INTEGRATED CONTENT NETWORK. Media Kit

Transcription

1 2013 INTEGRATED CONTENT NETWORK Media Kit

2 ISSUE BIRDLAND Adam H. Graham finds feathered friends in Thailand. 34 BLUE FRONTIER David Baker dives into the world of deep-sea entrepreneurs. 48 BEIJING NOODLES Jen Lin-Liu dishes on where to find the best bowls. 70 ART & COMMERCE Claire Wrathall admires art funded by luxury brands. 134 ABOUT FOUR SEASONS Four Seasons Hotels and Resorts are the most sought-after luxury destinations among astute, passionate travelers. As the global luxury market has evolved, so has the Four Seasons Magazine content program. While the magazine still reaches affluent Four Seasons guests in rooms, the ever-evolving integrated program also distributes luxury information to guests during the critical travel planning process. The content engages consumers, travelers and guests on a new level across all channels social, local and mobile all within the Four Seasons network. Four Seasons Magazine Weddings magazine.fourseasons.com E-Newsletter Social Emerging Markets s Video ipad/mobile Four Seasons FOTOG

3 Bristol, England By Paula Bostock Photograph by Michael Turek Officius similitet ut occatquat quiduntores acerum reribus dolorem eaquidi dolorae pa velique pel id eum voluptio temquis sunt et re num duciatiorro dit plique optasit ellaut voluptae illam quatur autem dendebi ssunti iur, totaturit, aut quo et esentis autem ius, officipsam in cum es mod quam aria sed molenimintis a dolupta ssitis modis num ut magnatiusam, que doluptatia sae voluptam accuptas disit, quam, iumque pa comnihil eos volupta ssiminv ellaceate sunt, nonsenisi quas accae dolorer ipsunti consedi Ga. Nam ut as dolorer atibuscid quaeperumquo ides dolo is id mo quae. Cum nobis et molorpor sam rectiae veriasp iendanduciet ommoles acculpa dolluptatus exerio verum ut qui cullorro doloriat ommos eum sanditis dis excesciatur sedit ut volupta tiaepereium estrupqui culloric te simagnatur, officimpos nobit audiorissi FOUR SEASONS MAGAZINE / ISSUE 1 / 2013 CONTENT APPROACH OVERVIEW The new Four Seasons Magazine brings to life the values and vision of Four Seasons and the discriminating luxury traveler. These stories are brought to life by professional storytellers, artists and experts from many different walks of life and parts of the world. These magazine stories welcome readers to share the wonder of experiencing the world and all its many iterations of culture, cuisine, nature, innovation, style and leisure in an authentic and highly engaged way. The magazine is a worldly, warm, entertaining, energetic and sophisticated companion. It is also a handsome one, happy to be admired for good looks as well as intelligence. THE STRUCTURE OF THE MAGAZINE INCLUDES FIVE MAIN SECTIONS: 1. ESSENTIALS: The best of the season, for your pleasure Readers will enjoy a chorus of luxury lifestyle product pages, tips, trends, insights and interviews. The inclusion of high-end tech and sports products next to luxury accessories and jewelry broadens the editorial landscape of the section. 82 VISIONS Rolls-Royce Essentials section includes: Visions Go behind the scenes to see how real luxury is made, starting with the artisans and the craftsmanship from the bottom up. Readers will have the inside view of workshops, factories and studios around the globe. Style Pages Beautifully executed product pages, interviews and articles covering the latest in Men s style Women s style Interiors/Design Food/Beverage Wellness/Sport Tech Events around the globe

4 FOUR SEASONS MAGAZINE / ISSUE 1 / 2013 Our writer has a confession to make: He s a birdwatcher, and proud of it, especially when he finds himself in a setting as finely feathered as Thailand s Doi Inthanon. By Adam H. Graham Photography by David Ryle FOUR SEASONS MAGAZINE / ISSUE 1 / 2013 CONTENT APPROACH Continued 2. OPINIONS: Perspectives from thought leaders and tastemakers Four concise point-of-view pieces serve as a pillar of intelligence and sophistication in the magazine and provide balance editorially within the front of the book. These pieces, written by high-quality writers, thinkers and leaders of industry, as well as personalities of the moment, hit the key points of the magazine: Luxury (Rapture), Nature, Tech (Future) and Culture. It is a part of the magazine that provides food for thought. 3. FASHION: The fine art of getting dressed The fashion in Four Seasons Magazine is compelling and rich, narrative driven, luxurious, classic and sophisticated. Shoots take a narrative approach to portray high fashion in a way that feels warm and fun. 4. PORTFOLIO: Extraordinary stories from the worlds of nature, business, culture and cuisine Four Seasons Magazine will surprise the reader with features that pose intelligent arguments and questions. Attention is given to topics balanced within our core content areas: Luxury, Nature, Tech and Culture. 5. NEWS & DESTINATIONS Educates, entertains and offers travel inspiration to readers through the lens of Four Seasons Hotels and Resorts. Destinations are brought to life with first-person reports from previous guests, and recommendations from experts from Four Seasons properties around the globe. Bird Land

5 FOUR SEASONS AUDIENCE PROFILE FOUR SEASONS READERS & GUESTS Affluent, Passionate, Desirable Consumers DEMOGRAPHICS Average Age Average Net Worth...$4M Average Income... $479K Graduate Degree... 61% Male/Female...55%/45% Single/Married...25%/75% Kids under % FREQUENT TRAVELERS Four Seasons guests spend an average of 51.2 nights in a hotel each year. Travel for Business... 50% Travel for Leisure... 50% Fly First Class for Business... 26% Business Class for Business... 53% INVESTMENTS Stock in company that employs the investors...48% Money Market Funds...85% Stocks...74% IRA...70% Jewelry...48% Diamonds...37% Art...6% Gold, Silver...9% TECHNOLOGY 85% of guests also visit the Four Seasons Web sites 65% own an iphone 73% own an ipod or MP3 docking station stereo 89% own a HD/ widescreen television 99% own a personal computer/ laptop PASSION POINTS Spa... 82% Discovering New Restaurants... 71% Gym/Personal Training... 68% Wine & Spirits...61% Golf... 54% Shopping... 50% Exploring Local Culture... 48% Art Galleries... 45% Live Theatre & Musicals... 42% Family Travel... 42% Sources: Four Seasons data survey conducted in 2010 by Peter Doering Consulting, Four Seasons Global Advisory Panel Profile Survey

6 FOUR SEASONS MAGAZINE / ISSUE 1 / 2013 Left and below: The work of Chinese painter Yue Minjun on display at the Fondation Cartier. in the reception area of the Milan headquarters of Gruppo Ermenegildo Zegna stands its wool mill in Trivero. In the Paris and Rome their foundations. Gildo Zegna, the group s whom the brand commissioned to photograph furthering the careers of rising artists through what looks like a giant felt baseball. Not quite stores hang works by the German photographer Frank Thiel, while the Fifth Avenue Working with art makes a brand exciting, chief executive officer, identifies the allure: 12 feet (3.6 metres) high, it s an installation by the artist Michelangelo Pistoletto, a leader of branch in New York has an immense and he told The New York Times. After all, art the Arte Povera movement and winner of the arresting three-dimensional piece by Emil specifically contemporary art is experiencing Venice Biennale s Golden Lion for Lifetime Lukas, made from silk, nails and wood, installed a period of creative and commercial expansion. Achievement. Its name, Woollen The between displays of shirts and suiting. Witness the unprecedented sales at Sotheby s Re-instated Apple, is deliberately arcane. But No wonder, then, that Paris-based artists Lucy and Jorge Orta, from whom Zegna billion worth of modern and contemporary and Christie s in November 2012, when $1 the fact that it is made from wool and steel speaks of Zegna s origins as a manufacturer of recently commissioned an installation for art sold in a single week. Sotheby s evening woollen fabrics and tailoring: a neat conceit, Maxxi, the National Museum of 21st Century sale alone totalled $375 million, the best auction result in any category in the auctioneer s not to mention evidence of the brand s commitment, through its philanthropic subsidiary modern-day Medicis. history. That same week Christie s did better Art in Rome, have likened the Zegna family to ZegnArt, to supporting contemporary art. Zegna is among the increasing number of yet, realising a staggering $412.2 million at its Swing by one of Zegna s flagships in Paris, luxury brands for whom art is the new smart. record-setting evening sale. In short: Art sells! Milan, Shanghai, Hong Kong or Tokyo, for They seek to position themselves not merely as And it sells to precisely the demographic that instance, and you may notice works by Mimmo purveyors of fashion, but as collectors, curators, patrons and philanthropists dedicated to esteem quality, individuality and luxury brands are trying to reach those who Jodice, the eminent Italian photographer creativity. FOUR SEASONS MAGAZINE / ISSUE 1 / 2013 READER ENGAGEMENT & CIRCULATION TIME SPENT READING 9 out of 10 guests looked for the Four Seasons Magazine during their last stay at one of our properties. 89% of guests have read/looked through the magazine. 88% of readers spend minutes with the magazine. 12% of readers spend minutes or more with the magazine. 168 ART & CommeRCe Ermenegildo Zegna, Louis Vuitton, Prada, Cartier: Some of the world s biggest luxury brands are commissioning and exhibiting high-profile works of contemporary art. The arrangement is benefiting the brands, the artists and the public. By Claire Wrathall Photography by Gregory White 169 CIRCULATION / DISTRIBUTION Four Seasons Magazine Distributed in 90 Four Seasons Hotels and Resorts in 36 countries (with more than 24 properties opening ), Four Seasons Magazine caters to the world s most sought-after consumers with an estimated 1.1 million readers. Four Seasons Weddings Distributed to prospective brides, their families and fiancés at 90 Four Seasons Hotels and Resorts in 36 countries by: In-property wedding planners Banquet managers Sales managers DISTRIBUTION BREAKDOWN 41% North America 27% Asia/Pacific 16% Europe 13% Middle East/Africa 3% Caribbean, Central & South America Sources: Four Seasons data survey conducted in 2010 by Peter Doering Consulting, Four Seasons Global Advisory Panel Profile Survey

7 READER ENGAGEMENT & CIRCULATION Continued THE AMERICAS North America West Austin Aviara, North San Diego Dallas Denver Hawaii, Hualalai Hawaii, Lana i at Manele Bay Hawaii, Lana i, Lodge at Koele Hawaii, Maui Houston Jackson Hole Las Vegas Los Angeles at Beverly Hills Los Angeles in Beverly Hills (Beverly Wilshire) Los Angeles, Westlake Village México, D.F. Palo Alto, Silicon Valley Punta Mita, México San Francisco Santa Barbara Santa Fe Scottsdale Seattle Vail Vancouver Whistler North America East Atlanta Baltimore Boston Chicago Chicago (The Ritz-Carlton) Miami New York Orlando* Palm Beach Philadelphia Toronto (Yorkville) St. Louis Washington, DC CARIBBEAN/ CENTRAL & SOUTH AMERICA Buenos Aires Barbados* Carmelo, Uruguay Costa Rica Nevis EUROPE Baku Budapest Dublin Florence Geneva Hampshire Istanbul at the Bosphorus Istanbul at Sultanahmet Lisbon London at Park Lane London (Canary Wharf) London (Heron Plaza)* Milan EUROPE (cont.) Moscow* Paris Prague Rome* St. Petersburg Lion Palace* Vienna* MIDDLE EAST/AFRICA Abu-Dhabi Sowwah* Alexandria Amman Beirut Bahrain Bay* Cairo at The First Residence Cairo at Nile Plaza Casablanca* Damascus Doha Doha at the Pearl* Dubai at Jumeirah Beach* Jeddah* Marrakech Mauritius Riyadh Seychelles Sharm El Sheikh ASIA/PACIFIC Bali at Jimbaran Bay Bali at Sayan Bangkok Beijing- Chaoyang Bengaluru, India* Bora Bora Chengdu* Chiang Mai Delhi* Golden Triangle, Thailand Guangzhou Haitang Bay at Sanya* Hangzhou at City Centre* Hangzhou at West Lake Hong Kong Jakarta Koh Samui, Thailand Kyoto* Langkawi, Malaysia Macau Maldives Four Seasons Explorer Maldives at Kuda Huraa Maldives at Landaa Giraavaru Mumbai Okinawa* Shanghai Shanghai Pudong Qingdao* Singapore Singapore (The Regent) Sydney Shenzhen* Suzhou* Tianjin* Tokyo at Chinzan-so Tokyo at Marunouchi 90 Four Seasons Properties in 36 Countries Currently Open *Properties projected to open by 2016

8 ISSUE BIRDLAND Adam H. Graham finds feathered friends in Thailand. 34 BLUE FRONTIER David Baker dives into the world of deep-sea entrepreneurs. 48 BEIJING NOODLES Jen Lin-Liu dishes on where to find the best bowls. 70 ART & COMMERCE Claire Wrathall admires art funded by luxury brands. 134 INTEGRATED CONTENT NETWORK FOUR SEASONS MAGAZINE (PRINT) Content sophisticated travel, fashion and lifestyle editorial from celebrated writers and inspiring design from distinguished illustrators and photographers Reach distributed in room at 90 properties in 36 countries 1.1 million readers Mobile an optimized experience for mobile devices TABLET New Four Seasons initiative to provide ipads in hotel rooms Print will be mobile optimized for tablet readership FOURSEASONSMAGAZINE.COM Content travel and lifestyle media property highlighting travel, food and style. Features include actionable ideas and recommendations from local experts. New content published DAILY Reach site average 50,000 unique visitors monthly Flipbook version of print publication posted on website E-NEWSLETTER Content surfaces the most popular and highest priority content on magazine.fourseasons.com, including special offers and promotions on FourSeasons.com Reach monthly newsletter distributed to 500,000 readers, averaging a 30% open rate SOCIAL Facebook total fan base of more than 200,000 including corporate and property pages Twitter total follower count of more than 181,000 including corporate and property accounts

9 INTEGRATED CONTENT NETWORK Continued INTERNATIONAL EMERGING MARKETS Localized-language versions of the magazine site targeting outbound travelers from emerging luxury markets worldwide. In addition to vibrant imagery and fresh editorial content, each international site features a booking widget and special offers, which link to FourSeasons.com. REVISTA Brazilian Portuguese RevistaFourSeasons.com.br RevistaFourSeasons.com.br was created to reach outbound travelers from Brazil by providing content in their native Brazilian Portuguese language. The site contains lifestyle and travel content related to 34 Four Seasons destinations (based on key destinations visited by Brazilian travelers). All content is distributed with Brazilian travelers interests in mind. MATICES Latin American Spanish MaticesFourSeasons.com Latin America s MaticesFourSeasons.com will feature travel and lifestyle content related to 34 Four Seasons destinations by early TRAVEL NOTES Russian FourSeasonsTravelNotes.ru Russia s Fourseasonstravelnotes.ru launched in mid-2012 with travel and lifestyle content related to 10 Four Seasons destinations.

10 AWARDS AND ACCOLADES FOUR SEASONS HOTELS & RESORTS Four Seasons Hotels and Resorts was named a J.D. Power 2012 Customer Service Champion (one of just 40 companies in the U.S. to receive the distinction) 53 properties are Forbes Travel Guide Four- and Five-Star Hotels in Four Seasons hotels earned AAA s Five Diamond rating in 2012 Received TripAdvisor s Traveler s Choice Award for the top romantic hotel in the world in 2012 Four Seasons Hotels & Resorts won the Telegraph Ultratravel Awards for Best Luxury Hotel Chain and Best in Europe for 2012 Listed in Fortune Magazine s Best Companies to Work For for the 15th consecutive year 10 Four Seasons Hotels and Resorts properties were listed in Travel + Leisure s 2012 World s Best Hotels list FOUR SEASONS MAGAZINE 2012 Pearl Award; Gold, Design - Best Cover Pearl Award; Bronze, Design - Best Opening Spread Folio Awards; Ozzie, Gold Award - Best Cover, Custom 2011 Pearl Award; Gold, Design - Best Use of Illustration Pearl Award; Silver, Editorial - Best Feature Article/Package Pearl Award; Silver, Editorial - Best Column Pearl Award; Bronze, Design - Best Cover 2010 Pearl Award; Best in Custom Integrated Program for 2010 Pearl Award; Gold, Design - Best Overall Design Pearl Award; Bronze, Design - Best Cover Pearl Award; Bronze, Editorial - Best Overall Editorial Pearl Award; Gold - Best Overall Web Design Pearl Award; Bronze - Best Web Publication Folio Awards; Eddie, Gold Award - Best Website, Custom Min Online Best of the Web Awards; Honorable Mention - Best New Site Min Online Best of the Web Awards; Honorable Mention - Editorial Excellence

11 CALENDAR & RATES Four Seasons Magazine & Weddings SPACE MATERIAL 2013 ISSUE CLOSE CLOSE IN ROOM Spring January 17 January 25 March 16 Weddings February 12 February 22 April 12 Summer April 18 April 25 June 14 Fall July 11 July 18 September 6 Winter October 11 October 21 December GLOBAL RATES* Full Page Cover 4 Back Cover 35% Premium Cover 2 Fr. Int. Cover 25% Premium Cover 3 Inside Back Cover 15% Premium Four Seasons Magazine $30,981 $41,824 $38,726 $35,628 Weddings $15,250 $20,587 $19,062 $17,537 Global rates include all U.S. and International editions. * Category rates available; contact the publisher for more information. PAYMENT TERMS Net 30 days from date of publication with approved credit. Billing date is the first day of the month of cover issue. First-time advertisers must submit credit application or provide payment in full with insertion order.

12 OUR ADVERTISERS FASHION & ACCESSORIES Anne Fontaine Armaggan Belstaff Brioni Brunello Cucinelli Canali Chanel Dennis Basso Donna Karan Franck Namani Giorgio Armani Giuseppe Zanotti Gucci Guess Kiton Louis Vuitton Marc Jacobs Max Mara Michael Kors Milady Missoni Nancy Gonzalez Paul & Shark Pologeorgis Prada Ralph Lauren Salvatore Ferragamo Santiago Gonzalez Shop Odile Tom Ford Valentino Van Heusen Versace Zilli JEWELRY & WATCHES Aaron Basha Bedat & Co. Bell & Ross Blancpain Boucheron Breguet Carl F. Bucherer Cartier Cellini Fine Jewelers Chanel Charles Krypell Chopard Christian Dior Christophe Claret Christopher Designs Citizen Damiani David Morris David Yurman Delaneau Di Modolo Gemvara Graff Diamonds Gumuchian Harry Winston Judith Ripka Kronometry Leviev Loree Rodkin Mikimoto Montres Parmigiani Norman Silverman Officine Panerai Omega Piaget Richard Mille Roberto Coin Rolex Roni Blanshay Tamara Comolli Tiffany & Co. Ulysse Nardin Vacheron Constantin Van Cleef & Arpels Vhernier Vincent Berard William Goldberg HOME Brookstone Claremont Rug Company Fendi Casa Guarisco Gallery La Cornue Rex Fabrics Royal Botania Sub-Zero RETAIL Bal Harbour Shops Hediard Neiman Marcus FINANCIAL BNP Paribas Visa Black Card TRAVEL Delta Air Elite Marquis Jet

13 WEDDINGS APPROACH The 2013 Weddings issue will build on the approach of the 2012 edition and will draw design inspiration from the new look of the quarterly magazine. Up-close and highly inspirational, the magazine drives home the core strengths of Four Seasons unparalleled locations, attention to detail, top-tier catering and event planning, and the highest standards of service. Digital features will draw readers in on a deeper level, offering behind-the-scenes videos, images and tips from leading bridal industry experts. Features Feature stories will offer a lavish, highly visual take on bridal gowns, wedding cakes and flowers, all from the perspective of the best experts in the industry. Wedding Essentials Offers brides-to-be inspiration on topics relevant for planning for their big day: Jewelry Accessories Fashion Food and Drink Bridal Beauty Real Weddings Mini profiles of a wide array of real weddings at Four Seasons properties around the world. Stories to include a mix of locations tropical/beach, urban and garden/ countryside settings.

14 WEDDINGS APPROACH Continued FOUR SEASONS WEDDINGS OFFERING Print Magazine & Integrated Package Content All elements showcase real Four Seasons weddings, venues around the world and weddings inspiration. Content is written for couples planning a wedding at Four Seasons and seeking a captivating experience, from full-service wedding planning to unusual wedding event requests. Four Seasons offers secluded and remote resort destinations for luxury weddings and honeymoons that allow couples and their guests to escape to the exotic while still enjoying luxurious accommodations and fine food. Print Magazine Delivered April 2013 Distributed to prospective brides, their families and fiancés at 90 Four Seasons Hotels and Resorts in 36 countries by In-property wedding planners Banquet managers Sales managers E-magazine Leading luxury bridal wedding-focused content channel on magazine.fourseasons.com All content optimized for mobile devices Digital content integration with Four Seasons Weddings social media channels Pinterest, Twitter Flipbook version of print publication posted on website Blog Reflects the print magazine content and design

15 SALES REPS PUBLISHER Kimberley Evans 212/ THE U.K. Calum Richardson / NEW YORK, DIRECTOR OF SALES Lisa Engert 212/ WESTERN U.S. & MEXICO Lisa Perrin 818/ ext. 227 SOUTHEASTERN U.S. Lisa M. Turner 305/ CANADA Debbie Topp 905/ ITALY Valentina Donini 39 02/ INDIA Sharmila Devnani 91 22/ SPAIN & SWITZERLAND Carol Shamieh 41 43/ Stephen White / BELGIUM, THE NETHERLANDS & LUXEMBOURG Francesco Sutton 32 2/ TURKEY Gurkan Kinaci / FRANCE Elena Nicosia 33 1/ Valentina Curti 33 1/ Asrid Defontaine 33 1/ ASIA/PACIFIC Peter Bakker 65/

16 PRINT AD SPECS NON-BLEED ADS (ad that does not touch trim) Create page layout document to dimension listed. Ad Size Trim Width x Height Full Page 8" x 9.875" 203 mm x 251 mm Spread Create as two Single Pages BLEED ADS Ad Size Trim Bleed Live Area Width x Height Width x Height Width x Height Full Page 9" x " 9.25" x " 8" x 9.875" 229 mm x 275 mm 235 mm x 281 mm 203 mm x 251 mm Spread Create as two Single Pages MATERIAL REQUIREMENTS Macintosh-formatted CD or DVD with a contract proof. You must provide a color laser at 100% scale if a contract proof is not supplied. Media will not be returned. PDF created as PDF/x-1a:2001 is our preferred file format. Other file types accepted: InDesign, QuarkXpress, Photoshop and Illustrator. If supplying native files, please supply all links and fonts used in the document. DIGITAL FILE REQUIREMENTS For both PDF and native files, please adhere to the following rules. 1. Make sure that all images are highresolution (300 ppi) and are in CMYK mode. Note that enlarging an image with a resolution of 300 over 125% in the page layout file will lower the resolution to the point that image quality degradation may be noticeable when printed. 2. Convert all spot colors to 4 color process (CMYK). 3. Our maximum total area coverage/ink density is 300 dpi. 4. For spread ads, keep all copy and important art at least.375" (.95 cm) away from the gutter on each side. PROOF REQUIREMENTS A contract proof is recommended. Only SWOPcertified proofs such as Kodak Approval, Creo Iris and Fujifilm FinalProof are acceptable for matching color on press. A standard GATF or SWOP color bar is to be included on the proof, but is not necessary in the digital file. Go to for more information. You must provide a color laser at 100% scale if a contract proof is not supplied. BLEED ADS Create page layout document to trim dimension, then pull 1 /8" bleed on all four sides to fulfill bleed dimension. Critical design and type elements must stay within the live area. CONTACT For questions regarding specs, or material extensions: Sharon Linder 336/ sharon.linder@paceco.com Four Seasons Magazine 1301 Carolina St. Greensboro, NC 27401

17 DIGITAL AD SPECS FILE FORMATS - Flash, GIF, JPG, HTML Ad Product File Size Dimensions Rich Media Max Initial File Size Max Polite File Size Total File Size (initial + polite) Video Medium Rectangle 300 x 250 yes 40k 80k 120k 500k/lo bw 1MB/hi bw Tile Ad 80 x 40 no 40k 40k 40k SECTIONAL SPONSORSHIPS within the site offer category exclusivity and exclusive share of voice within the particular section of the site. Homepage banners and banners on destination landing pages and Concierge Recommends are included in rotation with any sectional sponsorship. CATEGORIES INCLUDE: Arts & Culture Restaurants & Cuisine Spa & Sport Style & Shopping News & Offers HOMEPAGE OPPORTUNITY Homepage Rectangle pixels FLASH, GIF, JPG, HTML 40k Max Initial file size 80k Polite Flash file size 500k/lo bw 1MB/hi bw Polite Video file size 120k Total file size SECTION SPONORSHIP OPPORTUNITY Hompage-Medium Rectangle pixels FLASH, GIF, JPG, HTML 40k Max Initial file size 80k Polite Flash file size 500k/lo bw 1MB/hi bw Polite Video file size 120k Total file size Tile Ad 80 X 40, GIF or JPG, 40k Max file size 3RD PARTY AD SERVING & TRACKING 3rd Party Ad Serving & Tracking are supported. Tracking requires that the 3rd party service provides a 1 1 tag along with their image.