2010 media kit. dive into sacramento. & its surrounding areas J Street, Suite F Sacramento, CA

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1 2010 media kit dive into sacramento & its surrounding areas 2308 J Street, Suite F, CA

2 2010 media kit SUBMERGE MAGAZINE is the valley s premier free entertainment & lifestyle publication. It focuses on music, art, fashion, theatre, comedy, etc. and delivers content that completely covers the entertainment scene. Merging genres ranging from metal to punk, hip-hop to pop, Submerge has readers covered on both the local and national levels. It is published biweekly ensuring that the content is up to date and relevant, unlike other monthly publications that tend to become stale. Aimed at the year old demographic, Submerge is not only for the young, but young at heart. Most importantly, it s for anyone who is interested in hip, intellectual content. Whether it s a music venue, coffee shop, art gallery, bar or eatery, Submerge can be found everywhere your target customer is. Let us help you effectively reach them.

3 It s All About the Content & Submerge Magazine Delivers! At Submerge we know that the key to publishing a successful entertainment newspaper lies in the quality of the content. That s why we aim to consistently give the best content possible on both the local and national levels. Local Coverage. We only feature the best of the local arts scene and make sure that the story being told is of relevance and importance. If you are reading about it in the pages of Submerge it deserves your attention. National Coverage. Many of the artists interviewed exclusively for Submerge are familiar faces to millions and have graced the covers and pages of such publications as Rolling Stone, Alternative Press, Spin, XXL, Paste, and many more. Others have starred in movies, reality TV shows, or their own shows. Why does that matter? Submerge offers its readers the same level of content found in national publications; only it caters to them by strictly covering what s going on where it matters most, home. Oh, did we mention that it s FREE?!

4 Submergemag.com brings all the elements of Submerge Magazine online. Updated multiple times a week, Submergemag.com provides a platform for us to reach the entire world with all the great content that is printed in our biweekly publication. Our regular readers in the region can head to Submergemag.com any time to read interviews, weekly columns, a local EVENTS CALENDAR, concert reviews, blogs and much more. More importantly, Submergemag.com allows the entire world to share with all the quality content consistently put out by Submerge Magazine. According to Google Analytics and Alexa Traffic Rank, Submergemag.com is among the most visited Web sites in the Region. online monthly numbers *March 20 - April 19, ,581 U.s. Alexa traffic rank 372,665 world Alexa traffic rank 6,640+ monthly page views 77.31% New Visits 3,785 Absolute Unique Visitors Web site traffic concentration images from Google Analytics for Submergemag.com

5 2010 media kit Demographics The Metropolitan Area is the largest in the Central Valley, and is the fourth-largest in California. It is growing at a tremendous rate (50,000 new people each year), further adding to the importance of an effective advertising campaign to help reach these new Sacramentans. Submerge is a great starting point for these new citizens as well as those who have lived here for years. It s well written, professionally designed and has an extensive entertainment calendar in each issue helping guide those looking for a little fun. College Demographics Some of our most key distribution points are the area s college campuses. College students are known to have discretionary income and are always looking for new things, making them a very attractive market for our advertisers. Submerge is the publication that many students will turn to when they want entertainment. It s free, it s hip and it s easy to find. What more could a college student ask for? California State University, 28,000+ Total Students -17,000+ Female -11,000+ Male University of California, Davis 30,000+ Total Students -16,000+ Female -13,000+ Male American River Community College 35,000+ Total Students -18,000+ Female -17,000+ Male City Community College 22,000+ Total Students -13,000+ Female -9,000+ Male Circulation in print Published bi-weekly 360,000 annual readers 30,000+ monthly readers 15,000+ readers per issue 8,000 circulation per issue Where you can find Submerge Magazine This is an ever-changing list because we are adding to it all the time. If YOU know of a spot where we should drop off some magazines, hit us up at info@submergemag.com and we will personally deliver a stack! College Campuses: Csu UC Davis American River College Folsom Lake College Art Institute Sac City Cosumnes River College Cirtus Heights / Orangevale: The Boardwalk The Fire Escape Bar & Grill Entercom Mayhem Shop Extreme Club Retro Beach Hut Deli Surf & Skate A Liquors Joe s Liquors B Bros Market JHOOM Market Roseville/ rocklin: Borders Guitar Center Surf & Skate Office Depot Celestino s La Bou Folsom: Coffee Republic Powerhouse Pub Lake Bowl Davis: Delta Of Venus Fast & Easy Mart Armadillo Music The Posh Bagel Starbucks G St. Pub Ground Zero Crepeville Food Co-op Uncle Vito s Miska s Café Woodstocks Pizza Style Lounge Elk Grove: Skips Music Across the Board Happi Music Land : 28 th & B Skatepark Launderland The Urban Hive Sunny s Deli & Mkt Naked Lounge on H St. Nationwide Meats Butch & Nellies FTC La Bou on J St. The Beat The Bread Store Big Brother Comics Spanish Fly Salon Tres Chic Noah s Bagels Streets Of London Rag Doll Beach Hut Deli Sugar Shack Cuffs Urban Apparel Upper Playground Krazy Mary s Bon Air Deli Papi s Pizza by the Slice Guitar Workshop Eddy s Haircuts Twisted Clothing Peets Coffee River City Brewery Yummy Yogurt Artifacts Marilyn s On K Rite Aid on K St. Crest Theatre Capitol Garage K St. Longs Drugs Hot Rods Burgers 21 st & K Liquor Store Hina s Tea Desert Diner Golden Bear K St. Laundromat Box at 12th & L Bows & Arrows Crepeville City Suds Vintage Cafe The Distillery Peace Market The Press Club Royal Peacock Tattoo Choice Liquors Naked Lounge on Q St. The Sandwich Spot Benny s (Q St Bar/ grill) Fox & Goose Dads Sandwich Shop La Bou on 9th St. 24 Hour Fitness Holistic Healing Center Temple Coffee Relentless Tattoo Torch Club Luna s Café Uncle Vito s Slice Of NY Atelier Boutique Avid Reader Records Java Lounge Willy s H&C R5 Records Tower Theatre Luigi s Slice Midtown Jacks Urban Eats Old Tavern Weatherstone Coffee Sara Jane & Co Pieces Pizza Anthony s Barber Shop Beatnik Studios United State Pine Cove Tavern RK Mini Mart MVP s Rubicon Monkey Bar 5 th String Music Limelight Cafe/ Card Room The Blue Lamp Sac Food Co-op Stop & Shop Sudz Yer Dudz El Patron Bisla s Starbucks on Alhambra Blvd. Nine16 Skate Shop Burrs Fountain Hoppy Brew Co. Red Lion Hotel Surf & Skate Ground Zero Board Shop Guitar Center Outer Limits Smoke Shop El Camino Wellness Center Unity Collective Horizon Collective Save Mart House Of Hits Godlike Rehearsal Studios Capital City Hotel Skips Music Kennel Club Offbeat Tattoo Rock Inc. Ugly s Tequila Bar On The Y Borders Stinger s United Coffee House Espresso Metro Tanuki Tattoo Old Sac: Laughs Unlimited Fanny Anne s + More Each Issue

6 what people are saying about us... Readers Ashley Saeteurn, 20 I wasn t into the local scene at all until I started reading Submerge. It s cool because the magazine has a music calendar, so that always keeps me updated on who s playing when and where. Basically, it s a great way to promote and keep the locals informed about what s going on. Kris Bohm, 22 I have always tried to find fun things happening in, but word of mouth doesn t always net something good. Last year while wandering the CSUS campus on a break between classes I came across a zine, called Submerge. I breezed through the mag and found an excellent source of local art, music and anything cool happening in my town. Not only had I found a good source of going on s, but Submerge featured witty columns from the editors. Of all the local mags available in, Submerge is the one I look forward to the most. I can always expect a good laugh and a great source of things to do and see in Sac town. Variety is the spice of life, so when Submerge says an upcoming show is going to be good or a restaurant is tasty, I try to check it. Carlos Lopez (AKA Cawzlos), 28 Submerge made their way into the scene of and beyond in a major way. Submerge is here to stay and very serious about what they are developing, and I vouch 110%. Embrace growth because here it comes. Advertisers Mike Holistic Healing Center Dollar for dollar I ve seen the best return advertising with Submerge. If anyone wants to know how great it works, give them my number and have them call me! Stan Goman University Copy & Print; Former C.O.O. of Tower Records For 25 years University Copy and Print was mainly a store that catered to the legal community. We decided to expand our base by buying state of the art equipment and advertising in print and radio. After some success in neighborhood papers, I decided to try alternative press. So, after an evening of fun on a second Saturday, I discovered Submerge. We had just received our state of the art eight-color machine to grow our fine art business and have done well advertising that. With 37 years in the music business, it was time to try to serve the local music scene. Submerge is, and will continue to be the standard for excellence in our city. We have been in Submerge for six months and have had more responses than any other media we have tried. I highly recommend Submerge if you are looking for immediate results and repeat business. Mike Erickson Relentless Tattoo & Gallery Submerge has helped us reach an audience far beyond our traditional demographic in a very cost effective and creative way. Because of Submerge s distribution [on several college campuses] we are able to do in a single ad what it used to take several.

7 2010 advertising rates Submerge provides great advertising opportunities by offering affordable package deals that include ad space both in print and online. The combination of your ad presence in both Submerge Magazine and online at Submergemag.com is a guaranteed way to effectively reach your target market and acquire new and repeat business. Black & White Rates ad size Full Page 1/2 Page 1/3 1/8 Page 1/4 Page 14 x 7 x 4 x 1 x 35% Off 20% Off 15% Off $390 $480 $510 $600 $260 $320 $340 $400 $195 $240 $255 $300 $130 $160 $170 $200 Submerge Ad Design Ad rates include design and typesetting for most ads. Any ad that demands extensive design and production is subject to additional charges depending on the complexity and time involved. All ads are subject to the approval of Submerge. Ads we design are only intended for publishing in Submerge. However, you may purchase the PDF for a small fee. We offer design rates for those who would like to use our design in other publications, fliers, postcards, etc. 1/8 Page $50 $75 $100 + for full color add $100 to the rate above Full Page 10 Wide / Tall 1/2 Page Horizontal 10 Wide / 5.5 Tall 1/2 Page Vertical Wide / Tall 1/3 Page 3.2 Wide / Tall 1/8 Page Wide / Tall 1/4 Page Wide / 5.5 Tall price includes banner on submerge mag.com* *Call for details Digital File Requirements Ads should be submitted as high quality.tif,.pdf,.eps or jpeg files on CD or ed. All artwork should be a minimum of 300 dpi. Guaranteed Position All advertisements are given the best available spot. Guaranteed position is available for an additional 10% charge. advertising Contacts: office jonathan@submergemag.com mobile Josselin@Submergemag.com mobile

8 publication dates issue 60 ad deadline wednesday may 19 streets monday may 24 issue 61 ad deadline wednesday june 2 streets monday june 7 issue 62 ad deadline wednesday june 16 streets monday june 21 issue 63 ad deadline wednesday june 30 streets monday july 5 issue 64 ad deadline wednesday july 14 streets monday july 19 issue 65 ad deadline wednesday july 28 streets monday august 2 issue 66 ad deadline wednesday august 11 streets monday august 16 issue 67 ad deadline wednesday august 25 streets monday august 30 issue 68 ad deadline wednesday september 8 streets monday september 13 issue 69 ad deadline wednesday september 22 streets monday september 27 issue 70 ad deadline wednesday october 6 streets monday october 11 issue 71 ad deadline wednesday october 20 streets monday october 25 issue 72 ad deadline wednesday november 3 streets monday november 8 issue 73 ad deadline wednesday november 17 streets monday november 22 issue 74 ad deadline wednesday december 1 streets monday december 6 issue 75 *three week issue ad deadline wednesday december 15 streets monday december 20 Su M Tu W Th F Sa Su M Tu W Th F Sa Su M Tu W Th F Sa Su M Tu W Th F Sa Su M Tu W Th F Sa Su M Tu W Th F Sa ad deadline street DATE 2010 January February March April May June July August September Su M Tu W Th F Sa Su M Tu W Th F Sa Su M Tu W Th F Sa October November December Su M Tu W Th F Sa Su M Tu W Th F Sa Su M Tu W Th F Sa J Street, Suite F, CA AFFORDABLE. EFFECTIVE. Let Submerge help you reach your target market.