MEDIA PACK THE CALL OF THE SEA All set for Lendy Cowes Week. Alan Titchmarsh opens up. RAISE A GLASS The Island s own distillery
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1 MEDIA PACK 2019 ISLE OF WIGHT AUGUST 2018 COMPLIMENTARY THE CALL OF THE SEA All set for Lendy Cowes Week OUR UR R ADOPT AD D PTED T ISLA LAN ANDER N Alan Titchmarsh opens up RAISE A GLASS The Island s own distillery ESSENTIAL A-Z OF SUMMER FASHION Fine dining Cool elegance of North House PLUS Homes & interiors Arr & culture Arts Society tyy events TAPNELL FARM: Meteoric rise of The Cow from rustic eaterie to superb concept restaurant ISLE OF WIGHT Chic, upmarket and beautifully designed with strong editorial content Welcome to the Living media pack, where you will discover how to make your advertising work as hard as possible for you. Living is your brand new luxury lifestyle magazine for the island. Our readers are loyal, discerning people who enjoy the finer things in life and who have a large disposable income to afford their luxurious lifestyle. We celebrate the most interesting homes to covet and the finest properties and estates to buy, review the best places to eat, sleep and play, and focus on luxurious goods from local retailers. We ensure our editorial matches the pursuits of our readers and that advertisers always benefit from being positioned with relevant editorial. Introduction
2 PREMIUM PROPERTY Living carries premium property. The property section appears at the front of the book, setting the tone for our readers. Premium estate agents can benefit from close working relationships with our Living editorial team and provide leads for our keyhole section. This section drives readership and ensures that our complimentary magazine is devoured quickly in the marketplace. MOTORS From in-depth car reviews to the best places for vehicle repairs, we ve got it covered. Whether you re looking for a sports car to cruise around the country in, or luxury family car, you ll want to get into the driving seat after reading our features.
3 HOMES, GARDENS & INTERIORS Living is the definitive word on sumptuous homes and interiors. With our through-the-keyhole features we choose the most palatial homes from across the region for our readers to take a look inside, guaranteeing that interiors advertisers adverts and sales messages will appear in great company.
4 FASHION HEALTH & BEAUTY Living is the place to discover new fashion trends to purchase locally. In Spring and Autumn we feature our BIG fashion issues, it s the place to feature top fashion advertisers as our readers buy luxury fashion brands. Featured in every issue, Testing Times reviews new products to market. Living is the place to discover new beauty trends to purchase locally and top places to indulge in a beauty treatment or two.
5 LEISURE, ARTS & CULTURE For Living readers, entertaining and being entertained is a must. We showcase what to see, where to visit and the best hotels to stay. FOOD & DRINK We carry in- depth reviews of local eateries, so all passionate foodies know to turn to us first. Advertisers have the opportunity to promote themselves within our exciting editorial content.
6 DISTRIBUTION AREA Cowes Yarmouth Newport Ryde We have a unique, unrivalled, highly selective distribution network, delivering 7000 copies quarterly into a clearly defined marketplace through hand-picked outlets. There is no magazine guaranteed to reach your niche market, without wastage. Our distribution strategy is uncomplicated and highly effective as all magazines are complimentary. We merchandise in high-footfall outlets to the right marketplace. Compton Bay Bembridge Distribution Readership 27,000 Ventnor Sandown Shanklin We deliver 2000 copies door to door across the PO30 AND PO34 postcodes using royal mail to ensure that the following areas receive their complimentary copy right to their front door. We distribute 7000 copies to treasured outlets across the Island including the below: Ferry terminals inc Southampton, Portsmouth & Lymington, Cowes, Ryde, Yarmouth and Fishbourne Yaght clubs, Island Sailing Club, Royal Solent Yacht Club Newport and Cowes Marks and Spencers Restaurants x 5 Spas x 2 Golf clubs x 2 Cafes X5 Hotels x 5 Circulation 9,000 Readership 27,000
7 THEMES & SPECIALS Jan/Feb: Travel, Spring Fashion Mar/Apr: Our World of Interiors, Property Special (as March sees massive movement in the property market due to it being Spring) May/Jun: Marine - Push The Boat Out, Summer Fashion Jul/Aug: Cowes Week, Travel Sep/Oct: Education, Brides, Autumn Fashion Nov/Dec: Christmas Special, Winter Fashion & looking forward to 2010 DEADLINES Below are the Living deadlines. Any flexibility requests must be submitted to the publisher. Cover Date Booking Deadline Emporium Deadline Ad Complete Deadline Publication Date Jan/Feb 9pm 5pm 12 noon 24/01/19 Mar/Apr 9pm 5pm 12 noon 28/03/19 May/Jun 9pm 9pm 24/04/19@ 12 noon 30/04/19 Jul/Aug 9pm 5pm 12 noon 25/07/19 Sept/Oct 9pm 5pm 12 noon 26/09/19 Nov/Dec 9pm 5pm 12 noon 22/11/19
8 ADVERTISEMENT SIZE Advertisers wishing to provide their own material should supply it on to your representative. Files should be supplied as either EPS or Hi-Res CMYK PDF. Bleed advertisements must be designed inclusive of 3mm bleed, fonts must be embedded or converted to outlines. All images incorporated within the advert should be high resolution: 300 dpi. The publisher reserves the right to reject materials supplied for advertising if the quality or content is not satisfactory. Advert size Width Height Full Page (with bleed) 216mm 303mm Full Page (no bleed) 180mm 266mm Half Page Portrait 88mm 266mm Half Page Landscape 180mm 131mm Quarter Page 88mm 131mm ADVERTISEMENT RATES & DISCOUNTS Size Rate 6 Inserts DPS FULL PAGE HALF PAGE QUARTER PAGE Special Positions Gatefold front and back available Rate 3 Page Gatefold Page Gatefold 2200 Belly Bands* 2300 Eighth Page 94mm 65mm DPS with bleed 426mm 303mm Artwork Specification, Rates & Discounts
9 LIVING PORTFOLIO 24+ MAGAZINES ACROSS THE UK 24+ editions with 240,000 copies reaching 720,000 people* *Publisher's statement Publisher Bethany Rowsell E: T: Portfolio - The power of Living
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