FASHION DANCE MUSIC POP CULTURE

Transcription

1 FASHION DANCE MUSIC POP CULTURE

2 Y I N O R Y A N G? FOLLOWING LIGHTS Attractive Covers driven by stunning visuals large double-page feature spreads senior talent with real experience innovative fashion layouts from artists, photographers and young graphic designers from all over the world Pop culture is part of our heritage. The challenge is to raise the stakes and add to its legacy instead of recycling it. Co-founded by French journalist David Benaym and performer Danny Tidwell (American Ballet Theatre, So You Think You Can Dance, Memphis on Broadway) in 2006 for the fashion-forward, arts-oriented and socially conscious web 2.0 generation, Movmnt Magazine aspires to bridge the gap between pop culture and today s real talent, and recognize artists over fame junkies. FASHION DANCE MUSIC POP CULTURE

3 REINVEN TION arti$tic From high fashion to maintstream to urban brands, Movmnt is a credible way to reach trend-setting (and trend-following) buyers as well as a powerful consumer group that mainstream magazines do not reach. For dance related advertisers, Movmnt is selective in our advertising. Our magazine focuses on broad content over every genre of dance, yet highlights specific advertisers. Your visual marketing will not get lost in Movmnt. Movmnt maintains a close relationship with both major and independent music labels. In an age driven by technology, we are seen on MySpace, Facebook, Twitter, YouTube, Flickr, Digg, Delicious, our own network movmnt.net and more Web 2.0 exclusives. The growing Movmnt team of editors, writers, columnists, graphic desiners, photographers, stylists and contributors hail from all over the world and from publications such as The New York Times, Vogue, Vanity Fair, InStyle, Dig, L Officiel, L Uomo and L Optimum.

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5 life s style Dedicated to fashion, trends and innovation, the photographers and stylists working for Movmnt exclusivley present designer clothes, high fashion trends and accessories in motion. No more posing models. Movmnt presents fashion in dynamic environments where you can see shirts, jackets, skirts and pants leaping through our pages.

6 DANCE AS A LIFESTYLE Movmnt approaches the dance world like no other magazine. With stunning layouts and innovative angles, every facet of the dance industry - classical, contemporary, modern, ballet, Broadway, television and film - is captured in Movmnt. Nowadays, dance is taking over the entertainment industry and Movmnt is there to keep you up to date. Movmnt s main dedication is to portray how dance is a part of pop culture, even in places you don t realize it exists fashion FASHION dance DANCE music MUSIC pop POP culture CULTURE

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9 EMERGING NEW MUSIC ARTISTS Dedicated to emerging artists as well as established acts, Movmnt tells readers about the music they need on their playlists. In exclusive interviews, reviews and artist portraits from the worlds of hip-hop, pop, rap, rock, R&B, acoustic and electronica, Movmnt introduces its readers to new talent worthy of space on your ipod.

10 POP CULTURE AND SOCIAL ISSUES The concept of Movmnt is not only literal - society is in motion as well. Each issue of Movmnt explores social movements from edgy, progressive angles. The web, new trends and the emerging issues of a new generation are laid out for our readers with photo essays and exclusive investigations from around the world and close to home. FASHION DANCE MUSIC POP CULTURE

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13 READERS PROFILE Our readers are year-old male and female urban lifestlye clients. They are young, educated, multi-ethnic, straight, gay and open-minded. - Performers and performing art lovers and followers - Fashion afficionados - Pop culture addicts - Bloggers - Dance teachers - Choreographers - Designers - Gay and metrosexual - Trendsetters - SEX: male - 35%, female - 65% - AGE RANGE: years old - MEDIAN AGE: 22 years old - MEDIAN HHI estimate: $50,000 to $75,000

14 Publisher Inc. David Benaym, Publisher 252 Front Street 1st floor New York, NY (646) Frequency Issues/Year Issue/Year REACH - 20,000 copies sold via select newsstands and book sellers : Barnes & Noble, Hudson and Universal News, Books-a-Milllion, Indigo News (Canada), and selected other newsstands - 10,000 copies sold via dance studios and online boutiques. - 6,000 copies distributed through closed circulation (VIPs, boutiques, salons, spas, art galleries) - 4,000 direct mail subscription FASHION DANCE MUSIC POP CULTURE

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17 PRICING - Cover price $5.95 US / $6.95 CAD - Subscription: $20/Year + Special $15 to $18 offers for various partnership agreements PRECISE FORMAT - 8 x 10 - perfect-bound - Every page is printed on RECYCLED PAPER - Cover: Coated silk C2S 10, 6Pt Printed 4/4 process + AQ satin coating on one side - Inside: Coated matte #3 70Lbs Printed 4/4 Process - 75% editorial - 25% advertising 8 inches 10 inches

18 MRMagazine.com In n o v a t i o n In Pr i n t: Da v i d Be n a y m a n d Mo v m n t Ma g a z i n e Ju n e 9, 2009 David Benaym s latest issue was anything but normal. He opted for a magazine that folds out to be a poster. His reasons are simple: the economic crisis and the environmental crisis. His solutions were to reduce the size of the magazine for this issue, try to reinvent the publication and save both on money and trees. Marcy shinder (american express open forum) A Philosophy Of Reinvention Ma y 19, 2009 David focused on his brand. Movmnt is about dance and pop culture not publishing. He communicates this via the graphic chart and visuals throughout the magazine. He redesigned his web site and made sure to keep the visual identity of movmnt.com consistent with dedicated pages on social networking sites like Twitter, Facebook, MySpace and YouTube. FASHION DANCE MUSIC POP CULTURE

19 coverawards.com Earth Day Special: Movmnt Magazine Releases Poster Issue! Ap r i l 22, 2009 Movmnt Magazine, which targets performers and behind-thescenes talent, has come up with an innovative way to create a green issue.

20 Shimmy Exclusive - Movmnt is Coming! This time the publication that took me by complete surprise is called Movmnt... One where you just absorb every ounce and still keep it tucked away on a shelf for fear you missed something that you ll be overjoyed to discover on some random day... The dance-fashion-in-action will blow you away... David Benaym is the brilliant guiding force behind this innovative new magazine. FASHION DANCE MUSIC POP CULTURE

21 features features June 7, 2007 press Danny Tidwell, Neil Haskell, Sabra Johnson - Movmnt Magazine Rickey.org - December Starting in 2008, Movmnt Magazine will give back to the community. Movmnt is proud to announce a new project, Keep It Real, a non-for-profit effort in the spirit of Movmnt Magazine, bringing the art world and pop culture together as well as informing and educating about the world we live in. New York Times September 21, 2007 David Benaym, a founder with Danny Tidwell of the magazine, Movmnt ( Dance and pop culture ), said that So You Think You Can Dance brought the dance world and pop culture together for the first time. He added, We want to bring dance to the 18- to 35-year-old.

22 SPREADS Cover 2 + Page 1 $13, x10 FULL PAGES Page $7,200 8 x10 Double Page $11, x10 Cover 3 $8,200 8 x10 2 1/2 Double Page $7,200 8 x5 FASHION DANCE MUSIC POP CULTURE

23 Cover 2 $8,200 8 x10 Cover 4 $10,000 8 x10 SMALLER ADS 1/2 Page $3,700 8 x5 1/3 Page Vert. $2, /4 x 8 1/3 Page horiz. $2,500 8 x 3 1/4

24 Color Proofs Refer to the following guidelines when submitting digital ads Formats: Submit your ad in a PDF X/1a format. If submitting a JPG, please only send CMYK, high resolution (300 dpi) Colors: CMYK processed colors only Fonts: Please include ALL fonts. Borders: If you want your ad to have a border, include it in the ad file. Bleed: (Safe area: 0.5 ) For information on how to send files via FTP, contact Anjuli - anjuli@movmnt.com FASHION DANCE MUSIC POP CULTURE

25 Color Proofs: Ads must be accompanied by a hard-copy match print. If you submit a b/w proof or color laser for a color ad, the publisher takes no responsibility for color accuracy. All insert inquiries must be submitted to Movmnt Magazine for final price quote. Weight, size, and the type of insertion may affect the cost of the insert. Supplied inserts are preferred. Additional charges may be applied for film, match print, color, and printing of inserts.

26 * Dancer, Ebony Williams, just completed going through hair and make-up. Now she s ready to let everyone have it on set! Issue # Dancer, s, just completed going and make-up. Now she s ready ne have it on set! As the crew adjusts the spotlights, the Ladies stand in the opening pose and wait for the Queen B to join them fashion FASHION dance DANCE music MUSIC pop POP culture CULTURE

27 Co v e r Mo n t h Ad Re s e r v a t i o n De a d l i n e* Digital Fi l e s Du e* Newsstand Da t e* September 8/20/2009 8/22/2009 9/29/2009 Dec/Jan March June September 11/20/ /20/ /20/ /15/ /22/ /22/ /29/ /23/2010 JaQuel give notes as he studies camera shots with the B-Team with his handheld monitor. After watching the past take on the monitor, director Jake Nava screams through the walls to give the ladies a few notes. 05/22/ /17/ /29/ /21/2010 Beyoncé and the ladies take a look at themselves on playback. * Dates Are Subject to Change

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29 Exclusive web content not seen in print, enhanced by animations, videos, photo galleries and interactive media as well as sneak peaks behind the scenes Constant connections and access to all Movmnt partners: MySpace, Facebook, YouTube, Flickr, Twitter and more... Complete online Movmnt Boutique with access to back issues, special editions, photography books, bags, RE: bottles and apparel 12,000 AVG 700 AVG monthly page views unique hits per day

30 Movmnt s own social network exclusively for Movmnt fans Share blogs, pictures, videos and music Frequent updates about upcoming music and dance events Forums for members to discuss pop culture issues Personalized pages AVG AGE: 23 MEDIAN AGE: 21 FEMALE: 80% MALE: 20% To advertise on movmnt.com or movmnt.net contact Anjuli - anjuli@movmnt.com or call fashion FASHION dance DANCE music MUSIC pop POP culture CULTURE

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32 In a rare experience, David Benaym brings together amazing talents: Dancers from the best American companies under the direction of choreographer Lauren Adams and the eye of photographers Roger Moenks and Laurent Alfieri. $25 Moving Still features Danny Tidwell, Travis Wall, Cindy Welik, Jason Parsons, Kenneth Easter, Alexandre Hammoudi and CJ Tyson Published by e-maprod Inc., FESTIVAL is a book of photography by Rosalie O Connor featuring performers and dance companies from the Fire Island Dance Festival presented by and benefiting Dancers Responding to AIDS. $25 FASHION DANCE MUSIC POP CULTURE

33 RE: bottles Movmnt Magazine is launching a new campaign in partnership with dance studios, conventions, competitions, and festivals to help bring awareness to our daily habits that pollute the Earth. As members of the artistic community, we have the duty to lead by example and stop using plastic bottles like Kleenex. We can refresh ourselves and recycle with one simple gesture: Refill our own bottle. $10 If your company or dance studio wants to be a part of the Re: initiative, Movmnt will help you set up a cost efficient fresh water station and can customize the bottle for your brand. For orders of 50 bottles or more, contact Anjuli - re@movmnt. com Movmnt bags are perfect to throw your shoes and clothes in and head out to dance class. Drawstring bags with the Movmnt logo are available for purchase or come as a free gift with a new subscription. $5

34 252 Front Street, First Floor New York, NY Toll Free: Tel: Fax: David Benaym, Publisher/Editor in Chief Anjuli Bhattacharyya, Managing Editor Jeanette Prather, Production Manager Gina Pero, Consulting Editor FASHION DANCE MUSIC POP CULTURE

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