curls Extreme Curl Mousse oz. Calma Sutra Cleansing Conditioner for Waves & Curls for 3 Reg SAVE OVER 30% Mix and match. 10 oz. Curl Control Hydrating, anti-frizz with soft hold Dual purpose-moisturizing and styling Sculpts and defines curls Reg SAVE 20% save 10% on select curl products Curl Talk NEW Bed Head Curl products at a special price! oz. Calma Sutra oz. Screw It oz. Get Twisted 1 FREE Education Brochure Reg SAVE OVER 25% PPK: Frizz Off oz. Screw It oz. Foxy Curls Contour Cream Reg SAVE OVER 35% PPK: BUY 1, GET 1 50% OFF Catwalk 5.07 oz. Curls Rock Amplifier Duo Reg PPK: Save 10% on Select Curl Product 8.5 oz. Curl Defining Cream oz. Intense Curl Cream oz. Curl Cleansing Conditioner oz. Curl Control Mousse each Reg NEW Twisted Collection Elastic Care for Curls Price: 8.4 oz. Shampoo oz. Shampoo oz. Conditioner oz. Conditioner oz. Curl Mask oz. Curl Mask oz. Curl Foam Lifter oz. Curl Magnifier Cream oz. Curl Reviver Spray Curly Stylers 5.1 oz. Ultra Curl Styling Creme oz. Curl Control Gel oz. Curl Power Mousse oz. Curly Crème each Reg SAVE OVER 15% Option 2 Wave For every type of color treated hair Bouncy Stylers 8.5 oz. Spray oz. Crème each Reg SAVE 10% buy 1, get 1 FREE Curl BOGO 10.1 oz. Cleansing Shampoo oz. Nourished Conditioner oz. Refreshed Reanimating Mist oz. Perfected Correcting Milk oz. Controlling Anti-Frizz oz. Defining Contour Foam Wax for 2 Reg Mix and match. All products may not be available in all areas. See store or Sales Consultant for details. customer service:

6 fall in love with Total Results Holiday Trios oz. Shampoo oz. Conditioner 1 1 oz. Mini Miracle Creater PPK: So Long Damage (MSU) Color Obsessed Mega Sleek High Amplify So Silver Brass Off each trio Reg SAVE OVER 30% Oil Wonders Volume Rose Holiday Kit Includes one 10.1 oz. Shampoo and one 6.8 oz. Conditioner Reg SAVE OVER 30% PPK: Biolage Holiday Duos Includes one 13.5 oz. each of Shampoo and Conditioner. PPK: ColorLast VolumeBloom ExquisiteOil SugarShine each duo Reg SAVE 15% Biolage Holiday HydraSource Duo Includes one 13.5 oz. Shampoo and one 9.35 oz. Conditioning Balm Reg SAVE 15% PPK: NEW CHI Luxury Black Seed Oil FAROUK Cleansing Shampoo Price: 12 oz oz * *Available through special order only. FAROUK Moisture Conditioner Price: 12 oz oz * *Available through special order only. FAROUK CHI Deep Brilliance Shampoo Offer 1 12 oz. Neutralizing Shampoo 1 8 oz. Protein Masque 9.00 Reg SAVE OVER 40% MSU: See Store Associate for special order. AG HAIR BUY 1, GET 1 FREE 4.2 oz. Dry Shampoo Simple Dry Blonde Light Brown Brunette Jet Black each when you buy 2 Reg Mix and match. SAVE 15 % AQUAGE Biomega Backbar Savings 32 oz. Volume Shampoo oz. Silk Shampoo oz. Moisture Shampoo oz. Moisture Mist oz. Intensive Conditioner oz. Moisture Conditioner each Reg TIGI Keep Calm and Balm Down oz. Clean Up Shampoo oz. Balm Down Cooling Aftershave PPK: OR Go Beard or Go Home oz. Clean Up Shampoo oz. Fuel Around Beard Oil PPK: TIGI FREE 2.5 oz. Rockaholic Dirty Secret Dry Shampoo with the purchase of one 6.3 oz. Rockaholic Dirty Secret Dry Shampoo Reg PPK: each Reg SAVE 25% 6 cosmoprofbeauty.com * Offer exclusive to CosmoProf and its affiliates, including Armstrong McCall in certain territo All products may not be available in all areas. See store or Sales Consultant for details.

7 expert haircare A complete line of hair care and styling products that s all about embracing beauty in imperfection and making styles that fit into your lifestyle. It s the ultimate cheat code freedom from a complex routine. Never stiff or overstyled, Invisiblewear is formulated with velvet flower to soften hair as it adds texture and volume for relaxed, lived-in looks that take you from day to day oz. Shampoo Cleanses and preps hair, creating the perfect foundation for effortless, undone looks Volumizes, builds texture and adds life to dull hair oz. Conditioner Detangles hair and builds body to create the foundation for a perfectly undone style Moisturizes, replenishes and leaves a glossy shine oz. Dry Shampoo Super-fine tinted mist absorbs oil with undetectable coverage Refreshing formula revives hair between washes Blonde Brunette each NIOXIN 10.1 oz. Cleansers System System System System each Reg SAVE 25% Product not shown. 1. NIOXIN 10.1 oz. Scalp Therapy System System System System each Reg AMERICAN CREW 15.2 oz. Shampoos Daily Shampoo Daily Moisturizing Shampoo each Reg SAVE 25% 2. AMERICAN CREW 15.2 oz. Shampoos and Conditioner 3-in-1 Moisturizing Shampoo in-1 Tea Tree Shampoo Daily Conditioner each Reg SAVE 25% 3. SEXY HAIR Buy One 10.1 oz. Conditioner and Get One 10.1 oz. Shampoo for 2.00! Price for 2: MSU: Healthy Volume Extra Volume Smooth Bombshell Blonde Violet Blonde Vibrant Strong Curly Reg SAVE OVER 40% No mix, must match. 4. JOICO BUY 1, GET 1 FREE 8.5 oz. Co+Wash Conditioner Sale for 2 Reg Mix and match. NEW Miracle Defrizzing 5. IT S A 10 NEW 9.5 oz. Miracle Defrizzing Cleansing Conditioner Moisture Cleansing Color Cleansing Curl Cleansing IT S A 10 4 oz. Miracle Defrizzing Curl Cream All products may not be available in all areas. See store or Sales Consultant for details. customer service:

8 8.5 oz. Memory Shaper oz. Undone Texture Hairspray oz. Boomerang Restyling Mist oz. Volume Whip oz. Pump Me Up KMS Hairspray Savings 6 oz. Thermashape 2-in-1 Spray oz. HairStay Working Spray oz. HairStay Finishing Spray each Reg SAVE 25% MATRIX Air Dry Boho oz. Curl Defining Cream 1 1 oz. Curl Defining Cream KIT: Style Fixer oz. Finishing Hairspray oz. Finishing Hairspray. PPK: Volume Builder oz. Volume Mousse oz. Volume Mousse Mini KIT: each set Reg SAVE UP TO 30% SCHWARZKOPF OSiS+ Curls oz. Bouncy Curls 1 5 oz. Curl Honey Reg SAVE 50% MSU: NEW AMERICAN CREW NEW 3.3 oz. Firm Hold Styling Cream Firm hold with flexible definition and low shine Helps tame and moisturize hair while easily washing out Long lasting FAROUK NEW CHI Luxury Black Seed Oil Stylers Price: 5 oz. Revitalizing Masque oz. Intense Repair Hot Oil Treatment oz. Leave-In Conditioner oz. Dry Oil oz. Blow Dry Cream oz. Curl Defining Cream-Gel oz. Dry Shampoo oz. Flex Hold Hairspray cosmoprofbeauty.com * Offer exclusive to CosmoProf and its affiliates, including Armstrong McCall in certain territories. All products may not be available in all areas. See store or Sales Consultant for details.

9 buy 1, get 1 50% off Kenra Classic and Platinum Stylers VARIOUS SKUS Mix and match. Excludes Volume Spray and liter sizes. NEW Kenra Style Designed for on-trend short to medium length styles A complete range for ultimate versatility Perfect for men and women BUY 1, GET 1 50% OFF 2 oz. Kenra Style Flexible Fiber Pliable Pomade Classic Clay for 2 Reg JOICO Hairspray Savings 9 oz. Power Spray oz. Flip Turn Volumizing Spray oz. JoiMist Firm Finishing Spray each Reg SAVE 35% KADUS 10.6 oz. Hairspray Savings PPK: Extra Lock Design It each Reg SAVE 30% SEBASTIAN 10.6 oz. Hairspray Savings Re-Shaper TM Zero Gravity Shaper Fierce each Reg SAVE 15% SEBASTIAN 10.6 oz. Shaper Prepacks LVOC: HVOC: Shaper Shaper Plus each Reg SAVE 15% SEXY HAIR Spray & Play X oz. Spray & Play Volumizing Hairspray PPK: OR Spray & Play Harder X oz. Spray & Play Harder Volumizing Hairspray PPK: each deal Reg SAVE OVER 20% All products may not be available in all areas. See store or Sales Consultant for details. SAVE 15 % 5 OFF ANY 25 Sexy Hair purchase. Available in stores and online. 15 OFF ANY 50 Sexy Hair purchase. Available in stores and online. Coupon valid OCT. 1-31, Subject to availability. Must present CosmoProf card or Cosmetology license when redeemed. Not valid with any other offers or prior purchases. One coupon per member. Void where prohibited. Coupon not redeemable for cash. Not valid if altered or resubmitted. Available in stores and online. FLASH SALE OCTOBER Style Sexy Hair 1.8 oz. Control Maniac Wax oz. Frenzy Texture Paste oz. Play Dirty Wax Spray each Reg SAVE OVER 30% customer service:

10 APPLIANCES GHD Air Professional Dryer in Pink Blush Limit six per customer. Whlie supplies last. RUSK CTC Copper Iron Duo Heats up to 450 F Ion generator 1" floating plates Ceramic, titanium and copper complex for optimum heat distribution 1 1" CTC Iron 1.75" CTC Travel Size Iron Reg SAVE OVER 35% KIT: Limited Edition Platinum 1" Styler in Pink Blush Includes a heat-resistant bag Value SAVE KIT: Limit six per customer. save 25% on tool duos Dual function straightens and curls with maximum ease and effectiveness. 1 Nano Titanium Dryer 1 Nano Titanium Curling Iron Choose from Irons: MSU: 1 ¾" Spring " Spring ¼" Spring ¼" ConiCurl Taper each duo Reg SAVE HOT TOOLS Lite 'n Quiet Turbo Dryer Reg SAVE 15% HOT TOOLS Tourmaline 2000 Turbo Ionic Dryer Reg SAVE FAROUK CHI Onyx Euroshine Dryer Reg SAVE 20% FAROUK Dura CHI Dryer Reg SAVE OVER 30% cosmoprofbeauty.com All products may not be available in all areas. See store or Sales Consultant for details.

11 NEW.25 oz. midi size 60 must-have iconic shades! each VARIOUS SKUS NEW.5 oz. GelColor ProHealth Top/ Base Coat Base Coat Top Coat each.5 oz. Lacquer 5.25 each.5 oz. Infinite Shine 6.25 each.5 oz. GelColor* each *Available through special order only, Snow Glad I Met You LAC: IS: GEL: Ornament To Be Together LAC: IS: GEL: Coalmates LAC: IS: GEL: Holidazed Over You LAC: IS: GEL: Feel the Chemis-tree LAC: IS: GEL: Wanna Wrap? LAC: IS: GEL: The Color That Keeps On Giving LAC: IS: GEL: Sending You Holiday Hugs LAC: IS: GEL: Adam Said It s New Year s, Eve! LAC: IS: GEL: My Wish List Is You LAC: IS: GEL: Top the Package with a Beau LAC: IS: GEL: Gift of Gold Never Gets Old LAC: IS: GEL: YOUNG NAILS.34 oz. Fall Classics Collection Nail Polish 3.95 each Wakey Wakey Hey Hey Hey Late Bloomer All Skill No Luck No Batteries Included Tickled Not Pickled Back Seat Driver Deluscious COLLECTION.5 oz. Open Stock GELISH each Reg SAVE 3.00 MORGAN TAYLOR 4.50 each I'm Drawing A Blanco Gelish: MT: Mauve Your Feet Gelish: MT: Don't Break My Corazón Gelish: MT: All Tango-D Up Gelish: MT: Danced & Sang-ria Gelish: MT: Olé My Way Gelish: MT: All products may not be available in all areas. See store or Sales Consultant for details. customer service:

12 12_OCT17_MGV1_Main.indd 1 8/30/17 5:05 PM 15TH CONSECUTIVE WIN 2017 WINNER STYLIST CHOICE AWARDS BLONDOR Reg oz. Blondor Multi Blonde Dust-Free Powder Lightener on Blondor save 10% AND SAVE UP TO 50% visit your curl headquarters For orders to ship or for account questions, call: Printed by an environmentally responsible & sustainable printer who promotes well managed forests. WE MATCH ANY COMPETITOR S ADVERTISED PRICE WITH PRINTED EXAMPLE SALE & PROMOTIONAL OFFERS GOOD OCT 1-31, MGV1_CP_V1 ATTENTION California Residents: Some of the products we sell may contain lead, phthalates & other chemicals known by the State of California to cause cancer & birth defects or other reproductive harm. Copyright 2017 CosmoProf - A Division of Beauty Systems Group LLC. Product description, typographic, photographic and printing errors are unintentional and subject to correction. Designated trademarks & brands are the property of their designated owners. CosmoProf reserves the right to limit quantities. All product is subject to availability and may not be available in all locations. For questions about in-store purchases or your CosmoProf Card, call: TWO-WEEK SALE Oct. 30-Nov. 12 GET READY FOR THE HOLIDAY SEASON